Telecom
Airtel, Kirusa Partner on Celebrity Connect Launch
In line with its commitment to continually delight and excite telecoms consumers across the country, leading telecommunications services provider, Airtel Nigeria, in partnership with Kirusa.
Kirusa is regarded as the leader in voice messaging and social media mobile apps for emerging markets.
The partnership cumulated the announcement of the launch of Celebrity Connect, an innovative mobile service that connects Nigerians with their favourite celebrities and personalities.
The service enables fans to reach out and connect with their favorite celebs.
Top celebrities like Ace Comedian, AY, Nollywood stars Mike Ezuruonye and Kate Henshaw, actress, amongst others, are using the service to more personally engage with their fans.
Using Celebrity Connect, celebrities share their daily lives, thoughts, and emotions in their own voice with their fans.
Participating stars can call a number or use smartphones to leave messages.
These messages are then delivered immediately to fans, who can listen to what is happening in their most cherished celebrities’ lives, in the celebrities’ own voice, which creates a “Voice Twitter”-like experience.
Nigerian customers can call, and listen to what’s happening over the phone Furthermore, the fans get an opportunity to speak and engage with the celebrities in multiple ways on-line and off-line.
Speaking on the innovative service, Mr. Maurice Newa, chief commercial officer, Airtel Nigeria, noted that the introduction of Celebrity Connect as a social platform which links Airtel customers with their favourite celebrities is an indication that the service provider remains committed to offering unique and quality products and services to its new and existing customers in Nigeria.
He said: “At Airtel Nigeria we strive to create exciting experience for our customers through our offerings, that is why we have in our stable an array of innovative products and bespoke services which are unique and entertaining, providing new experiences to millions of our subscribers.
“Celebrity Connect is a product tailored to bridge the gap between top celebrities across various sphere of entertainment and their fans that always yearn to hear, feel close and know more about them. This platform therefore adds to the channels through which millions of fans can connect with their celebrities in Nigeria,” he said.
He also noted that Celebrity Connect as a mobile service platform rides on the strength of Airtel’s 3.75G service which delivers quality telecommunications voice and data services across the 36 states and Federal Capital Territory in Nigeria.
Celebrity Connect, which is powered by Kirusa’s Vobolo social media platform, has been launched by Airtel Ghana and is now immediately available to all customers of Airtel in Nigeria.
Commenting on the launch, Taranjit Singh Batra, vice president of Sales at Kirusa said, “With the growth of social media, celebrities are more online now than ever before. However, connecting with them through these platforms is not always easy. But, with Celebrity Connect, fans not only hear their celebrities’ voice, but also get opportunities to interact and meet with them. All this regardless of the mobile device they carry. I am optimistic Airtel Nigeria customers will relish every moment spent with their favorite stars.”
Telecom
USSD Dispute: FG May Blacklist 18 Banks Allegedly Owing Telcos N250Bn
Indications have emerged that federal government may this week list names of 18 banks owing almost N250 billion naira to Nigerian telecom operators on Unstructured Supplementary Service Data (USSD), and have remained adamant towards settling it for several years.
Nigerian Communications Commission (NCC) has reportedly been given the nod to publish the names and approve that telcos withdraw services to them if after two weeks they fail to settle the debts, according to Vangaurd.
Recall that the issue of banks’ multi billionnaira USSD debt to telcos has lingered since 2020, rising from below N40 billion to N57 billion by the end of 2021 and N80 billion in 2022.
But now, the telcos claim the debt has risen above N250 billion and accused the banks of not complying with the repayment plan.
The recent development, cannot be unconnected with a December joint meeting between the two regulators, NCC and the Central Bank of Nigeria (CBN) which resolved that the banks pay part of the money by December 31, last year and defray the remaining gradually.
However, Vanguard gathered authoritatively that only four banks complied with the directive, while 18 others are still adamant.
Similarly, when the matter brewed heavily a few years ago, the National Assembly, Central Bank of Nigeria, CBN, and the Nigerian Communications Commission, waded in and also generated such a gentleman’s agreement, which gave the banks leverage to defray the debts gradually.
However, that did not also happen as the banks allegedly reneged.
A few weeks ago Gbenga Adebayo, chairman, Association of Licensed Telecommunications Operators of Nigeria (ALTON), accused the banks of deliberately frustrating any move to resolve the issue and threatened that the only option, since the banks have consistently failed to honour the agreements, would be to withdraw the support that gives the USSD platform life.
Telecom
Suspected Lakurawa Terrorists Kill 3 Telcoms Workers in Kebbi
Terrorists belonging to Lakurawa group have reportedly killed three staff of a leading telecommunication firm.
