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A Shopper’s Guide to Black Friday in Nigeria

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For many bargain-hungry shoppers, Black Friday is the period to look forward to. According to the Research and Development Unit of Yudala (www.yudala.com), Nigeria’s pioneer online and offline e-commerce outfit; Black Friday, traditionally the day following Thanksgiving Day in the United States has grown into a worldwide shopping festival.

Here in Nigeria, the case is not different.

With the increasing popularity of commerce and proliferation of e-commerce sites all competing for the attention of price-sensitive shoppers, Black Friday has become unarguably the most anticipated sales activity in the country

Amid promises of huge discounts and massive deals falling on consumers, the anticipation among shoppers often reaches fever-pitch during this period as Black Friday is generally seen as the best time to shop. For the unsuspecting shopper, it is worth stating, nevertheless, that shopping during Black Friday comes with a certain level of caveat emptor –  loosely translated as the principle that the buyer alone is responsible for checking the quality and suitability of goods before a purchase is made.

Yudala shares useful tips to guide you through the Black Friday shopping fiesta.

Make a list

To get the best out of the mad rush that characterizes Black Friday in Nigeria, preparation is key. Creating a list of the items you need will not help you get a sense of what you want; it will also go a long way in ensuring you gather some critical intelligence on the items you want to purchase which will save you time in the long run. If a deep freezer or 54-inch TV, for instance, are among your most sought-after possessions, the act of including them in a list would naturally see you do some research among the major players to understand which models are in vogue, current prices for the specific choices you desire and the likely discounts or bundles that will come with Black Friday.

Draw up a budget

This may sound easy but a lot of shoppers often miss out on this simple rule. It is important to develop a budget to guide your Black Friday shopping. Working with a pre-determined list of items and budget will ensure you do not fall into the trap of impulse buying which may see you end up with items you do not necessarily need, while missing out on the essential ones you require. This is not to rule out the occasional sweet deal or an irresistible bundled offer you may go out of your way to grab. Having a budget, however, undoubtedly gives you a focus which helps you get the best out of Black Friday.

Sign up to the Platform

Preparation will help you get the early and best deals; which is why it is important to sign up to newsletters and social media platforms to stay in the loop and get the latest news on the special offers for Black Friday. With this, you will get regular updates on all the exciting deals on desired products in the lead up and during the campaign.

Quality matters

Black Friday is often a time for a massive push from various e-commerce platforms all seeking to get a slice of the shopping pie. A number of grey or sub-standard products also find their way into the mix, especially from e-commerce outfits without a clear products sourcing channel or those who work with an infinite number of middlemen. To ensure your fingers do not get burnt, it is best to stick to a platform that offers you guaranteed genuine products and that is willing to stake its reputation on that.

Seeing and touching works better than just seeing

To get the best out of Black Friday, it is very important to get a chance to see, touch and experience the product(s) you wish to buy before parting with your hard-earned money. You can check out the items online and then visit the offline store to see it physically before completing the purchase process. This works better than just relying on the online version which may not be the same thing you get when delivered. Often it is best to shop with an e-commerce platform that offers you a chance to see, touch, experience the product and get useful feedback from staff on after-sales support and other issues rather than an impersonal online-only platform.

Self-fulfil, if possible

For many, Black Friday comes with sad tales of long delays, unfulfilled deliveries and canceled orders. To avoid falling a victim, it is best to shop from an e-commerce platform with a physical offline store where you can self-fulfil or choose to personally pick up your item. While others are lamenting the items they failed to get, you will be one of the few savvy shoppers smiling and wishing that Black Friday never ends.

 

Nigeria CommunicationsWeek believes that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. So since 2007, we have devoted our energy to independent reportage of technology and how they affect lives.

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E-Business

New Startup in Uyo Launches Free Digital Marketplace to Support Individuals, Local Businesses in Nigeria

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Classified Market Center Limited has launched a new digital marketplace for Nigerians who want a safe and secure platform to buy and sell their products (and services) with ease online.

 

Using the platform is 100% free.

 

The site offers new users the opportunity buy and sell in over 100+ categories ranging from cars and vehicles to real estate and job vacancy listing. With its integrated advanced search system, users can easily search for any products or service they want in any specific location and category within a few seconds

 

“cmc.ng is our way of making the process of buying and selling seamless for Nigerians. The platform ensures that anyone from the comfort of his or her bedroom anywhere in Nigeria can sell off old and new items with ease. For local businesses, it offers a new front through which they can advertise and sell their products/services to a much wider audience. The best part of it is that buyers can even haggle the price of items with a seller on the platform using the price bidding tool and reach an agreement even before any physical meeting. This makes the process of buying and selling a very stress-free engagement for all parties involved”, said Unwana Akpan ,Classified Market Center Limited General Manager.

 

She also added that the social registration feature on the Classified Market Center site makes it easy for anyone to sign up easily with the click of a single button using his/her social media profile (Facebook, Google+ or Twitter). This creates a connection between the platform and the user’s social media account such that once the seller advertises a new product, such seller can easily share the advert with friends on social media.

 

In order to ensure the security of buyers and sellers in the marketplace, there is a “report a seller” feature which anyone can use to report any suspicious or fraudulent activity on the platform to the admin so that necessary actions can immediately be taken to protect users.

 

In addition to the above-mentioned, the Classified Market Center team offers a 24/7 support to buyers and sellers so that all complains and inquiries are handled speedily and no one is confused about any feature on the marketplace.

