Nigerian CommunicationWeek

Core Group, Partners Media24 Offers Free Subscriptions

Core Group Africa has announced a partnership with Media24 Digital Magazines offering its customers free 3 month subscriptions to selected Media24 digital magazines when purchasing an iPad or iPod touch.

The partnership is exclusive to Core Group Africa and will be available at all Apple Authorised Resellers in Nigeria.

Core Group Africa is a subsidiary of Core Group of South Africa, and is responsible for the Nigerian, Ghanaian and Angolan markets. Core Group Africa is the official Value Added Distributor for Apple products in Africa.

They are the sole and dedicated full-service brand custodians, managing the brand’s presence from end-to-end: logistics, research, marketing, PR, merchandising and retail.

“We are constantly looking for innovative ways to ensure our customers get the most out of their Apple products,” says Rutger-Jan van Spaandonk, Core Group Africa’s Director.

 “Apple products like the iPad are ideal for reading digital magazines, and giving Nigerians access to free content adds to their product experience.”

When customers purchase an iPad or iPod touch from an Apple Authorised Reseller, they will  be encouraged to follow a few simple steps to redeem their digital magazines voucher.  The voucher is called Kanko and will give access to a bundle of popular magazines. Kanko vouchers are easy to redeem through www.isocietynigeria.com and once activated the selected magazines can be read using the My Subs+ app.

Customers can continue reading their best-loved magazines once the 3 month free subscription period is over by renewing the subscription to their favourite titles

Kanko consists of 13 magazine titles and is valued at over ₦9180 per month, giving a total value of ₦27 540 during the 3 month period.

The Kanko voucher includes the following acclaimed magazine titles: Kick Off, Drum, True Love, Move!, Real, Finweek, topCar, Grazia, You, Men’s Health, Women’s Health, Your Baby, and Your Pregnancy.

“We encourage customers to purchase an iPad or iPod touch from Apple Authorised Resellers and take advantage of this exclusive digital magazine offering. We will continue to ensure that there are ongoing value adding partnerships that motivate customers to purchase from official partners,” concludes Van Spaandonk.

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