Ericsson Demonstrates “Living Life In The Networked Society” at CES 2014

At 2014 International CES, Ericsson (NASDAQ: ERIC) demonstrated the experience of “Living Life in the Networked Society.”  Visitors to the Ericsson booth saw how different aspects of an everyday connected life are seamlessly stitched together, allowing each of us to share experiences with family, friends and colleagues – no matter where we are and how we are connected.

Hans Vestberg, Ericsson president and CEO participated at the “FutureCast Global Innovation of Mobile” keynote panel last Tuesday. The session was moderated by Andrew Keen, host of “Keen On” from TechCrunch TV.

The keynote panel explored how mobile technology is driving change in critical areas such as disruptive innovation, smart cities, transportation, healthcare and the workplace.  Joining Vestberg on the panel was John Donovan, Senior Executive Vice President for Technology and Network Operations, AT&T and Dr. Paul E. Jacobs, Chairman and CEO, Qualcomm.

Also, Ericsson and Volvo Cars hosted a media event to debut the world-premiere of “Volvo Cars’ Sensus Connect”, built on Ericsson’s Connected Vehicle Cloud.

Sensus Connect is Volvo’s onboard experience combining connected services, infotainment, navigation and audio.

Sensus Connect also offers the world’s first car to infrastructure communication feature “Park & Pay” and the US launch of ‘Volvo on Call’ one of the most comprehensive and global telematics solutions allowing the car to be connected.

Highlights of the Ericsson booth included demonstrations on: World-premiere of the Volvo Sensus connect on a full-size Volvo XC60, built on Ericsson’s Connected Vehicle Cloud; the Connected Paper which determines a unique identity from printed electronics and uses the human body as the “wire” to transfer it into services in a smartphone attached to the network and    Toll Free Data, powered by Ericsson’s Multi Service Proxy (MSP) solution, allows cost to be off-set by (for example) content suppliers This will allow a broader reach for mobile and ultimately provide richer experience for more users

Ericsson also displayed in-suite ordering functionality enabled by a joint Ziosk and Ericsson solution, which allows food, beverages, and merchandise to be purchased from and delivered to luxury arena suites

At CES, Ericsson displayed five key experience zones attendees to journey through, allowing them to experience “Living Life in the Networked Society.”

They include: Mobile Life- Visitors to the Mobile Life zone explored the connected vehicle, telematics and a personalized package delivery based on location and authentication.

The street area showcased small cell solutions for an urban environment, LTE Broadcast, VoLTE-based communications and interactive billboard advertising.

Working Life: Just as mobility changed the idea that a phone number was a place, the Working Life zone showed how users experience their new work place as the office, home, café or even a park bench. Productivity is no longer a desk in an office, but is now any connected place. Solutions in this zone includes WebRTC collaboration, cloud tools, VoLTE-based communication capabilities, M2M management systems and in-building CPE and managed network solutions.

Also, the Game Life zone replicated a basketball arena with bleachers, large video screens and its own basketball court.

The solutions in this zone will include VoLTE-based communications capabilities, cloud based services for food, tickets upgrades and merchandise, WiFi-LTE handover solutions, advertising solutions and key infrastructure devices for high capacity coverage.

The Home Life ensured that technology brings new opportunities to stay connected.  Connect and communicate with your home – appliances, devices and tools – to enrich your personal life. 

Personalized content – music, video, books, gaming, TV, social media – that goes with you wherever you are, delivered with the best quality.

The Home Life zone will showcase the next-generation TV experience, a virtual home gateway, VoLTE collaboration tools, cloud gaming, media management and wellness solutions.

And the Imagine Life zone focused on visionary solutions that will soon impact how we use communication platforms and how we will interact with them.

The solutions include interactive media, touch based communications, window based solutions, and concepts to use existing communications systems to augment weather forecasting.
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