 

Individuals and Local business owners interested in buying and selling online with ease are hereby invited to logon to cmc.ng and submit their products/services for free. Approval of new listing is done within 30 minutes and the seller will be alerted immediately.

 

 

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Global IT Spending to Hit $3.8tn in 2019 – Report

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Worldwide IT spending is projected to total $3.8 trillion in 2019, an increase of 3.2% from the expected spending of $3.7 trillion in 2018.

This is according to the latest forecast by market analyst firm Gartner, which says enterprise software spending is forecast to experience the highest growth in IT spending with an 8.3% increase in 2019.

“While currency volatility and the potential for trade wars are still playing a part in the outlook for IT spending, it is the shift from ownership to service that is sending ripples through every segment of the forecast,” says John-David Lovelock, research vice-president at Gartner.

“What this signals, for example, is more enterprise use of cloud services; instead of buying their own servers, they are turning to the cloud. As organisations continue their digital transformation efforts, shifting to ‘pay for use’ will continue. This sets enterprises up to deal with the sustained and rapid change that underscores digital business.”

Gartner says software-as-a-service is driving growth in almost all software segments, particularly customer relationship management (CRM), due to increased focus on providing better customer experiences.

It believes cloud software will grow at more than 22% this year compared with 6% growth for all other forms of software.

While core applications such as enterprise resource planning, CRM and supply chain continue to get the lion share of dollars, security and privacy are of particular interest right now, says Gartner.

It points out that 88% of recently surveyed global CIOs have deployed, or plan to deploy cyber security software and other technology in the next 12 months.

In 2018, the market analyst firm says, data centre systems are expected to grow 6%, buoyed by a strong server market that saw spending growth of more than 10% over the last year, and in 2018 will come in at 5.7% growth.

However, by 2019, servers will shift back to a declining market and drop 1% to 3% every year for the next five years, Garner notes, adding that this, in turn, will impact overall data centre systems spending as growth slows to 1.6% in 2019.

The firm points out that IT services will be a key driver for IT spending in 2019 as the market is forecast to reach $1 trillion in 2019, an increase of 4.7% from 2018.

It says an expected global slowdown in economic prosperity, paired with internal pressures to cut spending, is driving organisations to optimise enterprise external spend for business services such as consulting.

In a recent Gartner study, 46% of organisations indicated IT services and supplier consolidation were in their top three most-effective cost-optimisation approaches.

Worldwide spending for devices (PCs, tablets and mobile phones) is forecast to grow 2.4% in 2019, reaching $706 billion, up from $689 billion in 2018.

Gartner says demand for PCs in the corporate sector has been strong, driven by Windows 10 PC hardware upgrades that should continue until 2020. However, the PC market may see some impact from the Intel CPU shortage. While this shortage will have some short-term impacts, Gartner does not expect any lasting impact on overall PC demand.

The current expectation is that the shortage will continue into 2019, but Intel will prioritise the high-end CPU as well as the CPUs for business PCs, says Gartner, adding that in the meantime, AMD will pick up the part of the market where Intel cannot supply CPUs.

“PCs, laptops and tablets have reached a new equilibrium state. These markets currently have stable demand from consumers and enterprises. Vendors have only subtle technology differentiation, which is pushing them to offer PC-as-a-service in order to lock clients into multiyear recurring revenue streams and offer new bundles of service options,” says Lovelock.

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MDXI Achieves Microsoft Gold Data Centre Competency, SAP Recertification

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MDXI, data centre provider, has attained the Gold Data Centre certification from Microsoft, thus strengthening its position as one of the leading Cloud Services providers in Africa demonstrating “best-in-class” capability to meet Microsoft’s customers’ needs.

The Gold Data Centre is the highest partnership level with Microsoft in Data Centre Competencies and is the pinnacle for Cloud Productivity in Microsoft’s Partner Network program.

Attaining Gold Partner status is an important step for MDXI in its drive towards supporting local companies face issues on digital transformation, particularly in relation to their data centre and computing platform strategies.

To obtain the certification, MDXI has demonstrated the highest commitment to the integration of the latest Microsoft products, with proven expertise to help costumers drive innovative solutions on the latest Microsoft platforms.

“The Gold Competency provides MDXI with a competitive advantage that helps us offer our customers the most relevant Microsoft solutions in the market. With this competency, MDXI is accredited as a partner to transform data centres into more flexible, scalable, and cost effective solutions using Microsoft Azure Cloud and hybrid solutions.

This will enable us deliver greater value to our customers with best-in-class staff that have been subject to rigorous exams, proven implementation and satisfaction references auditable,” says Gbenga Adegbiji, General Manager, MDXI.

The new milestone proves MDXI’s commitment to enabling digital transformation for its customers through constant improvement in delivering only the best services with competency levels including Silver Cloud Platform; Silver Data Centre; Silver Small and Midmarket Cloud Solutions; and Silver Application Development competencies.

In a similar vein, German business software maker, SAP, has given MDXI a clean bill of health with its recertification as a provider of infrastructure services for its cloud solutions.

This recertification endorses the ability of the company to deliver high-quality cloud and infrastructure operations services for customers running SAP solutions and confirms MDXI can continue to host and manage SAP applications using the company’s enterprise cloud platforms.

As a SAP-certified provider of hosting services, MDXI offers cost-effective yet reliable delivery models for mission-critical applications for customers of SAP.

SAP customers that rely on MainOne’s data centre for hosting services are empowered to focus on the business value of their solutions and benefit from reduced operational expenses that a commercial data centre provides.

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