Broadcasting
StarTimes Unveils ExtraTime Promo
StarTimes with over 1.8 million subscribers in Nigeria has unveiled its ExtraTime Promo, as every customer stands the chance of winning a brand new 2014 Toyota Yaris Car or a 32’ LED Digital TV at the monthly draws.
StarTimes is the only licensed Digital Terrestrial Television (DTT) pay TV operator in Nigeria with presence in 32 cities.
During the ExtraTime Promo customers would also be rewarded with an extra viewing day on the StarTimes’ Soccer card and its promo card, during the promotion period that would run from May till end of August.
Speaking during a press conference to announce official commencement of the promo, Irete Anetor, public relations manager of the NTA-Star Network, said that the purchase of the StarTimes recharge card would automatically qualify subscribers for the promo’s monthly draws, where they stand the chance of winning brand new 2014 Toyota Yaris cars or 32’ Digital LED TVs. He noted that the Extra Time Promo comes in parts.
“We would give an extra viewing day on our Soccer card and the Extra Time promo card, sell our Soccer card specially designed to cheer the Super Eagles for the FIFA World Cup Season and give out instant prizes through our Extra Time promo card – customers can scratch and win instant prizes on its purchase.
“Customers would automatically qualify for the Extra Time monthly promo draws on the purchase of our recharge cards – be it the usual cards, the Soccer card or the Extra Time promo cards” he said.
Anetor added: “While we are aware that this promo period coincides with the FIFA World Cup season, we are conscious of the passion that Nigerians have for soccer; as such, we are also giving away prizes in our Predict & Win on our Facebook Fan Page (StarSat Decoders and LED TV) and are showing our support to the Nigerian Super Eagles, in our own little way, with an official soccer themed StarTimes recharge card – the Soccer Card.”
To qualify for the promo, Mr. Habbeb Somoye, brand manager of the Company, said that, new subscribers stand the chance of winning a brand new 2014 Toyota Yaris car or a 32’ LED Digital TV at the monthly draws on the purchase of the StarTimes decoder, which comes with a month’s free subscription.
“On the other hand, existing subscribers stand the chance of winning promo prizes by recharging with a StarTimes Soccer card or the usual StarTimes’ recharge card during the promo period. There are also instant gifts like the 32’ LED Digital TV Sets or units of Viju Milk to be won. Instants prizes are to be redeemed at designated StarTimes’ prize redemption centres,” he said.
He added that monthly draws for the promo would hold at StarTimes’ Lagos head office at the end of each month until the promo ends in August.
The dates for the draws, according to Anetor, are 30th May, 27th June, 31st July, and 29th August 2014.
“Currently, StarTimes sports channels are NTA Sports 24, Setanta Action, Setanta Africa, NBA TV, and MCS Sports. Soccer lovers can watch Live Matches of the FIFA World Cup moments on NTA Sports 24,” Anetor added.
On his part, Nicholas Utsalo, senior public relations officer, Consumer Protection Council, Lagos Office, said that the Council pledged the Council’s approval and support to the promo, maintaining that StartTimes has distinguished itself in subscribers’ satisfaction and improved services.
“StarTimes has been apt in keeping to established rules in terms of promos. CPC is here to support what they are doing, because we want the best for the subscribers and the society at large. We will be present during the draws to ensure the rules are always maintained. We want StartTimes to keep the trend for the benefit of consumers,” he said.
Anetor, said, StarTimes has a mission of ensuring that every home in Nigeria enjoys affordable digital TV.
“The mission is backed with its collaboration with NTA; the relationship is strategic partnerships that will help Nigeria actualise its 2015 digital transition deadline,” the PR Manager noted.
StarTimes is leveraging on NTA’s platform to provide quality digital service to every home in Nigeria and is committed to making digital television accessible and affordable to all Nigerians on the latest technology in DTT operation.
StarTimes started its operations in Nigeria as NTA-STAR TV Network Limited with the joint venture between Nigerian Television Authority (NTA) and Star Communication Network CO, Limited of China.
Broadcasting
How to Prevent Late Payments from Crippling Your Business
No matter the size of the business/company you run (whether an SME, a startup, or a multinational company), keeping your cash flow running is one of the most critical things you can do.
Unfortunately, sometimes that’s easier said than done!
Statistics show that 80% of MSME businesses in Africa fail within their first five years of operation due to cash flow issues. So, how can you save time and avoid late fees to keep your business running smoothly? The answer is recurring payments.
Avoid Late Payments With Recurring Payments
Late payments from customers can create cash flow issues and negatively impact your business operations. By implementing recurring payment options for customers, your business can proactively address this challenge and ensure timely and consistent revenue streams.
The benefits are enormous.
Recurring payments enable you to automate billing processes and collect payments on a predetermined schedule, minimising the risk of late or missed payments. It also provides a predictable cash flow.
How Recurring Payments Prevent Costly Delays
Creating invoices and processing payments manually is an inefficient way to run your business. Apart from consuming most of your time, there’s also the risk of costly errors which can negatively affect your business and customer relationships.
As such, utilising an automated process which efficiently saves time, reduces the risk of human errors and increases the efficiency of your payment process should be your obvious preference.
