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Ayeni Adekunle, BlackHouse Media Founder and CEO Named Fellow of the National Institute of Marketing of Nigeria

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L-R: Founder/CEO, BHM Group, Ayeni Adekunle receiving the certificate of Fellowship from the President & Chairman Council, National Institute of Marketing of Nigeria (NIMN), Tony Agenmonmen at the NIMN Investiture in Lagos on Thursday.
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Ayeni Adekunle, Public Relations and Marketing expert and CEO of Nigeria’s leading PR agency, Black House Media (BHM) has joined an elite class of distinguished Nigerian professionals following his induction as a Fellow of the National Institute of Marketing of Nigeria (NIMN).

A seasoned public relations practitioner, Journalist, and entrepreneur, Ayeni has pushed the frontiers of integrated marketing communications practice in the country, having harnessed the disruptive power of new technology to birth innovative interventions in PR and marketing.

Ayeni Adekunle, as CEO of BHM, which is today a flourishing group of disruptive fledgeling companies — BHM Group — is one of the pioneers who led the industry into the digital-first strategy era of Marketing Communications in Nigeria.

Named Nigeria’s PR practitioner of the year in 2017, Adekunle is a member of the Nigerian Institute of Public Relations (NIPR) and the Chartered Institute of Public Relations UK (CIPR).

L-R: Executive Vice President & Managing Director, BET Int’l & Viacom Africa, Alex Okosi; President & Chairman Council, National Institute of Marketing of Nigeria (NIMN), Tony Agenmonmen; and Founder/CEO, BHM Group, Ayeni Adekunle at the NIMN Investiture in Lagos on Thursday.

Among his numerous contributions are several interventions that have served to bolster the practice of the PR profession in Nigeria and the marketing sector at large. Chief among these is his introduction of the Nigerian PR Report – an empirical analysis of the Public Relations market and the country’s first-ever annual report dedicated exclusively to chronicling data on trends, perceptions, challenges and prospects within the PR industry among others.

Ayeni is also credited for the launch of the first PR app in Nigeria in 2014;  the largest and most important gathering of Nigeria’s entertainment industry practitioners called the Nigeria Entertainment Conference (NEC Live); the BHM Guide to PR — a bible of sorts for professionals interested in learning the dynamics of smart PR practice; and the Concept of Virality: a case study on Olajumoke Orisaguna and other viral stars among others.

L-R: Founder/CEO, BHM Group, Ayeni Adekunle receiving the certificate of Fellowship from the President & Chairman Council, National Institute of Marketing of Nigeria (NIMN), Tony Agenmonmen at the NIMN Investiture in Lagos on Thursday.

What sets Ayeni apart is his unique and refreshing approach to marketing and PR. It was he who first called the demise of the traditional PR practice, declaring much to the hearing of all stakeholders that public relations, as was known and practised, was dead. The campaign aptly tagged #PRisDead shook the industry.

As with every innovator, Ayeni offered a more refined and rewarding approach to PR; first to acceptance of many and then the chagrin of the sceptics who later became converts and advocates of the digital-first approach to PR and Marketing.

The President and Chairman of Council, NIMN, Tony Agenmonmen while conferring the award, described Ayeni as “an outstanding marketing practitioner whose hard work has supported and grown our industry’s professionalism. Our Hall of Fame celebrates those who have worked on behalf of the industry and their leadership inside and outside of it and Ayeni Adekunle is without doubts highly deserving of this recognition.”

“This is a great honour, not just for me but everyone at BHM Group. I decided on PR because I saw a gap and an opportunity to make an impact and unlock value and that is exactly what we have done and continue to do at BHM. I am deeply appreciative of this recognition and want to express my appreciation to the council,” Ayeni said in his remarks.

L-R: Founder/CEO, BHM Group, Ayeni Adekunle; Executive Vice President & Managing Director, BET Int’l & Viacom Africa, Alex Okosi; MTV Base VJ, Nenny B, Managing Partner, Eureka Group, Didi Awosika at the NIMN Investiture in Lagos on Thursday.

