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E-Business

Five Reasons why E-commerce is a Boost to Informal Retail

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Having existed in the background for centuries, Nigeria’s informal retail market is witnessing massive rejuvenation, thanks to B2B e-commerce brands applying technology to resolve the chronic market problems.

In the last three years, new market routes have emerged for retailers, as the industry gradually embraces the digital revolution. Discussed in this article are five ways e-commerce will further boost the informal retail market.

Price stability: Fast moving consumer goods are the everyday necessities that make informal retail thick, but those familiar with the market would know that prices of these goods are constantly unstable. One major improvement e-commerce brands bring to this market is to help regulate price of products.

“With our services, we have not only eliminated the need to allocate revenue to transport fares and market fees, we have also regulated the prices of products. Thereby, we ensure that our informal retailers are not affected by unreasonable price-hikes.

As evidence of this, 96% of our retailers say that our prices are fair and competitive compared to other suppliers,” said market expert and CEO of Alerzo Limited, Adewale Opaleye.

Open market options: The current market structure has lasted for ages, but retailers who are the major link to consumers still mostly end up with the short end of the stick.

A chat with these retailers will show that current market arrangement leaves them at the mercy of distributors: unpredictable prices and scarcity of products, especially during peak demand periods, are few of the many prevalent issues.

Majority of them would gladly embrace another market route to rival the current distributor/marketer chain. Interestingly for retailers, e-commerce brands not only offering cheaper restocking routes, but also an efficient option which will lead to a competitive and ultimately a more vibrant market.

Improved distribution chain: The activities of e-commerce players in the industry will not only benefit the retailers, but the whole distribution value chain. Since their entry into the market, the B2Bs have reiterated that they are here as market aggregators, who see the current league of wholesalers/distributors as partners, and have no aim of displacing them.

Also, facilities of these B2B e-commerce platforms can be of benefit to distributors. A platform like Alerzo said it provides warehousing and fulfilment solutions to suppliers.

The company said it currently owns over 200 vehicles and 20 warehouses to serve thousands of retailers on its platform. Some B2B players have also said current suppliers and distributors serve as a source of product supply for them in certain regions of the country.

Market insight for manufacturers: By their business model, B2B e-commerce brands penetrare hitherto marginalised and underserved retailers mostly in rural settlements. This ability to penetrate rural communities make them good data banks, as they are able to gather information from their first hand interaction with retailers.

Such data will come in handy for manufacturers, by providing them insights into present customer behaviour and ultimately help proper planning and development of suitable products.

Better business experience for retailers: Customer relationships and retention for informal retailers are major metrics of success while running their stores.

By offering an easy and convenient inventory channel,  e-commerce will help retailers deliver better customer services. By ordering inventory online, a retailer saves time and energy, thus having more time for customer interaction.

Added to this is improved access to funds for business growth. About 85% of informal retailers settle transactions in cash, not out of choice but because the credit system financially marginalises them.

Informal retailers who embrace these digital platforms also have the opportunity of building transaction records on e-payment apps that will facilitate access to loans. Some e-commerce platforms like Alerzo also provide sellers with training and advisory that helps improve their digital skills and open them to more opportunities to grow their businesses.


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E-Business

FG Plans to Link Social Register to NIN for Humanitarian Crisis

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Federal government has disclosed that efforts are ongoing to link the National Social Register (NSR) to the National Identity Numbers (NIN).

FG Plans to Link Social Register to NIN for Humanitarian Crisis

Prof. Nentawe Yilwatda, minister of Humanitarian Affairs and Poverty Reduction, explained that the linked data would assist the country to anticipate crises, mobilize resources faster, and ensure aid reaches those who need it the most.

He said harnessing data would save the country and relevant stakeholders the stress and bottlenecks of outdated processes.

He also identified bureaucratic crisis as the biggest crisis in the humanitarian space which stalls responses to humanitarian issues.

