Connect with us

News

tappi Raises $1.5M in Oversubscribed Pre-Seed Round to Build Online Trust for Africa’s SMEs

Published

on

Kindly share this post

tappi, an end-to-end digital commerce SaaS solution tailored for small and medium-sized businesses, has raised $1.5M in an oversubscribed Pre-Seed round led by Mercy Corps Ventures and Chui Ventures.

With participation from Digital Currency Group, SOSV, Resilience17, growX ventures, Orbit Startups and Reflect Ventures, the investment also saw contributions from angel investors and advisors from global tech companies, including Google, Salesforce, Zendesk and the financial sector.

The early-stage funding will further tappi’s mission to empower SMEs to gain visibility and build trust in the digital commerce ecosystem as the company broadens its footprint across Africa.

Founded in 2022 by Kenfield Griffith and Louis Majanja, tappi is digitizing Africa’s $20bn SME market through software sophistication.

Offering SaaS and enterprise-grade tools to SMEs in Africa starting as low as $2/month, tappi integrates and partners with some of Africa’s largest mobile network operators and financial institutions, extending its addressable market to over 100M SMEs.

tappi embeds AI in its operations in Kenya and Nigeria, facilitating a seamless online business profile creation process through an intuitive chat experience.

Payments, Messaging, and AI  are all pivotal to the company’s end-to-end digital commerce stack, which aims to be the SEO backbone to increase revenue for SMEs across the continent.

This is achieved by helping businesses gain visibility, consolidating payments with verified reviews to build online trust, and paying for online Ads with mobile airtime. Since its inception, tappi has captured verified reviews on $3M consumer transactions and engaged with over 150K consumers.

With this new funding, tappi will double down on its current markets by building a solid sales force to boost direct sales, leveraging a strong 90% retention rate. tappi will also forge strategic partnerships, building on its existing relationship with MTN Nigeria,  which has seen a 19% MoM growth in business ads and business data bundle subscriptions. Further investment will also focus on talent acquisition and overall brand building.

Speaking on the round, Kenfield Griffith, tappi CEO and co-founder said, “We are grateful to be supported by great investors who share our vision and the mission to address the untapped potential within Africa’s informal SME markets, particularly in overlooked service industries such as food services, fashion, and agriculture, and health and beauty.

“We are eager to empower SMEs across Africa by providing them with a trusted identity online to find customers. The current investment will support our mission to make inroads with our customers through direct sales and partnerships across the continent.”

“There are ~44 million (M)SMEs in Africa, driving ~60% employment and ~38% of GDP on the continent. Yet, these businesses, ~60%+ women-led, remain the most underserved and vulnerable to shocks, especially those accelerated by climate change.

“While some may have access to mobile wallets, payment platforms, and online tools, few have a holistic package that offers them the ability to establish a verified digital presence, create a performance record, track income, and leverage these to increase incomes and resilience.

“Our investment reaffirms Mercy Corps Ventures’ belief in tappi, and is very much in line with our purpose of inclusivity and developing financial resilience amongst SMEs in Africa,” added Hetal Patel, Director of Investments at Mercy Corps Ventures.

In a recent 2023 Africa MSME Pulse Survey, 62% of respondents [majority from Kenya, Nigeria and South Africa] reported an increased reliance on technology and online tools.

Additionally, over 25% plan to invest in e-commerce and website development, highlighting the significant opportunity in the digital commerce ecosystem. tappi is well-positioned to meet this growing demand as it fosters trust and drives economic growth across Africa.

Lynda Saint-Nwafor, Chief Enterprise Business Officer, MTN Nigeria, said, “At MTN, we’re committed to fueling the growth of over 40 million MSMEs in our markets through tech-driven solutions.

“Partnering with tappi, we’ve launched MTN Thryve, empowering SMEs to connect with current customers and find new customers via Facebook and Instagram Ads using MTN data bundles and airtime. tappi’s technology aligns with our vision, and we’re excited to be part of SME success stories in our markets.”

 


Kindly share this post

Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

News

SEC Decries Indiscriminate Issuance of Debt Instruments by Subnationals

Published

on

Kindly share this post

The Securities and Exchange Commission (SEC) has urged Capital Market Operators (CMOs) in Nigeria to review the proclivity of issuance of debt instruments by both state and local government agencies.

Mr. Bola Ajomale, Executive Commissioner, Operations, SEC, stated this at the 2024 International Credit Rating Webinar organised by DataPro Limited.

A statement by Mr. Kehinde Rasheed, the Business Development Manager of DataPro, quoted Ajomale, who represented the Director-general of the commission Dr. Emomotimi Agama as saying,  “Irrevocable Standing Payment Orders (ISPOs) from the state government cannot be the only measure of assurance and risk mitigation, CRAs must alter their measurement metrics to accommodate rising risk levels and increasing requirements for sustainability for any instrument raised by a State or quasi-government body.”

Ajomale, who identified the tendency for some state governments to issue private bonds guaranteed by the state government, pointed out that the processes do not have any proof of secondary market value and that they need to be assessed for the delivery of the stated project objectives.

The fourth in the series, the webinar was attended by over 500 participants drawn from Nigeria, USA, Canada, South Africa, Ghana, Gambia, Namibia, Kenya, and Rwanda.