BlackHouse Media which currently has on its roster some of the biggest brands in Nigeria has recorded some impressive wins with its growing clientele. The Lagos-based agency was awarded PR agency of the year in 2017 and 2018 by the Nigerian Institute of Public Relations; Best Agency to Work in by the Nigerian Institute of Public Relations (NIPR) Lagos Chapter; and PR Agency of the Year in 2018 by Brandcom; and the best PR agency using New Media by the NIPR in 2018.

Started with zero capital 12 years ago, the agency is today one of the most valuable in the market having worked with clients in Nigeria, South Africa, Kenya, Milan, Paris, Las Vegas, Ghana, and Barcelona among others.
Ayeni’s belief in not just the industry but the country is perhaps best captured by the payoff line of the BHM Group: “Inu ikoko dudu leko funfun ti jade” which translates to “out of the black earthen pot comes the white pap”.

This honour is, at once, an affirmation and recognition of his immense contributions to Nigeria’s Marketing sector.

L-R: Founder/CEO, BHM Group, Ayeni Adekunle; President & Chairman Council, National Institute of Marketing of Nigeria (NIMN), Tony Agenmonmen; Marketing Director, Nigerian Breweries Plc., Emmanuel Oriakhi; and Executive Vice President & Managing Director, BET Int’l & Viacom Africa, Alex Okosi at the NIMN Investiture in Lagos on Thursday.

BHM Group houses BlackHouse Media, a public relations outfit; ID Africa, a digital marketing and media company, and Plaqad, a marketing technology company that connects individuals, and brands with expert content creators, influencers and publishers and media inventory owners around the world.

The National Institute of Marketing of Nigeria (NIMN) is the leading body for marketing professionals, sales and marketing directors, customer service managers, relationship directors as well as other diverse marketing & communication professionals across the country.

The Institute was chartered by Act of Nigerian Parliament 25 of 2003 as the body with the sole regulatory powers for the marketing profession in Nigeria.


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Lagos Sets the Benchmark in Renewable Energy as CADEF Launches Transformative Platform

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Against the backdrop of Lagos State’s proactive efforts to reform its electricity sector, the Consumer Advocacy and Empowerment Foundation (CADEF) has launched its ‘Renew Energy Nigeria’ platform, a nationwide initiative with potential synergies for the state’s ambitious energy goals.

Professor Chiso Ndukwe-Okafor, CADEF’s Executive Director, introduced the platform in Lagos, highlighting its aim to empower Nigerians with information and access to decentralized renewable energy (DER) solutions. “The launch of this platform marks a significant step towards democratizing access to information and resources within Nigeria’s burgeoning sustainable energy sector.”

The platform’s launch comes as Lagos State, under the Lagos State Electricity Law, is actively establishing a regulatory framework and attracting private sector investment. Kamaldeen Abiodun-Balogun, General Manager of the LSEB, detailed the state’s progress in creating a functional electricity market, ensuring payment security, and addressing infrastructure challenges. “This law enabled us to create policy documents and establish regulatory agencies to initiate the implementation of the Lagos electricity market,” he explained, adding that private sector involvement will be key in areas where existing Discos face performance issues.

Segun Adaju, a private sector player deeply engaged in the energy sector, lauded Lagos State’s leadership. “In all these, Lagos State is always setting the pace. Many of us in the private sector players like myself, we are also looking up to Lagos State to set the pace,” he said, also mentioning his work on the Centralized Renewable Energy Desk for the state government.

While acknowledging national-level challenges such as import restrictions and forex fluctuations as noted by Professor Ndukwe-Okafor: “The recent federal plan on restrictions on the importation of solar products and the fluctuation of forex rate have made clean energy solutions costly”, the focus on Lagos State’s progress suggests a promising local environment for DER adoption, potentially amplified by CADEF’s new platform.

The broader socio-economic context, as highlighted by Olumide Ajayi, “Over 40% of Nigerians do not have access to reliable electricity”, underscored the importance of initiatives like ‘Renew Energy Nigeria’ and the enabling policies being implemented in states like Lagos.

Professor Ndukwe-Okafor concluded with a powerful call to action. “This platform is not an isolated intervention. It is aligned with our ideal country’s national vision, the 30-30-30 initiative. Let us not build a solar future that only serves the wealthy. Let us democratize clean energy. Let us make it local, inclusive, and scalable.”

