Broadcasting
Amazon Announces Buy with Prime Integration with Salesforce Commerce Cloud

Amazon has announced the Buy with Prime for Salesforce Commerce Cloud integration. This solution helps Salesforce merchants seamlessly integrate Buy with Prime into their existing shopping experience. Buy with Prime for Salesforce also offers merchants several new features, including the ability for shoppers to search and filter for Prime eligible items, and purchase Prime eligible and other items in the same order.
This integration helps Salesforce merchants connect with new shoppers and increase conversion by offering the convenient shopping benefits of Prime, including fast, free delivery, a trusted checkout experience, 24/7 live chat support, and hassle-free returns. Buy with Prime for Salesforce will start rolling out today as an invitation only to select Salesforce merchants, and it will be available to all U.S. based Salesforce Commerce Cloud merchants via the Salesforce AppExchange later this year.
“The Buy with Prime integration with Salesforce Commerce Cloud empowers merchants to offer their shoppers a new yet familiar purchasing option directly within their digital storefronts,” said Peter Larsen, Amazon vice president of Buy with Prime. “Now with new features that build Buy with Prime seamlessly into search, cart, and checkout, Salesforce merchants have even more flexibility and functionality to provide Buy with Prime while maintaining control over their stores’ look and feel.”
“Buy with Prime for Salesforce Commerce Cloud builds on our efforts to help ecommerce businesses drive profitable growth and superior shopping experiences,” said Michael Affronti, Salesforce senior vice president and general manager of Commerce Cloud. “As companies look to scale and drive brand loyalty among new and returning shoppers, Buy with Prime offers Salesforce merchants a powerful tool to attract millions of Prime members and grow their businesses through the trusted Prime shopping experience.”
Seamless Integration and Simplifying Day-to-Day Operations
Utilizing Buy with Prime for Salesforce, merchants can seamlessly integrate Buy with Prime into their existing storefronts while maintaining control over their stores’ shopper experience. Buy with Prime for Salesforce also simplifies the day-to-day merchant experience by automatically syncing with Salesforce Order Management, including orders, promotions, and catalog listings. Merchants can customize this end-to-end integration to tailor the placement and appearance of the Buy with Prime experience throughout their product, cart, and checkout pages.
Brand New Buy with Prime Features
The Buy with Prime integration for Salesforce offers merchants new features. For the first time, merchants can enable search and filter capabilities on their websites to help shoppers easily and efficiently discover Prime eligible items. In addition, Buy with Prime for Salesforce gives merchants the opportunity to offer a mixed cart to customers. Shoppers will be able to add both Prime eligible and other items to their carts and purchase all items in a single checkout. Amazon and Salesforce will continue to iterate together on Buy with Prime for Salesforce and plan to roll out additional features in the future.
Connect With New Shoppers and Drive Greater Loyalty
Amazon is committed to helping merchants of all sizes grow. Buy with Prime helps merchants connect with new shoppers and grow brand loyalty by providing customers with live chat support 24 hours a day, seven days a week, on Buy with Prime purchases. Merchants also continue to own the customer data that comes through Buy with Prime purchases on their websites. By offering the shopping experience Prime members know and love—fast, free delivery, a trusted checkout experience, and hassle-free returns— Buy with Prime has been shown to increase shopper conversion by 25%, on average, and three out of every four Buy with Prime orders come from new shoppers, on average.
Scaling Fulfillment and Delivery Using Amazon’s Logistics Network
Whether a shopper places an order directly on a merchant’s own direct-to-consumer website via Buy with Prime or shops directly on Amazon.com, the orders are fulfilled using the same pool of inventory stored within Amazon’s logistics network. This shared inventory pool gives Buy with Prime merchants the flexibility to scale their inventory across multiple sales channels, which in turn reduces out-of-stock rates, and thus speeds up delivery times. For instance, with Amazon Multi-Channel Fulfillment, Buy with Prime merchants can delight their customers with a >97% on-time delivery rate, deliveries made seven days a week, and an average “click-to-door speed” of 1.9 days—over 50% faster than other retailers.
