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Data Centre Infrastructure is Strategic to Developing Economy – Coker

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Ayotunde Coker is the managing director of Rack Centre a data centre operator. He spoke to Chike Onwuegbuchi on the importance of data centre infrastructure to a developing economy such as Nigeria.

How Strategic is Data Centre Infrastructure to Developing Economy like Nigeria?

It is a very strategic core-infrastructure for the economy. Why? The world is now a data economy and we live in a global ecosystem.

However, if there is lack of quality infrastructure to provide the hosting of data, it underpins everything that is done. So, if that infrastructure is available locally, sovereign data requirement can be met at the right quality.

For us to do what we do, we have to make sure we match the quality provided abroad. In fact, we exceed most of the qualities obtained outside the country and our achievements last year, both as a company and individuals, attest to that.

Secondly, the data centre is a hosting environment that supports the whole range of networks.

We know broadband penetration is key for economic development, but if there is no reliable data centre, locally, where will the broadband be hosted? Again, if there is no interconnectivity, there will be no internet access, which will have negative impact on the economy. Of course, internet access has positive impact on the economy.

Therefore, you start to get IT services at the endpoint of use, which drives growth in the economy. That is the rationale I used to say having very credible data centre infrastructure in the country in the right levels of quality is very strategic indeed.

That brings us to the question around certifications. If we agree a data centre is a critical, underpinning infrastructure for our data enabled economy, then, it is absolutely right that we have the highest quality. And a good sign of the quality is that the certified design is built.

Then, surely, we are interested in getting Nigeria noticed in the global comity of data centre facilities. Although, we have Nigerian sovereign data rules, which by any global standard, is in Nigeria’s  prerogative to have, however, there is still the need  to maintain the global standards which enables us to co-exist and connect to that global ecosystem.

There are still queries about whether the country has the capacity to meet up with the data centre needs locally

If you look at when we started; five and half years now – October 2013, we have been operating 100% uptime. We have also embarked on that journey to educate businesses executives that they not need to build a datacentre but to outsource their data centre requirements instead. Why? It takes time to build that trust- Rack Centre had maintained a 100% uptime, is highly secured, well respected have sterling track records with its customers.

Our customer ratings are consistently high- we are passionate about them and try everything to make sure they are satisfied. We never compromise customers satisfaction. It has been tough but rewarding journey to change the mind-set about trusting locally built infrastructure of this kind. We are proud of the profile we have created for Nigeria in the global data centre space. We still have some work to do- reason being that a lot of our customers collocate with us and they say, “ah, Mr. Coker when are you guys going to build another location,” I replied, “we are working that so we can even bring more footprints closer to you”.

Also, it takes a very brave Chief Technical Officer, CTO, or Chief Information Officer, CIO to walk up to the Board with the preposition of spending millions of Dollars on a data centre. The Board would say, “have you been to Rack Centre” if the CIO or CTO said, “well, I didn’t consider Rack Centre before making the proposal” the Board would say, “please, go consider Rack Centre”. Four years ago, we would be trying to convince customers to come try our facilities.

Today that has changed. We now receive referrals who are interested in colocation. Others who decided to build have sunk millions of dollars, capital that they could have used to improve on their business on the front-end. On quality, how many of those have you seen as properly certified? They have to sleep, wake up at night; think about 24-hours power supply, how to purchase diesel. They have to be worried about the quality of the facility for it to stay up. Speak to any of our customers, they sleep well at night.

Also, with Rack Centre, we deliver a fantastic ecosystem. Overtime, we have noticed that the customers that host with us tend to be very advanced and successful. Perhaps, there is something in the DNA that assisted them to come and host with us. The profile of customers we have here attests to it. Even those that are not successful yet are on the road to becoming successful businesses. So, they see the value in quality service we offer as against issues around cost or “I have to go build by own datacentre”.

Still on capacity, data is exploding and there are two sides to it: One, you can go host your data abroad; however, latency is now a problem. If you look at the connectivity – we have globally respected infrastructure here. It means you don’t need to go abroad to host your data and suffer the latency impact.

How Scalable is Rack Centre?

We are scalable. We doubled our capacity in 2016. We are actually doubling our capacity again. In terms of power supply, we have 1.5megawatts and with the landmass we can build 8-10megawatts. We are also looking at another location in Lagos because our customers are asking for it. We also offer colocation; you don’t have to go abroad for that too.

