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Small Business Storage Solutions for Growing Productivity Needs
By Ghassan Azzi
Around the world, Small and Medium Entreprises (SME) have proved to be the backbone of economies. In Nigeria, the case is not different with data1 revealing that SMEs contribute about 49% to the national GDP.
In addition, SMEs account for about 96% of the total number of businesses in the country and employ approximately 84% of the local workforce in Nigeria. For this sector and the economy, the lockdown necessitated by the Coronavirus pandemic meant a new level of economic depression. This added to the many challenges facing SMEs in Nigeria.
One factor which indicates the improvement of the competitiveness of many enterprises is the usage of Information Technology in managing their business. In Nigeria, the impact of IT on SMEs operation performance has not been greatly explored.
In this information age manual operations is beginning to be inefficient with time and labour. Likewise, the new way of work necessitated by the Coronavirus pandemic has forced many SMEs in Nigeria to imbibe the use of information technology in order to survive.
The way we work and learn changed significantly in 2020 and it’s still evolving. In a flash, remote work has become the new norm. This massive shift means productivity and efficiency are changing everywhere and for everyone.
However, working from home does not take away the requirements for data and files to be efficiently managed and for workers to stay productive – from work documents to family photos to music and movie archives and more.
Doing so goes beyond simply storing data, to backing up data. One of the main ways to accomplish this goal is with network-attached storage (NAS). In a NAS system, data is centrally stored on a handful of bays, typically filled with hard disk drives (HDDs) or solid-state drives (SSDs).
Creating a robust NAS infrastructure is a necessity for backup, data protection, remote access and digital collaboration. There is now a spotlight on the need for storage solutions that offer high capacity, throughput, and reliability.
The increase in storage capacity also means that some users can take advantage of NAS systems with fewer bays, while others won’t have to upgrade to a higher-bay system when they run out of space.
Western Digital has designed and tested certain HDDs for NAS environments, keeping the productivity requirements of content creators and businesses at the core.
Since the range of use cases for NAS has become increasingly diverse, we are now making it easier for users to match the right drive with their applications and workloads – from moderate small office/home office (SOHO) workloads to intensive small- and medium-business (SMB) use, as well as more demanding environments.
Demands to store, share, and access personal data are increasing. As a result, NAS devices are tasked with balancing scalable performance and affordable cost. Now, NAS applications for small office and home office (SOHO) can get a huge performance boost from SATA SSDs that are robust enough for most users, yet significantly faster than any HDD. Our WD Red™ SA500 is one example.
The Right Drive for SOHO Users
From our experience, many SOHO users rely on their systems for office file sharing, home backup or content archiving.
Throughput and capacity are key considerations in these types of SOHO environments and WD Red Plus drives are built and tested for SOHO NAS systems. These drives give you the flexibility, versatility, and confidence in storing and sharing your personal home and work files.
For the Demands of Big Business
WD Red Pro drives, including the latest 16TB and 18TB capacities, are designed specifically with medium to large-scale business customers in mind and are available for up to 24-bay NAS systems.
Engineered with CMR recording technology at 7200RPM to handle high-intensity workloads in 24×7 environments, WD Red Pro drives are ideal for archiving and sharing, as well as RAID array rebuilding on extended operating systems such as ZFS or other file systems.
These drives add value by enabling employees to quickly sync and share their files, including backup folders, reliably in their NAS solution, thereby increasing productivity and efficiency.
Built for Optimum NAS Compatibility and Larger NAS Bay Shock Protection
WD Red Pro drives with NASware technology take the guesswork out of selecting a drive. Optimized for NAS systems, the unique algorithm balances performance and reliability in NAS and RAID environments. Simply put, a WD Red Pro drive is one of the most compatible drives available for NAS enclosures.
WD Red Pro drives are equipped with a multi-axis shock sensor that automatically detects subtle shock events and dynamic fly height technology, which adjusts each read-write function to compensate and protect the data.
This combination of technology further protects the drives in larger 24-bay NAS environments and helps increase hard drive reliability. Built specifically for RAID and NAS environments, WD Red™ Pro drives come equipped with error recovery controls as part of NASware™ 3.0 technology to help reduce drive fallout in RAID applications.
