E-Business
HR – an Important Contributor to Business Longevity Through Acquisition and Partnerships
By Yewande Ayowole-Oso, HR Director, Anglophone West Africa at Schneider Electric
Business continuity and longevity remain a focal point for businesses in the constantly evolving world. In a time of emerging technologies, acquisitions, and an increasingly diverse and inclusive workforce, HR teams have emerged as all-important contributors to organisational business continuity.
The ever-transforming global workplace has triggered a rapid shift in how HR professionals around the world adapt to these changes. Indeed, the HR team’s role has moved beyond personnel managers to strategic business contributors. And like our counterparts across the globe, Nigerian HR teams are now focusing on delivering strategies for employee wellbeing, diversity, equity, inclusion, and talent retention – all to realise business continuity.
The focus now is on harnessing the potential of employees within the organisation, growing a pool of truly talented individuals who will contribute to organisational success whilst working in a nurturing, opportunity-abound environment.
Critical to the above, are HR professionals’ ability to understand the nuances of the organisations’ operations well enough to develop a strategy which contributes towards corporates’ focus on business success and longevity. The areas in which the HR function can contribute strategically are highlighted below.
Realising acquisition success
Acquisition and partnerships play in a vital role in ensuring business continuity. However, these are very sensitive processes in business growth and how this is managed can make a dramatic difference in the desired organisational growth.
HR teams play a pivotal role in organisations’ acquisition endeavours. Navigating cultural integration, especially during acquisitions, demands finesse and cultural awareness, which HR’s business acumen help achieve.
Whilst Nigeria might not experience acquisitions frequently on a local level, it is safe to say that if you are part of global HR team, your role, like your global counterparts, will be to ensure that the process runs smoothly.
When going through an acquisition process, HR’s role starts early, even before the ink dries, as the team is responsible for establishing a clear and transparent communication path amongst the stakeholders.
The ability to conduct cultural due diligence becomes paramount, ensuring a smooth transition by identifying potential clashes and differences whilst identifying existing similarities and areas of strength.
Importantly, it is HR’s role to assist employees, both existing and from the acquired entity, to ease into newly merged organisation by integrating and redefining the culture and corporate values of the newly evolving organisation.
Fundamental to a successful business growth is ensuring that the merging companies develop a shared vision, mission, and strategy. The HR team remains critical in building trust and solidifying relationships during and after the acquisition process.
In summary, the first step is unpacking the merging organisation’s existing culture by discontinuing current practices, attitudes, and behaviours. The second stage is transition which involves familiarising the workforce with new concepts based on a desired culture. The final stage is establishing the culture by reinforcing new practices, attitudes, and behaviours.
Also, decision-making processes, collaboration tendencies, communication styles, and organisational concepts are also critical factors that will contribute to establishing an integrated plan that allows for a seamless transition and the realisation of a new organisational culture.
Additionally, change management remains a continuous process within organisations particularly during new acquisitions and partnerships. HR can play a dual role here by both initiating and leading the change and serving as a facilitator for the changes initiated by the other stakeholder. Stakeholder concerns should also be addressed, and the relevant solutions communicated to foster a successful partnership.
Technology also has an innovative role to play in smoothing the acquisition and transition process. It acts as an enabler, simplifying and streamlining processes, tasks, and enhancing productivity.
Technology and digital HR systems provide the tools with which the HR team can analyse data and provide valuable insights into changing workforce demographics, employee knowledge, skills and abilities landscape which is particularly beneficial when working with diversified and expanding workforce.
There is no doubt that HR professionals play an integral role in company’s acquisition and partnership processes. HR teams are responsible for the organisation’s most important asset, its people. HR has and can truly solidify its role as strategic business partner in organisations when acquisitions and partnership are adapted as a means of enhancing business longevity.
By Fabian Tarpael, Abuja
Hisense electronics unveiled a flagship showroom in Abuja over the weekend. Speaking at the event, Mr. Mustapha Khries, the Abuja Branch Manager of the Fouani Group, highlighted the significance of the flagship store, describing it as the first of its kind in the entire West African region.
He also addressed the challenges facing businesses in Nigeria, particularly the high exchange rates and transportation costs.
“The Fouani Group remains resilient and ready to overcome challenges, unlike others who often exit the market when faced with similar issues.”
