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IDC Sees Double Smartphone Shipments to Africa in 4 Years

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Hamza Saleem, IDC
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Smartphone shipments to Africa were up 21.5% year on year for Q2 2013, according to the latest insights from International Data Corporation (IDC).

Referencing its most recent Middle East and Africa Quarterly Mobile Phone Tracker®, the leading global market intelligence and advisory firm for the information technology and telecommunications markets announced that smartphones now account for 18.0% of the overall African mobile phone market’s volume.

Samsung currently dominates the African smartphone market, recording 52.1% unit share for Q2 2013.

This represents the fourth quarter in a row that the South Korean giant’s market share has hovered around the 50% mark. BlackBerry trailed way behind with 17.8% share of the market’s volume.

The vendor’s position improved by almost three percentage points on the previous quarter as the brand still retains a high level of popularity in the Africa region due to its cheaper data packages.

LG has been trying to gain a foothold in the market but its products have not been very successful with the masses, and the vendor accounted for less than 2% of the African smartphone market in Q2 2013.

Sony, on the other hand, has reinvented itself with its new lineup after buying out Ericsson’s share in the company.

The Japanese vendor’s midrange and high-end devices are pushing hard against the offerings of the market leaders, with its unit share increasing constantly, up from 0.3% to 3.4% year on year in Q2 2013.

Nokia continues to dominate the feature-phone market, despite the well-publicized difficulties it has encountered in making a comeback in the smartphone space.

The vendor accounted for 58.5% of the feature-phone market’s volume in Q2 2013, down only slightly on its performance in the corresponding quarter of 2012. Samsung trailed in second place with 13.6% unit share.

“There is a huge gap between the leaders and the rest of the market players for both smartphones and feature phones,” said Simon Baker, program manager for mobile handsets at IDC CEMA.

“As a continent, Africa requires a very significant commitment in terms of local offices and resources in order to build out a presence and logistical capabilities across so many countries. Samsung, with its broad range of consumer electronics products and unwavering ambition, has been able to achieve just that, in the same vein as Nokia did before it.”

While the task is seemingly putting off smaller players, Hamza Saleem, a senior research analyst for mobile devices at IDC MEA believes there is room for nimble regional brands that pick just a few countries on which to focus.

“They can source Android smartphones at very competitive prices from a host of Chinese manufacturing plants and launch them under their own brands,” said Saleem.

“The most prominent such brand is Tecno. It started off with relatively simple phones but is now offering more sophisticated smartphones and is very active in West and East Africa.”

The price of mobile broadband is falling across Africa thanks to the spread of fiber-optic links connecting to the new ocean cables that dot the continent’s coastline.

South Africa remains the largest smartphone market, with more than a million units being shipped each quarter, but IDC’s latest figures show Nigeria is rapidly gaining ground.

With the repercussions of the Arab Spring continuing to be felt strongly in some parts of the region, the economic situation in countries such as Egypt has deteriorated. Such economic constraints have had a negative impact on the top end of the market in the affected countries, with consumers moving toward lower-end feature phones as confidence waivers due to ongoing conflicts in the major cities.

Against this backdrop, IDC expects the North Africa region to see a decline in mobile shipments for the foreseeable future.

IDC forecasts the African smartphone market to double in volume over the next four years and account for close to a third of all handset shipments to the continent by 2017.

Feature phones remain the heart of the African mobile phone market, and IDC believes that as the number of mobile users increases across the continent, feature-phone volumes will remain strong despite the growth in smartphone shipments.

 


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E-Business

NITDA Identifies Key Barriers to Cybersecurity in Nigeria

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National Information Technology Development Agency (NITDA) has identified outdated frameworks, inadequate expertise, and low awareness as major barriers to effective cybersecurity interventions in Nigeria.

NITDA Identifies Key Barriers to Cybersecurity in Nigeria

Dr Ayodele Bakare, deputy director, Cybersecurity Department, NITDA, made this known on Friday during a meeting with a delegation from the United Kingdom (UK) in Abuja.

The discussion focused on building a national cybersecurity infrastructure.

Bakare highlighted that cybersecurity is a borderless issue, requiring both local and international collaboration as well as strategic interventions to address emerging threats.

He noted that while Nigeria has existing cybersecurity frameworks and policies, their effectiveness in tackling evolving threats—particularly those driven by Artificial Intelligence (AI)—remains questionable.

Some of the key frameworks he mentioned include the Cybercrime Act 2015, which was recently amended in 2024, and the Nigerian Data Protection Act 2023, both of which play a crucial role in shaping the country’s cybersecurity landscape.