About three years ago, we launched Cloud-on-Ground service and we have been building that ecosystem, because we realised that part of the reasons people may want to host abroad is due to thirst for cloud-based services. So, by having that reputation, even international companies that have cloud services can partner with us.

So, any company that tells you, “oh, I can’t host my data in Nigeria because services are not available,” can now confidently do that. In the time and journey, we have been, we able to provide support and requirements for colocation for local data hosting and content. The other issue  is that as the local content policies are been enforced, we can assure that the capacity to meet the demand is here in Nigeria.

Service for the SMEs

Yes, that is something that has been missing in the past. SMEs are the heart of the economy. They need access to affordable hosting. That is why we are making footprints in smaller clouds; I mean, this is a key national infrastructure and the SMEs should enjoy local hosting. It will allow us to transform access to IT services offered by SMEs. For instance, if a FinTech company hosts with us, it implies they have locally hosted services to offer the banked or unbanked among us. As their customer-base grows they take more footprints with us.

Now, there are other SMEs that I call the professionals- lawyers, doctors, accountants, consulting firms – start-ups, they need to have efficient IT, because they also need big data. The more we can deliver that to them in an efficient manner, here, the more efficient they become and such services will have significant impact on the GDP of the country.

Issues Around Certification of Data Centres

The best known one is the Uptime Institute (UI) which is a global authority in datacentre quality assessment, training, and setting of best practices guides. They are based in the UK, but a part of US company.  That’s the Institute we used for our certification. There is also the TIA in the US.

These bodies offer certifications on different tiers-I-IV The most popular and commercially viable is the Tier III. Some companies would want a datacentre to be constructed and certified to Tier IV; which is mainly for special purposes. But the Tier III is what most commercial datacentres go for.

Rack Centre positioning as Datacentre Leader in the Sub-Saharan Africa

We are doing a lot. It is an interesting market. I would like to put this in perspective: are we competing with datacentres in South Africa or do we offer better services than they do? I am confident that we are as good as and better than many in South Africa. Scale-wise, yes, they have been active for longer years, but I really do believe we will catch-up and even exceed them. We are the biggest economy in Africa. Lagos State itself is the fifth largest economy by GDP in Africa. And there are other exciting statistics about the Continent that give us that confidence.

However, the reason I wouldn’t say we are competing with South Africa is this: there is a scale in South Africa, but Rack Centre as Tier III is the most connected datacentre now, certainly, in Sub-Saharan Africa.

We believe in Africa. Why? The five undersea cables are directly connected to Rack Centre with about 32 Carriers connected to us. You can reach anywhere in Nigeria; with the four telecom companies we have in Rack Centre, we have most telecom masts in Nigeria connected here.

So, the opportunity for us to deliver the Edge Datacentre Services (EDS) is huge. Every country on the Atlantic coast of Africa is directly connected to us. The two, of those undersea cables, especially the WACC connect from here to South Africa. So, we connect to South Africa seamlessly.

It is a fantastic opportunity to cooperate with South Africa because we connect with datacentres there at low latency. We can deliver services in partnership with some operators there.

Presently, South Africa accounts for 50% of the datacentre (scale) capacity in Africa according to a study by XALAM Analytics, but the potential for Nigeria is huge and significant-if you look at the certifications we have had, the way we are regarded by our customers and the global industry, we are regarded as the premium.

With regards to global recognitions, 2018 was remarkable for us both in Nigeria and internationally as a Leading Datacentre; we were finalists in Datacentre Solutions in the UK (two categories).

In Monaco, last June, we were finalists in two categories too: Best Datacentre in Geophysical location; we won the geophysical location (representing Nigeria). This is against global competitors. In September we were at the Global Carrier Awards in London. We were finalists – Best Datacentre and we won the Best Datacentre innovation, these were global accolades.

Then, I was also given a Trail Blazer Award by the Uptime Institute in July 2018. It is an award given to a person, in a region annually.  Just last month, I got another recognition, the Data Economy magazine top 200 personalities in the world, but I feel much proud about our Chief Engineer, Sunday Opadijo who won the Data Centre Dynamics, Datacentre Manager of the Year, against the world’s best.

I am very proud of that, because this is a young man who went to the University here in Nigeria; he has worked here and he is fantastic. He has been key part of our team. We entered him for the entries and he came top three and went in for the final and adjudged the best by a global jury in the UK.

