E-Business
Carmudi Celebrates 1st Anniversary with Website Relaunch
To mark its one year anniversary, Carmudi, Nigeria’s fastest growing online car classified, rolled out its website redesign with the new online user experience on multiple devices.
Hosting over 43,000 vehicles online in Nigeria and 230,000 globally, Carmudi said it made online car shopping super simple and fast. Here are the highlights of the re-launched version of the website
The website added a new compare feature, likened to the “shopping basket” concept, which allows users to effectively view and compare two or more cars.
“As users click on the ‘park and compare’ option below your shortlisted car, your car is automatically saved in ‘My Garage’. The new feature would show your findings with car specs such as make, model, transmission, engine type, fuel, etc. on a single page giving you a bird’s eye view before you toss your choices,” Carmudi said.
Now shoppers can experience a highly personalized experience which allows car buyers to choose their wheels based on not just the conventional choices of price, mileage, color or brand type, but also lifestyle in just three easy steps.
“The idea is to make the users feel as if they were interacting with a salesman who shows them around as per their specific needs and desires.” Stefan Haubold, global managing director of Carmudi commented, “Save the fact that there is no constant pestering to make the purchase instantly. You can relax in your living room as you cruise through different car showrooms virtually on Carmudi.”
“The sharing option is also one of my favorite as it allows you share your searches and also allows your friends comment on your potential purchase.” Christian Keller, managing director at Carmudi Nigeria, who added, “We are dedicated to ensuring that users have a great Carmudi experience. With the new website, I can say we have been able to do that as users now enjoy an easier and faster experience.”
The online platform operates under a high level of transparency through professional photos, updated listings, detailed descriptions, reports and rankings for 100% of its vehicles in each market. At the same time, vehicle dealers get a trusted online presence through a personalized webpage.
Besides, the Carmudi Nigeria journal, launched in July 2014, offers more insight on how to buy and sell cars online as well as offer car related news and latest trends.
Carmudi was founded in 2013 and is currently available in Bangladesh, Cameroon, Congo, Ghana, Indonesia, Ivory Coast, Mexico, Myanmar, Nigeria, Pakistan, Philippines, Qatar, Saudi Arabia, Senegal, Sri Lanka, Tanzania, United Arab Emirates and Vietnam.
The vehicle marketplace offers buyers, sellers and car dealers the ideal platform to find cars, motorcycles and commercial vehicles online.