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“33” Export Unveils 2018 edition of ‘City of Friends’ to Celebrate World Friendship Day

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Nigeria’s No. 1 friendship beer, “33” Export on Tuesday unveiled plans for the 2018 edition of its signature friendship event tagged “City of Friends” at a media briefing at the Nigerian Breweries Headquarters at Iganmu Lagos.

 

The event which is in commemoration of the United Nations’ World Friendship Day is in line with “33” Export’s brand positioning as Nigeria’s foremost friendship beer.

 

Widely reputed for its strong friendship credentials, “33” Export has consistently deepened friendship across the nation by organizing several consumer activities that seeks to promote the culture and spirit of friendship and conviviality.

 

The premium beer brand has taken great pride in creating unique friendship experiences for consumers across the country.

 

Addressing journalists on the plans in place for the event, Mr. Franco Maria Maggi, Marketing Director, Nigerian Breweries, makers of “33” Export and other premium beer brands, said “The “33” Export brand is dedicated to building friendship moments.

 

“We believe that Friendship should be celebrated every day. Hence, all our brand activities are geared towards celebrating friendship.

 

“To this end, the “33” Export brand, is poised to continually participate in activities that will unite us along these lines.

 

“33” Export celebrated World Friendship Day for the first time in Nigeria in 2016.

 

“2017 was no different as we celebrated the event in a grand style with our Friendship beer.

 

“Our plan is to surpass our own best efforts in 2018! Come July 30th, 2018, we will join the World again to celebrate friendship in a grand style.

 

“I say grand because this time we are taking the celebration to the grassroots”.

 

He noted that this year’s edition of “City of Friends” will, among other notable events, see the brand extend its value proposition and introduce a writing competition tagged “PenDown For Friendship” which will reward winners with training grants to study at a media and communications school in Nigeria.

 

The writing competition which is only open to Nigerian Journalists and Bloggers based in Nigeria has started accepting entries already.

 

Entries must be published works on any media platform both online and print. Also, entries are required to be in English with a minimum of 500 words and maximum of 1,000 words.

 

Mr Emmanuel Agu. Portfolio Manager Mainstream Lager and Stout Brands Nigerian Breweries, said “While we are delighted in bringing the best in music and entertainment to Nigerians, we recognise the need to celebrate creative writing amongst our media partners.

 

“We want the stories submitted to reflect the “Friendship” theme along with considerable mention of “33” Export Lager Beer, though participants have the liberty to choose the type of story they want to write.”

 

The write-ups will be judged by jury of 3 acclaimed writers – Anthony Kan, Pelu Awofeso and Olabisi Deji-Folutile.

 

In addition to this, there will also be the City of Friends party in Lagos and Calabar which will be an enclosed funfair, and pilgrimage of sorts for friends where great memories will be shared.

 

There, friends will be entertained as the brand hopes to be a part of the beautiful friendship memories that will be created on that day.

 

Maggi, stated also that this year’s city of friend will feature a consumer engagement activity tagged “That One Friend”.

 

He called on all “33” Export consumers to also share their Friendship memories.

 

These can be in pictures, text or videos and will be published on their social media page – Facebook, Twitter and Instagram, tagging the “33” Export brand.

 

The Top 10 consumers with the most shared (and liked) posts will get high-end mobile phones at the venue in Lagos or Calabar.

 

The 2018 edition of the “City of Friends” is set to be the brand’s most ambitious yet, and “33” Export is proud to share this excitement with consumers across the country.

 

The “City of Friends” parties in Calabar and Lagos will hold on July 28th – 29th and August 3rd – 4th respectively. The Calabar venue is Municipal Gardens while the Lagos venue is Eagles’ Club Surulere. And everybody is invited.

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9mobile Rewards CodeLagos Hackathon Winners

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9mobile, innovative telecoms firm, has rewarded winners of the first CodeLagos Hackathon. This  is an initiative of the Lagos State government aimed at encouraging Lagos residents to innovate with tech-driven ideas and solutions that solve local problems.

 

As a CodeLagos partner, 9mobile supported the initiative by awarding high-end devices to winners in the junior category, a competition designed to source best tech-driven ideas and solutions from among Lagos residents with the theme, ‘Towards a Smarter Lagos.’