So, when we talk about Rack Centre being a Premium Datacentre in Africa, it is very validated. The examples of our global ecosystem show that recognition, and our customers attest to it. You know why-one being that those awards are results of validations of our customers, not only indigenous, but also international ones.


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Equinix Launches LG2.3 Data Centre in Nigeria

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Equinix officials at the launch
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Equinix, global digital infrastructure company, has launched a cutting-edge LG2.3 data centre in Lagos aimed at fueling Nigeria’s booming tech scene.

Equinix Launches LG2.3 Data Centre in Nigeria

Equinix officials at the launch

The data centre is designed to provide businesses with secure, reliable, and high-performance colocation and interconnection services, crucial for supporting the increasing demand for digital services across the region.

Nestled in the bustling Lekki Free Zone, LG2.3 is packed with the latest tech, offering businesses the secure and lightning-fast connections they crave. Think of it as the engine room for Nigeria’s online world, designed to handle the explosive growth of digital services.

The launch featured Bruce Owen, president, Equinix’s EMEA, who cut the ribbon to open the data centre.

“Nigeria is our focus,” Owen declared, emphasizing Equinix’s dedication to powering the nation’s digital growth. “The energy here is incredible, and we’re excited to be part of it.”

On his part, Wole Abu, managing director, Equinix’s West Africa, echoed this sentiment highlighting the increasing global demand for digital infrastructure.

“Africa is on the cusp of a digital explosion, and we’re here to support that growth,” he said.

Nigeria’s digital adoption is skyrocketing, driven by a young, tech-savvy population. Businesses are racing to embrace online platforms, and LG2.3 is perfectly positioned to meet their needs.

This investment is set to create a ripple effect, boosting the economy, creating jobs, and fostering innovation.

LG2.3 is set to be a beacon for Africa’s tech potential.

Equinix’s confidence in the continent aims to attract more global players, turning Africa into a digital powerhouse.

This data centre will act as a vital connection hub, empowering businesses to connect and collaborate, bridging the digital divide.

Equinix’s vision extends beyond Nigeria, with plans to expand across Africa.

strategic move reflects their commitment to building a connected and thriving digital ecosystem.

The success of LG2.3 is a testament to the power of public-private partnerships, with the Nigerian government playing a crucial role in attracting investment.

As Nigeria marches towards a digital future, Equinix’s LG2.3 data centre will be a key driver of progress. It’s a powerful symbol of Nigeria’s digital ambition and a catalyst for Africa’s tech revolution.

 

 


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Microsoft Marks 50th Anniversary with Major Copilot AI Update

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Microsoft is celebrating its 50th anniversary with a major leap forward into artificial intelligence, unveiling significant updates to its AI assistant, Copilot.

Microsoft Marks 50th Anniversary with Major Copilot AI Update

The announcement was made on April 4, 2025, at the company’s headquarters in Redmond, Washington, marking a milestone for both Microsoft and the AI industry.

As the tech giant celebrates its golden anniversary, the company is setting its sights firmly on the future, particularly with its AI-driven tools.

Microsoft’s Copilot, which has been integrated into various software tools across its ecosystem, has now received a significant upgrade.

The new features aim to make the Copilot assistant more intelligent, personalised, and proactive, which positions Microsoft as a serious competitor in the AI space against other industry leaders such as OpenAI’s ChatGPT and Anthropic’s Claude.

Mustafa Suleyman, head of Microsoft’s AI division, expressed the company’s ambition, saying, “We envision Copilot not just as an assistant, but as a long-term AI companion, one that can learn, adapt, and evolve alongside its users. This goes beyond just responding to commands; it’s about fostering relationships between users and their AI.”

The most notable update to Copilot is its new memory functionality. Now, the assistant can retain information such as preferences, previously used commands, and even personal context, making it more responsive and efficient in future interactions.

This means Copilot can, for example, anticipate a user’s needs based on past behaviours, from scheduling meetings to suggesting restaurants for a night out.

In addition to the memory features, Copilot’s new “Vision” capabilities extend the AI’s functionality across multiple platforms. Windows and mobile users will now be able to interact with Copilot using both the camera and on-screen elements.

This includes actions such as booking appointments, managing tasks, and even shopping online — all in a more interactive and seamless way.

