Broadcasting
IP System Key to Unlocking Scientific Potential of Traditional Knowledge for Humanity – DG NCC

As the world commemorates this year’s Intellectual Property (IP) Day, Mr. John O. Asein, Director-General of Nigerian Copyright Commission (NCC), has declared that effective application of intellectual property could assist Nigeria to unlock the vast potentials of its traditional knowledge to empower more communities to become global players in the fields of science and medicine.
In a statement marking the World IP Day 2020 on 26th April, the NCC Director-General called on academics and researchers to explore and provide empirical, IP driven support to help refine, validate and propagate our traditional knowledge for the benefit of humanity.
X-raying the theme of the Day, “Innovate for a Green Future”, Mr. Asein stated: “The world can no longer ignore the consequences of unwholesome practices and innovations that threaten ecosystems, distort climatic conditions, deplete farm yields and foist untold hardship on people. The way out is to subscribe to environment-friendly innovation. This should be complemented by increased investment in green technology to achieve a low-carbon future for our world”.
He observed that the COVID-19 pandemic that has crippled virtually all sectors and industries has exposed the fragile ecosystem of the world in which we live, “and reminds us of the need to use technology, creativity and innovation in a balanced, responsible, human-friendly and sustainable manner”.
“It shows the vulnerability of developed and developing countries alike and how the choices made in one part of the world today could affect and shape our common destiny tomorrow”, he added.
According to him, “Despite the apocalyptic prognosis about the ongoing pandemic, the global response to it has been reassuring that humanity is able to use its collective power of creativity and innovation to overcome the challenge.
Here in Nigeria we are proud of the early indications of possible solutions in our traditional knowledge systems.”
The Director-General emphasised that Nigeria must harness its rich diversity of traditional knowledge, and through a careful infusion of the modern intellectual property system, provide both positive and defensive protection for its traditional knowledge.
He stressed that, with intellectual property, it could unlock its vast potentials and empower more communities to become global players in the fields of science and medicine.
The NCC DG indicated that the World Intellectual Property Organisation (WIPO) proclaimed 26 April yearly as a Day to raise awareness on the importance of IP – copyright, trademarks, patents and designs – and celebrate the contributions of creators and innovators.
He added that while humanity has benefited immensely from the advancements, it has also faced mounting challenges brought about as a by-product of those advancements.
“The depletion of the ozone layer, increasing global warming, acid rain, ocean plastic waste, water pollution, are some of these by-products that threaten humans, animals and the planet on which we coexist.
On the social spectrum, one may also worry about the ease with which fake and malicious news are digitally manipulated and circulated at the touch of a button. Such abuse of images and social media postings poses a threat to the integrity of traditional knowledge dissemination channels”, he remarked.
Observing that there was no better time than now for the world to appreciate the consequences of the daily choices we make in different areas of human life, Mr. Asein stated: “A green future should be one that also guarantees the protection of the nation’s biodiversity and the sustainable use of appropriate innovation, including traditional knowledge, to find simple, safe and sustainable solutions for daily challenges in health, wellbeing, food, shelter and environmental safety.
This would complement Government’s ongoing efforts at self-sufficiency and the vision for Nigerians to “grow what we eat and consume what we make”.
According to him, “The 2018 Global Innovation Index released by WIPO forecasts that by 2050, 85 percent of the world’s primary energy needs would be derived from renewables, such as solar, wind, and geothermal power.
“Countries are therefore encouraged to develop policies that support renewable energy. Fortunately, Nigeria is well endowed and it is already taking steps towards boosting the country’s performance index in the field of green technology.”
The Director-General urged everyone to embrace the campaign for a green future, adding that the Commission would continue to give institutional support as part of a national strategy for a balanced and robust intellectual property system that works for the wellbeing of the earth and the benefit of all.
“On this occasion of the 2020 World Intellectual Property Day, stay well, keep safe and have a wonderful celebration”, he stated.
Broadcasting
Product Strategy and Portfolio Management

In today’s rapidly evolving tech world, a hit product can really lift a company. But as businesses get bigger, they often end up with many different products and features. The challenge? Making sure all these pieces work together to help the company succeed in the long run. It’s like walking a tightrope, balancing what each product needs with the company’s overall goals. It goes way beyond just planning one product’s future.