Learn More and Get Early Access at Retail’s Big Show
Merchants attending the 2024 National Retail Federation’s Retail’s Big Show from January 14-16 are invited to visit Buy with Prime in booth #6020. Here, they can learn more about the Buy with Prime for Salesforce Commerce Cloud integration and sign up for early access. Merchants can also visit the Buy with Prime at NRF Retail’s Big Show page to request a meeting with the Buy with prime team.
Broadcasting
Netflix Expands Language Options on TV to Capture Global Viewers

Netflix has expanded its language options for television viewers, allowing users to select from the full list of available subtitles and dubbing languages for any title.
This update aims to make Netflix’s global catalogue more accessible, especially as nearly a third of its viewership comes from non-English language shows.
Previously, TV users could only choose from a limited selection of languages based on their location and settings.
Now, they can access the complete range of available languages for any title, similar to the flexibility already offered on mobile devices and web browsers.
For instance, a user can watch an English title like “Bridgerton” with Spanish dubbing and Korean subtitles, or opt for Japanese dubbing with Portuguese subtitles.
Netflix offers subtitles in 33 languages and audio dubbing in 36 languages across its catalogue, though the exact number of available languages may vary by title. This change responds to numerous user requests for more language options on TV platforms.
This move reflects Netflix’s commitment to enhancing accessibility and catering to its diverse global audience by providing more inclusive viewing experiences.
Broadcasting
AMCON Gets Boost as Arik Air Records 2.2M Passengers, 10,699 Flights in 2024 – NCAA Report

Arik Air in 2024, airlifted 2,239,176 passengers between January 1, 2024, to December 31, 2024, a report sourced from the Nigeria Civil Aviation Authority (NCAA) has confirmed.
The airline, which has been under the receivership of Asset Management Corporation of Nigeria (AMCON) since 2017, despite its challenges, also operated 10,699 flights within the year under review, making it the second most active airline in terms of passenger traffic and flight operations in Nigeria, after Air Peace.
According to the report, the total number of air travellers in the domestic scene in 2024 was 11, 549,443 with inbound at 5,727,700 and outbound passengers at 5,821,743. This figure shows that Arik Air captured 19.3 per cent of the total passenger traffic for 2024, while it had 15.1 per cent of the total 70,543 flights operated by the 15 domestic airlines in the year under review.
The Executive Summary on International and Domestic Flight Operations 2024, as captured by the NCAA, indicated that Arik Air had 1,112,358 and 1,126,818 as inbound and outbound passengers for 2024, respectively, making it a total of 2,239,176 passengers ferried in 2024.
Monthly breakdown of the passenger traffic indicated that Arik Air had 37,772 inbound passengers and another 38,987 as outbound passengers in January 2024, totalling 76,759 passengers. For February the airline recorded 38,217 as inbound and 39,209 as outbound, totalling 77,426; March, 37,183 as inbound and 37,642 as outbound, making it a total of 74,825; April, 31,326 as inbound and 31,971 as outbound, making 63,297.
The airline in May 2024, also recorded 39,006 as inbound and 39,765 as outbound passengers, totalling 78,771 for the month, while the month of June had 37,710 as inbound and 38,617 as outbound, totalling 76,327; July, 156,146 as inbound and 159,044 as outbound, totalling 315,190; August, the airline recorded 153,080 as inbound and 144,259 as outbound, making it a total figure of 297,339 within the period.
For the month of September, Arik Air recorded 143,396 as inbound and 145,096 as outbound, making it a total figure of 288,492; October 129,506 as inbound and 133,330 as outbound, totalling 262,836; November, 252,448 as inbound and 255,578 as outbound, making it a total of 508,026, while December had 56,568 as inbound and 63,322 as outbound, making it a total of 119,890 passengers ferried within the period.
Also, a month-by-month breakdown of flights operated by Arik Air in 2024 showed that the airline had a total number of 380 flights in January, 2024; 419 flights in February and 468 flights in March 2024.
