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Smart Home Devices Set to Hit 939.7m shipment by 2022

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International Data Corporation (IDC) forecast results has shown that Smart Home Devices will grow on market size and forecasting of IP-connected devices used in the home, which include smart speakers, digital media adapters, lighting, thermostats, and more.

 

This historical result/data is accompanied by a five-year forecast that offers insight into upcoming trends and the ever-evolving market.

 

In 2017, 433.1 million smart home devices were shipped worldwide, growing 27.6% from the previous year.

 

Looking ahead, IDC anticipates a compound annual growth rate (CAGR) of 18.5% as the market balloons to 939.7 million devices shipped in 2022.

 

Within the smart home market, the smart speaker category, which includes devices like the Amazon Echo and Google Home, will remain the fastest growing category throughout the forecast.

 

Meanwhile, shipments for most other categories, with the exception of video entertainment products, will experience a double-digit CAGR during the same period.

 

Jitesh Ubrani senior research analyst, IDC Mobile Device Trackers, said “The smart home market is still in its infancy but we’re already seeing some significant changes in consumers’ and vendors’ approach,”

 

“There’s less of a focus on having a central hub and apps as the center of the interface as hardware makers race to create interoperability with smart assistants like Alexa, Siri, or Google Assistant.

 

“On the other hand, consumers, while still somewhat hesitant to anthropomorphize smart assistants, are beginning to expect a more natural user interface to the myriad of smart home devices.”

 

Adam Wright senior research analyst for IDC’s Consumer IoT Program, said “While it’s still early days for the smart home market – and the wider consumer IoT ecosystem in general – we expect to see considerable growth over the next few years, especially as consumers become more aware of and increasingly interact with smart assistant platforms like Amazon’s Alexa and Google Assistant,

 

“Whether in the form of a smart speaker or embedded in a thermostat, fridge, TV, or any other device, smart assistants are quickly becoming the cornerstone of consumer IoT by enhancing the accessibility, use, and functionality of connected devices, which will noticeably boost adoption rates in the near future.”

 

Category Highlights shows that Video Entertainment devices, inclusive of smart TVs, digital media adapters, and other IP-connected video devices, are forecast to deliver a CAGR of 8.3% for unit shipments over the 2017–2022 forecast period.

 

These devices are also expected to capture around three quarters of the dollar value of the entire smart home market as the average sale price (ASP) for TVs will be among the highest.

 

Leaders in the TV category during 2017 were Samsung and LG while category leaders for digital media adapters during the same period were, in order, Amazon, Google, and Roku.

 

Home Monitoring/Security is comprised of devices like connected door locks, cameras, moisture sensors, door bells, and more.

 

IDC expects this will remain the second largest category in terms of unit shipments through 2022 as products become easier to deploy in the home and will not require consumers to have a “DIY attitude” to integrate these products with their smart assistants and other devices.

 

Smart Speakers with built-in smart assistants have captured the spotlight recently as major new brands like Apple have entered the market.

 

In addition, Amazon and Google have been quick to respond by offering additional models and price points through their first-party speakers and by partnering with numerous other brands to bring Alexa- or Google Assistant-enabled speakers.

 

What remains to be seen is how long the partners can survive since the sale of hardware stands to be the smallest part of the overall revenue associated with this category.

 

Connected Lighting products, like those from Philips, GE, IKEA, and others, have to some extent been the gateway for consumers to the larger smart home market.

 

With prices quickly dropping and bundling with smart speakers as an entry level smart home solution, the lighting category has a lot of future potential.

 

IDC anticipates this category to be worth more than $3.5 billion dollars by the end of 2022.

 

Thermostats, like the ones offered by Nest or Ecobee, are expected to have a worldwide CAGR of 20.8% for unit shipments by 2022.

 

Despite the high growth, IDC expects it to be among the smallest categories as most homes will have a single thermostat and a large part of the world (e.g. Asia/Pacific and Middle East) does not use standalone thermostats, relying instead on those built into air conditioners or heating units.

 

Other smart home products like connected appliances, sprinkler systems, and other smaller devices are expected to see shipments grow at a CAGR of 18.2% from 2017–2022.

 

Many of the analog counterparts, like traditional appliances, have long replacement cycles and are expected to have limited overall appeal within the future smart home.

 

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Court Unfreezes Pinnacle Account, Counsels Anti-Graft Agencies

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Nnamdi Dimgba, Federal High Court Judge has ordered Independent Corrupt Practices Commission (ICPC) to unfreeze the account of Pinnacle Communications Limited and counselled anti-corruption agencies of government against taking drastic action that could prevent private enterprises from flourishing prior to concluding investigations to justify such action.

 

Delivering his ruling in the case instituted against ICPC for instructing Zenith Bank to freeze it’s account Friday, the judge maintained that the anti-corruption war was as beneficial to the society as flourishing private enterprises pointing out that scuttling the operations of major private organizations like Pinnacle Communications Limited also sends negative signals to the international community about Nigeria’s business environment.