 

Scott Guthrie, Microsoft’s Executive Vice President, shared his enthusiasm about the potential of these advancements, stating, “With these new capabilities, we’re not just reacting to AI’s capabilities — we’re shaping the future of how users interact with technology. AI can do so much more than just assist with tasks. It can enrich the human experience.”

The updated Copilot is designed to challenge industry competitors like ChatGPT and Claude, offering more personalised and context-aware interactions.

Microsoft has positioned its Copilot as a tool that not only assists users but builds a deeper, more intuitive relationship over time.

The company has also placed a strong emphasis on AI accessibility. With AI’s growing role in everyday tasks, Microsoft aims to make it easier for users to adopt and benefit from these technologies, regardless of their technological proficiency.

Despite past challenges, including legal disputes over privacy and AI ethics, Microsoft continues to push boundaries in the AI space. Guthrie remarked, “This is just the beginning. As we continue to innovate, we are reshaping how people work, interact, and live with technology.”

With Copilot’s advancements, the tech giant hopes to continue its legacy of innovation, making AI tools accessible and useful for people around the world.


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Report Suggests a Slash in Mobile App Usage By 2027 Due to AI Assistants

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By 2027 mobile app usage will decrease by 25 per cent due to AI assistants according to Gartner, Inc. Smartphone users will turn to AI assistants, such as Apple Intelligence, ChatGPT, Google Gemini, Meta AI, and others to replace apps for many functions.

In addition to the impact of AI assistants, apps will be consolidated across separate brands and companies, creating mobile app partnerships or consortiums to reach more users per app at scale and defray the cost of creation and maintenance.

“CMOs should begin scenario planning for the impacts of decreased mobile app usage,” said Emily Weiss, Senior Principal for the Gartner Marketing Practice.

“Brands with low app engagement and retention will likely be first impacted – this will be a positive development for brands that are not overly reliant on driving revenue via apps as app development costs will decrease.

Other brands may be severely impacted by the disintermediation of users turning to AI assistants for services. The loss of app users will also result in the loss of first-party data collection and the ability to reach fewer users via mobile push notifications,” Emily added.

By 2026, Over 1/3 of Web Content will be Created for the Purposes of Gen-AI Powered Search According to Gartner’s 2024 CMO Spend Survey of 395 respondents between February and March 2024, the average CMO allocated almost a quarter of their digital marketing budget to search.

Other than end users directly visiting a website, search currently drives more traffic to the average commercial enterprise website than any other referral source.

Given this, a loss of search driven traffic due to algorithmic shifts by major search engines would result in tangible, negative commercial impact to any organisation.

“CMOs will need to direct their teams to hire talent with a strong understanding of how GenAI, and broader AI influences, impacts the performance of their content in search algorithms,” said Weiss.

“It will be important to upskill the function by investing in search and content talent with AI skillsets. These associates will need to have familiarity with creating or optimising content to train and rank within evolving search algorithms,” she said.

By 2028 digital Mlmarketers will move 30 per cent of their paid social budget to support advertising and partnerships on subscription-based channels It is becoming more challenging for CMOs to maintain, let alone grow, their reach and engagement among consumers.

This is especially true as consumers shift their tech and media behaviors away from social media, to other platforms and subscription based channels.

Gartner’s 2024 CMO Spend survey found that since 2022, paid social has maintained the highest budget allocation for all digital media spend. In 2024, B2C Marketing leaders reported allocating 14.3 per cent for their digital channel budget to social media advertising (an increase from 12.3% in 2023).

“Closed group communities and subscription channels of – fer a potential alternative for social media weary consumers and content creators who want to do more than feed the algorithm,” said Weiss.

“Brands can leverage closedgroup subscription channels – such as Substack, Patreon, and Discord – and the professional creators on them to reach relevant target audiences who are already engaging with content they self-selected into consuming,” she added.

Current AI models, such as large language models (LLMs), lack the agency to autonomously execute tasks and adapt in complex environments.

However, as new levels of intelligence are added, new AI agents are poised to quickly become more capable and reliable as brands seek to address customer facing use cases.

“There will be more AI agents than people, so while current approaches require humans in the loop, this idea will quickly become antiquated.

Marketers will need to determine when and how they can trust AI agents to act on behalf of the brand and customers across key areas,” said Weiss.


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