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Airtel Introduces Airtime Top-up in Sweet Sensation Outlets

Comms Week10 Apr 20140 Comments
Airtel Introduces Airtime Top-up in Sweet Sensation Outlets
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Airtel Nigeria, has partnered with leading quick service restaurant, Sweet Sensation, to make electronic airtime recharge available at every outlet of the fast food brand, in a demonstration of its…

Airtel Nigeria, has partnered with leading quick service restaurant, Sweet Sensation, to make electronic airtime recharge available at every outlet of the fast food brand, in a demonstration of its unwavering commitment to providing customers with convenient and quick access to airtime for voice and data.
 
The innovative service which is branded, ‘Refresh and Recharge’ was officially unveiled during the week at a colourful event held at the Sweet Sensation’s head office in Lagos.

Speaking at the launch of the unique service, Mr. Adebayo Osinowo, Lagos regional operations director for Airtel, noted that the telco, which remains the most innovative in terms of offerings to Nigerians, conceived the ‘Refresh & Recharge’ package for its teeming customers as an addition to the numerous convenient channels available for access to recharging their lines and purchasing data bundles.

He said, “The service, which is first of its kind in telecommunications products and services in Nigeria, was borne out of the need to give customers of Airtel Nigeria quality service as well as convenience and value.

"Each time Airtel customers walk into any Sweet Sensation outlet to get their meals, they can also top up their lines with Airtel Easy Recharge, which is a convenient, time-saving and secure way to get airtime without scratching cards.

“With Airtel Easy Recharge, customers, while enjoying  the cool ambience of Sweet Sensation, can buy airtime in flexible denominations like N67, N105, N999 etc., which otherwise may not be possible with physical recharge cards. They can also purchase data bundles directly in these outlets.”

He added that, “the initiative is not only convenient, it also saves time; especially since we all like to make good use of the time we have. More so, some customers may not want to hold small denomination of change in their pockets. So, they can use such to top up their airtime.”He commended the management of the reputable fast food firm for its partnership, cooperation and commitment.

Also speaking at the occasion, Mrs. Kehinde Kamson, managing director, Sweet Sensation, expressed her delight in the partnership between Sweet Sensation and Airtel Nigeria, saying the relationship would definitely engender value added services for the two companies.

Her words: “The strategic alliance between these two leading brands is definitely a drive towards delivery of quality and excellent services to Nigerians as it prioritises the need of customers of both Airtel and Sweet Sensation.”

The partnership between the two companies is powered by Interswitch Limited, an integrated payment and transaction processing company that provides technology integration, advisory services, transaction processing and payment infrastructure to government, banks and corporate organizations.

This is coming just two weeks after the telecoms company unveiled Airtel Premier which is an exclusive club for elite customers at an event well attended by many important dignitaries among whom are Professor AkinwunmiAdesina, minister of Agriculture and Rural Development, Shri A. R. Ghanshyam, Indian High Commissioner to Nigeria, Donald Duke, former Governor of Cross Rivers State, Oba of Lagos, HRH Oba AkioluRilwan, Wife of Ogun State Governor, FunshoAmosun, foremost British Economist, Jim O’neill and Arsenal legend, Ray Parlour.

 

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