Connect with us


Ideas, Startups That Could Benefit From #ProudlyMadeInAba Campaign



made in aba.jpg
Spread the love

Except you live in the Mass – you’d have noticed the renewed push for ‘Made In Aba’ support. TBWA with Support from The Ford Foundation is currently running a ‘Proudly Made in Aba Campaign.’

Aba is a cosmopolitan industrial city in the South-Eastern State of Abia in Nigeria. While Nigerians were more comfortable with imported products, not so many of them knew that perhaps some of the ‘foreign products’ were indeed ‘Made in Aba.’

In the ’80s, Aba was one of the industrial powerhouses of Nigeria. Years of neglect and lack of vision from leaders led to the decay of infrastructure and public utilities. This, in turn, led to many of the factories shutting down.

The factories could shut down but not the families who had no place to go. On the heels of the departing factory owners and devastation, ruin and oblique future, rose a generation of innovators and industrialists who fought neglect and lack of support to produce world-class goods/products fitting enough for the foreign market but not for Nigeria!

The story continued until Nigerians – beaten by the hard times occasioned by the loss of value from the recession and inflation arising from global oil price slump – suddenly realized that dependence on oil was a big mistake and started the #BuyNaijaToSaveTheNaira Campaign on Social Media.

The timing of the #BuyNaija Campaign coincided with the ascendance of Governor Okezie Ikpeazu who quickly seized the moment to launch the Made in Aba campaign.

However, it is TBWA in partnership with The Ford Foundation that have taken the campaign to heights hitherto unimagined.

Everywhere you turn from social media to International Television, the #ProudlyMadeInAba campaign sticks out. That the campaign is successful isn’t debatable, but, are the people on ground aware and positioning for the benefits of this campaign? There’s a consensus for a massive knowledge/technology intervention in the city to help modernise and position the hard working business people in Aba to reap benefits of this campaign.

This presents huge opportunities for startup in different areas and this article will shine light on some of those.

Quality Control / Assurance Agency
The #ProudlyMadeinAba campaign is reconstructing the narrative and perspective of how business is done in the region while also showcasing the volume of quality products being produced in the space. This no doubt will raise awareness and  increase demand for goods and services.

Any company that can figure out how to convince the manufacturers to pay for QA, while earning the trust of the rest of the world will no doubt be in business. And this can be replicated across the other manufacturing hubs/clusters across Nigeria.

Startups also can set up training facilities and modular courses to teach quality/standard concepts and procedures to meet with global best practices.

Easy to use training courses that could utilise innovative mobile technology to help manufacturers in Aba seem like a big enough market that can be replicated in other hubs.

Innovative Logistic solutions will definitely be worth the time and energy. Existing companies might want to look into expanding there. The solution(s) must be centred around shortening the delivery time and security of products while considering cost.

Marketplace Solutions
Technology driven Marketplace Solution will also benefit. The website and app development market around Aba is about to peak. Companies offering these services might want to set up shops now.

Business Process Automations
Technology driven Automation processes will soon be in high demand. As business struggle soon to meet-up with increase in demands, they’d be looking for ways to improve efficiency and maximise profit.

Tax & Statutory Compliance Consulting
Startups also have a huge market opportunity in building a business around creating solutions for the public sector. Areas to consider majorly should include modernizing taxation processes in the various markets and manufacturing clusters in Aba. Taxes and other related compliance matters are easily sorted out both for businesses and for the agencies (both private and public).

These don’t scratch the many opportunities that are present and open for startups to benefit from as the #ProudlyMadeInAba campaign continues and its impact grow more and more.

 Joshua Triumphant contributed to this article.


Nigeria CommunicationsWeek believes that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. So since 2007, we have devoted our energy to independent reportage of technology and how they affect lives.

Continue Reading


FG Can Tap $13Bn New Tax Revenue with Digital ID Programmes



Spread the love

Nigeria is seen generating $13 billion in additional tax revenue if she could digitalise her identification programmes.


This is according to a new McKinsey Global Institute report, which claims that high adoption of digital ID with the right principles can help unlock 3 percent economic value equivalent of GDP in advanced economies and as much as 6 percent in emerging economies on average.


The report, which offers a framework to understand the potential economic impact of “good” use of digital ID, analyzed nearly 100 ways in which digital ID can be used, with deep dives into seven diverse economies: Nigeria, Ethiopia, Brazil, China, India, the United Kingdom, and the United States.


“We estimate that Nigeria could use digital ID to expand the tax base to include informal income and reduce fraud and errors in tax filing to generate more than $13 billion in additional tax revenue. Nigerians could save 1.8 billion hours annually from efficient services that reduce the need for travel to and from government offices and filing of physical paperwork,” said Fiyinfolu Oladiran, a McKinsey partner.


Eyitope Kola-Oyeneyin, Nigerian-based Partner at McKinsey equally said the Digital ID potential for Nigeria is significant and that based on MGI estimates, Nigeria could capture economic value equivalent to 5 to 7 percent of GDP by 2030 from greater formalization, fraud reduction, increased tax revenue, and financial inclusion.