“NITDA, seven years ago, released the National Public Key Infrastructure as a regulation. We also have other sectoral frameworks, such as the Risk-Based Cybersecurity Framework for financial institutions released by the Central Bank of Nigeria.

“Given the fact that we have all these frameworks, their effectiveness is still a question, and I think the first thing is for a rebase line on the basis that informs the existing frameworks.

“The majority of the frameworks were issued far before now, and there are emerging risks like AI-driven threats, and some of the frameworks that we have are not really addressing them,” he said.

Bakare also pointed out that despite ongoing public awareness efforts, cyber threats such as device code phishing remain widespread.

He shared a personal experience of nearly falling victim to such an attack, emphasising that many Nigerians are still unaware of modern cyber threats.

He called for enhanced, interactive awareness campaigns to better educate the public on cyber risks.

In addition, Bakare highlighted Nigeria’s shortage of skilled cybersecurity professionals, stating that the country has only about 8,300 cybersecurity experts for a population of 220 million. He stressed the urgent need to develop skills in the sector.

“We are looking for platforms that can provide an efficient way of training people, and we are also looking at collaborations that can help bring down the cost of cybersecurity certification courses.

“Averagely, you see Nigerians spending between 2,000 dollars to 5,000 dollars for this certification, which is very expensive, and reducing the cost will increase the number of experts,” he said.

Bakare also raised concerns about governance, risk management, and compliance among government institutions, revealing that NITDA is working on an audit regime to ensure adherence to cybersecurity frameworks.

He further noted the need for more efficient threat intelligence platforms that can gather, analyse, and share information on cybersecurity threats.

According to him, adopting cloud-based solutions could help institutions identify and mitigate external threats more effectively.

“The government is making efforts to ensure the management and effective utilisation of the National Public Key Infrastructure (PKI) to secure online transactions and communications in collaboration with stakeholders.

“For government institutions, we are working on a framework for Zero Trust, which should create an efficient platform.

“The platform will ensure that before you access any information-based system, either cloud-based or on-premise, you have to go through a Zero Trust platform.

“This is to ensure that digital trust is effectively maintained and that the incidences of data leakages are reduced,” Bakare said.

He added that NITDA is developing a National Cybersecurity Architecture that will consolidate various cybersecurity initiatives and frameworks into a single, unified strategy.

“We are working towards an architecture that will serve as the single source of truth for Nigeria’s National Cybersecurity Strategy and help streamline efforts for effective management of cyberspace,” he said.

 

 

 

 


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Microsoft Develops AI Reasoning Models to Rival OpenAI

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Microsoft is advancing its artificial intelligence (AI) strategy by developing its own AI reasoning models to compete with OpenAI, according to a report by The Information.

Microsoft Develops AI Reasoning Models to Rival OpenAI

This move is aimed at diversifying Microsoft’s AI offerings and reducing its reliance on OpenAI’s technology.

As part of this initiative, Microsoft has begun testing models from xAI, Meta, and DeepSeek as potential alternatives to OpenAI’s technology within its Copilot product.

This shift aligns with a growing industry trend toward cost-effective AI model development using “distillation” techniques.

Distillation involves training smaller AI models using insights from larger, more complex models, significantly lowering computational costs.

Companies such as DeepSeek have leveraged this method to develop powerful AI solutions at a fraction of traditional expenses.

Currently, Microsoft’s Copilot, an AI-powered chatbot integrated into Microsoft 365 and Windows 11, runs on OpenAI’s GPT-4 model.

By investing in the development of its own AI models, Microsoft aims to enhance Copilot’s capabilities while offering more tailored AI solutions to its users.

This strategic shift is expected to strengthen Microsoft’s position in the competitive AI market while providing greater control over its AI ecosystem.

 

 

 

 


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NITDA Alerts Nigerian Website Owners of Critical Security Flaw in Jupiter X Core WordpPress Plugin

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Nigerian website owners have been warned to be weary of security vulnerabilities in the Jupiter X Core plugin for WordPress.

NITDA Alerts Nigerian Website Owners of Critical Security Flaw in Jupiter X Core WordpPress Plugin

The warning was handed over by the National Information Technology Development Agency (NITDA), via its official X account.

According to the agency, the vulnerability, identified as CVE-2025-0366, poses a significant cybersecurity risk, potentially allowing attackers to take control of affected websites without authentication.

A security advisory from the Computer Emergency Readiness and Response Team Nigeria (CERNT.NG) noted that the flaw is an “unauthenticated privilege escalation vulnerability,” meaning attackers can gain administrative access or execute arbitrary code on websites using this plugin.

“A critical security flaw has been discovered in the Jupiter X Core plugin for WordPress, affecting websites using this popular theme framework,” the statement said.


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