Broadcasting
FG to Rake in N900Bn from DSO- NBC
Mr. Kawu Modibbo, director-general, National Broadcasting Corporation, (NBC), has said that no fewer than N900bn would be injected into the Nigerian economy as one of the benefits of the Digital Switch Over.
He explained that the broadcasting industry and the digital economy would grow by about N450bn per annum through increase in advertising, Nollywood income and value added services, adding that it would offer numerous opportunities for jobs in the broadcast industry and other ancillary industries.
According to him, the Federal Government can potentially raise digital dividend of N450bn from the sale of spectrum, thereby ensuring that the whole DSO programme is self-funding.
Modibbo spoke in Ilorin, the Kwara State capital, during a media briefing on ‘Digitisation on broadcast media: The place of Nigeria’.
He also said the potential for job creation was immeasurable as over 300, 000 jobs would be created directly within the eco-system and from other ancillary sources connected to the process, noting that this was a major gain of the Nigerian DSO project.
The NBC DG explained that digitisation was the process of conversion of analogue information in any form – images, text, photographs, voice, etc. – to digital form with suitable electronic devices, such as a scanner or specialised computer chips, so that the information could be processed, stored and transmitted through digital circuits, equipment and networks.
Modibbo stated, “Digitisation allows new communicative, journalistic and content consumption, which will force us to reformulate the existing paradigm.
“The digital transition in the broadcast media is in pursuance of the International Telecommunications Union’s recommendations during the Regional Radio Communication Conference of 2006 and the subsequent Geneva 2006 Agreement.
“The RRC-06 established the Digital Terrestrial Broadcasting Plan in the 174-230 MHz (VHF Band III) and 470-862 MHz UHF Band IV and V) bands. However, in Nigeria, the transition to digital terrestrial television will be implemented in the 470-806 MHz band.”
He said a survey conducted by the NBC showed that Nigeria required about 22 million set-top boxes to meet the requirements of reaching analogue television set owners who would transit to digital TV.
The Nigerian Copyright Commission (NCC) in collaboration with Musical CopyrightSociety of Nigeria (MCSN) organised a stakeholders’ engagement and awareness event in Kaduna on November 20, 2024.
The event, themed “Enjoy Music, Respect Copyright, Protect your Business,” according to the State Coordinator, NCC Kaduna office Mrs Rukayya Yeldu was aimed at educating music users about copyright laws and the importance of paying royalties to support musicians in the creative industry.
Mrs. Yeldu in her address at the event noted that copyright laws help protect the livelihood of musicians and other stakeholders while emphasising that paying royalties is both a legal and moral duty for business operators in the creative sector.
Director-General, MCSN Mr. Mayowa Ayilaran in his presentation spoke about MCSN’s role in the creative sector and encouraged business owners to obtain proper licences for the music they use.
Public trust in government has been lagging for years but new Salesforce research reveals AI agents could help rebuild it.
Constituents around the world agree there’s room for improvement when it comes to government service. Forty percent struggle with government interactions, and over a third are unsure of available programs. However, the research indicates overwhelming public support for AI solutions — with 90% of global constituents saying they’d use an AI agent to engage with their government.
The arrival of AI agents presents governments with an exciting opportunity to strengthen public trust by streamlining services and speeding up response times. And in the face of tightening budgets, agents can augment public servants and better serve their constituents — without having to add headcount.
“It is clear from our research that there is a need for AI solutions like Salesforce’s Agentforce that help governments streamline and scale services to better meet the needs of their constituents,” said Nasi Jazayeri, EVP and GM of Public Sector at Salesforce.
“As global leaders gather in Davos, we have a tremendous opportunity for the public and private sectors to come together and explore how major advancements in technology like AI agents can improve how governments support citizens.”
Public calls for improved government service
40% say it’s difficult to interact with the government when they have questions or need help.
Less than half of survey respondents find it easy to understand what public services (42%) and public assistance programs (46%) are available to them.
Top service delivery improvements desired by global constituents include:
Reducing the number of steps to address needs
Responding to their needs faster
Constituents eager to engage with agents
90% of global respondents said they’d use an AI agent to interact with the public sector.
Constituents in Brazil, Spain, Singapore, and Italy are among the most willing to use AI agents to interact with the public sector, providing these countries with the opportunity to be trailblazers in the agentic AI era.
20% of German and American respondents say they’re very likely to use an AI agent to help fill out government forms (e.g. filing taxes, completing applications).
Three factors global respondents said they prioritised when considering using AI agents in the public sector:
24/7 access to information and services (47%)
Helping them efficiently access government resources (44%)
Reducing the number of websites and steps needed to address their needs (40%)
The National Board for Technical Education (NBTE) has expressed its commitment to partner with the Nigerian Copyright Commission (NCC) for the creation of a robust Intellectual Property (IP) Policy tailored for Polytechnics and Technical Institutions across Nigeria.
This collaboration was agreed upon during a courtesy visit by the Director-General, NCC, Dr. John O. Asein to the Executive Secretary NBTE, Prof. Idris Muhammad Bugaje, in Abuja. The visit aimed to enlighten NBTE on the mandate of Commission and areas of possible collaboration.
Dr. Asein, represented at the meeting by Director Nigerian Copyright Academy (NCA), Mrs. Funmi Adewale and Director Planning Research and Statistics (PRS), Mr. Collins Nweke, emphasised the importance of a functional IP Policy and the need to incorporate Copyright Education into the curriculum of Technical Institutions.
The ES-NBTE who was represented by the Director, Abuja Liaison Office, Dr. Yahaya Bande gave assurances that the proposed partnership will yield results and lauded NCC’s initiatives of raising public awareness about IP and Copyright, emphasising that such efforts are crucial for enhancing the nation’s economic development.
The Commission’s representatives presented copies of the Commission’s publication “What Is Copyright” and “Copyright Act 2022” to the Executive Secretary, NBTE.
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