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Tech Companies Making a Difference in Africa
Africa has long been touted as the continent with the most growth potential when it comes to tech and innovation. Many African countries are building their own equivalents of Silicon Valley and tech companies from all across the world have been setting up offices and launching themselves into markets across the continent. And in addition to growing their customer bases, these companies are also committing to making affecting change in Africa.Here’s how.
They are Investing in communities and equipping people to become entrepreneurs
Last year Airbnb announced a three-year commitment to South Africa to address barriers to becoming a tourism entrepreneur, and to help rebuild a more inclusive and resilient domestic tourism economy. The commitment focuses on infrastructure, training and investment and builds on Airbnb’s 2017 USD $1 million commitment in Africa to boost community-led tourism projects, and the Africa Academy, which has trained more than 300 Hosts.
As part of this commitment, Airbnb announced its partnership with the University of Johannesburg School of Tourism and Hospitality to expand the Airbnb Academy programme to at least 1000 students over the next three years.
They are assisting in developing quality journalists and newsrooms
Over the years, Google, perhaps the biggest tech giant in the world, has been doing its fair share for small businesses, content creators and business owners across Africa. And just recently the company announced that five South African recipients have been selected as part of Google’s News Initiative (GNI) Innovation Challenge.
The GNI Innovation Challenge is aimed at helping the journalism industry thrive in the digital era. Their projects are among 34 chosen from 17 countries, to receive a share of $3.2 million in funding.The recipients, among them 21 journalists and publishers from 10 countries in Africa, were selected for their work in promoting diversity, equality, and inclusion in the journalism industry. The GNI Innovation Challenge is part of Google’s $300 million commitment to helping journalism thrive in the digital era and has seen news innovators step forward with many exciting initiatives demonstrating new thinking.
Companies are nurturing talent from a young age
“At Huawei South Africa, we have long been committed to cultivating ICT talent and discovering new ways to harness technological innovation to advance sustainability,”says Vanashree Govender, Media and Communications Manager for Huawei South Africa. “Last year, we launched our Tech4Good Global Competition as part of our Seeds for the Future talent development programme, which exposes learners to courses on the latest technologies like 5G, Cloud, AI and IoT. The Tech4Good competition gets students to think about how to use technology to address social and environmental issues. Through this programme, participants boost their creativity, hone their entrepreneurship skills, and develop a sense of social responsibility. This is a fun team effort, with coaching by Huawei experts and world-renowned social impact leaders”.
Huawei also runs a Tech4All program globally in which Huawei works with partners to create real change through connecting the unconnected, empowering underserved communities and protecting the planet. In South Africa, Huawei’s DigiSchool project in partnership with operator rain and educational non-profit organisation Click Foundation, has connected over 100 urban and rural primary schools to the internet using 5G technology.
They are building the right skills through access to digital media education
Today, there are local entrepreneurs in fields as diverse as fashion, healthcare, and decor who have proven that with more equal access to the digital marketing ecosystem, it’s possible to expand regionally and internationally.
In order for that to happen at scale, they also need the requisite skills to market themselves online in the markets they want to reach. At the very least, those entrepreneurs should have easy access to people with those skills. It’s important to note here, that these aren’t just fundamental digital marketing skills, but ones that relate to the specifics of marketing on the world’s leading digital advertising platforms such as Twitter, Snapchat, and Spotify where people across the globe spend most of their time online. With the right types of messages, these platforms are the most effective places to reach new customers across a broad range of markets.
“This is something that we’re passionate about, and recently, Ad Dynamo by Aleph launched a free Digital Ad Expert programme for young people in Nigeria and Ghana, which aims to educate, certify and connect thousands of Africans with the digital skills needed to succeed in a rapidly digitising economy. While it’s entirely possible that someone with the right degree of determination and curiosity could develop those skills on their own, it’s critical that more and more resources are accessible to build them up at scale,” says Elyse Estrada, Global Chief Marketing Office, Aleph Group.
