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FG Moves to Boost Productivity in Agriculture with Emerging Technologies

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The Federal Government’s commitment to ensure food security in Nigeria through the infusion of emerging technologies in the agricultural sector has necessitated the collaboration between the National Information Technology Development Agency (NITDA) and the National Agriculture Development Fund (NADF) to sign a Memorandum of Understanding, (MoU) that aims to boost productivity in Agriculture.

The NITDA’s Director General, Kashifu Inuwa, CCIE, revealed this on Thursday while receiving the NADF Executive Secretary, Muhammed Abu, and his team at the Agency Corporate Headquarter in Abuja for the signing of the MoU.

Inuwa said “President Bola Ahmed Tinubu GCFR is big and loud on boosting agriculture to ensure food security and today you cannot talk about boosting agriculture without talking about digital technology. And that is the reason we are here to sign an MoU to see how we can infuse emerging technologies into Agriculture so we can boost productivity in Agriculture.”

He said “Our Minister is quite interested in this as he personally has his own farm where he is doing all these and he started the conversation with you, our teams worked to draft the MoU, both legal teams reviewed the document and today we are here to sign the MoU for immediate implementation.”

“We have started our initiatives around agriculture like the National Adopted Village for Smart Agriculture (NAVSA), we have a demo farm here in Abuja, and we have been partnering with Universities across the country doing research and Startups to develop technologies and do proof of concepts with the technologies on farmlands,” said Inuwa.

“This year, we gave grants to Startups who have ideas on how to use emerging technologies to boost agriculture. And we are working with some of them in existing farms across the country to demonstrate how technology can boost productivity in that space,” he added.

Speaking at the signing the Executive Secretary of NADF Mohammed Abu Ibrahim remarked that the nexus between Agriculture and Technology cannot be over emphasized, as the agricultural sector is facing some temporary challenges like the issues of funding, climate change, insecurity and many more.

“We have seen interesting technological patterns which have given a lot of impact and  optimisation in our sector like AI, WAV, IoT and many more and we feel like without optimising agriculture and looking at it from this evidence-based perspective as a Fund we may not achieve much.

“There is no denying the fact that empirical evidence, especially data backed evidence, would help us to allocate our limited resources better. So, in our stride to see that we are doing a lot more with less we have decided to come in and especially be part of monitoring and evaluation which will eventually direct us towards achieving that mantra of ‘doing more with less’ and that is why we are here.”

He said the Fund is hopeful that this will be the first of many more of such collaborations.


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E-Business

Hisense Electronics Unveils Flagship Showroom in Abuja

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By Fabian Tarpael, Abuja

Hisense electronics unveiled a flagship showroom in Abuja over the weekend. Speaking at the event, Mr. Mustapha Khries, the Abuja Branch Manager of the Fouani Group, highlighted the significance of the flagship store, describing it as the first of its kind in the entire West African region.

He also addressed the challenges facing businesses in Nigeria, particularly the high exchange rates and transportation costs.

“The Fouani Group remains resilient and ready to overcome challenges, unlike others who often exit the market when faced with similar issues.”

Ms. Haifa Du, Senior Sales Manager for Hisense Electronics, emphasized the brand’s commitment to affordability and innovation, stating that Hisense offers the most cost-effective and advanced solutions in the market.

The event underscored Hisense’s dedication to technological innovation and sustainability while reaffirming its leadership position in the consumer electronics market.

Mr. Robbin Wei, Senior Sales Manager of Hisense Group, supported by Mr. Greg and Ms. Haifa Du, showcased various innovative products from the new flagship store.

Among the standout products showcased include; The Hisense 110″ Smart Ultra AMOLED TV, featuring unique capabilities such as a solar-powered remote control and a “locate remote” function to find misplaced remotes easily.


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PalmPay, Jumia Partner to Launch Integration for Shoppers in Nigeria

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PalmPay, Africa-focused fintech operating Nigeria’s most used mobile wallet, and Jumia, Africa’s e-commerce giant, today announce a strategic partnership to enhance the digital payment ecosystem on the continent, starting with payment integrations and co-marketing efforts in Nigeria.

This partnership underscores both parties’ commitment to developing the digital payment ecosystem in Nigeria and grow the use of the cashless economy.

WIth PalmPay now available as a payment method, shoppers on Jumia will now be able to pay for their purchases with the option to check out with their PalmPay wallet, ensuring a seamless user experience and transaction reliability through the direct integration.

“We are proud to partner with Jumia as we bring together the best of fintech and e-commerce to redefine the online shopping experience,” said Sofia Zab, Chief Marketing Officer, PalmPay. “This strategic alliance aligns perfectly with our shared commitment to delivering a superior user experience and exceptional value to our customers.”

Speaking on the partnership, Sunil Natraj, CEO, Jumia Nigeria added: “At Jumia, we are dedicated to creating value for our customers by ensuring a convenient, reliable, and secure shopping experience.

“This partnership with PalmPay strengthens our commitment to enhancing the digital payments within our platform. By integrating PalmPay, we are providing more options for customers to access affordable and quality goods with the convenience of cashless transactions.”

This alliance marks the beginning of a long-term collaboration between two industry giants, aiming to drive innovation, increase convenience for consumers, and foster the adoption of digital payments across Africa.

To celebrate the launch of the partnership, PalmPay and Jumia are launching a special Christmas campaign, running from December 11th to 30th. During this period, customers who make purchases on Jumia using the PalmPay payment method will stand a chance to win exciting cash rewards. More details can be found on the brands’ respective social media pages. @palmpay_ng and @JumiaNigeria.


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Aero Contractors Launches “12 Days of Christmas” Campaign

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Aero Contractors is thrilled to announce the launch of its “12 Days of Christmas” campaign, a festive and engaging social media initiative designed to spread holiday cheer and reward loyal customers.

Running from December 13 to December 24, 2024, this exciting campaign underscores Aero Contractors’ commitment to connecting families, friends, and communities during the holidays.

The “12 Days of Christmas” campaign invites travel enthusiasts, loyal customers, and holiday travelers to participate in fun and interactive activities on Aero Contractors’ social media platforms, including Instagram, Facebook, and X (formerly Twitter). Each day will feature engaging posts such as trivia, puzzles, and challenges designed to ignite the festive spirit and encourage community participation.

Participants are encouraged to follow Aero Contractors’ social media pages, engage with the daily posts by liking, commenting, or sharing, and follow the specific instructions for each day’s activity.

Winners will be selected daily and announced on the respective platforms. Exciting prizes await participants, with the grand reward of a free return economy class ticket—a perfect gift for reconnecting with loved ones or exploring new destinations this holiday season.

“At Aero Contractors, we believe in the power of togetherness, especially during the holidays,” said Capt. Ado Sanusi, Managing Director of Aero Contractors.

“Our ‘12 Days of Christmas’ campaign is our way of giving back to the community that has supported us throughout the year. It’s an opportunity to engage, celebrate, and reward our customers while spreading joy and festive cheer.”

This campaign targets travel enthusiasts, loyal Aero Contractors customers, and families looking to make the most of the holiday season. Through this initiative, Aero Contractors reaffirms its dedication to safe, reliable, and efficient air travel, bringing people closer when it matters most.

Follow Aero Contractors on Instagram, Facebook, and X to join the “12 Days of Christmas” campaign. Engage daily for a chance to win a free return economy class ticket and other exciting offers.


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