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How eCommerce is Making Prices of Good & Services More Affordable

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By Adeniyi Ogunfowoke

 

Change is the only constant thing in life. The modus operandi of doing business in Nigeria has significantly been disrupted since the entry of eCommerce. One of the areas that the impact of ecommerce is currently being felt is in the prices of goods and services.

 

Gone are the days when shoppers have to visit physical stores or markets to haggle about prices. Sometimes, the prices at these stores are so outrageous that you end up either buying the product at an exorbitant face price, or buying a low-quality product because it is cheaper or you simply return home empty-handed. If any of the aforementioned happens to you, you are in a no-win situation.

 

Presently, a millennial or tech-savvy person who wants to buy anything is most likely to visit an ecommerce store. Apart from the fact that you will get a quick and real-time idea of what you intend to buy, you have the opportunity of comparing the prices of different brands in the same product category.

 

Offline vs Online Prices

The prices of goods and services online are not hidden. It is visible for everyone to see and of course, ecommerce companies like Jumia have made efforts to get shoppers and deal-scavengers the best price. Interestingly, to give you assurances that you are being offered the best price, Jumia recently ran a campaign tagged ‘Last Price Campaign’. The objective was to offer customers the very best prices on over 1,000 iconic products across all categories on its platform.

 

This is the level of guarantee that ecommerce companies are giving their customers who always desire the best price. In fact, competition in the ecommerce space is also driving down the prices.

 

There are many online stores who want a chunk of the market. One way to attract with the customers is by offering them the best price. So, beyond the convenience of being able to book a hotel or buy an item at any time of the day, an ecommerce store like Jumia will offer the best price on good and services. And since Jumia is now an ecosystem, shoppers have the opportunity of receiving the best deals on travel, food, and services.

 

To lend credence to this, if you book directly with the hotel, you will be getting the exact rates of the rooms. Conversely, if you book with an online travel agency like Jumia’s hotel and flight services, you will get a discounted price because they already negotiated the best price on your behalf. In addition to this, customers can take advantage of coupons and vouchers.

 

Currently, it appears as if the price war is not between offline and online stores but among online stores.

 

For the offline stores, shoppers have the advantage of haggling prices. The truth is that not many people want to go through this. But, if you decide to visit a departmental store, you simply accept whatever price you are offered. No negotiation…that is the last price.

 

Here, you cannot blame the brick and mortar store. Factors such as rent, electricity, payroll, fixtures and shrinkage loss all contribute to the gross margin and overhead of doing business in a shopping centre or elsewhere. This is why many offline stores are moving online. That’s not saying that these things don’t affect online retailers. They do, but online stores have a relatively better return on investment when compared with offline stores.

 

This is perhaps another reason to shop online as you have the virtual chances to visit different websites to get the best price.

 

The biggest shopping festival of the year: Black Friday

Black Friday, which is usually held in November is the biggest shopping festival in the world. A time to enjoy ‘crazie’ discounts on products and services. Nigerians have caught the Black Friday fever that they now save to cash in on the sales.

 

The fact remains that shoppers will get the best Black Friday deals and prices online and in the same vein, the goods will be delivered at their doorsteps. This is not the case with offline stores and if you factor in their high prices, it is advisable to stick with online shopping.

 

More importantly, the ‘shopping madness’ associated with Black Friday will be ultimately bypassed.

 

Can every day be Black Friday?

Thousands of customers will really love every day to be Black Friday. Clearly, this is not possible because fantastic deals and discount are usually one-off and they are only offered on Black Friday. Regardless, customers will still get the best deals. As earlier mentioned, competition is impacting price and it has helped online stores to offer the best available price.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

E-Business

Abdullahi, NITDA Boss Harps on Partnership to Drive Advance Digital Transformation Agenda

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Mallam Kashifu Abdullahi, director-general, National Information Technology Development Agency (NITDA), has reaffirmed the importance of collaboration in advancing Nigeria’s digital transformation agenda.

Abdullahi, NITDA Boss Harps on Partnership to Drive Advance Digital Transformation Agenda

L-R: Mallam Kashifu Abdullahi,  director-general, National Information Technology Development Agency, with Brig. Gen., Abdulrahman Idris, team lead of the Senior Executive Course 46 2024, National Institute for Policy and Strategic Studies, Kuru, Jos during a strategic tour visit to the agency headquarters in Abuja.

Abdullahi disclosed this during a strategic engagement with participants of the 2024 Senior Executive Course 46 from the National Institute for Policy and Strategic Studies (NIPSS), a delegation led by Brigadier General Abdulrahman Idris.

Abdullahi emphasised that no organisation can achieve its goals in isolation, stressing the need for collaborative efforts to harness ideas, experiences and insights for national development. He highlighted the potential of collaboration between NITDA and NIPSS to leverage technology and digital innovation for driving economic growth, creating job opportunities and attracting foreign direct investment (FDI).

