Telecom
Etisalat Pledges Support to Growth of SMEs
Lucas Dada, director, Business Segment at Etisalat Nigeria has reiterated his company’s support to the growth of small and medium enterprises in the country.
Dada who stated this at the last edition of the Etisalat Market Access for 2013 put together by Etisalat Nigeria, and the Enterprise Development Centre (EDC) of the Pan-Atlantic University, to support growth of small and medium enterprises, said Etisalat was particularly committed to building formidable SMEs in Nigeria, by creating capacity and opportunities for the young business owners to gain access to the larger market.
‘Being five years old ourselves, we recognize the importance of a strong start. Etisalat has achieved 16 million subscribers, since its launch in 2008, thanks to customer-focused strategies, innovation and diligence. We have realized that the small and medium enterprises run on their own steam and so there is need for platforms that bring them in contact with big businesses and executives from various sectors. They can network and build partnerships from here. From our previous sessions across the country, we have produced success stories of entrepreneurs who expanded their network and went ahead to clinch contracts. The Etisalat Market Access is about adding value to the small business owner and in the long run, building Nigeria’s economy,’ he said.
Dada disclosed that Etisalat Nigeria had developed the network’s Easybusiness service platform and the new Easybusiness Millionaire Hunt, specifically with the young and upcoming entrepreneurs in mind. ‘Easybusiness is a Close User Group (CUG) for business owners so they can spend less on contacting employees and suppliers.
They can register up to 100 employees in the CUG, call as many customers as they want with no restrictions and even send free SMS.
The Easybusiness Millionaire Hunt on the other hand is an initiative launched to empower SMEs with grants worth N20 million, free training at the EDC, office equipment and mobile devices. Easybusiness from Etisalat aims to help entrepreneurs realise their business ideas.
At Etisalat, we believe SME is the bedrock of leading economies and it is our duty to contribute our quota to the economy by nurturing emerging business owners,’ he said.
Alhaji Bature Umar Masari, director general of the Small & Medium Enterprises Development Agency of Nigeria (SMEDAN), represented at the event by Oguche Agudah, Special Assistant (access to finance) to the Honourable Minister of Industry, Trade and Investment, said the significance of Small and Growing Businesses (SGBs) in the growth, productivity and competitiveness of the economies of developing countries is unquestionable.
‘Not only do they provide employment and income for the bulk of the population, they have been acknowledged as critical breeding and nurturing grounds for domestic entrepreneurial capacities, technical skills, technological innovativeness and managerial competencies for private sector development. Consequently, I want to specifically express my appreciation to Etisalat Nigeria, the EDC, the Federal Ministry of Industry, Trade and Investment and other stakeholders for supporting and putting this innovative and important forum together for the benefit of small and growing businesses in Lagos,’ he said.
Young and upcoming entrepreneurs across Nigeria have come to accept the Etisalat Market Access as a platform that helps them expand their network, learn how to grow their businesses and showcase their emerging businesses to other business owners, potential clients and leaders from various sectors of the economy.
Telecom
SAIL and MTN Foundation Equip 4000 Teachers with Digital Learning Strategies
SAIL Teachers Fellowship Program recently celebrated a milestone graduation, equipping 4000 teachers with innovative teaching techniques to transform Nigerian classrooms.
The program, organised through a collaboration between the SAIL Empowerment Foundation and MTN Foundation, represents a groundbreaking effort to transition educators from traditional methods to inquiry-based and digital learning strategies.
This year’s fellowship, a hybrid initiative engaging over 4,000 teachers from a pool of 15,000 applicants, culminated in intensive training sessions and certifications for 400 outstanding participants. These educators were introduced to tools like Canva, and advanced classroom management strategies designed to address the unique challenges of Nigerian classrooms.
During the graduation event in Lagos, MTN Foundation’s Executive Director, Odunayo Sanya, emphasised the Foundation’s 20-year legacy of impactful initiatives, with investments totalling over ₦30 billion across health, education, and empowerment sectors. Sanya underscored the Fellowship’s transformative role in shaping the nation’s future through teacher development.
Sanya challenged the teachers to become change-makers. “The knowledge you have gained is not for you alone. You are expected to empower other teachers and uplift your students, ensuring the impact of this training spreads beyond you.”
Senator Tokunbo Abiru, co-founder of the SAIL Empowerment Foundation, echoed this sentiment, highlighting the program’s vision to empower teachers as change agents within their communities.
Abiru called for continued partnerships to expand the program’s reach and ensure its sustainability. “The Teachers’ Fellowship has grown to about 6,700 teachers thanks to the incredible support from MTN Foundation,” he said.
The event also featured the unveiling of the MTN Foundation’s legacy publication, Yellow Impact: 20 Years Stronger, a testament to two decades of impactful interventions. As both organizations reiterated their commitment to the program, they underscored the importance of collective effort in shaping the future of education in Nigeria.
With plans to expand the program in the coming year, the MTN Foundation and SAIL Empowerment Foundation continue to inspire hope and transformation in the education sector.