 

The junior category comprised students at the secondary school level between the ages of 14 and 17 years, while the other category for the competition – senior category, comprised interested members of the public and participants of the CodeLagos Out-of-School programme between the ages of 18 and 30 years.

 

The winners were presented with fantastic prizes including tablets and smart phones at the CodeLagos Hackathon (Demo Day) event held on Thursday, November 1, in Lagos.

 

In the junior category, Badagry Senior Grammar School came first to emerge the category winner; Technical College, Agidingbi, Ikeja was the first runner-up while Childville Senior Secondary School emerged the second runner-up. For the senior category, Sharkbytes was the first prize winner; CodeDivas was the first runner-up while Secured Wellness Challenged (SWC) emerged the second runner-up.

 

Commenting on the initiative, Oluseyi Osunsedo, ag. director, Regulatory & Corporate Affairs, 9mobile, said the telco was proud to partner with Lagos State Government on this initiative, and appreciative of the opportunity to empower more Nigerians by upscaling their skill-sets and providing them the leverage to be able to take up the jobs of the future which technology is enabling.

 

“9mobile is passionate about enabling a prosperous future for Nigeria and the youth segment is the main anchor of that future; technology is the driver. Our commitment to promoting initiatives that empower and enable the youth to fulfil that role is dear to us. Therefore, we have supported CodeLagos project since inception two years ago, because it aligned with our vision that the future is a society where anybody, every child in every school, regardless of socio-economic status is given access to the knowledge and skills to compete in a technology-driven world”, she stated.

 

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NIMC, ALTON Discuss January 2019 NIN Deadline

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Ahead of the January 1, 2019 deadline given by the Federal Government for the mandatory use of the National Identification Number (NIN), Director-General of the National Identity Management Commission (NIMC), Engr. Aliyu Aziz has held wide ranging consultations with the leadership of mobile network operators in the country under the aegis of Association of Licensed Telecom Operators of Nigeria (ALTON) led by its Chairman, Engr. Gbenga Adebayo.

Engr. Aliyu Aziz said he considered the meeting with ALTON to be central in the implementation of the recently launched Digital Identity Ecosystem spearheaded by NIMC given the Association’s members’ customers – the mobile subscribers – who currently run into nearly 150 million.

ALTON is the umbrella body of all mobile operators in Nigeria, such as MTN Nigeria, Glo Mobile, Airtel, 9mobile and Ntel. As of September 2018, the telecom regulator, the Nigerian Communications Commission (NCC), stated that there were 143 million mobile phone subscriptions or active connected lines in Nigeria.

Against this background, Engr. Aziz explained: “The Digital Identity Ecosystem is a sustainable scheme where any of the data collecting Government agencies or licensed private agency can enrol and capture data from citizens and legal residents and send to the NIMC backend.”

Speaking further on the meeting with ALTON, he said the MNOs in Nigeria “are already undertaking data capture subscribers’ information including biometrics for any SIM to be active. This information is sent to a central database managed by NCC.

“The NCC being a stakeholder in the identity ecosystem is required by the NIMC Act and Regulation, to ensure the use of the NIN for access to services including SIM utilisation. Of course, NCC is a key partner in the Identity Harmonisation process, and was one of the earliest government agencies to handover to NIMC data available to it from SM registration for warehousing by NIMC in the National Identity Database,” Engr. Aziz affirmed.

Therefore, the meeting with ALTON was not only much desired and important; it was a natural way to also prepare the mobile operators, who are critical stakeholders, towards the January 1, 2019 deadline for the mandatory use of the NIN, Engr. Aziz stated.

The NIMC D-G also used the opportunity to explain the effect and implication of the ‘mandatory use of NIN’ in the Federal Government’s directive.

“Some people have the wrong impression that by January 1, 2019, by mandatory use of the NIN means everyone in Nigeria must have the NIN. This is not correct. Rather, what it means is that to access any services as specified under Section 27 (1) of the NIMC Act 2007, a person must have the NIN; where one does not have it, any government agency or private sector operator to be licensed by NIMC offering such services that fall under the mandatory use of the NIN, must immediately enrol the person and generate the NIN under the Digital Identity Ecosystem I explained earlier,” he stated.

