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Smart Home Devices Set to Hit 939.7m shipment by 2022

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International Data Corporation (IDC) forecast results has shown that Smart Home Devices will grow on market size and forecasting of IP-connected devices used in the home, which include smart speakers, digital media adapters, lighting, thermostats, and more.

 

This historical result/data is accompanied by a five-year forecast that offers insight into upcoming trends and the ever-evolving market.

 

In 2017, 433.1 million smart home devices were shipped worldwide, growing 27.6% from the previous year.

 

Looking ahead, IDC anticipates a compound annual growth rate (CAGR) of 18.5% as the market balloons to 939.7 million devices shipped in 2022.

 

Within the smart home market, the smart speaker category, which includes devices like the Amazon Echo and Google Home, will remain the fastest growing category throughout the forecast.

 

Meanwhile, shipments for most other categories, with the exception of video entertainment products, will experience a double-digit CAGR during the same period.

 

Jitesh Ubrani senior research analyst, IDC Mobile Device Trackers, said “The smart home market is still in its infancy but we’re already seeing some significant changes in consumers’ and vendors’ approach,”

 

“There’s less of a focus on having a central hub and apps as the center of the interface as hardware makers race to create interoperability with smart assistants like Alexa, Siri, or Google Assistant.

 

“On the other hand, consumers, while still somewhat hesitant to anthropomorphize smart assistants, are beginning to expect a more natural user interface to the myriad of smart home devices.”

 

Adam Wright senior research analyst for IDC’s Consumer IoT Program, said “While it’s still early days for the smart home market – and the wider consumer IoT ecosystem in general – we expect to see considerable growth over the next few years, especially as consumers become more aware of and increasingly interact with smart assistant platforms like Amazon’s Alexa and Google Assistant,

 

“Whether in the form of a smart speaker or embedded in a thermostat, fridge, TV, or any other device, smart assistants are quickly becoming the cornerstone of consumer IoT by enhancing the accessibility, use, and functionality of connected devices, which will noticeably boost adoption rates in the near future.”

 

Category Highlights shows that Video Entertainment devices, inclusive of smart TVs, digital media adapters, and other IP-connected video devices, are forecast to deliver a CAGR of 8.3% for unit shipments over the 2017–2022 forecast period.

 

These devices are also expected to capture around three quarters of the dollar value of the entire smart home market as the average sale price (ASP) for TVs will be among the highest.

 

Leaders in the TV category during 2017 were Samsung and LG while category leaders for digital media adapters during the same period were, in order, Amazon, Google, and Roku.

 

Home Monitoring/Security is comprised of devices like connected door locks, cameras, moisture sensors, door bells, and more.

 

IDC expects this will remain the second largest category in terms of unit shipments through 2022 as products become easier to deploy in the home and will not require consumers to have a “DIY attitude” to integrate these products with their smart assistants and other devices.

 

Smart Speakers with built-in smart assistants have captured the spotlight recently as major new brands like Apple have entered the market.

 

In addition, Amazon and Google have been quick to respond by offering additional models and price points through their first-party speakers and by partnering with numerous other brands to bring Alexa- or Google Assistant-enabled speakers.

 

What remains to be seen is how long the partners can survive since the sale of hardware stands to be the smallest part of the overall revenue associated with this category.

 

Connected Lighting products, like those from Philips, GE, IKEA, and others, have to some extent been the gateway for consumers to the larger smart home market.

 

With prices quickly dropping and bundling with smart speakers as an entry level smart home solution, the lighting category has a lot of future potential.

 

IDC anticipates this category to be worth more than $3.5 billion dollars by the end of 2022.

 

Thermostats, like the ones offered by Nest or Ecobee, are expected to have a worldwide CAGR of 20.8% for unit shipments by 2022.

 

Despite the high growth, IDC expects it to be among the smallest categories as most homes will have a single thermostat and a large part of the world (e.g. Asia/Pacific and Middle East) does not use standalone thermostats, relying instead on those built into air conditioners or heating units.

 

Other smart home products like connected appliances, sprinkler systems, and other smaller devices are expected to see shipments grow at a CAGR of 18.2% from 2017–2022.

 

Many of the analog counterparts, like traditional appliances, have long replacement cycles and are expected to have limited overall appeal within the future smart home.

 

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StarTimes Boosts Nigerian Economy with $220m Investment, Pays $25m Tax

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StarTimes, a direct-to-home pay-tv service said it has invested over $220 million in Nigeria, in the last eight years to boost entertainment and enrich the country’s television viewers’ experiences.

 

Mr. Joshua Wang, who represented the CEO of NTA-STAR TV, said Startimes commenced operation in 2010 in Nigeria through NTA-Star TV, adding that it has actively promoted leading Chinese programmes in local languages, like Hausa and Yoruba.

 

Wang, a director of the organisation, stated this in Abuja at the celebration of Chinese Film Festival and cinema show of the “Operation Red Sea Movie”.

