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Intelligent Connected Machines to be a Major Part of Life by 2030 – Ericsson

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Consumers expect connected technology to become more flexible and interactive going forward and see devices enabling more pro-active, and even creative choices in a wide range of everyday life situations by 2030.

The tenth edition of the Ericsson ConsumerLab 10 Hot Consumer Trends report highlights consumer predictions about the various roles that connected intelligent machines could take on going forward. Each of these roles could be seen as new service areas, opening a range of opportunities for 5G service providers to gradually extend intelligent networks to their customers.

At Ericsson Research, our vision is that advances in AI and cellular communications technology will enable connected intelligent machines to securely communicate across the networks of tomorrow. In the process, they could make the world more responsive to consumer needs than ever before, given that consumers predict intelligent connectivity to enable services that go way beyond the mobile broadband experiences of today.

Based on long-standing global trend research, the ConsumerLab 10 Hot Consumer Trends 2030 report represents the expectations and predictions of 50 million early technology adopters across 15 major cities.

In this study, respondents rated 112 connected intelligent machine concepts, ranging from a human-centered to a more rational perspective. The result is an overview of the 10 roles consumers expect connected intelligent machines to take in everyday life by 2030. Each trend in the report depicts a specific role that such machines could take.

Dr. Michael Björn, Head of Research Agenda, Ericsson Consumer & IndustryLab, and author of the report, says: “I was surprised to see that consumer expectations on smarter connectivity are higher than for any other connected intelligent machine type. The Connectivity Gofers trend includes predictions that devices will intelligently adapt to any signal, with use of cellular, Wi-Fi and fixed connectivity being seamless, as well as smart signal locators that guide users to spots with optimal coverage even in crowded areas.”

“This points to opportunities for 5G service providers to gradually extend intelligent networks to cover a whole range of new services for their customers, and each of the machine roles we present in this report could be seen as a whole new service area.”

“The Community Bots trend, for example, highlights the role machine intelligence could take in providing much needed community services. The Explainers puts forward the idea that all connected devices need to be able to explain themselves to users, and Sustainability bots focuses on the increased need for localized intelligent climate advice going forward.”

“What all of these potential services have in common is that they rely on intelligently communicating across devices and thus puts the networking aspect even more in the front seat than today.”

The 10 Hot Consumer Trends for 2030

  1. Body bots: Get a power-up – 76 percent of consumers predict there will be intelligent posture-supporting suits.
  2. Guardian angels: Three-quarters believe that privacy guardians will help fool surveillance cameras and block electronic snooping.
  3. Community bots: Seventy-eight percent believe electronic watchdog services will alert neighborhood allies to any trespassers.
  4. Sustainability bots: Future weather will be extreme – 82 percent believe devices will share data and warn about local rain torrents or heat blasts.
  5. Home officers: WFH uninterrupted – 79 percent say smart speakers will project noise-canceling walls around the home office space.
  6. Explainers: Over 8 in 10 predict automated financial management systems that explain how your investments are handled.
  7. Connectivity gofers: Smart signal locators will be able to guide you to optimal connectivity spots, say 83 percent of consumers.
  8. Baddie bots: A baddie bot that can be trained to carry out burglaries or attack other people is wanted by 37 percent of AR/VR users.
  9. Media creators: Machines will curate content. Sixty-two percent think game consoles will make original games based on their game play.
  10. Bossy bots: Around 7 in 10 believe that social network AIs will understand your personality and build up a circle of friends that is good for your mental and physical wellbeing.

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NCC Calls on Judiciary to Champion Nigeria’s Digital Transformation

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Nigerian Communications Commission (NCC) has emphasized the judiciary’s crucial role in Nigeria’s digital transformation. During the Annual Workshop for Judges on Legal Issues in Telecommunications, Executive Vice Chairman Aminu Maida highlighted the judiciary’s reliance on digital tools to enhance justice delivery.

He stressed the need for special protections for telecommunication infrastructure, which faces disruptions from vandalism, theft, and restricted access.

Maida called for judicial support to implement the Presidential Order designating telecommunications infrastructure as Critical National Information Infrastructure.

This order prohibits unauthorized actions against such infrastructure without a lawful court order.

The judiciary’s role in protecting fundamental rights, enforcing digital contracts, and developing digital jurisprudence is vital for Nigeria’s digital transformation.

Chief Justice of Nigeria, Justice Kudirat Kekere-Ekun, commended the NCC’s efforts to protect consumers from unfair practices and emphasized the judiciary’s commitment to the telecommunications sector.

She highlighted concerns such as cybersecurity risks, consumer data protection, and the need for improved dispute resolution frameworks within the digital economy.

The workshop aims to equip judicial officers with the technical expertise required to address emerging legal challenges in telecommunications.

Nigeria’s digital economy has significant growth potential, with projected revenues of $18.30 billion by 2026, expected to create employment opportunities, reduce poverty, and promote innovation.

The NCC is working with key stakeholders to ensure the seamless implementation of the Presidential Order and to keep Nigeria competitive in the global digital economy.