“Scaling Digital ID in Nigeria has to be a top priority for enabling inclusive growth,” he said.


Around the world, governments and businesses are implementing digital identification programmes with mixed results and adoption levels. Yet when carefully designed, “good” use of digital ID programs can help people participate more fully in their economy and society, which can create enormous economic value and inclusive growth, the report said.


“We find that three-quarters of the potential economic value of digital ID could accrue to individuals in Nigeria, making it a powerful key to inclusive growth, while the rest flows to private-sector and government institutions,” said Rogerio Mascarenhas, managing partner of McKinsey’s Nigeria office.


He added that the largely informal and self-employed workforce skews the overall benefits of digital ID toward individuals, who could receive 74 percent of the total overall value.


He started that Nigeria’s unmet financial needs are significant. 60 percent of the adult population, or about 64.5 million individuals, do not have a bank account and therefore may be cut off from access to credit or the ability to deposit income.


“The World Bank found that 18 percent of the unbanked population in Nigeria cited a lack of identification documentation as the primary reason for not opening an account. We estimate that increased lending to individuals and businesses resulting from an expanded deposit base could generate up to $21 billion in additional investment by 2030,” says Amuche Okeke-Agba, a McKinsey partner.

Continue Reading


FG restates Support for Galaxy Backbone eGovernance Programme



Spread the love

Boss Mustapha, secretary to the Government of the Federation, has said that the the Federal Government will continue to support Galaxy Backbone Limited to ensure efficiency in its e-governance programme.


Willie Bassey, director of Information in the Office of the SGF in a statement on Friday in Abuja, said that the SGF stated this during a visit to the Galaxy Backbone.


Mustapha said the federal government had committed huge investments in the development of Information and Communication Technology sector of the economy.


He said efficiency and effectiveness in the sector would help deliver on government’s e-governance programme.


According to him, the training of 1,000 public servants on e-governance will enhance the efficiency and productivity of officers in the service.


The SGF said that Galaxy Backbone had recorded remarkable achievements in the development of ICT in the country.


He said that the achievements of the organisation would enhance the deployment of ICT to drive government programmes and policies.


Earlier, Yusuf Kazaure, managing director/chief executive officer of the Galaxy BackBone, said the organisation had covered 11 states and the FCT in its e-governance programme.


He said that the areas already covered were under the first phase of the programme, adding that efforts were on to commence the second phase which would cover the entire country.


He said with continued Federal Government support, the organisation would continue to deliver on its mandates.

Continue Reading


Gartner Predicts Global IT Spending to Grow 1.1% in 2019



Spread the love

Worldwide IT spending is projected to total US$3.79-trillion in 2019, an increase of 1.1% from 2018, according to the latest forecast by Gartner.

“Currency headwinds fuelled by the strengthening US dollar have caused us to revise our 2019 IT spending forecast down from the previous quarter,” said John-David Lovelock, research vice president at Gartner. “Through the remainder of 2019, the US dollar is expected to trend stronger, while enduring tremendous volatility due to uncertain economic and political environments and trade wars.

“In 2019, technology product managers will have to get more strategic around their portfolio mix by balancing products and services that will post growth in 2019 with those larger markets that will trend flat to down,” said Lovelock. “Successful product managers in 2020 will have had a long-term view to the changes made in 2019.”

According to Gartner the datacentre systems segment will experience the largest decline in 2019 with a decrease of 2.8%.

The research and market analysis firm says this is mainly due to expected lower average selling prices (ASPs) in the server market driven by adjustments in the pattern of expected component costs.

The shift of enterprise IT spending from traditional (non-cloud) offerings to new, cloud-based alternatives is continuing to drive growth in the enterprise software market.

In 2019, the market is forecast to reach US$427-billion, up 7.1% from US$399-billion in 2018. The largest cloud shift has so far occurred in application software.

However, Gartner expects increased growth for the infrastructure software segment in the near-term, particularly in integration platform as a service (iPaaS) and application platform as a service (aPaaS).

Lovelock added, “The choices CIOs make about technology investments are essential to the success of digital business. Disruptive emerging technologies, such as artificial intelligence (AI), will reshape business models as well as the economics of public- and private-sector enterprises.

“AI is having a major effect on IT spending, although its role is often misunderstood. AI is not a product, it is really a set of techniques or a computer engineering discipline. As such, AI is being embedded in many existing products and services, as well as being central to new development efforts in every industry.

Gartner’s AI business value forecast predicts that organisations will receive $1.9 trillion worth of benefit from the use of AI this year alone.”

In November 2018 Gartner said IT spending in Europe, Middle East and Africa (EMEA) would reach US$973-billion in 2019, representing a 2% increase compared with 2018.

Lovelock was quoted at the time as saying: “2018 is not a good year for IT spending in EMEA. The 5.8% growth witnessed in 2018 includes a 4% currency tailwind driven by the euro’s increase in value against the US dollar.”

Continue Reading


Copyright © 2017 Communication Week Media Limited.