The increase in adoption OTT players have gained and the consequent dilemma it’s wrapping around operators who now have to grapple with the concern of who owns and influences the consumer. This also got me thinking about something else we tend to hear a lot, that term “Content is King,” which has become a catchphrase in telecom parlors.
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Africa’s online retail sector presents an exciting opportunity for retailers to grow their businesses by connecting with new customers.
According to Jumia, Africa’s number one online retailer, the e-commerce sector must focus on delivering a stronger consumer experience if it is to reach its full potential of developing into a $50 billion industry by 2018.
The true potential of the online retail environment remains largely untapped in Africa, especially considering that seven of the 10 fastest growing internet populations in the world are in Africa.
Hashtags are very important because it makes it easier to find information about a particular theme, campaign or content. It can also be used to get the attention of your audience especially if it is catchy. So if you are doing a social media campaign and thinking of choosing a Hashtag, you are in luck as Jumia Travel, the leading online travel agency discusses tips for selecting one. #Enjoy
The National Cyber Security Awareness Movement (NASCAM); a not for profit organisation, is organizing a Master Class programme for Nigerian journalists in order to acquaint practitioners with the provisions of the Cybercrime Act 2015, as it relates to media practice, particularly online journalism.
Mr. Aaron Ukodie, Executive Director, NASCAM, while announcing the plan to empower media practitioners with the requisite capacities for maintaining legal decorum online said that the theme of the workshop is: The Nigerian Cybercrime Law: What Journalists Need to Know.
Twitter has launched it’s First View video product in Nigeria, which gives Nigerian brands exclusive ownership of Twitter’s most valuable real estate — the top ad slot — for 24 hours, to share their brand story using the most popular form of content today, video.
Each day, millions of people come to Twitter to engage in conversations about their passions and every topic of interest that continually shapes culture.
Microsoft and the U.S. Department of State’s Global Innovation through Science and Technology (GIST) initiative announced the six winning teams of the Imagine Cup 2017 Middle East and Africa (MEA) regional finals, which took place in Beirut from May 17 to 20, 2017.
Six winning teams will head to Seattle to represent the region at the 15th Imagine Cup World finals in July where three winning teams will be awarded $100,000 USD, $25,000 USD and $15,000 USD respectively.
Indigenous Nigerian technology company, Delivery Science, has been announced as one of the beneficiaries of the fourth Google Launchpad Accelerator program.
This is the first time Google's Launchpad Accelerator is accepting technology start-ups from Africa, and Delivery Science was selected as one of the start-ups to be a part of this unique initiative.
For many, the smartphone’s utility has assumed such remarkable proportions that it is now being relied on as a first-hand source of news, information, entertainment and a fitting tool for retaining a handle on our increasingly interconnected world.
Considering the multiple applications on which data is expended on a smartphone and with data connection rates still comparatively pricey in Nigeria; most smartphone owners are constantly in a perpetual fix on how to manage this most important resource in order to avoid missing out on the latest information.
Eskimi has launched a new Help Center that will provide necessary support and information for all Eskimi DSP platform present and future users and administrators.
According to Vytas Paukstys, Co-founder and CEO of Eskimi.com, programmatic advertising is getting popular in an exponential speed in African countries, but still by some of the businesses it is perceived with some of a suspicion.
Eskimi is a Lithuanian mobile social network with a strong Nigerian user base.
Google has invested on four Nigerian startups through its ‘Launchpad Accelerator’ programme.
The four startups include Delivery Science, led by a team of indigenous technology entrepreneurs and offers ‘Enterprise Supply Chain Software as a Service (SaaS)’ solution to companies operating robust logistics and supply chain business processes and Gidi Mobile Limited: gidimo is a mobile learning platform that uses mastery learning & social gamification to deliver personal advancement, in a fun way, and at unprecedented scale.