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E-Business

Holistic Approach to e-Commerce Website Deployment

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TOBI ASEHINDE, founder/CEO, Vibe Web Solutions Limited,
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We all think e-commerce is just building a website forgetting the most important aspect which is building a business. Ecommerce should often be thought has a business foremost then the website has a delivery channel for the commerce.
For a successful ecommerce website to be achieved it all begins by understanding and defining the business strategy, goals and metrics for the site, and then crafting a website that is tailored to meet those site objectives.
You wouldn’t build a house without a plan or a blueprint to follow, same as you shouldn’t build a website without having a proper plan. Using a Holistic Ecommerce Website Deployment approach to ecommerce will ensure you come in prepared and do it once, right; avoiding common mistakes.
To ensure that failure online and wasted untold time and money is eliminated you need a Holistic Ecommerce Website Deployment. It is as simple as the 5Ps of online success: Proper Preparation Prevents Poor Performance.
The Holistic Ecommerce Website Deployment involves:
The Research and Strategy: This is the foundation of a successful ecommerce site that clearly states the articulated strategy.
Knowing what you want your site to accomplish for both your business and users using informed data to make informed decisions about every aspect of your business.
This phase involves customer interview, understanding target audience, competitive analysis, SEO keyword and research, managing objectives and client expectations.
The outcome of this phase ensures you understanding what the users want and you are providing what they really want or need. Nothing is as bad as providing what nobody wants.
The Planning Phase: After we know what the users are looking for and they want, you need to translate the needs and wants of your user into specific requirements for the content and functionality of the site. Here you have to think about prioritizing the target audience, functional requirement, search content requirement, user experience and creative brief. 
This phase gives you a clear define scope and requirement of the final ecommerce.
The Information Architecture: It is now time to fit together the requirements and develop a functional design for the ecommerce site.
The functional design gives you a defined scope and requirement identifying specific aspect of interface, navigation and information design. This makes it easy for a clear prototype visualization.

Measure your Success: How will you know if your ecommerce site is successful at meeting your business needs? The key success metrics for ecommerce sites include:
1.        Traffic: The number of visitors that are coming to your site
2.        Stickiness: The amount of time users spend on the site and the number of pages they view
3.        Conversion: The percent of visitors who become customers and the size of the average sales ticket
4.        Customer Retention: The number of customers who return to your site and the frequency of their purchases

Holistic Ecommerce Website Deployment achieve real Economic Benefits for Your Business, what will you gain from a successful Holistic Ecommerce Website Deployment? A successful ecommerce business that delivers real economic value, including:

Attracting New Customers:  By planning and implementing a search-engine friendly architecture from the start, your ecommerce site gains relevant and targeted traffic.

Increasing Sales: By streamlining the sales process and improving the shopping experience we increase the conversion rate and the average ticket price.

 
Increasing Customer Loyalty and Retention: An enhanced, usable, and pleasing ecommerce experience generates greater user satisfaction and trust which translates into returning customers.

Providing Superior Customer Service and Communications: Helps your customers to communicate, engage and ultimately identify themselves with your business through ecommerce tools, user communities, online support, and by providing them with comprehensive and timely product information.

Reducing Operating Costs and Increasing Efficiency: Reduces your customer acquisition, customer service and fulfillment costs by leveraging the website for client communications and process automation.

Promoting Your Brand and Enhancing Your Brand Image: We ensure you display a consistent corporate identity online with a professional style guide.

Moreover, our ecommerce Marketing solutions promote your products to the right audience, resulting in enhanced Brand Recognition and demand.

Preparing for Future Needs: With a proper plan and scalable architecture, your ecommerce site can accommodate additional requirements, features and functionality in the future.

tobi asehinde is the founder and chief executive officer of Vibe Web Solutions Limited, a company poised to providing web solutions to meet web related needs of businesses and helping businesses grow using ground-breaking web and marketing technologies.
They help to setup ecommerce store from planning stage to implementation stage. Vibe Web Solutions Limited has clients based within and outside Nigeria servicing both business and governmental organisations. He can be contacted via: tobi.asehinde@vibewebsolutions.com


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E-Business

Olatunji, NDPC Boss Calls for Integrated Strategy on Data Privacy, Cyber-Security

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Dr Vincent Olatunji, national commissioner, Nigerian Data Protection Commission (NDPC), has emphasized that data privacy, protection, and cybersecurity are “inseparable pillars of the digital age” and must be prioritized in Nigeria’s digital transformation journey.

