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Ericsson, Google Show How a Single Android 13 Device can Boost Consumer and Enterprise Applications

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Ericsson and Google continue to push the envelope on network slicing, bringing the full range of benefits of 5G one step closer to consumers, by demonstrating multiple network slices on a single device that cater to both consumer and enterprise applications.

In their latest collaboration, the ecosystem partners have demonstrated support on Ericsson network infrastructure for multiple slices on a single device running Android 13, supporting both enterprise (work profile) and consumer applications.

In addition, for the first time, a slice for carrier branded services will allow communications service providers (CSP) to provide extra flexibility for customized offerings and capabilities.

Network slicing has long been seen as vital to capturing the value that a 5G network can provide for CSPs and enterprises. The market for network slicing alone in the enterprise segment is projected at USD 300 billion by 2025, according to the GSMA.

By demonstrating that a single device can make use of multiple slices, which are used according to the on-device user profiles and network policies defined at the CSP level, Google and Ericsson have shown a way to bridge the gap between the three important user groups.

The results were achieved in an Interoperability Device Testing (IODT) environment on Google Pixel 6 (Pro) devices using Android 13. The new release sees an expansion of the capabilities for enterprises assigning network slicing to applications through User Equipment Route Selection Policy (URSP ) rules, which is the feature that enables one device using Android to connect to multiple network slices simultaneously.

Two different types of slices were made available on a device’s consumer profile, apart from the default mobile broadband (MBB) slice. App developers can now request what connectivity category (latency or bandwidth) their app will need and then an appropriate slice, whose characteristics are defined by the mobile network, will be selected.

In this way either latency or bandwidth can be prioritized, according to the app’s requirements.

For example, the app could use a low-latency slice that has been pre-defined by the mobile network for online gaming, or a pre-defined high-bandwidth slice to stream or take part in high-definition video calling.

In an expansion of the network slicing support offered by Android 12, Android 13 will also allow for up to five enterprise-defined slices to be used by the device’s work profile.

In situations where no USRP rules are available, carriers can configure their network so traffic from work profile apps can revert to a pre-configured enterprise APN (Access Point Name) connection – meaning the device will always keep a separate mobile data connection for enterprise- related traffic even if the network does not support URSP delivery.

Monica Zethzon, Head of Solution Area Packet Core at Ericsson says: “As carriers and enterprises seek a return on their investment in 5G networks, the ability to provide for a wide and varied selection of use cases is of crucial importance.

“Communications Service Providers and enterprises who can offer customers the flexibility to take advantage of tailored network slices for both work and personal profiles on a single Android device are opening up a vast reserve of different uses of those devices.

“By confirming that the new network slicing capabilities offered by Android 13 will work fully with Ericsson network technology, we are marking a significant step forward in helping the full mobile ecosystem realize the true value of 5G.”

Ericsson and partners have delivered multiple pioneering network slicing projects using the Android 12 device ecosystem. In July, Telefonica and Ericsson announced a breakthrough in end-to-end, automated network slicing in 5G Standalone mode.

 


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MTN Nigeria Rewards 1,500+ Winners with ₦290m in Mega Billion Promo

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L-R: Deji Roberts, Assistant Director, Nigerian Communications Commission, Lagos Zonal Office; Ugonwa Nwoye, Chief Customer Relations and Experience Officer, MTN Nigeria; Femi Yusuf, 10 Million MTN Mega Billion Promo Jackpot Winner; Efe Kwado, MTN Mega Billion Promo Winner; Onyinye Ikenna-Emeka, Chief Marketing Officer, MTN Nigeria and Samuel Rowland, Chief Operations Officer, Lagos State Lotteries and Gaming Authority at the MTN Mega Billion Promo Media Parley held on Saturday, July 19, 2025 at the MTN Rooftop Events Centre Plaza, Ikoyi.
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Telecoms giant, MTN Nigeria, has announced the disbursement of over ₦290 million to more than 1,500 winners in its ongoing Mega Billion Promo.

L-R: Deji Roberts, Assistant Director, Nigerian Communications Commission, Lagos Zonal Office; Ugonwa Nwoye, Chief Customer Relations and Experience Officer, MTN Nigeria; Femi Yusuf, 10 Million MTN Mega Billion Promo Jackpot Winner; Efe Kwado, MTN Mega Billion Promo Winner; Onyinye Ikenna-Emeka, Chief Marketing Officer, MTN Nigeria and Samuel Rowland, Chief Operations Officer, Lagos State Lotteries and Gaming Authority at the MTN Mega Billion Promo Media Parley held on Saturday, July 19, 2025 at the MTN Rooftop Events Centre Plaza, Ikoyi.