 

Justice Dimgba described ICPC’s action against Pinnacle Communications Limited as “an overkill just like using a sledgehammer to kill a fly” considering that even after six months since the case was instituted and despite lèeway provided by many adjournments by the court, ICPC could not file any charges against the company, emphasizing that it should not have frozen the account without establishing a prima facie against it.

 

The judge remarked that anti-corruption agencies should not based their actions on rumours or “beer parlour stories” but on thorough investigations that could sustain judiciall scrutiny.

 

He held that freezing accounts of individuals or organizations by ICPC amounts to an administrative action of a federal agency which relevant sections of the constitution empower the Federal High Court to review for compliance with the law and obligations of such agencies.

 

Justice Dimgba also ruled that an order freezing account could not subsist perpetually if it was meant to be temporary adding that the essence was to allow for quick conclusion of investigations, especially when it involves a major company playing a major role in the national broadcast sector which could be jeopardized.

 

The judge however said ICPC could continue its investigations and present it’s case before a court which would decide if there is any basis to freeze accounts in future.

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Court Bars NBC from Censoring Political Broadcast

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Economic Community of West African States’ (ECOWAS) Court of Justice has barred the Federal Government of Nigeria, through the National Broadcasting Commission (NBC) from censorship of political programmes by broadcasting stations across the country.

 

The court also ordered the NBC to retract circular demanding 24 hrs notification for live broadcast.

 

The ECOWAS Court’s verdict which was delivered Tuesday in Abuja came more than three years after a Port Harcourt-based legal practitioner, Mr Festus Oguche, and Crownfield Solicitors, dragged the NBC before the community court, challenging what the NBC called “Additional Regulations for Live Political Broadcast.”

 

The said regulation dated May 30, 2014, was contained in a letter to all broadcasting stations across the country directing that it must be notified by broadcasting stations in writing, at least 24 hours, before a live transmission of a political programme.

 

Delivering judgment in the matter, the 3-man panel led by the ECOWAS Court of Justice President, Justices Edward Asante, upheld all seven points’ declarations sought by the plaintiff.

 

The plaintiff in the suit had sought for “an order of perpetual injunction, restraining the Federal government, its agencies, servants and proxies from further doing anything, either by way of official policy, directive, instruction and/or investigation that will in anyway impede against the existence and operations of free press in a democratic society, which is guaranteed as fundamental freedom.

 

The court also held that the action of the defendant in directing that all live political broadcasts by broadcasting stations in Nigeria be referred to it was tantamount to censorship of free press and it was contrary to the fundamental freedom enshrined and guaranteed under African Charter on Human and Peoples’ Rights and the ECOWAS Protocol on Democracy and Good Governance.

 

Other declarations upheld by the Court include that the NBC’s directive was against the provisions of the fundamental freedom enshrined and guaranteed under Sections 22 and 39(1) of the 1999 Constitution of the Federal Republic of Nigeria.

 

The Court reportedly declared that it was reckless by National Broadcasting Commission to have issued such instruction to broadcasting stations and subsequently ordered that the NBC make a retraction of the May 2014 directive in a letter to all the broadcasting stations in the country and publish same in national newspapers.

 

Other Justices in the panel are Dupe Atoki and Januaria Moreira Costa.

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NBC Warns Sports Presenters against Violating Codes

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Olajumoke Coker, zonal director at National Broadcasting Commission (NBC), has said that the commission was ready to sanction sports presenters who violated its codes through unprofessional style of presentation.

 

She disclosed this in Ibadan during a seminar organised by the Oyo State Chapter of the Sports Writers Association of Nigeria (SWAN).

 

Coker presented at the seminar a paper titled “Hyping, Praise-singing, Sports Rights and Acquisition’’.

 

She said the hyping of sport events, enthusiasts or sponsors was one big issue the commission had been dealing with.

 

The NBC official adding that a lot of sports presenters, especially the Yoruba sports presenters, were guilty of it.

 

“Hype is when a presenter promotes products or services of commercial value in the course of presentation.

 

This is a violation of Section 7.0.15 of the Nigeria Broadcasting Code. “NBC is not against giving end-credits to sponsors, but it should be done at the end of the programme in moderation and without giving details or promoting their products or services.

 

“When you start listing 20 names during your presentation, it makes your programme lack straight-dealing,” she said.

 

Coker said many stations have received from the commission letters of warning, as well as letters recommending payment of fines and for unprofessional style of presentation.

 

The official said the commission has had cause to even go as far as suspending some broadcasters from the air waves, saying the commission monitors round the clock.

 

She said any sports presenter who violated the provisions of the commission’s broadcasting code would be sanctioned accordingly.

 

“Section 3.1.3 of the Nigeria Broadcasting code clearly prohibits praise singing of sponsors. “It states that broadcasters shall recognise expression as an agent of the society. Therefore, he shall not use his medium for any personal or sectional rights, privileges and needs of his own, proprietor, relatives, friends or supporters,” she said.

 

Coker urged sports presenters to be more professional in their presentation, reminding them that the commission monitors for compliance round the clock.

 

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