 

He said, “So far, we have invested $220m in Nigeria, developed a network of nearly 3,000 distributors in the country, and developed around four million subscribers. We are actively involved in corporate social responsibility and have paid a total of $25m in tax, recruited more than 1,300 local staff, 97 per cent of whom are Nigerians.”

 

Alhaji Lai Mohammed, minister of Information and Culture, represented by Grace Isu Gekpe, permanent secretary, said, “Cultures are what make countries unique. I believe we will understand each other’s culture better if we have the opportunity to watch movies from both cultures.”

 

Mr. Lin Jing, Charge d’affair of the Chinese Embassy to Nigeria pledged that the Chinese Government is committed to the agreements reached with Nigeria and other African countries to bring rapid development to the continent.

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NCC Reaffirms Suspension of COSON’s Operating License

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Mr. Afam Ezekude, director general of the Nigerian Copyright Commission (NCC), has reaffirmed to stakeholders and the general public that the Operating License of the Copyright Society of Nigeria (Ltd/Gte) (COSON) is and remains suspended until further notice.

Mr. Afam Ezekude disclosed this while responding to recent social media publications made by COSON claiming that the Federal High Court had ordered the NCC to suspend all actions, proceedings and processes relating to the suspension of its license and the freezing of its bank account.

He stressed that the commission has not been served with any order of the Federal High Court as regards the suspension of the operating license of COSON, and is not aware of any such order.

The DG noted that the said publication did not disclose the particulars of the case in which the Order was made such as, the suit number of the case; the Judge of the Federal High Court that made the order nor the date that the order was made and therefore urged stakeholders and the general public to disregard COSON’s claims.

Speaking further, Mr. Ezekude disclosed that following the suspension of COSON’s operating license by the Commission in April 2018, some members of COSON instituted an action in suit No.FHC/EN/CS/58/2018 at Enugu division of the Federal High Court against the Commission and some of its officials challenging the suspension of the operating license of COSON.

In a preliminary objection to the suit filed by the Commission, the court presided over by Justice Liman struck out the Commission as a party in that case on June 11, 2018. No order was made against the Commission.

Similarly, a case was instituted by some members of COSON purporting to act on behalf of the society in suit No. FHC/L/CS/6006/18 (Copyright Society of Nigeria & Ors Vs Efe Omoregbe & 7 Ors) at the Lagos division of the Federal High Court with the Commission listed as a defendant in the case.

The matter which is currently pending before Justice Seidu has been adjourned to September 26, 2018. No order has so far been made against the Commission in that case.

By virtue of the suspension which is still in force, the DG, reiterates that COSON is not entitled to carry out any functions of a Collecting Society; to wit; soliciting, negotiating for copyright license; or collecting royalties for and on behalf of owners of Copyright in Music and Sound Recordings; until otherwise determined.

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Again, Court Rules Against Multichoice Over Tariff Hike

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A judge, Nnamdi Dimgba, in Abuja has rejected an appeal by Multichoice Nigeria against an interim order prohibiting any increase in its DStv or GOtv subscription rates.

Multichoice Nigeria had on August 24 filed an appeal against the order of the Federal High Court, Abuja stopping it from increasing the subscription rates to its cable television services. The order was given on August 20.

The restraining order was issued in respect of Suit No FHC/ABJ/CS/894/18 brought before the court by the Consumer Protection Council (CPC) in the light of the public outcry raised.

In his order, Mr Dimgba said the interim injunction restrains Multichoice Nigeria or its agents and representatives from “continuing the implementation of any increase in subscription rates or price review policy imposing increased charges and costs on the consumers pending the determination of the motion on notice.”

Besides, the court also restrained DSTV from “further carrying on or continuing any conduct or activity which interferes with or has effect of circumventing the outcome of ongoing investigations by the CPC into the company’s compliance or non-compliance with the February 16, 2016 order pending the determination of the motion on notice”.

When the appeal was made, the CPC explained that the order stopping implementation of the new tariffs will subsist till the appeal has been heard and ruling given by the court.

This means that the subscription tariffs for Dstv and Gotv ought not to have increased but consumers have been paying the increased tariffs since August.

Under the new price regime, the company said the Premium package subscribers pay about 7.5 per cent more (about N15,800) from about N14,700 every month.

Also, their Compact Plus customers still pay N10,650, from N9,900; Compact bouquets, N6,800, from N6,300, while the family package was increased from N3,800 to N4,000, with Access from N1,900 to N2,000

On Monday, during the court hearing, the judge also refused the application by MultiChoice to adjourn the matter indefinitely.

When asked of the measures taken to ensure Multichoice’s compliance, Babatunde Irukera, director general, CPC, said CPC still holds the position that consumers should be paying the old tariff.

“However, the council’s understanding is that Multichoice is not complying with that order of court so that’s why it was important for the court to agree to clarify the situation,” he said.

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