This is crucial to ensuring that markets such as Ghana and Nigeria aren’t just growth targets for international companies, but incubators for a new generation of entrepreneurs capable of competing on a global level themselves.
They are creating access for everyone
MFS Africa, the continent’s largest omnichannel payment gateway, believes in a “borderless world” in which everyone has access. Their comprehensive digital networks link 320 million mobile wallets, enabling cross-border payments remittance firms, financial service providers, and worldwide merchants.
MFS Africa CEO and Founder, Dare Okoudjo believes that interoperability is crucial in allowing customers of different mobile financial services providers to interact with each other. This can be done by making direct payments from the mobile money account of one provider to the mobile money account of another provider.
To do this, MFS Africa acquired Global Technology Partners (GTP) recently, broadening its bank and fintech base and supplying tokenisation in the mobile money space by connecting with established card ecosystems like Visa and Mastercard. The ultimate objective is to give millions of mobile money users on the continent access to the global digital economy and new possibilities. For its partners, these new capabilities enable scalability, security, and new markets and consumers as technology innovation continues to penetrate and reshape societies.
Paradigm Initiative (PIN), a leading pan-African organisation dedicated to advancing digital rights and inclusion in the Global South, has made significant contributions to the just-concluded 2024 Internet Governance Forum (IGF) in Riyadh, Saudi Arabia.
PIN’s participation in the prestigious global event underscores the organisation’s commitment to fostering inclusive digital policies and ensuring that Africa’s voices are central in global discussions about the future of the internet.
During the week-long forum, PIN team members played key roles in numerous sessions, emphasising the importance of a digital rights perspective in the development of emerging technologies, advocating for a more inclusive digital future, and addressing the specific challenges the African continent faces in terms of digital access and inclusion.
PIN Executive Director, ‘Gbenga Sesan, spoke at high-profile sessions, including the Leadership Panel on ‘The Internet We Want’, which outlined the vision for a global internet that is accessible, secure, and inclusive.
At the Africa Youth IGF Parley, ‘Gbenga provided a platform for young Africans to address pressing issues such as internet restrictions, the digital divide, and digital rights violations.
Adeboye Adegoke, Senior Manager for Grants and Programmes Strategy at Paradigm Initiative, contributed to Open Forum #12, advocating for policies that ensure a rights-respecting and inclusive digital future. His discussions highlighted the importance of policies that place human rights at the core of technological advancements.
Ihueze Nwobilor, Senior Programmes Officer, spoke at the session, ‘A Rights-Respecting Approach to Emerging Tech Development,’ where he called for the prioritisation of human rights in the development and deployment of emerging technologies across Africa and beyond.
The organisation’s Senior Manager for Partnerships and Engagements, Thobekile Matimbe, shared valuable insights during the ‘Better Products and Policies Through Stakeholder Engagement’ session.
She emphasized the role of the private sector in engaging with local communities to ensure that digital products and policies are inclusive and meet the needs of vulnerable groups across Africa.
Bridgette Ndlovu, PIN Partnerships and Engagements Officer, moderated a session on ‘Implementation of the USF in 26 African Countries,’ where she and other speakers, including ‘Gbenga Sesan, discussed the crucial role of Universal Service Funds (USF) in advancing digital inclusion, particularly in underserved and rural areas.
PIN’s participation at IGF 2024 has been an important moment for advocating digital rights in Africa. “Paradigm Initiative’s participation was a powerful reminder that Africa’s digital future must be shaped by inclusive, rights-respecting policies.
“Our participation at the IGF is a continuous demonstration of the need for all stakeholders to collaborate in building a more inclusive and accessible internet for everyone, especially those in under-served communities,” PIN Executive Director, ‘Gbenga Sesan stated.
Lagos-based financial technology firm Patricia Technologies has commenced repayments to customers impacted by a 2022 security breach. This follows a two-year period where the company focused on recovering funds and rebuilding trust.