The update was shared during a live event held on July 19 at the company’s Rooftop Events Centre in Lagos. Representatives from the Nigerian Communications Commission (NCC), the Lagos State Lotteries and Gaming Authority, MTN executives, journalists and selected promo winners were in attendance.

Speaking at the event, Onyinye Ikenna-Emeka, MTN’s Chief Marketing Officer, stated that the initiative was launched to support loyal customers during difficult times. “In the last couple of years, it’s been a tough time for the average Nigerian. This promo is one of our ways of making life better for our customers,” she said.

Ikenna-Emeka revealed that the promo has produced over 1,500 winners, including three jackpot winners, 20 winners of ₦5 million each, and more than 100 winners of ₦100,000. She added that the company remains committed to rewarding customers transparently.

One of the jackpot winners, Femi Yusuf, who won ₦10 million, shared his excitement. “I thought it was one of those promos where nothing comes out of it. My wife was the one who spotted my number during the live draw,” he said. When asked about the delivery of his prize, he replied, “Fast and fast. MTN, no scam.”

The event also featured live calls to new winners, including a woman identified as Motunrayo, who won ₦2 million. She expressed joy over the unexpected win, saying, “I’m so grateful. Thanks so much.”

Debo Agun, Senior Manager, Consumer Segment (Mass Market), explained the mechanics of the promo. He said participation is free and open to MTN subscribers who dial *900# to opt in. Airtime purchases serve as entries—₦100 worth of airtime equals one entry, and customers can win multiple times.

Agun stated that 63 winners are selected daily from Monday to Friday, while Saturdays feature 104 winners, including a ₦10 million jackpot. Other prizes range from ₦25,000 to ₦2 million and are paid into customers’ MoMo wallets. Those without wallets can create one by dialing *671#.

Promo draws are conducted and streamed live on MTN’s Instagram, YouTube, and Facebook channels. Independent partners oversee the process to maintain credibility and fairness.

The promo began on June 23 and runs for 90 days.


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MENXTT Tech NG Debuts USA-Spec Devices and Redefines IT Retail in Nigeria

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MENXTT Technology NG has introduced a fresh lineup of USA-specification smartphones alongside its existing range of laptops, accessories, and software tools in a major move to redefine tech quality and customer satisfaction in Nigeria.

The firm, which operates as a fully online IT service provider, is focused on bridging the gap between businesses and customers by offering seamless tech procurement, deployment, and after-sales support.

According to Anthony Emeka Nwosu, Director of Communication and Customer Retention, the company is committed to restoring consumer trust in tech purchases through guaranteed quality, extended warranties, and structured support.

Nwosu stated that the decision to supply USA-grade devices was borne out of frustration with substandard options in the market and zero accountability.

He said MENXTT was built to be responsive, dependable, and quality-driven, assuring customers that they would not be left alone after purchase.

With services covering laptops, accessories, website development, software deployment, and IT support, MENXTT promises to take technology directly to the client with less stress.

The company, located at 8a Oje Imeviani Street, Julie Estate, Oregun, Ikeja, Lagos, is also noted for its tech-enabled structure that allows users to access solutions from anywhere in Nigeria through its online platform.

Customers can reach MENXTT Technology NG via email: info@menxtt.com.ng or website: menxtt.ng.


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MTN, MTV Base Launch “Room of Safety” Series to Promote Online Child Safety

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Telecoms giant MTN Group has partnered with MTV Base to launch the Room of Safety campaign, a youth-led movement aimed at raising awareness on internet safety and digital wellbeing for children and young people across Africa.

The initiative, a major part of MTN’s Help Children Be Children campaign, seeks to address growing concerns around cyberbullying, grooming, misinformation, and other forms of online harm. Through this collaboration, MTN will leverage MTV Base’s extensive reach across youth audiences to drive impactful change.

Central to the campaign is the premiere of a 10-part short-form docu-series titled Room of Safety, which kicks off on July 20, 2025, at 16:00 on MTV Base (DStv channel 322). Episodes will also stream on MTV Base South’s digital platforms including Instagram, YouTube, and TikTok.

Each episode will feature real-life stories, expert interviews, and practical resources to help young viewers identify digital threats and take proactive steps. The series also encourages youth to speak up about negative experiences online and shows them how to report abuse.

A statement from MTN Group emphasized the importance of equipping young Africans with the knowledge and confidence to navigate digital spaces safely, adding that the campaign aims to normalize conversations around digital ethics and mental health within families, schools and peer groups.

The launch is backed by social media engagement and outreach activities targeted at schools, creators, and community organizations across multiple African countries.


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