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E-Business

How Businesses Can Leverage Jumia’s Ecosystem Model to Drive Business Growth

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By Adeniyi Ogunfowoke,

Organisations are not established for charity purposes. Over time, they must grow and become profitable. As such, businesses are always searching for ways to boom. One of such ways that some organisations are yet to explore is the ecosystem model. Jumia, Africa’s only e-commerce unicorn has proven over the years that the ecosystem model works.

Jumia started out as an ecommerce startup where you can only order for household items. Presently, the business has gone beyond buying household items. Shoppers can now book hotels & flights, order food and even pay for their orders within the Jumia ecosystem. In fact, it has gotten to the extent there is now Jumia One where you can get almost every service you desire from paying for your subscription to recharging your phone and even reading the news. It is all about keeping the customers within the ecosystem.

Companies in the ecommerce sector that are not looking at adopting this model are either being sold off or liquidated. This said we shall discuss some of the ways the ecosystem model can boost business growth.

Higher chances of attracting investments

Investors are interested in companies that have a solid lifespan. So, when it comes to attracting investment from investors, it has a higher chance of attracting them. Importantly, not just any kind of investor but one that is ready to strive and dive with the business to ensure that it grows and become profitable.

Reduce costs

One of the ways to reduce cost is by adopting the ecosystem model. This is because when processes are efficient, they take less time to execute, can have fewer steps, and can make wasteful activities more obvious and therefore easier to eliminate. So, if you are offering products in different verticals, you will try as much as possible to guarantee quality and efficiency by preventing wastages and ensuring that the right numbers of people are doing the job.

Improve customer experience and revenue

Effective processes on the revenue side of the business drive sales success and improve pricing accuracy and product development. Structured processes mean you can measure and understand what customers want and create a consistently excellent customer experience that the salespeople can use to sell and retain customers. This allows sales managers to actively manage the sales process without clashing with other verticals, improve sell-through rates and control pricing and discounts.

Reduce risk

The risk of running a business ecosystem is reasonably low as long as you have the right people running the different verticals. Simply, ensure that there is a clear line of reporting as well as check and balance. Since rigorous processes make it easier to identify root causes, they reduce the risk of issues existing in your operations for very long.

Make the business easier to manage

Over time, an ecosystem model will become very easy to manage. This is because processes can now be measured and this means that you can put those processes into systems, measure them and know their outputs without needing to directly observe them. This means that good processes allow executives and managers to manage the business without needing to be involved with every operational detail.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

E-Business

NDPC Probes Suspected Data Breach in Examination Centres

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Data Breach
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Nigeria Data Protection Commission (NDPC) has launched an investigation into allegations that the confidentiality and integrity of candidates’ personal data may have been compromised by hackers.

NDPC Probes Suspected Data Breach in Examination Centres

The Commission initiated the inquiry following concerns over possible data breaches during examinations.

Preliminary findings indicate that several examination centres may not have implemented adequate technical and organizational measures to safeguard candidates’ personal information, as required under data protection regulations.

Although the incident reportedly affected 379, 997 candidates, the NDPC’s investigation is poised to cover a systemic audit of data processing and third parties.

It will be recalled that JAMB recently admitted that a technical error on its platform affected a total of 379,997 candidates in 157 examination centres across Lagos and the South-East.

Further investigation led to the arrest of at least 20 suspects who are currently in the custody of the Department of State Services and the Nigerian Police Force.

 

 

 


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E-Business

Nigeria Among Hotspots as Kaspersky Warns of Rising Ransomware Threat in Africa

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Cyber security firm, Kaspersky, has once again warned that sophisticated cybercriminals increasingly target Africa as ransomware and advanced persistent threats (APTs) escalate across the region.

Speaking at the company’s annual Cyber Security Weekend for the Middle East, Turkiye and Africa (META) region, the cybersecurity firm’s Global Research and Analysis Team highlighted growing digital threats affecting African nations.

Kenya, Nigeria, and South Africa emerged as hotspots, with Kenya recording one of the highest web threat incident rates at 20.1% in first quarter 2025.

“While ransomware is less prevalent in Africa due to lower levels of digitisation and economic constraints, countries like South Africa and Nigeria are seeing a sharp rise in attacks,” said Sergey Lozhkin, head of META and APAC regions at Kaspersky.

Kaspersky noted a 0.01 percentage point increase in African ransomware cases year-on-year, reaching 0.41%, still below global and Middle Eastern averages, but a troubling sign for the continent’s emerging digital infrastructure.

Experts warned that attackers are refining their tactics, shifting focus to unconventional entry points like IoT devices, smart appliances, and misconfigured hardware.

“As these economies expand digitally, sectors such as manufacturing, finance and government are becoming key targets,” said Lozhkin

The cyber-crime landscape is evolving quickly, fuelled by AI tools and dark web access to large language models, which enable less skilled actors to launch convincing phishing and malware campaigns.

Groups like FunkSec, which uses AI-generated code and a low-cost ransom model, are redefining ransomware operations.

“African organisations face the dual challenge of expanding digital footprints and limited cybersecurity awareness. This makes layered defense strategies, including network segmentation, real-time monitoring and regular staff training, essential,” stated Lozhkin

Kaspersky continues to monitor 25 active APT groups in the META region, including SideWinder and MuddyWater, some of which are known to target African institutions.

To bolster defenses, the firm recommends using tools such as its free Anti-Ransomware Tool for Business and the Kaspersky Next suite for threat visibility and response.

 


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E-Business

Nigeria Launches Cybercrime Team with Commonwealth, UK Support

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Nigeria recently launched a new joint case team to step up its response to cybercrimes that affect people and businesses at home and abroad.

Nigeria Launches Cybercrime Team with Commonwealth, UK Support

The ‘Joint Case Team on Cybercrime’ brings together Nigeria’s key justice and security agencies to work as one, making it easier to detect, investigate, and prosecute digital offences.

It is supported by the UK National Crime Agency, the UK Foreign, Commonwealth and Development Office, and the Commonwealth Secretariat, as part of a wider effort to promote international cooperation on cybercrime.

Speaking at the launch in Abuja, Prince Lateef Fagbemi SAN, minister of justice and attorney general of the federation described the initiative as “a bold and transformative stride in Nigeria’s justice system.”

He said that although Nigeria has a national legal framework to address cyber offences, laws alone are not enough.

Nigeria is among the countries most affected by cybercrime around the world, with increasing financial losses.


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