Olatunji, NDPC Boss Calls for Integrated Strategy on Data Privacy, Cyber-Security

Dr Vincent Olatunji, national commissioner, NDPC

Dr. Olatunji made this assertion during his keynote address titled “Data Privacy and Protection: Nigeria’s Roadmap to Compliance” at the ongoing National Cybersecurity Conference in Abuja.

He underscored that while data protection focuses on safeguarding personal information from misuse, cybersecurity protects the systems that store this data. “Data privacy is a basic human right that empowers individuals to control how their personal information is collected, used, and shared,” he said.

“Strong cybersecurity is essential to maintain the confidentiality, integrity, and availability of personal data. Conversely, robust data protection frameworks help guide effective cybersecurity practices and foster a culture of privacy.”

Highlighting Nigeria’s progress, Dr. Olatunji noted the country’s recent Tier 3 (“establishing”) ranking in the 2024 Global Cybersecurity Index and its top position in Africa particularly in the area of data protection. He traced the evolution of Nigeria’s data protection journey, culminating in the signing of the Nigeria Data Protection Act (NDP Act) 2023 by President Bola Ahmed Tinubu (GCFR).

He described the NDP Act as the cornerstone of the country’s data governance framework. “The Act regulates the processing of personal data in Nigeria and guarantees the privacy rights of individuals,” he explained.

It applies to both local and international data controllers and processors handling data of Nigerian subjects and provides clear guidelines on data collection, storage, consent, data subject rights, and penalties for non-compliance.

Dr. Olatunji cited the recent ₦766.2 million fine imposed on MultiChoice for non-compliance as an example of the Commission’s enforcement capacity. He also revealed that the NDPC has generated over ₦2 billion in the last two years, with the data protection sector now valued at ₦16.2 billion alongside the creation of numerous job opportunities.

He further highlighted ecosystem growth, citing the certification of 455 Data Protection Officers (DPOs) under the National Certification Program and verification of 3,343 Data Protection Compliance Organizations (DPCOs) by 2025.

While celebrating progress, Dr. Olatunji also pointed to key areas for improvement, including building institutional capacity, enhancing data literacy and workforce development, and strengthening collaboration across sectors.

In conclusion, he urged stakeholders to “embrace a culture of data protection, implement robust cybersecurity practices, and stay attuned to the evolving regulatory landscape” in order to reduce risks, protect assets, and support long-term national growth.

 

 

 

 

 


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Kaspersky Experts Warn of the Risks Hidden Behind QR Codes

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In today’s digital world, QR codes are placed on almost everything – from yogurt containers and restaurant menus to museum exhibits, and even utility bills and parking lots.

People use them to open websites, download apps, collect loyalty programme points, make payments and transfer money, and even for charity donations. The accessible and practical technology is convenient for many, including cybercriminals, who have already rolled out a variety of QR-based schemes.

Kaspersky experts have identified the top security risks when scanning QR codes:

  • Phishing and redirection to malicious sites: QR codes can direct users to fraudulent websites designed to steal personal or financial information, such as passwords and credit card numbers. Attackers can impersonate legitimate sites, such as banks or streaming services, and trick users into entering their credentials.
  • Malware download: Some QR codes can trigger the download of malicious applications that compromise the security of the user’s device, especially if it is not protected against unauthorised installation.
  • Payment fraud: During special events or sales periods like holiday sales, a fake QR code can redirect users to make payments to fraudulent accounts.
  • Unsafe automatic connections: A QR code can also automatically connect the user to Wi-Fi networks controlled by cyber attackers, allowing them to intercept their communications.

“QR codes are a fertile ground for potential manipulation, especially as they appear in various everyday contexts such as receipts, flyers, and signage. Attackers have nearly endless possibilities to exploit them.

“As these codes have already become an integral part of our daily lives, it is essential for users to know how to use them safely and responsibly,” says Seifallah Jedidi, Head of Consumer Channel for META at Kaspersky.