Enhancing Customer Relationships
A crucial benefit of recurring payments is that it also helps to strengthen customer relationships and loyalty. This payment method reduces friction points and reduces the payment burden on customers, so payment is streamlined and seamless. By offering a convenient and flexible payment option, such as recurring payments, you enhance your customer’s overall payment experience and reaffirm your commitment to their satisfaction and convenience. This ultimately helps to foster goodwill, loyalty, and trust with your customers.
Tips for Maximising the Benefits of Recurring Payments
To optimise the impact of recurring payments, here are a few strategies that you should implement.
- Offer tiered pricing
A tiered pricing strategy means you’re providing your customers with different product packages with specific benefits at different price points. This is an effective way to cater to the preferences and budgets of your different customers. This allows them to choose a pricing tier within their budget and a payment plan that’s convenient for them. You can also leverage customer data and analytics to personalise payment options and tailor offerings to individual preferences.
- Introduce proactive management
Taking proactive measures, such as updating customers about the expiry date on their credit card and other potential issues will effectively help avoid errors that can lead to late payment and disturb your cash flow. Proactive actions take away potential issues before they pop up, ensuring that the payment process remains unhindered. Also, ensuring your customer support is proactive in dealing with concerns or questions that customers may have helps to further improve the customer’s trust and confidence.
- Streamline the payment process
Streamline your payment process and make it seamless for customers. Ensure there are minimal steps in the checkout process and that the experience is as seamless as possible.
Conclusion
Forecast revenue and plan your expenditures easily by establishing regular payment cycles with SeerBit’s recurring payments solution.
The best part?
You significantly enhance your financial stability and business resilience.
Broadcasting
Pan-Atlantic University Partners with Cesel and University of Lincoln to Revolutionise Biogas Production in Nigeria
Pan-Atlantic University is proud to announce its partnership with CESEL and the University of Lincoln, UK, on a groundbreaking project funded by a £219,000 Innovate UK grant.
This collaborative effort aims to develop and implement advanced biodigesters at a large-scale poultry farm in Aikun, Osun State, Nigeria.
By converting poultry waste into renewable biogas, this project will address Nigeria’s energy challenges while promoting environmental sustainability.
The innovative biodigesters will replace traditional, unsystematic models, significantly improving efficiency, safety, and the overall impact of biogas production.
Dr. Patrick Tolani, CEO of CESEL, highlighted the project’s potential, stating, “This grant provides a unique opportunity to showcase a pathway toward environmental sustainability in Nigeria’s agricultural and renewable energy sectors.
“With Nigeria’s potential to generate 25,000 megawatts of electricity from biogas, as per the Nigeria National Petroleum Company Limited (NNPCL), this project can contribute significantly to addressing the nation’s energy deficit and fostering economic growth.”
Dr. Norbert Edomah, Associate Professor (Reader) in Energy Systems & Policy at School of Science and Technology, Pan-Atlantic University, highlighted the project’s potential to empower local communities, promote sustainable energy practices, and address energy challenges in rural areas.
“Thanks to the support from Innovate UK, this knowledge transfer partnership aims at developing local competencies and innovative solutions that addresses local energy needs through production of biogas from agricultural and animal waste for diverse use in the farms, including electricity generation”
Pan-Atlantic University will serve as the initial site for prototyping the biodigester, with plans to scale up the technology at the Osun State farm. Real-time monitoring sensors will be integrated to optimize performance and set new standards for energy innovation in Nigeria.
This partnership between Pan-Atlantic University, CESEL, and the University of Lincoln demonstrates a commitment to sustainable development and technological advancement. By driving innovation in renewable energy, this project will contribute to a greener and more prosperous future for Nigeria.
Broadcasting
NBC Knocks EFCC over Invasion Urban RadioFM in Enugu
National Broadcasting Commission (NBC) has expressed disappointment over the recent invasion of Urban Radio 94.5 FM in Enugu by the officials of the Economic and Financial Crime Commission (EFCC).
NBC in a statement signed by Susan Obi, director, Public Affairs, said the action is regrettable, considering the impact of the broadcast media on the Society.
The Commission said that the invasion of the radio station by the EFCC is viewed as a violation of the professional ethics of Broadcasting especially on a live Broadcast.
The statement reads: “The National Broadcasting Commission received with dismay the invasion of Urban Radio 94.5 FM, Enugu, on Monday, October 14, 2024, by the operatives of the Economic and Financial Crimes Commission, (EFCC) during a live Radio show, titled, PRIME TIME.
“The incursion, which was purportedly to arrest the programme’s presenter, Favour Ekoh, is viewed as a violation of the professional ethics of Broadcasting especially on a live Broadcast.
The approach for which the arrest was carried out is improper.
“This action is regrettable, considering the impact of the broadcast media on the Society.
While the NBC appreciates the efforts of the Economic and Financial Crimes Commission, in sanitising the country of financial crimes, NBC differs with the manner of approach deployed by the anti-graft agency which could have led to public disorder, disturbance, aggravated mass panic, and hysteria.
“The NBC, hereby, expresses heartfelt apologies to the listening public, the people of Enugu State, and the entire Broadcast Industry for the incident. NBC implores the general public, at this point, to be law-abiding, while the law takes its course.
“Media professionals are, also, enjoined to continue upholding ethical standards, while discharging their responsibility”.
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