As a leader in HDD and flash technologies, we are committed to addressing the evolving needs of our customers and to offering the right technology for each implementation. This philosophy launched WD Red drives years ago, and they have been a leader in their field ever since.
We continue engaging customers and partners and analyzing real-world data to offer a family of WD Red NAS drives – from HDDs to SSDs – that serve a variety of workloads and applications.
Ghassan Azzi is Sales Director, Africa at Western Digital
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Afreximbank and Ecobank Join Forces to Boost Trade and Compliance Across Africa
African Export-Import Bank and Ecobank Group have embarked on a collaboration aimed at simplifying trade and compliance for businesses in Africa by integrating Ecobank’s Single Market Trade Hub and Afreximbank’s MANSA Digital Repository Platform.
With the collaboration, African businesses will benefit from seamless shared services across the two platforms, with users of the Single Market Trade Hub able to easily leverage MANSA’s comprehensive database for efficient know-thy-customer (KYC) and customer due diligence (CDD) checks while MANSA platform users would, in turn, be able to directly connect to the Single Market Trade Hub to explore trade opportunities to expand their businesses across Africa.
The Ecobank Single Market Trade Hub connects registered businesses across Africa on a single platform, helping them benefit from opportunities in the unified market of 1.4 billion people created by the African Continental Free Trade Agreement (AfCFTA).
It serves as a one-stop repository for the AfCFTA by providing small and medium-scale enterprises (SMEs) and corporates with insights about the agreement while its online match-making feature enables importers and exporters to upload their profiles and showcase goods and services they offer, or wish to source, with the aim of finding partners within Africa.
Once a match is found, connections are made via the platform and the transaction can be concluded leveraging on Ecobank’s trade and payment solutions in 35 African markets.
The MANSA Digital Repository Platform, or MANSA, is a one-stop-shop for due diligence matters on all African entities. As a centralised digital repository, MANSA seeks to eliminate information asymmetry and to increase intra-African trade and trade with the rest of the world.
It drives and promotes good governance culture among African SMEs and creates visibility for their businesses while also supporting African entities to expand, diversify and add value to their export products at both the local and international levels. Entities onboarded unto MANSA are allotted an Africa Entity Identifier (AEI) code which enables them to leverage other Afreximbank products and initiatives.
MANSA is also a key digital solution at the Africa Trade Gateway (ATG) marketplace which houses a suite of digital platforms designed as a single window to enable Afreximbank better deliver on its mandate, providing critical services to support and promote intra-African trade and the implementation of the AfCFTA. The platform enables African entities to accelerate their business activities at the ATG marketplace by working with verified information on trusted counterparties.
The new collaboration is, therefore, enabling Ecobank and Afreximbank to provide a central solution to the key challenge of KYC compliance and access to business across 35 countries in Africa. The improved interoperability is expected to further streamline cross-border trade and compliance in Africa, fostering greater financial and economic integration on the continent.
Afreximbank is a pan-African multilateral financial institution established to finance and promote intra- and extra-African trade.
Ecobank Group is a leading private pan-African banking group with unrivalled African expertise.
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Leadway Assurance Pledges Transformative Role to SMEs
Leadway Assurance said it has chosen to go beyond risk underwriting to play the role of transformative partner for Small and Medium Enterprises (SMEs) in the country.
The underwriting firm played this role by empowering SMEs with practical strategies on how to navigate risks inherent in Yuletide season.
Leadway recently organized a webinar session for SMEs titled, “Driving Increased Sales During the Festive Season.”
Speaking on the reason for the session, the underwriting firm said it realized that as momentum into the 2024 festive season continued, businesses, especially small and medium enterprises (SMEs), face paradoxical realities of increased sales opportunities and consequent cocktails of business risks.
It said recognising the fact that with consumer spending and holiday making increasing businesses for SMEs, there were the possibilities of risk from these spikes in commercial activities such as – theft, accidents, burglaries, fire outbreaks, frauds, and system failures.
Against this backdrop Leadway said it has reaffirmed its position as a transformative partner to SMEs by empowering businesses with practical strategies for navigating the complexities of the season.
“This aligns with the brand’s mission to deliver robust risk management and business solutions to bolster economic growth, Head of the Retail Division at Leadway, Umashime Oguzor-Doghro said.