The launch of “Renew Energy Nigeria” marks a significant step towards a more sustainable and equitable energy future for Nigeria, driven by innovation, collaboration, and a commitment to empowering its citizens. The platform is now live and accessible to all Nigerians seeking reliable and clean energy alternatives


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EFCC Secures Arrest Warrant for Six CBEX Promoters

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A federal high court in Abuja has granted permission to the Economic and Financial Crimes Commission (EFCC) to arrest and detain six Crypto Bridge Exchange (CBEX) promoters over allegations of investment fraud to the tune of over one billion dollars.

EFCC Secures Arrest Warrant for Six CBEX Promoters

Emeka Nwite, presiding judge, gave the order following an ex parte application moved by Fadila Yusuf, counsel to the EFCC.

In the application by the EFCC, the six suspects are Adefowora Olanipekun, Adefowora Oluwanisola, Emmanuel Uko, Seyi Oloyede, Avwerosuo Otorudo and Chukwuebuka Ehirim.

The commission sought an order of the court for a warrant of arrest of the defendants.

They also prayed the court for “an order remanding the defendants in the custody of the complainant/applicant pending the conclusion of investigation of the alleged offences and possible prosecution”.

Yusuf said that the defendants are at large and a warrant of arrest is required to arrest the defendants for proper investigation and prosecution of this case.

In the affidavit in support of the motion, the EFCC said preliminary investigation into the intel revealed that the defendants “using their company ST Technologies International Limited, promoted another company Crypto Bridge Exchange (CBEX) by making adverts and lured unsuspecting members of the public to invest crypto cryptocurrencies on the CBEX investment platform”.

The EFCC said the defendants promised an unrealistic return on investment of up to 100 percent.

“The victims were made to convert their digital assets into a stablecoin of USDT for onward deposit into the suspects’ crypto wallet,” Yusuf said.

“The victims were initially given full access to the platform to monitor their investment.

“Following the deposits valued at over $1 billion by the victims, the CBEX investment platform became inaccessible to them, and they could no longer withdraw from the investment made.

“The victims later discovered that the said scheme is a scam.

“During the course of investigation, it was discovered that the said ST Technologies International Limited, though registered with the Corporate Affairs Commission (CAC), it was not registered with the Securities and Exchange Commission (SEC) for investment purposes.

“It was also discovered during the investigation that the defendants had moved out of their last known address in Lagos and Ogun states.”

The anti-graft agency said obtaining a warrant of arrest was necessary in order to place the defendants on a watch list, enabling authorities to trace and apprehend the suspects to face the charges brought against them.

Nwite granted the request for a warrant of arrest and remand, adding that the order was necessary to enable the commission to apprehend the defendants and conclude its investigation.

“I have listened to the submission of the learned counsel for the applicant,” Nwite said.

“I have also gone through the affidavit evidence with exhibits thereto, along with the written address.

“I am of the view and I so hold that the application is meritorious.

“Consequently, the application is granted as prayed.”

Earlier in April, reports emerged that CBEX users could no longer withdraw their funds.

On Monday, angry investors stormed and looted the office of Smart Treasure (ST Team), an affiliate of CBEX, in Ibadan, Oyo State.

The EFCC recently confirmed receiving multiple complaints about the platform.

Dele Oyewale, the commission spokesperson, assured affected investors that efforts were underway to recover their funds.

 

 

 


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Air Peace Suspends Flight Operations Nationwide

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Air Peace Ltd has announced the suspension of all flight operations nationwide due to the ongoing strike embarked upon by the Nigerian Meteorological Agency (NiMET).
Air Peace Suspends Flight Operations Nationwide

This is contained in a statement signed by Dr Ejike Ndiulo, head of Corporate Communications, Air Peace,  on Wednesday in Lagos.
According to Ndiulo, the decision is necessary because NiMet is the agency responsible for issuing CNH (Current Nowcast of Hazardous Weather) reports, critical for safe landings, especially during this season of heavy rainfall and thunderstorms.
He said without these reports from the control tower, flight safety could not be guaranteed.
“As a safety-first airline, we have chosen to act responsibly by suspending operations until NiMet resumes full service.
“We understand this may cause inconvenience, and we sincerely apologise. Passengers will be contacted with updates and options for rescheduling,” he said.
The staff of NiMET on Tuesday commenced an indefinite strike over the condition of service and other demands.


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