The insurgents were said to have invaded a construction site at Gumki village in Arewa Local Government Area of Kebbi State.
The bandits reportedly attacked a construction site at Gumki village in Arewa Local Government Area of Kebbi State when their victims were installing a surveillance mast for the Nigeria Immigration Service and killed them and one other person who is yet to be identified.
There was a conflicting report of which organization the victims belonged as the police said three of the deceased were Airtel staff and the residents identified them to be Immigration staff.
A staff of Sir Yahaya Specialist Hospital however corroborated the villagers, saying the three victims brought to the hospital were Immigration staff.
But SP Nafiu Abubakar, police spokesperson, said four persons lost their lives, one indigene and three staff of Airtel.
He said from the report the police got, Bello M Sani, state Commissioner of Police, alongside with CIS Muhammad Bashir, Comptroller, Nigeria Immigration Service, Kebbi State Command, Lawali mobilized their men to the scene to evacuate the corpses to Sir Yahaya Memorial Hospital in Birnin Kebbi.
He said his CP has deployed additional tactical teams to the area and charged them to decisively deal with the suspected bandits operating in the area.
He said the CP also had meeting with people in the area and appealed to them to always assist the police and other security agencies with relevant information for their prompt response.
Telecom
Nigeria Has World’s Most Affordable Data Costs – GSMA
Nigeria has an average data cost of $0.38 per gigabyte, making her the most affordable countries globally and one of the cheapest in Africa for mobile data services.
United States averages $6 per gigabyte and South Africa with $1.77 per gigabyte rank the highest globally and in Africa respectively.
According to the GSMA, Nigerian data costs, as a percentage of Gross National Income (GNI) per capita, are among the lowest across Africa.
The reports by the body lends weight to telecom operators advocacy for tariff adjustments to address economic pressures threatening the sector’s sustainability.
The GSMA report, titled “The Role of Mobile Technology in Driving the Digital Economy in Nigeria,” highlighted Nigeria’s competitive data pricing, which is significantly lower than other African nations, such as Kenya ($0.59 per gigabyte), Ethiopia ($0.68 per gigabyte), and South Africa ($1.77 per gigabyte).
By contrast, the United States averages $6 per gigabyte, underscoring Nigeria’s advantage in offering cost-effective connectivity.
The cost of mobile data in Africa varies greatly by country and region.
Data costs can refer to the cost of mobile data or the cost of acquiring, maintaining, and using business data.
In 2023, the average cost of 1 GB of mobile data in Sub-Saharan Africa was $3.31, while in Northern Africa it was $0.86.
Telecommunications operators in Nigeria have been requesting some policy changes as well as tariff rebalancing to enable them deliver support to the Government’s digital economy objectives.
They have called for the simplification and improvement of the Right of Way (RoW) charging and administration process, harmonised across the country
According to them, all government authorities (at national and sub-national levels) should apply the national maximum RoW fee of N145 per/LSQM adopted by the National Economic Council (NEC) for the deployment of fibre across all states in Nigeria.
There should be a single point of contact in each state for the RoW application process while the duration for the approval process should be digitalised and limited to a maximum of one month.
Simplification and reduction of the tax burden on the mobile sector
On tariff, recall that the Association of Licensed Telecommunications Operators of Nigeria (ALTON) and the Association of Telecommunications Companies of Nigeria (ATCON) had urged the Nigerian Communications Commission (NCC) to consider reviewing tariffs upward to address rising operational costs.
Nodding in agreement, Bismarck Rewane, chief executive officer, Financial Derivatives, said the proposed tariff hike by telecommunications will help reduce inflation in the country.
He said it would help to reduce inflation because it increases productivity, stressing that the price of MTN shares went up by 10% to 220.
Rewane reiterated that investors had already factored that in, adding that they are expecting a lot of good goodies.
“But more important to think about is the fact that because of an increase in tariff and an increase in investment to make the industry sustainable, they’re going to see an increase in productivity, not directly but indirectly.
“Any increase in productivity and output is likely to allow inflation to moderate, which is the goal. So, we heard from the policymaker, Bosun Tijani, who was very clear that we want a sustainable sector. But we also heard from the regulator saying that we will hold these guys to quality of service.
“We also heard from the operators, MTN that they are all revving up. So in all, there are economic benefits because of increased output and productivity. Two, policymakers are aligned because they want this to lead to a moderation in inflation,” he added.
He further said that it was not a bad deal and re-echoed the minister’s comment that the tariff hike will not be 100 per cent.
“Will they get 100%? No, they will definitely not. We suspect that we are going to likely see something between 40 and 50% which is fair after so many years of static changes,” Rewane added.
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