Telecom
AfriTECH 4.0: QNET’s Biram Fall Advocates for Financial Inclusion in Africa
Mr. Biram Fall, the Regional General Manager, QNET Sub-Saharan Africa, has said that with over 350 million unbanked adults, there is a significant potential of financial inclusion and digital solutions for Africa, and a vast opportunity to expand access to financial security, event through electronic commerce (eCommerce).
Speaking as a lead presenter at the recent Africa Tech Alliance Forum (AfriTECH 4.0) held in Lagos, Fall stated that financial inclusion transforms lives by providing essential financial tools like savings accounts, credit, and insurance, which foster economic independence.
He referenced the International Monetary Fund (IMF) which highlights the role of financial services in strengthening economic resilience and reducing inequality, making them crucial for African socio-economic progress.
Speaking on the theme, “Harnessing Fintech Solutions for Financial Inclusion & eCommerce Growth,” Fall highlighted Africa’s opportunity to empower the 350 million unbanked adults by providing access to essential financial services.
“The demand for financial inclusion aligns with a projected $75 billion e-commerce market in Africa by 2025, driven by rising internet access and smartphone adoption.
“However, limited banking infrastructure and high cash dependency hinder digital engagement,” he said.
Fall who made reference to the United Nations Conference on Trade and Development (UNCTAD), noted that digital payments can unlock significant revenue for small businesses and expand e-commerce by making digital platforms more accessible and trusted.
“Digital payment solutions like mobile wallets simplify transactions and build trust in digital platforms.
“The African Development Bank recognizes that increased accessibility of financial products boosts consumer confidence in digital payments and enhances participation in e-commerce,” Fall said.
He disclosed that QNET’s initiatives, such as its “Fit Green” financial literacy programme, have trained over 1,500 young Nigerians, promoting financial self-sufficiency and entrepreneurship through an e-commerce-driven direct-selling model active in over 100 countries.
“Our e-commerce driven direct-selling model provides income-generating opportunities in over 100 countries, promoting entrepreneurship and self-sufficiency in low-income regions. True progress requires collaboration.
The QNET regional manager emphasized the need for cross-sector partnerships to bridge Africa’s infrastructure gaps, expand digital financial services, and build an inclusive financial landscape.
QNET’s mission, according to Fall, is to use technology and partnerships to make financial inclusion and e-commerce key pillars of progress across Africa, empowering individuals and fostering economic growth for underserved populations.
Telecom
Trendships: How Instagram is Redefining Social Communication
Instagram has launched a regional campaign to celebrate a form of connection emerging through Direct Messages (DMs).
Recognizing how the act of sharing relatable memes and light-hearted content with friends, family and acquaintances is evolving into a unique vehicle of social communication and bonding across all ages, Instagram is coining a new term, Trendships.
A combination of “friendships” and “trends”, Trendships captures how Instagram users leverage playful or meaningful content to stay closer to distant loved ones, express complex emotions, and even navigate cultural trends.
The phenomenon gained traction with the launch of Instagram Reels and has rapidly become a bridge for individuals to communicate, engage and stay in touch.
“Trendships is not about sharing popular or viral content; it is about creating community over shared experiences and interests,” said Nada Enan – Head of Communications, Middle East & North Africa, Meta.
“People are exchanging content that resonates, from humorous memes to motivational Reels, redefining how people nurture intimate connections, exchange values and, in many cases, let loved ones know they are thinking about them with just a few taps. It underscores how social platforms are increasingly pivotal to building community in our daily lives and evolving how we communicate in the digital era.”
Trendships anchor on the simple act of “sharing” – through Reels, GIFs, videos, or memes – via DM. According to the latest stats from Meta, people reshare Reels over 3.5 billion times every day reinforcing how prolifically the platform is used to communicate and engage.
Embracing the new term, Instagram has partnered with popular comedy creator, Maraji and media platforms like KraksTv, Zikoko in Nigeria to spread the word about Trendships with their creativity.
The #WhatsYourTrendship campaign was revealed with fun, lighthearted content from Maraji, Zikoko and KraksTv showcasing their favourite trendships on Instagram.
- E-Financial3 days ago
UBA Group Sets Foot in France with Full Banking Services
- Broadcasting3 days ago
TETFund Suspends Foreign Scholarships Due to Rising Costs and Abscondment
- News3 days ago
Stanbic IBTC Asset Management Unveils Anti-scam Measures to Protect Mutual Fund Holders
- E-Financial3 days ago
MoneyMaster Promotes Financial Inclusion, Offers more Bonus to Customers
- E-Financial2 days ago
CBN Fines 29 Banks N15Bn for Violation of Money Laundering, Terrorism Financing Regulations
- News3 days ago
Verve Partners Ali Express On Seamless Cross-Border Shopping
- Uncategorized3 days ago
NAICOM Signs Agreement with NDPC on Data Protection in Insurance Sector
- Uncategorized3 days ago
Zuckerberg’s Mar-a-Lago Meeting with Trump: What It Means for Tech