Speaking in Abuja on Tuesday at the National Humanitarian Roundtable programme, the minister said: “People are traumatized by climate change, security threats and economic shock across the country and in the midst of these, we have limited funding.

“The biggest crisis we have is not just the people being killed, the crisis we have is a bureaucratic crisis that does not respond to a humanitarian crisis. Every delay in decision making, every inefficiency in coordination, every shortfall in funding, costs the life of people.

“They say knowledge is power, but knowledge can be destructive too. It can only be power if we use it effectively. By leveraging data and technology, we can anticipate crises; we can mobilize resources faster and ensure aid reaches those who are in need the most and without the bottleneck of outdated processes.

“We are linking the social register to national identity numbers and geotagging all homes of those who are vulnerable across the country so that if there’s any crisis, we don’t need to begin to walk around communities and taking names and asking the States Emergency Management Agency and the National Emergency Management Agency (NEMA) for data.


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Nigeria Tops as INTERPOL Arrested Over 300 Cybercriminals Across Africa

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Kaspersky has recently contributed its threat intelligence data to an INTERPOL-led law enforcement action that aimed to disrupt cross-border criminal networks across the African region that cause significant harm to individuals and businesses.

With seven participating countries in Africa, operation Red Card resulted in the arrest of 306 individuals suspected of links to cybercrimes such as mobile banking, investment and messaging app scams, and seizure of 1,842 devices.

Conducted from November 2024 to February 2025, operation Red Card was delivered through INTERPOL’s African Joint Operation against Cybercrime (AFJOC) and brought together law enforcers from Benin, Côte d’Ivoire, Nigeria, Rwanda, South Africa, Togo and Zambia.

The operation conduct was preceded by a threat intelligence data exchange, which was enriched by INTERPOL and its private sector partners, including Kaspersky. Kaspersky has shared with the law enforcement agency the results of an analysis of samples of a malicious Android application that targeted users in African countries along with the data on related infrastructure.

Altogether, the cybercriminal cases uncovered by the Red Card participants have preyed on more than 5,000 people. Among operation highlights were:

Nigeria: Nigerian police arrested 130 people, including 113 foreign nationals, for their alleged involvement in cyber-enabled scams such as online casino and investment fraud. The suspects, who converted proceeds to digital assets to conceal their tracks, were recruited from different countries to run the illegal schemes in as many languages as possible.

Zambia: Officers apprehended 14 suspected members of a criminal syndicate that hacked into victims’ phones. The scam involved sending a message containing a malicious link which, when clicked, installed malware on the device.

This allowed hackers to take control of the messaging account, and ultimately the phone, giving them access to banking apps. The hackers were also able to use the victim’s messaging apps to share the malicious link within conversations and groups, enabling the scam to spread.

Rwanda: Rwandan authorities arrested 45 members of a criminal network for their involvement in social engineering scams that defrauded victims of over USD 305,000 in 2024 alone.

Their tactics included posing as telecommunications employees and claiming fake ‘jackpot’ wins to extract sensitive information and gain access to victims’ mobile banking accounts. Another method involved impersonating an injured family member to ask relatives for financial assistance towards hospital bills.

South Africa: Local authorities arrested 40 individuals and seized more than 1,000 SIM cards, along with 53 desktops and towers linked to a sophisticated SIM box fraud scheme. This setup, which reroutes international calls as local ones, is commonly used by criminals to carry out large-scale SMS phishing attacks.

Neal Jetton, INTERPOL’s Director of the Cybercrime Directorate, said: “The success of Operation Red Card demonstrates the power of international cooperation in combating cybercrime, which knows no borders and can have devastating effects on individuals and communities.

“The recovery of significant assets and devices, as well as the arrest of key suspects, sends a strong message to cybercriminals that their activities will not go unpunished.”

“Kaspersky is proud to be part of this collaborative effort led by INTERPOL. The evolving threat landscape in Africa requires a multi-stakeholder dialogue and joint efforts of public and private organisations to address the cybersecurity challenges the region faces today.

