Deloitte Digital Expands in West Africa, Unveils Plan for Region

Deloitte Digital, Africa’s leading innovator in digital transformation, design and development said on Tuesday it is bringing world-class knowledge and resources to the West African market.

From strategy to delivery, Deloitte Digital operates at the intersection of strategic and innovative thinking, emerging and exponential technologies and creative design, to help organisations remain relevant in an environment that is being rapidly changed by digital innovation.

Deloitte Digital helps large, iconic African and Global brands understand and profit from the opportunities presented by the future of business.

Speaking at the Deloitte Digital West Africa launch in Lagos, Oluwole Oyeniran, West Africa’s Technology and Digital Leader, said, “Once again, Deloitte Digital is taking the lead in digital transformation in Africa. This is a race to the top for our clients. The first player in each industry that gets it right will own and thrive in the digital space. Everyone else will be playing catch up. Deloitte Digital’s expansion into West Africa provides companies with an opportunity to be pioneers of digital solutions in their region.”

Organisations, across the globe, and more recently in developing economies across Africa, are shifting their focus from business as usual to operating in an environment that is governed by digital transformation.

Known as the Fourth Industrial Revolution, this era is giving rise to exponential and emerging technologies that will inevitably have a dramatic and notable impact on all businesses and industries, resulting in the elimination of well-established stalwarts and the creation of new business giants.

Deloitte Digital provides a platform for these businesses to thrive in tumultuous times.

“Our competitors are no longer the traditional large local or multinational corporates.  While we delve deeper in this digital era, agile organisations and entrepreneurs embracing new and exponential technologies to compete with large, traditional, multinational organisations and disrupt their respective industries and sectors effectively.  The question we have to ask, is how do we, as large, already successful organisations construct a business environment and culture that is quick to recognise these challenges, adapt and innovate effectively and compete successfully in an ever accelerating business environment,” he said.

Also speaking, Valter Adao, Deloitte Digital Africa & Innovation Leader, said that the platform will helps its clients to remain relevant by reducing barriers to entry and opening doors for a new generation of entrepreneurs and innovators.

These cost effective solutions, he said, will help business leaders to engage with customers more effectively so that they interact with the business more frequently and spend more money.

West African companies operating in mobile banking, telecommunications and retail platforms too often fail to integrate platforms with service portals.

Customers using online and mobile banking in many instances have to re-create all their beneficiaries on both interfaces, which is time-consuming and inefficient. As a result, there is limited proactive interaction between companies and their customers. By creating user-friendly mobile interfaces directly linked to existing infrastructure, customers will be able to perform seamless transactions without having to rely on external service providers.

Other speakers, Karoly Kramli, associate director, Deloitte Consulting; Yasin Masha, senior manager, Customer Strategy Practice; Mallini Singh, senior manager, Deloitte Digital and Andrew Lane, consulting leader, Deloitte West Africa, all alluded that digital transformation is evolving rapidly globally, hence Deloitte Digital’s expansion into West Africa is the perfect opportunity for companies to enhance their services, engage more effectively with their customers and grow their bottom line.

Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities.  DTTL and each of its member firms are legally separate and independent entities.

Deloitte provides audit, consulting, financial advisory, risk management, tax and related services to public and private clients spanning multiple industries.

Deloitte serves four out of five Fortune Global 500® companies through a globally connected network of member firms in more than 150 countries bringing world-class capabilities, insights, and high-quality service to address clients’ most complex business challenges.