Further breakdown showed that for the month of April, the airline operated a total number of 340 flights; May, 374; June, 350, while it peaked in July, going as high as 1,403 flights in just one month.
Besides, in August, the airline operated 1,320 flights; in September, 1,352; in October, 1,266; in November, 2,442, while it operated a total of 585 flights in December 2024. The airline within the period also had a total number of complaints among the air travellers, with just 190, with the majority being resolved by the airline.
The further breakdown of complaints indicated that for the month of January, there were no single complaints from any of its air passengers ferried within the period, had just two complaints in February, while March recorded only one complaint.
April had four complaints; May, two; June, one; July, three; August received seven complaints; September, 28; October, 50; November, 67, while December 2024 recorded only 25 complaints from the flying public. Besides, Arik Air did not record a single baggage miss in 2024, with all 84 delayed baggage items, as indicated by the NCAA statistics, were handed over to their owners.
Furthermore, unlike other domestic airline operators, Arik Air had only one overbooking/denied flight in its entire 10,699 flights in 2024. This was in October 2024.
Olumide Ohunayo, General Secretary Aviation Safety Round Table Initiativs said: “Arik Air’s performance in 2024 stands out as exceptional, despite the airline being under AMCON receivership. The data released by the regulatory authority ranked Arik as second in domestic passenger traffic, moving 2,239,176 passengers—a testament to its resilience and strategic management under challenging conditions.
“With a 13.4% market share out of the 11.5 million total domestic passengers, Arik Air’s sustained dominance highlights its strong operational efficiency. This result demonstrates Arik’s operational stability under Receivership despite financial constraints, distractive litigations, fleet limitations, and regulatory challenges, the airline continued to deliver reliable air travel services, showing effective route management and passenger demand optimization.
“It should be noted that Arik Air suffered severe disruptions due to a high court order grounding some of its aircraft last year when mediation was a better option to the instantaneous grounding by the executive.”
In his comment Roland Iyayi MD of Top Brass Aviation Limited said: “Arik Air transporting 2.2 million passengers and securing the second position in Nigeria’s domestic market, ahead of competitors like Ibom Air (1.3 million), Max Air (915,918), and Aero Contractors (964,900) is a huge and massive achievement, considering the disruptions the airline had suffered under receivership.
“Arik Air’s performance is remarkable given its limited access to fresh capital, aging fleet, and regulatory hurdles tied to its receivership status.
“The Asset Management Corporation of Nigeria (AMCON) strategic support deserves recognition for its crucial role in stabilizing Arik Air, ensuring its continued operations, and maintaining confidence among passengers. Without AMCON’s intervention, the airline would not have remained a key player in Nigeria’s aviation industry. Arik Air’s ability to thrive under receivership reaffirms AMCON’s commitment to preserving jobs, sustaining economic contributions, and ensuring safe, reliable airline services for Nigerian travelers.”
Broadcasting
Lagos Dominates NIN List as Nigeria Hits 117 Million Registrations

National Identity Management Commission (NIMC) has announced a milestone achievement, with over 117 million Nigerians now enrolled for the National Identity Number (NIN) as of February 28, 2025.
Lagos State emerged as the top contributor to this figure, boasting over 12.6 million registrations, followed by Kano State with 10.2 million.
According to NIMC’s latest data, male registrants outnumber female registrants, making up 56.5% of the total enrollment at 66,281,803, while female registrants account for 43.5% at 51,079,521.
The report highlighted regional enrollment trends, showing an almost equal distribution across Nigeria’s northern and southern regions.
However, Bayelsa, Ebonyi, and Ekiti States recorded the lowest enrollment figures, with Bayelsa reporting a mere 758,111 registrations.
Lagos State dominated the charts with 6,870,915 males and 5,741,419 females registered, while Kano trailed closely, boasting 5,924,126 males and 4,321,929 females in its 10.2 million total registrations.
Other notable states in the top 10 include Kaduna, Ogun, Oyo, Katsina, and Rivers. NIMC expressed optimism about further improving enrollment figures in underrepresented regions in the coming months.
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