The Red Card operation is a notable example of such cooperation, showcasing how the expertise of private companies coupled with extensive investigative capacities of law enforcers can foster a more cyber-resilient environment,” comments Yuliya Shlychkova, Vice President, Global Public Affairs, Kaspersky.

Kaspersky and INTERPOL have a vast record of joint operations aimed at combating cybercrime in the African region, with Kaspersky having supported two editions of INTERPOL’s Africa Cyber Surge operations.

Just recently, Kaspersky was also a contributor to INTERPOL’s joint action with AFRIPOL, which last year became the company’s official partner in fostering a more cybersafe climate across Africa. This partnership focuses on sharing Kaspersky’s extensive data on local cyberthreats and cybercrime trends in the region.

 


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Five WhatsApp Business Features Every Small Business Should Be Using

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Micro, Small and Medium-sized Enterprises (SMBs) are the backbone of most economies accounting for 90% of businesses, over 70% of employment, and 50% of global GDP, according to the United Nations.
They drive growth, innovation, and job creation worldwide.  In Nigeria, they play a crucial role in stimulating local economies and contributing to the country’s GDP.  Recognising their impact, WhatsApp is committed to empowering SMBs with the tools to succeed through the WhatsApp Business App, by reaching their customers where they already are.

WhatsApp continues to be the best way for people and businesses to get business done in Nigeria. With its efficient features, the WhatsApp Business App has become an indispensable tool for small businesses, helping them streamline communication, enhance customer engagement and drive sales. And we know customers love communicating with businesses over WhatsApp too, as nearly 80% of people globally message with a business at least once a week.

Whether you’re just starting out or looking to optimise your business operations, here are five essential WhatsApp Business features that can elevate your efficiency and customer interactions.

1. Catalog – Showcase Your Products and Services

Gone are the days of sending multiple images and descriptions individually to customers. With the Catalog feature, you can create a digital storefront where customers can browse your offerings within WhatsApp. This is just like a mini-website which makes it easier to showcase your products, prices and descriptions in an organised way.

How to Use It: Go to Business Tools > Catalog. Add product images, videos, names, descriptions and pricing.

2. Quick Replies – Save Time on Repetitive Questions

Answering the same customer questions repeatedly? Quick Replies let you create preset responses for frequently asked questions, saving you time and ensuring fast customer service.

How to Use It:Go to Settings > Business Tools > Quick Replies. Create and save responses such as a greeting message or order confirmation. Use the shortcut “/” to insert a quick reply in any chat

3. Labels – Stay Organised and Track Conversations

Managing multiple customer interactions can be overwhelming, but the Labels feature helps by categorising chats in different ways, such as order status or customer type. You can create labels with different colors or names and add the conversations to an entire chat. This keeps your inbox organised and ensures no customer is left waiting.

How to Use It: Open a chat, tap on the three-dot menu > Label Chat. Assign relevant labels like New Customer, Order Placed, Pending Payment.

4. Away Messages – Engage Customers Even When You’re Away

Never miss a customer inquiry again. Away Messages allow you to set up a greeting or away message, ensuring customers receive timely responses even outside business hours.

How to Use It: Go to Business Tools > Away Message / Greeting Message. Set up a custom message and schedule when it should be sent.

5. Meta Verified – For Enhanced Protection and Account Support

A paid subscription that helps your business build credibility with new audiences, Meta Verified can help drive more engagement and grow your brand.  With Meta Verified, you’ll receive enhanced account support, can use WhatsApp across multiple devices and easily create a professional WhatsApp web page that’s tailored to you.

How to Use It: Go to Settings or Business Tools > tap Meta Verified.

WhatsApp Business is packed with features designed to help small businesses grow, stay organised, and engage with customers effortlessly. By leveraging these features, you can enhance your customer experience, increase efficiency and ultimately drive more sales. Start your own journey with the WhatsApp Business app here.


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