As connected to insurance, Oguzor-Doghro said: “Insurance was often seen as a reactive tool, but at Leadway, we position it as a strategic asset. With our competitive risk management solutions—spanning property, transit, and employee coverage, we enable businesses to operate with confidence, knowing they are protected from the unforeseen.
What sets us apart is our free advisory service, which ensures businesses are fully equipped before they even take up our insurance products.” he added.
In addition to risk management, Oguzor- Doghro said the webinar championed collaboration as a catalyst for success, adding that Leadway’s partnerships with event managers and SME stakeholders aim to ensure seamless operations during the festive season, reinforcing the company’s role as more than just an insurer but a reliable business ally.
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Mastercard, MTN, and Arifu Launch Digital Skills Program for African Small Businesses
Mastercard Center for Inclusive Growth, MTN Group Fintech and Arifu have partnered to support about one million small businesses in Cote’ D’Ivoire and Uganda, to digitize their operations, increase the use of digital financial services and access digital marketplaces through the MoMo Coach chatbot.
This program, part of the Center’s global Mastercard Strive initiative, aims to enhance the resilience and growth of small businesses by providing essential digital skills. It is one of the ways Mastercard Strive has disseminated chatbot-ready business building content for small businesses in the region, which is currently also available in Kenya and Nigeria.
Small businesses in sub-Saharan Africa, especially those impacted by the pandemic, have faced significant barriers in adopting digital tools. As of December 2022, only 27.65% of businesses in sub-Saharan Africa had adopted digital tools to enhance their efficiency, showing a slight improvement from 19.44% in August 2020. A lack of relevant skills continues to limit their growth and access to essential financial services. MoMo Coach addresses these gaps by providing free, accessible upskilling content via popular messaging platforms.
Supported by the Mastercard Center for Inclusive Growth and delivered by Caribou Digital, this program equips small businesses with digital skills, enabling them to adopt digital tools, access capital, and engage more effectively in digital marketplaces. The program aligns with Mastercard Strive’s broader goal of reaching 18 million small businesses around the world to go digital, get capital, and access networks and know-how.
“Small businesses are vital to Africa’s growth and create opportunities for a more resilient and inclusive regional economy. We are delighted to catalyze a partnership between MTN Group Fintech and Arifu to equip almost one million small business owners with the digital skills and knowledge essential for thriving in an increasingly digital economy, setting them up for success.” said Subhashini Chandran, Senior Vice President of Social Impact for Asia Pacific, Europe, Middle East and Africa
The MoMo Coach solution, powered by Arifu’s Grasp Platform, uses mobile messaging to deliver micro-learning experiences. It is accessible across multiple channels, including WhatsApp, Telegram, Facebook Messenger, SMS and MoMo. This gives small business owners and entrepreneurs flexibility in accessing practical, actionable tips to unlock growth opportunities in the digital economy.
Serigne Dioum, CEO of MTN Group Fintech, further adds: “Empowering small businesses with digital skills is key to driving inclusive growth in Africa. Through MoMo Coach, we are unlocking opportunities for entrepreneurs to thrive in the digital economy, strengthening communities, and shaping the future of business across the continent.”
The program has been rolled out in Côte d’Ivoire and Uganda, reaching over 930,000 MTN customers, merchants, and agents, with more than 75,000 small business owners accessing free digital courses and over 45,000 actively engaging with MoMo Coach. Courses offered include “How to Start Your Business,” “Money Management,” and “Grow and Secure Your Business.” These courses are based on insights derived from MoMo merchants and agents, and they address key challenges like affordability and access to relevant business knowledge—enabling small business owners to navigate the digital landscape.
Aminata, a 31-year-old business owner from Gôh-Djiboua, Côte d’Ivoire, is one of the many beneficiaries of MoMo Coach. Selling shoes and clothing since 2022, she says: “There’s a lot of competition, but MoMo Coach helps me sell better. Before, I used all my profits to buy new stock, which left me using my capital for expenses. Now, I split my profits: one part for business growth, another for expenses, and some savings for other projects.” She has also started using WhatsApp to increase her sales, noting: “My income has increased. When I post my goods, I sell more.”
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