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Empowering Nigerian Entrepreneurs: 15Wins Ventures Unveils Z-Habitat Hub

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15Wins Ventures, a Dutch-based venture builder, officially launched Z-Habitat Hub in Lagos on Thursday, October 24, 2024, marking a new chapter in the company’s efforts to support innovation and entrepreneurship in Nigeria.

L-R : Nelson Tosin Ajulo, Chief Executive Officer, 15Wins Ventures; Michel Deelen, The Netherlands Consul General in Lagos; Valkamiya Ahmadu, Senior Policy Advisor on Economic & Political Affairs Netherlands Embassy, Abuja; Sonia Onovughakpo Fajusigbe, Policy Advisor on Entrepreneurship, Youth Employment & Health Care, Consulate General of the Netherlands in Lagos; Bengt van Loosdrecht, Ambassador of Netherlands to Nigeria, during the grand unveiling of the Z-Habitat Hub, Nigeria’s most advanced incubation hub at Ago Palace, Lagos on October 24, 2024.

The launch was attended by key dignitaries, including The Netherlands Ambassador to Nigeria, His Excellency Bengt van Loosdrecht; The Netherlands Consul General in Lagos, His Excellency Michel Deelen; Sonia Onovughakpo Fajusigbe, Policy Advisor on Entrepreneurship, Youth Employment & Health Care, Consulate General of the Netherlands in Lagos; Valkamiya Ahmadu, Senior Policy Advisor on Economic & Political Affairs (Abuja); and Adebola Adebowale, Chief Program Analyst for Lagos State.

Commenting on the significance of Z-Habitat in driving innovation and creating equitable opportunities for underserved communities, His Excellency Bengt van Loosdrecht said, “We see Z-Habitat Hub as a powerful connection point – a place where ideas can take root and thrive through collaboration.

“Many people in the west do not realize that Nigeria is a country on the brink of transformation.

“The domestic private sector, driven by young, well-educated individuals, is flourishing. This is a dynamic I have seen in other rapidly developing regions, and I believe Nigeria’s youth are on the cusp of an exciting future.’’

His remarks preceded the ribbon-cutting ceremony, which officially opened the hub’s doors to the Nigerian innovation ecosystem.

The Z-Habitat Hub will host various programs, including workshops, mentorship sessions, and networking events, all aimed at empowering Lagos’s startup ecosystem.

The hub’s mission aligns with 15Wins Ventures’ goal to build a sustainable foundation for African tech development, bridging resources from its base in the Netherlands to local talent in West Africa.

Reflecting on the vision behind Z-Habitat, Nelson T. Ajulo, Chief Executive Officer of 15Wins Ventures, highlighted the hub’s role as a transformative force within Lagos startup ecosystem.

“Z-Habitat is a place where technology, creativity, and entrepreneurial spirit come together.

“Our mission is to provide local entrepreneurs and creatives with the resources, mentorship, and networks they need to turn their ideas into impactful solutions,” he said.

“Through Zarttalent, we have trained nearly 500 students and provided scholarships to underserved women. Now, with Z-Habitat, we are expanding our commitment to empowering Nigeria’s youth and broader community.’’

Guests were welcomed with a guided tour of the facility, led by Nelson, offering a firsthand look at the state-of-the-art workspaces.

The event also featured an energetic performance by local drummers and a showcase of creative expressions by local artists.

The launch of Z-Habitat underscores 15Wins Ventures’ commitment to fostering homegrown innovation and providing a structured, supportive environment for Nigerian entrepreneurs.

As Lagos startup landscape continues to thrive, Z-Habitat is poised to play a critical role in helping entrepreneurs turn their ideas into impactful solutions that drive long-term growth.


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Treepz Drives Innovation, Wins Top Honors at African Union Event

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Treepz, Africa’s leading corporate mobility startup, has been awarded the Best Startup Pitch in Africa at the 15th Annual African Union Private Sector High-Level Conference, held in Lusaka, Zambia on October 31st – November 2nd, 2024.

Amidst the line-up of startups that pitched at the conference, this award, organized by the Global Innovative Initiative Group (GIIG), was presented to Treepz in recognition of its innovative contributions and significant impact on transforming the mobility landscape across Nigeria, Ghana, Uganda, and Kenya.

In addition to winning the Best Startup Pitch in Africa award, Treepz was recognized across the continent and was awarded $5000 and $3,500 from the African Export-Import Bank (Afreximbank) and Google, respectively.

Commenting on the award, Onyeka Akumah, Founder and CEO of Treepz, stated, “We are honoured to have received several recognitions on the continent, including the Best Startup Pitch in Africa, for our work in the mobility sector across four countries”.

“We are also grateful to Jo Griffiths, Founder of GIIG for the extended invitation to pitch at the prestigious African Union private sector conference.

“The invitation speaks to our footprints in Africa and how we have consistently delivered exceptional mobility services to our customers, both home and beyond”, Onyeka added.

Global Innovation Initiative Group (GIIGvelopment and People at Treepz delivered the pitch and received the award on behalf of the startup.

She expressed her excitement, noting that Treepz is well-positioned to significantly empower millions of daily commuters through the advancement of shared mobility across Afric) is a venture capital investment firm committed to enabling African tech entrepreneurs to thrive in businesses that pioneer innovative global solutions that meet the most pressing challenges of the time.


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