In 2022, Patricia experienced a significant cyberattack, resulting in the loss of over 600 million Naira from customer accounts. Following the breach, the company temporarily restricted withdrawals and collaborated with law enforcement, leading to the arrest of several suspects, including a prominent politician.
Patricia had previously requested a two-to-five-year repayment window, a plan that has now begun to be implemented. The company has started disbursing funds to affected customers in phases, with the first batch of payments initiated on December 10, 2024.
CEO Hanu Fejiro emphasized the company’s commitment to its customers, stating, “This repayment process represents a milestone in fulfilling our promise to make things right.”
He encouraged customers to update their information on the Patricia platform and monitor official channels for further updates on their individual repayment timelines.
Subscribers who are getting paid in this phase have since been officially notified by email. One of the subscribers, with initials BP (for purposes of confidentiality), expressed appreciation and satisfaction with being paid by Patricia via an email reaction: “I really appreciate your effort. Though it took a long time, I’m satisfied with what I’ve received. Thank you for keeping to your words.”
TikTok’s rise from a niche video-sharing app to a global social media giant has sparked controversies worldwide, with concerns over its links to China and its influence on users and politics.
In Albania, Prime Minister Edi Rama announced Saturday that TikTok would be banned for at least a year starting in 2025.
The decision follows a tragic incident in Tirana where a 14-year-old was killed and another injured in a fight stemming from an online confrontation. Rama described TikTok as the “thug of the neighborhood.”
In Romania, the European Union is investigating whether TikTok played a role in far-right candidate Calin Georgescu’s unexpected first-round presidential election victory.
The probe focuses on alleged Russian interference and claims of “preferential treatment” by TikTok. This marks the platform’s third EU investigation, potentially risking fines of up to six percent of its global revenue.
TikTok stated it has implemented “robust actions” to combat election misinformation, while Russia denies meddling.
In the United States, TikTok faces mounting pressure after the government passed a law in April requiring ByteDance, its Chinese parent company, to divest from the platform by January 2025.
The U.S. claims TikTok allows China access to American user data, a claim TikTok denies. ByteDance admitted its employees had accessed U.S. user data but insisted it does not share information with Chinese authorities.
TikTok could face a nationwide ban if ByteDance fails to comply, threatening its 170 million U.S. users.
Australia recently enacted a landmark law banning under-16s from accessing social media, including TikTok, with hefty fines of up to AU$50 million for noncompliance.
TikTok expressed disappointment, warning the law could push young users to less regulated parts of the internet.
In Europe, TikTok was forced to remove an engagement feature in its TikTok Lite version after EU regulators raised concerns about its addictive nature.
The feature rewarded users aged 18 and older with points redeemable for goods based on time spent on the app.
TikTok also faces criticism for its role in spreading hazardous challenges, some of which have reportedly led to child deaths, such as the blackout challenge.
Disinformation remains a significant issue, with a study by NewsGuard revealing that one-fifth of videos on topical subjects like the Russia-Ukraine war contained misleading or false information.
Despite these controversies, TikTok remains a dominant force in social media, attracting creators and influencers worldwide.
Its powerful algorithm and innovative features have secured its place at the forefront of digital engagement.
However, the platform continues to grapple with mounting scrutiny over its practices and societal impact.
TikTok’s meteoric rise has reshaped the social media landscape, cementing its status as a global powerhouse with over 1.04 billion monthly active users worldwide as of 2024.
This milestone, achieved in less than a decade, underscores TikTok’s unparalleled growth trajectory compared to platforms like Facebook and Instagram, which took significantly longer to reach similar heights.
In the United States alone, 170 million people actively use the app, contributing to its $16 billion U.S. revenue in 2023.
Globally, TikTok engages over a quarter of social media users and nearly one-fifth of internet users monthly, with U.S. adults spending an average of nearly an hour daily on the platform.
Its popularity is further evidenced by 137 million downloads in the first quarter of 2024.
Since its 2018 launch, TikTok has grown from 55 million users to over a billion, fueled by its dynamic algorithm and appeal across diverse demographics.
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