In order to not fall for a scam when scanning a QR code, Kaspersky experts recommend:

  • Verify the source: Scan QR codes only from trusted and known sources. Avoid scanning codes in public places that may have been tampered with.
  • Check the URL: If you really need to scan a publicly available code, verify that the web address it directed you to is legitimate before taking any action on this website.
  • Don’t share personal information: Avoid entering sensitive information if you’re not completely sure of the origin of the QR code.
  • Protect your digital life: Install a cybersecurity solution with anti-phishing and anti-fraud protection, such as Kaspersky Premium, on all your devices; it will alert you to any danger timely.

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Firm Highlights Top Risks of Quantum Computing

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Kaspersky is addressing one of the most debatable technological challenges of the coming decade: the rise of quantum computing and its potential impact on digital security.

In this context, experts have identified the main quantum threats that demand immediate action from the cybersecurity community.

As classical computers approach their physical limits, their performance growth is slowing — constraining progress in areas that depend on complex computation.

At the same time, quantum computers offer the potential to solve specific problems far faster than classical systems. For now, however, their practical use remains limited to narrow and experimental domains.

Nevertheless, experts estimate that we may see a fully fault-tolerant quantum computer within the next decade — a development that could unlock significant advances, but also unleash a new era of cybersecurity threats.

Supporting this urgency, Deloitte’s 2024 Global Future of Cyber Survey reports that 83% of organizations are already assessing or taking steps to address quantum computing risks, demonstrating growing awareness and proactive strategies in the private sector.

To better understand the scope of the evolving threat, Kaspersky has identified three of the most urgent quantum-related risks that demand action from the cybersecurity community:

The top three risks:

Quantum computers could be used to compromise the traditional encryption methods that currently protect data in countless digital systems — posing a direct threat to global cybersecurity infrastructures.

Threats include the interception and decoding of sensitive diplomatic, military, and financial communications, as well as the real-time decryption of private negotiations – something quantum systems could handle much faster than classical machines, turning secure conversations into open books.

  1. Store now, decrypt later: the key threat of the coming years

Threat actors are already harvesting encrypted data today, with the intention of decrypting it in the future once quantum capabilities advance. This “store now, decrypt later” tactic could expose sensitive information years after it was originally transmitted — including diplomatic exchanges, financial transactions, and private communications.

  1. Sabotage in blockchain and cryptocurrency

Blockchain networks are not immune to quantum threats. Bitcoin’s Elliptic Curve Digital Signature Algorithm (ECDSA), which relies on elliptic curve cryptography (ECC), is especially vulnerable.

Potential risks include forging digital signatures, which threatens Bitcoin, Ethereum, and other cryptocurrencies; attacks on ECDSA that secure crypto wallets; and tampering with blockchain transaction history, undermining trust and integrity.

  1. Quantum-resistant ransomware: a new front

Looking ahead, developers and operators of advanced ransomware may begin adopting post-quantum cryptography to protect their own malicious payloads. So-called “quantum-resistant” ransomware would be designed to resist decryption by both classical and quantum computers — potentially making recovery without paying a ransom nearly impossible.

At present, quantum computing does not offer a way to decrypt files locked by current ransomware. Data protection and recovery still rely on traditional security solutions and collaboration among law enforcement agencies, quantum researchers, and international organisations.

Building quantum-safe defenses

Quantum computers are not yet a direct threat — but by the time they are, it may be too late to respond. Transitioning to post-quantum cryptography will take years. Preparations must begin today.

The cybersecurity community, IT companies, and governments must coordinate to address the risks ahead. Policymakers should develop clear strategies to migrate to post-quantum algorithms. Businesses and researchers need to begin implementing new security standards now.

“The most critical risk lies not really in the future, but in the present: encrypted data with long-term value is already at risk from future decryption. The security decisions we make today will define the resilience of our digital infrastructure for decades.

“Governments, businesses, and infrastructure providers must begin adapting now, or risk systemic vulnerabilities that cannot be retroactively fixed,” states Sergey Lozhkin, Head of Kaspersky Global Research & Analysis Team for META and APAC.


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