“At NITDA, we have re-imagined our social contract with Nigerians, focusing on improving service delivery and fostering the swift growth of the ICT sector,” said Abdullahi. He emphasised the agency’s commitment to serving Nigerians and outlined the strategic direction outlined in NITDA’s Strategic Roadmap and Action Plan (SRAP 2024-2027) 2.0. The SRAP is structured around eight pillars aimed at fostering digital literacy, building a robust technology research ecosystem, strengthening policy implementation, promoting inclusive access to digital infrastructure, enhancing cybersecurity, nurturing innovation and entrepreneurship, forging partnerships and cultivating a vibrant organisational culture.

The brigadier-general provided insights into NIPSS’s role as Nigeria’s foremost policy think-tank, tasked with developing top-class technocrats to drive national development initiatives. He highlighted NIPSS’s contributions to policy formulation and implementation over the years, emphasising the institution’s mandate to address issues of national interest, particularly in the digital economy sector.

The collaboration between NITDA and NIPSS underscores the importance of synergistic efforts in harnessing technology and innovation for national development. By leveraging each other’s expertise and resources, both organisations aim to drive economic growth, foster job creation, and position Nigeria as a leading player in the global digital economy.

Through strategic partnerships and collaborative initiatives, NITDA and NIPSS are poised to chart a path towards sustainable development, leveraging digital innovation as a catalyst for socioeconomic transformation and inclusive growth.

 


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E-Business

IvoryPay, Tether to Drive Crypto Transfers Across Africa

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Ivorypay, a blockchain-based payment and remittance firm, has teamed with Tether, the stablecoin pioneer, to improve crypto-based transactions across Africa.

Tether is the business that developed the stablecoin, USDT, and with this agreement, it will mint and issue USDT straight to IvoryPay.

According to the partners, this agreement would provide more dependable and economical digital transaction choices to businesses and consumers across Africa.

Ivorypay will leverage Tether’s widespread acceptance to provide a buffer against the typically unpredictable nature of crypto-currencies, increasing user confidence in using digital currencies for daily transactions as well as cross-border transfers.

“Partnering with Tether is a strategic move that aligns perfectly with our vision of simplifying and securing crypto transactions across Africa,” said Oluwatobi Ajayi, CEO, IvoryPay.

He added: “It gives us easy access to the liquidity we need to cater to more businesses and individuals across the continent and to do that cheaper and faster than anybody else, which we believe will significantly enhance user trust and increase adoption rates across our platforms.”

“This strategic partnership between Ivorypay and Tether represents a transformative step for digital transactions across Africa,” said Aly Madhavji, managing partner of Blockchain Founders Fund.

“By incorporating USDT into their payment systems, IvoryPay aims to increase financial inclusion and streamline cross-border remittances, establishing a new standard for stability and efficiency in the region’s financial services We are thrilled to assist Ivorypay as they endeavour to create new opportunities for businesses and consumers across Africa.”


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E-Business

CAC Revokes NIPOST Subsidiaries’ Certificates

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The Corporate Affairs Commission (CAC) has revoked the certificates of incorporation of NIPOST Properties and Development Company and NIPOST Transport and Logistics Services Limited.

This revocation followed the discovery of an illegal transfer of N10 billion in restructuring funds released by the Federal Ministry of Finance to the agency’s subsidiaries.

The CAC, in a statement on Monday, said, “The General Public is hereby informed that the Commission, sequel to its powers contained in Section 41 (7) of the Companies and Allied Matters Act No. 3 of 2020, revoked the Certificates of incorporation of the below-mentioned companies because the same was improperly procured. These companies are:

“1. NIPOST Transport and Logistics Services Company Ltd RC 1673881 and 2. NIPOST Properties & Development Company Ltd RC 1673971.

“By virtue of these revocations, the Companies are deemed to be dissolved and their Assets and Liabilities transferred to the Nigeria Postal Services established under the Nigerian Postal Services Act Cap N127 LFN 2004.”

It was gathered that CAC records confirm that as of November 8, 2023, some top officials of BPE control significant shares in the subsidiaries.

Responding to these discoveries, the Senate passed a resolution on December 30, 2023, for a probe into the matter.

The resolution declared the NIPOST subsidiaries in question “irregular and illegal” and recommended their immediate winding-up and deregistration.

The Senate resolution goes beyond immediate action; it demanded a thorough investigation into the N10 billion voted by the Ministry of Finance for NIPOST’s restructuring and recapitalisation.

Should evidence of “injudicious utilisation” surface, the Senate said the committee responsible must recover the full amount.

In its resolution of December 30, 2023, the Red Chamber said it uncovered an alleged illegal transfer of Federal Government shares in two NIPOST subsidiaries to private individuals.

The discovered infractions sparked outrage, prompting the lawmakers to call for immediate action.

Some individuals in key positions within the Bureau of Public Enterprises (BPE) and NIPOST were listed as shareholders of the two NIPOST subsidiaries.

 


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