Telecom
Celtel to Zain, Unification Rebranding
The recent rebranding of Celtel
Celtel International was not originally owned by MTC group, it acquired 85% of equity in the then leader is cellular operation in sub-Saharan
MTC’s acquisition of Celtel has helped it achieved a big part of its ambitious vision of becoming a global cellular operator, opened up many promising markets and secured leadership for MTC in sub-Sahara telecom market.
“MTC has built on Celtel’s expertise in sub-Sahara markets to continue its expansion plan in emerging
It is pertinent to note that, the underlining cause of these rebranding to Celtel was as a result of change of ownership, which distinguished the recent rebranding from Celtel to Zain. The recent rebranding is precipitated by the desire of the parent company then MTC of Kuwait to change its name to Zain in September 2007; this led to
Owners of the telecommunication giant felt that there is need to unify its brand required for harmonious operation, and good quality of service that led to rebranding of all Zain operations in Africa to Zain which as well affected its
To some industry watches the rebranding of Celtel to Zain is a good opportunity for the company to change the battered image of GSM operators, if it will match it with actions by improving on its quality of service.
Presently, GSM operators are facing with quality of service issues where many are expecting that the new entrant Etisalat will do the magic by offering them better quality of service. The rebranding and trading with a new name will make most uninformed people to believe that it is a new GSM operator. For instance, this writer had an encounter with some people who were in a hot argument about the emergence of another GSM operator with the name Zain, they are five in number three are arguing that Zain is a new GSM operator that president Yar’adua brought from Arab country to change the face of GSM that is saddle with poor quality of service while the other two more informed, argued in the opposite that it is Celtel that has changed its name to Zain. It took this write a lot of explanation to convince these three gentle men that it is their own Celtel
To mark the launch of its new colourful identity across Africa, Zain also announced the creation of the world’s first cross-continental borderless network, extending and linking its ‘One Network’ service between Africa and the
According to Al-Barrak, ‘this truly is a defining moment in the history of global telecommunications. The connecting of One Network across two continents demonstrates how under one brand, Zain is able to offer enhanced mobile telephony services. Going forward it will now be easier and more affordable for people to keep in touch and support cross-continent trade and enterprise. This is the essence of the Zain brand promise to create ‘A wonderful world’.
This allows all Zain customers (pre-paid and post-paid) in Africa and the
Zain is a leading emerging markets player in the field of telecommunications aiming to become one of the top ten mobile groups in the world by 2011.
Zain was established in 1983 in
Since 2003, it has grown significantly becoming the 4th largest telecommunications company in the world in terms of geographic presence with a footprint in 22 countries spread across the Middle East and
In Africa, Zain now operates in 15 sub-Saharan African countries namely:
In the Middle East, Zain operates in:
Zain is renowned for its pioneering role in bringing technical innovations and modern telecommunication services to the markets it serves. For instance, the launch of its ‘One Network’ service in September 2006 offering Zain customers’ affordable and effective cross-border communications was a world first. Zain also launched the world’s first nationwide 3G and WiMAX network in
It promised to continue to pioneer ‘One Network’, the world’s first borderless network, which has already broken new ground as it is now available for the first time across two continents – Africa and the
Corporate Social Responsibility continues to be high on Zain’s agenda, given its historic role in supporting the communities it serves. Zain is committed to helping to open up an exciting world of new possibilities and opportunities, in culture, health and education, and acting responsibly in the communities where it operates. Zain has pioneered a range of education-based initiatives across
The Zain brand is wholly owned by Mobile Telecommunications Company KSC, which is listed on the Kuwait Stock Exchange (Stock ticker: ZAIN). The company had a market capitalization of US$ 25 billion on 30 June 2008. Financial results for H1 2008 are available on www.zain.com.
Telecom
NCC Wins Global ICT Award for Digital Awareness in Schools

Nigeria, through the Nigerian Communications Commission (NCC), has won the 2025 World Summit on the Information Society (WSIS) prize for its project, the Digital Awareness Programme (DAP), under Category C3, which is on Access to Information and Knowledge.

L–R: Executive Vice Chairman/CEO of the Nigerian Communications Commission (NCC), Dr. Aminu Maida, receives the WSIS 2025 Prize (Category C3: Access to Information and Knowledge) from the Secretary-General of the International Telecommunication Union (ITU), Doreen Bogdan-Martin, following the selection of the Commission’s Digital Awareness Programme (DAP) as winner of the category.
The DAP, one of hundreds of projects submitted for the WSIS Prizes competition 2025, received the highest number of votes in its category, earning it the top honour. The programme equips secondary schools across the country with Information and Communication Technology (ICT) resources and provide internet connectivity to support teaching, learning, and research. Since inception in 2006, over 300 schools across Nigeria’s six geopolitical zones have benefitted from the programme.
The Executive Vice Chairman of the NCC, Dr. Aminu Maida, received the award during the WSIS Prizes Winners 2025 Ceremony held on Monday in Geneva, Switzerland.
In his acceptance remarks, Dr. Maida thanked the hosts, the International Telecommunications Union (ITU) and WSIS, for recognising Nigeria’s efforts in promoting inclusive digital access across Nigeria, noting that the award would serve as further motivation for the Commission.
“This recognition is more than a celebration of past efforts—it is an encouragement to press forward. It affirms that investing in digital inclusion is investing in national development, and that Nigeria’s work is being seen and valued on the global stage,” Dr. Maida said.
Four other Nigerian projects—the Women Techsters and the Advanced Digital Empowerment Programme for Tertiary Institutions (ADEPTI) under Capacity Building, the Telecom-Based Research Grant Initiative under Enabling Environment, and the Digital Learning Initiative under e-Learning—were also celebrated for their nomination for the Champions Category of Projects at the WSIS Prizes Ceremony. Although they were not among the top-voted entries, they were acknowledged for their significant merit and impact.
The WSIS Prizes competition recognises and promotes projects that effectively leverage ICTs to advance sustainable development. The competition showcases how technology can serve as a powerful tool for addressing global challenges and achieving the SDGs. Projects from around the world are recognised annually, highlighting diverse approaches to building an inclusive information society.
The World Summit on the Information Society (WSIS) is a United Nations (UN) initiative aimed at building a people-centred, inclusive, and development-oriented information society. It provides a multi-stakeholder platform to address issues related to Information and Communication Technologies (ICTs) and their role in achieving sustainable development.
The Forum is an annual event that brings together high-level representatives from governments, the private sector, civil society, academia, the technical community, and international organisations. It serves as a global platform for implementing the WSIS Action Lines, which are aligned with the UN Sustainable Development Goals (SDGs).
Telecom
No More Excuses: NCC Sets Tough August Deadline to Tackle Telecom Hitches

