E-Business
Hellofood Goes Mobile with New Food Delivery App
Hellofood becomes a truly mobile company with its revolutionary upgraded app in a brand-new overall design.
The most global online food delivery marketplace released the new generation of its mobile app, offering easy access to the menus of more than 30,000 restaurants in more than 40 countries across four continents.
The new app is available on all major mobile platforms: iOS, Android, Windows, Nokia X and Asha
The mobile application allows customers to see recommended local restaurants and to select from thousands of dishes for delivery and take-away. Menus come with food pictures and restaurants carry customer reviews and ratings. In addition to that, Hellofood offers exclusive deals and special offers from a large variety of restaurants. Returning users can access their order history for fast and convenient re-order.
Furthermore the app allows users to customize their meals just like in the restaurant by choosing, replacing or adding their toppings of choice.
The fully custom-built next generation app demonstrates consistency and convenience across every step of the food ordering process. It is clear, sharp and without a doubt, more beautiful.
Hellofood’s new app reflects the importance of mobile strategy to tech companies operating in Africa. With smartphone and mobile internet penetration ballooning, Hellofood is already close to receiving 50% of its orders from mobile devices, and within the next 6 months, it will become a mobile company first and foremost.
Having signed global pre-installation deals with Samsung and Nokia, and after receiving investment from major network operators MTN and Tigo, Hellofood has built partnerships that will help its app reach millions of African mobile users.
Joe Falter, CEO for Hellofood Africa, commented: “This is a big step forward for Hellofood as a mobile company. We’ve had massive demand for our mobile content from customers and major mobile partners including MTN, Tigo, Samsung and Nokia – and our gorgeous new app makes it even easier to discover and order food from the best restaurants in your area.