Alcatel Strengthens Ties, Displays New Technology at Partners Forum

Alcatel has met with key partners and distributors as it looks to strengthen relationships as the brand moves into its second year of business in the Nigerian market.

The event saw distributors, retailers and telecoms operator partners come to review the past year and get a feel of what to expect for the coming year.

In his opening address, Nick Imudia, Alcatel’s regional director for Nigeria and Central Africa, said, “It is with great pleasure that we welcome our partners who have contributed immensely in helping us achieve our goals for the Alcatel brand in Nigeria. We are proud to inform you that one year down the line, Alcatel is growing to be the smartphone brand of choice in Nigeria and we are continually delivering on our promise to make premium experience affordable to our customers.”

“As Alcatel, we strive to innovate and differentiate ourselves from our competitors by giving consumers extra features that not only set them apart in terms of design and style but also helps them achieve more in their daily lives. Some of these features include the DJ feature on the Alcatel Pop Star and the finger print recognition on the Alcatel Pop 4s which allows you to lock individual applications with your finger. At every price point we offer a lot more for less.” Imudia added.

Adeola Awesola, sales manager, Alcatel Nigeria took the partners through a product demonstration session where special features of the devices currently in the market were highlighted. He also gave the partners an insight into Alcatel’s technological and product direction for the coming year.

Partners who were represented at the forum included operators such as Airtel, MTN and Smile Networks, while distributors and retailers included TD Mobile, Midcom, and Slot.

Others included Dallas, Kolia Angel, Something Else, and JJ Phones. McDorsey Limited, official care and after-sales partner for Alcatel in Nigeria, were also present to assist partners in understanding the care structure Alcatel has in place.

TCL Communication Technology Holdings Limited (TCL Communication) designs, develops and markets a diverse range of mobile devices in more than 170 countries worldwide under the Alcatel brand. This represents over 90% of the TCL Communication’s total sales and ranks as the world’s #6 mobile device manufacturer and the #1 Chinese vendor in overseas markets (according to Q1 2016 telecommunication research firm Gartner and company’s data).

Its products and solutions resonate with millennial and Gen Z consumers with a simple, personal, authentic and fun approach.

By combining an understanding of local markets and control of the end-to-end manufacturing process, Alcatel branded devices from TCL Communication delivers customized user experiences with innovative, feature-rich, high-performance mobile devices that allow consumers to explore and amplify the joy in the everyday.

TCL Communication is a public company listed on the Hong Kong Stock Exchange (2618.HK) and part of TCL Corporation, one of the largest consumer electronics companies in the world. Alcatel is a trademark of Alcatel-Lucent used under license by TCL Communication.