In his welcome address, DataPro’s Founder, Mr. Abimbola Adeseyoju described the Webinar as a veritable vehicle to propagate the value propositions of the credit rating institution in Nigeria and the rest of Africa.

According to him, apart from the established role of providing an opinion on the quality of Assets and Capital, Credit Rating Agencies also serve as a complement to risk management procedures, adding that CRAs should serve the common goal of catalysing the economy, promoting the real sector and creating wealth for a sustainable society.”

In his speech, the Keynote Speaker at the event, Christian Ruehmer, an accomplished international banking entrepreneur urged banks to support businesses in the real economy. Ruehmer believes rating agencies and banks share a common goal in ensuring that businesses succeed.

 


Kindly share this post
Continue Reading

News

UBA Foundation Increases Prizes for 2024 Essay Competition

Published

on

Kindly share this post

UBA Foundation, the corporate social responsibility arm of United Bank for Africa Plc, has announced an increase in the prize value for its annual national essay competition as entries open for the 2024 edition.

UBA Foundation Increases Prizes for 2024 Essay Competition

Bola Atta, chief executive officer, UBA Foundation,

This year marks the 14th iteration of the contest, which aims to enhance literacy and promote intellectual development among senior secondary school students throughout Nigeria and the African continent.

In a statement, Bola Atta, chief executive officer, UBA Foundation, emphasized the organization’s unwavering commitment to educational excellence, particularly in light of ongoing global economic difficulties.

“We recognize the challenges families are facing, especially amid Nigeria’s current economic climate. By raising the first-place prize to N7.5 million and offering N5 million and N3.5 million for second and third places respectively, we are affirming our dedication to the education of African youth,” Atta stated.

She added that this increase in grant prizes is a reflection of their awareness regarding the escalating costs associated with quality education, demonstrating their resolve to enable outstanding students to achieve their academic aspirations without financial burden.

This year’s essay topic is “Discuss the Impact of Carbon Emission on Climate in Nigeria: Challenges and Solutions.”

Students are required to conduct thorough research, write, scan, and upload their handwritten essays via the digital portal by November 8, 2024.

Essays will be evaluated by esteemed English professors, who will select the top 75 submissions, each of which will receive a cash prize of N75,000.

Additionally, a regional competition will occur across four locations in Nigeria: Abuja, Enugu, Lagos, and Port Harcourt.

Here, 75 participants will vie for the opportunity to become one of the 20 finalists.

These finalists will then write a second essay, from which the top three will be chosen.

In recognition of their achievements, the 20 finalists will each receive brand-new laptops and other educational resources to support their studies and future research endeavors.

Moreover, teachers from the school with the highest number of submissions will also be rewarded. Atta highlighted that professors from leading Nigerian universities will serve as judges throughout all competition stages to ensure fairness and transparency in the evaluation process.

Reflecting on UBA Foundation’s ongoing commitment to development across Africa, Atta noted that the National Essay Competition (NEC) exemplifies the foundation’s broader educational initiatives.

One such program, ‘Read Africa,’ has successfully distributed hundreds of thousands of books to students across the continent.

“The competition exemplifies our pledge to nurture the next generation of African leaders and thinkers,” Atta affirmed.

“Through initiatives like this and our ‘Read Africa’ program, we are not just fostering literacy; we are making an investment in the intellectual resources that will shape Africa’s future.”


Kindly share this post
Continue Reading

News

CFA Nigeria, FMDQNext Equip Students with Investment Skills

Published

on

Kindly share this post

In pursuit of one of its goals to develop future finance and investment management professionals, CFA Society Nigeria in collaboration with FMDQNext, have exposed some outstanding students of Ekiti State University (EKSU) into basic investment skills, including live trading on FMDQ in Lagos.

The three-day hands-on training, themed: “Developing the Next Generation of Finance and Investment Management Leaders,” was initiated as part of CFA Nigeria’s University Outreach program aimed at developing future finance and investment management professionals through the establishment and endorsement of Investment Clubs in Nigerian universities amongst other initiatives.

“The training is one of the many ways by which CFA Society Nigeria. interfaces with Nigerian Universities through our various outreach programs including the iconic investment club network we are building across Nigerian Universities.

“All these are designed to catch them young, develop and deepen the talent pool in our financial markets and develop them into future leaders in the finance industry,” said President, CFA Society Nigeria, Ibukun Oyedeji.

Corroborating him, the Executive Director, CFA Society Nigeria, Yemi Ajagun said: “The students were highly engaged and enthusiastic throughout the training.

They appreciated the opportunity to learn outside the classroom and were particularly thrilled by the practical aspects of trading. The hands-on competition and overall experience exceeded their expectations.

“The positive reception and successful outcomes have proven our concept of exposing students to immersive hands-on and practical training with practitioners as a way of enriching the learning experience of students.

“FMDQNext served as the host and provided training facilitators, access to their facilities, and practical trading demonstrations. FMDQ’s involvement was pivotal in ensuring the students had real-world exposure to finance and trading activities.”

A cross-section of the students, expressed gratitude to CFA Society Nigeria, FMDQ Next, and the Pro-Chancellor for making the experience possible. They highlighted the transformative nature of the training, stating that it provided them with invaluable insights into the financial world and prayed that the opportunity would be availed to many more students.

 


Kindly share this post
Continue Reading

Trending