Ms. Haifa Du, Senior Sales Manager for Hisense Electronics, emphasized the brand’s commitment to affordability and innovation, stating that Hisense offers the most cost-effective and advanced solutions in the market.
The event underscored Hisense’s dedication to technological innovation and sustainability while reaffirming its leadership position in the consumer electronics market.
Mr. Robbin Wei, Senior Sales Manager of Hisense Group, supported by Mr. Greg and Ms. Haifa Du, showcased various innovative products from the new flagship store.
Among the standout products showcased include; The Hisense 110″ Smart Ultra AMOLED TV, featuring unique capabilities such as a solar-powered remote control and a “locate remote” function to find misplaced remotes easily.
PalmPay, Africa-focused fintech operating Nigeria’s most used mobile wallet, and Jumia, Africa’s e-commerce giant, today announce a strategic partnership to enhance the digital payment ecosystem on the continent, starting with payment integrations and co-marketing efforts in Nigeria.
This partnership underscores both parties’ commitment to developing the digital payment ecosystem in Nigeria and grow the use of the cashless economy.
WIth PalmPay now available as a payment method, shoppers on Jumia will now be able to pay for their purchases with the option to check out with their PalmPay wallet, ensuring a seamless user experience and transaction reliability through the direct integration.
“We are proud to partner with Jumia as we bring together the best of fintech and e-commerce to redefine the online shopping experience,” said Sofia Zab, Chief Marketing Officer, PalmPay. “This strategic alliance aligns perfectly with our shared commitment to delivering a superior user experience and exceptional value to our customers.”
Speaking on the partnership, Sunil Natraj, CEO, Jumia Nigeria added: “At Jumia, we are dedicated to creating value for our customers by ensuring a convenient, reliable, and secure shopping experience.
“This partnership with PalmPay strengthens our commitment to enhancing the digital payments within our platform. By integrating PalmPay, we are providing more options for customers to access affordable and quality goods with the convenience of cashless transactions.”
This alliance marks the beginning of a long-term collaboration between two industry giants, aiming to drive innovation, increase convenience for consumers, and foster the adoption of digital payments across Africa.
To celebrate the launch of the partnership, PalmPay and Jumia are launching a special Christmas campaign, running from December 11th to 30th. During this period, customers who make purchases on Jumia using the PalmPay payment method will stand a chance to win exciting cash rewards. More details can be found on the brands’ respective social media pages. @palmpay_ng and @JumiaNigeria.
Aero Contractors is thrilled to announce the launch of its “12 Days of Christmas” campaign, a festive and engaging social media initiative designed to spread holiday cheer and reward loyal customers.
Running from December 13 to December 24, 2024, this exciting campaign underscores Aero Contractors’ commitment to connecting families, friends, and communities during the holidays.
The “12 Days of Christmas” campaign invites travel enthusiasts, loyal customers, and holiday travelers to participate in fun and interactive activities on Aero Contractors’ social media platforms, including Instagram, Facebook, and X (formerly Twitter). Each day will feature engaging posts such as trivia, puzzles, and challenges designed to ignite the festive spirit and encourage community participation.
Participants are encouraged to follow Aero Contractors’ social media pages, engage with the daily posts by liking, commenting, or sharing, and follow the specific instructions for each day’s activity.
Winners will be selected daily and announced on the respective platforms. Exciting prizes await participants, with the grand reward of a free return economy class ticket—a perfect gift for reconnecting with loved ones or exploring new destinations this holiday season.
“At Aero Contractors, we believe in the power of togetherness, especially during the holidays,” said Capt. Ado Sanusi, Managing Director of Aero Contractors.
“Our ‘12 Days of Christmas’ campaign is our way of giving back to the community that has supported us throughout the year. It’s an opportunity to engage, celebrate, and reward our customers while spreading joy and festive cheer.”
This campaign targets travel enthusiasts, loyal Aero Contractors customers, and families looking to make the most of the holiday season. Through this initiative, Aero Contractors reaffirms its dedication to safe, reliable, and efficient air travel, bringing people closer when it matters most.
Follow Aero Contractors on Instagram, Facebook, and X to join the “12 Days of Christmas” campaign. Engage daily for a chance to win a free return economy class ticket and other exciting offers.
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