Nigerian Communications Commission (NCC) has given telecom tower operators in the country August 2025 deadline to fix persistent network hitches in their facilities or face regulatory sanctions.
The Executive Vice Chairman (EVC) of the commission, Dr. Aminu Maida, reportedly gave the ultimatum during a high-level meeting with key industry players, attended by representatives of IHS Towers, American Tower Corporation (ATC), and Pan-African Towers, and mobile network operators (MNOs) in Abuja
According to sources, discussions at the meeting focused on the recurring challenges in the telecoms sector, particularly power failures, equipment malfunctions, and insufficient site maintenance, that have been causing poor Internet and call services in the country
Specifically, Maida tasked the tower operators on the imperative of complying with the NCC’s updated Quality of Service (QoS) framework, which now extends performance obligations to infrastructure providers, not just telecom service providers.
According to him, the timeline given by the commission is more than enough time for all parties to align with the performance standards expected of them.
Recently, to ensure compliance with the standards, the NCC introduced a Major Incident Reporting Portal for real-time outage disclosures; developed public performance dashboards to enhance transparency; mandated that telecom tower companies meet strict Key Performance Indicators (KPIs).
Although the tower operators had previously cited delayed payments from MNOs as a reason for service lapses, the NCC had dismissed the justification, insisting that all parties must meet their obligations.
The EVC maintained: “Operators must fulfill both their technical and financial responsibilities. Poor service delivery—regardless of internal disputes—will attract consequences.”
Available data on the telecom tower infrastructure shows that IHS Towers has the largest assets with 16,000–19,000 sites, (62% market share); compared to American Tower Corp’s (ATC’s) about 8,270 towers; and Pan-African Towers’ 760–1,000 sites nationwide.
The latest NCC’s August deadline is believed to be putting pressures on the tower operators to improve the quality of their facilities for improved services as the commission had hinted of its plan to sanction defaulting operators with fines or stricter regulatory actions.
Industry experts believe that the NCC’s directive is a welcomed development as it will ensure reliable Internet connectivity and improved services quality for telecom consumers in the country.
Telecom
NCC to Chart MVNO Growth Path at Telecom Sustainability Forum 6.0

Nigerian Communications Commission (NCC) is set to play a pivotal role at the upcoming 6th edition of the Telecom Sector Sustainability Forum (TSSF 6.0), where it will lead a critical discussion on the sustainable growth of Mobile Virtual Network Operators (MVNOs) in Nigeria.
Set against a backdrop of innovation and opportunity, this forum, organized by Business Remarks, aptly themed “Unlocking Nigeria’s MVNO Potential: Status, Trends, Investment, and Future Prospects,” is scheduled for August 26, 2025. This event reinforces the nation’s commitment to fostering a robust, competitive, and inclusive telecommunications landscape.
The forum will bring together a diverse array of key stakeholders from across the telecom ecosystem to deliberate on strategies for integrating MVNOs effectively into Nigeria’s rapidly evolving digital economy. With the recent advancements in technology and the issuance of 43 MVNO licenses to new players, MVNOs are poised to significantly enhance service delivery, drive digital transformation, penetrate underserved markets, and stimulate healthy competition across the sector.
As the global MVNO market is experiencing significant growth, with projections indicating continued expansion, experts believe that with the right regulatory environment and access to infrastructure, emerging markets like Nigeria can leverage MVNOs to unlock new value for both operators (by utilizing excess network capacity) and customers. Customers can enjoy a rich array of niche value-added services tailored to their needs.
Having been proactive in introducing a five-tier MVNO licensing classification, each with distinct services and a 10-year validity period, signaling a clear path for new entrants, the telecom regulator (NCC) will deliver a keynote address outlining the Commission’s regulatory framework, interventions, and commitment to ensuring a conducive environment for MVNO operations.
Mrs. Bukola Olanrewaju, Convener of the forum and Managing Editor of Business Remarks, emphasized the importance of collaboration. “TSSF 6.0 is designed to be a melting pot of ideas, bringing together Mobile Network Operators (MNOs), MVNOs, telecoms infrastructure providers, Internet Service Providers, industry associations, and technology experts,” she said.
“Our goal is to ignite discussions that will shape the future of MVNOs in Nigeria, ensuring their sustainable growth and their critical role in extending digital prosperity across the nation.”
The forum will feature interactive sessions, thought-provoking panel discussions, insightful paper presentations, and abundant networking opportunities. This event aims to provide a platform for stakeholders to share insights, address challenges, and explore collaborative pathways for sustainable growth.
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