A disruptive innovation is an innovation that creates a new market frontiers and value network. It eventually unsettles an existing market and value network, displacing established market leaders and alliances, and overturns the traditional business methods and practices. No one can deny the fact that we are living in the era of disruptive changes.
There are unimaginable disruptions going on in the business place today, and more are yet to come. Traditional businesses are failing and may eventually disappear with time.