Section 27 – (1) of the NIMC Act 2007 states: “As from the date specified in that regard in regulation made by the Commission, the National Identity Number issued to a registered individual must be presented for the following transactions, that is:

  1. a) application for, and issuance of a passport
  2. b) opening of individual and/or personal bank accounts
  3. c) purchase of insurance policies
  4. d) subject to the provisions of the Land Use Act, the purchase, transfer and registration of land by any individual or any transaction connected therewith
  5. e) such transactions pertaining to individuals as may be prescribed and regulated by the Pension Reform Act, 2004
  6. f) such transactions specified under the Contributory Health Insurance Scheme
  7. g) such transactions that have social security implications
  8. h) all consumer credit transactions
  9. i) Registration of voters
  10. j) Payment of taxes;

And, Section 27 (2) of the Act states: “Any authority or organisation to which a person applies to carry out any transaction listed under sub section (1) of this section shall request such person to produce his Multipurpose Identity Card or National Identification Number.”

ALTON Chairman, Engr. Adebayo had earlier chronicled the fears of the Association and its members against the backdrop of inadequate enrolment centres across the country pursuant to the issuance of NIN.

However, he pointed out the importance of the national identity system when he stated: “A credible national identity database enables effective planning, increases financial inclusion by easing access to financial services, enhances the electoral process and helps improve national security.”

He pointed out however, that “the absence of a harmonised, credible and pervasive national identity system in Nigeria has resulted in a plethora of identity databases such as the drivers register maintained by the Federal Road Safety Commission (FRSC), the voters register (managed by INEC), and the SIM by NCC.”

Stressing ALTON’s concerns, Engr. Adebayo requested concession for its members, saying: “ALTON thus recommends that telecommunications being a social overhead capital that enables every other economic activity in Nigeria, be granted a concessionary waiver of the implementation of the mandatory use of NIN until agreed NIN and enrolment centre availability milestones are reached.”

But Engr. Aziz explained that with the Ecosystem approach, the fields of enrolment now encompass just NIMC alone.

“All the implementing partners in the Ecosystem, that is all data collecting agencies of government as well as private sector operators to be registered, will undertake enrolment and send the information to NIMC backend for generation of NIN as well as keeping of the data in the national database by NIMC,” he clarified.

Engr. Aziz listed some of the Federal Government agencies under the identity harmonisation implementation scheme to include the National Population Commission, the NCC, the Nigeria Immigration Service, the Nigeria Police Force, the Federal Inland Revenue Service, Galaxy Backbone, Central Bank of Nigeria, Economic and Financial Crimes Commission, Corporate Affairs Commission, Joint Admissions & Matriculations Board, National Health Insurance Scheme and National Pension Commission, among others.

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iTEC Smart TV Unveils Revolutionary Products In Nigeria

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iTEC, a premium consumer electronic brand has unveiled its revolutionary range of TV sets known as the iTEC Smart Television Series, produced to cater to all classes of quality-minded consumers.

 

In a statement released by the company on Tuesday stated that the product will be available for purchase in Nigeria exclusively to e-Commerce giants Konga for the first 30 days before being opened to other channels.

 

The statement further revealed that the products will be distributed by Sub-Saharan Africa’s foremost distribution company, Technology Distributions Ltd.

 

The Smart TV’s first product in Africa comes in a variety of sizes including 32”, 43” and 49” to cater to all classes of quality-minded consumers.

According to the company, “In line with our unflinching commitment to revolutionary design, the iTEC Smart Television Series are built with state-of-the-art craftsmanship and sophistication in mind to re-define the lifestyle of the luxury-oriented and trend-savvy consumer.

 

“The devices are slim, sleek, equipped with unprecedented HD display resolution, advanced video and sound systems and a multiplicity of user-compatible ports.

 

To further boost the assortment of products in the iTEC bouquet, the company is expected to debut in Q1 2019 range of other consumer electronics such as Air Conditioners, Refrigerators, Deep Freezers, Microwaves, Air Fryers, Blenders, Smoothie Makers, Sandwich Makers, Coffee Makers, Toasters, Steam Irons, Home Theatres and Rechargeable Fans, among others.

 

The brand has already rolled out support centres in Lagos, Abuja and major cities across the country to offer world-class after-sales support and same day solutions to ensure clients are well catered for.

 

They have also designated Konga stores nationwide to serve as drop-off points with tested turn-around period of less than 48 hours.

 

iTEC is a product of Ashour Corporation that is renowned for its mark of guaranteed quality and reliability.

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