Reuben Nkemjika Obasi
Here’s Reuben Nkemjika Obasi, a senior product manager who’s great at organizing product strategies on a large scale. Many product managers are good at guiding a single product from start to finish. Reuben, though, is skilled in running a whole group of products and features.
He brings the smart thinking needed to handle this mess, making sure every product, every feature, and every investment lines up with the company’s main business aims. He helps build a strong, unified product system.
One thing Reuben deals with daily is the push and pull between quick wins and long-term goals.
It’s a key tension in product management: hitting short-term targets like quarterly revenue while also developing the core products that will fuel growth later on. Reuben uses his knowledge of market trends and user habits to set up a way to prioritize things that allow for both. He makes sure a product’s plan includes features for immediate results and bigger projects that create a lasting foundation.
This balance is clear in how he handles several products. He knows each product in a group has a different job and is at a different point in its life. He uses his skills to sort products, like Google had to do with Google Meet, Google Duo, and Hangouts.
By figuring out which products are driving growth, which are making money, and which are old systems, he can adjust his strategy for each one. That way, they all get the right focus and resources.
Deciding where to put resources is super important. At big companies, there’s never enough people in engineering, design, and marketing.
Reuben has to make tough calls about where to invest those resources to get the most out of them. He uses information to judge plans across the board, balancing the possible impact of adding one new thing to an old product with the work needed to update a product that’s growing fast.
His choices are a careful mix of market numbers, limited resources, and what the company wants to achieve in the long run.
One of the hardest but most important things in product portfolio management is knowing when to retire a product. Markets change fast, and sometimes a product has just run its course. Google has faced this many times with its messaging tools.
Reuben is skilled at guiding this process, and he knows it calls for both understanding and clear thinking. He makes a plan to end a product responsibly, giving users a simple way to move to a newer, better product, keeping problems to a minimum and keeping users happy.
It’s not just about turning a product off, it’s about handling the change smoothly. Reuben manages a careful plan for talking to users, giving them clear instructions and help, and making sure their information and experiences are saved as much as possible. This planned goodbye keeps users from getting annoyed and lets the company focus its work and resources on its most products, like when Google focused on Meet.
Ultimately, Reuben Nkemjika Obasi helps turn a bunch of separate products into a product system that is connected and strong. He’s a leader who thinks ahead and uses data to make smart choices that push a company forward. His skills in product portfolio management ensure a company’s product investments aren’t just quick reactions but a thought-out plan for growth and success over time.
Broadcasting
SERAP, Editors Sue Niger Governor over Badeggi FM Shutdown Threat

Socio-Economic Rights and Accountability Project (SERAP) and the Nigerian Guild of Editors (NGE) have filed a lawsuit against Umar Bago, Niger State Governor, and the National Broadcasting Commission (NBC) over what they described as “the ongoing intimidation” of Badeggi FM Radio, Minna, and the threat to shut down the station.
This was contained in a statement on Sunday by Kolawole Oluwadare, deputy director, SERAP, accusing NBC of failing to stand in defence of the local station.
PUNCH Online had reported that Bago ordered the closure and the revocation of the licence of Badeggi Radio 90.1 FM in Minna over alleged public incitement.
However, in suit number FHC/L/CS/1587/2025, filed last Friday at the Federal High Court, Lagos, SERAP and NGE are seeking to determine “whether by Section 22 of the Nigerian Constitution 1999 (as amended) and section 2(1)(t) of the NBC Act, the NBC has the legal duty to protect Badeggi FM from the ongoing intimidation from the governor.”
They are also seeking “an order of perpetual injunction restraining the Niger state governor and NBC from further harassing, intimidating and/or threatening to shut down Badeggi FM radio, revoke its licence and profile the station’s owner.”
The groups argued, “The ongoing intimidation and threat by Mr Bago to strip Badeggi FM station of its licence, further threat to demolish the station’s premises and profile its owner is unlawful and a violation of the rights to freedom of expression, access to information, and media freedom.”
They described allegations of inciting violence against the station and its owner as “vague, unfounded and unsubstantiated and apparently made to silence the radio station.”
The suit, filed on behalf of SERAP and NGE by lawyers Kolawole Oluwadare, Oluwakemi Agunbiade, and Andrew Nwankwo, read in part, “The media plays an essential role as a vehicle or instrument for the exercise of freedom of expression and information – in its individual and collective aspects – in a democratic society.
“Intimidating, harassing and silencing critical or dissenting voices under the guise of vague and unsubstantiated national security concerns is a fundamental breach of the Nigerian Constitution and Nigeria’s international human rights obligations.
“The ongoing intimidation and harassment of Badeggi FM and its owner is capable of discouraging participation of the press in debates over matters of legitimate public concern ahead of the 2027 general elections.”
SERAP and NGE are therefore asking the court for the following reliefs, “A declaration that by the combined provisions of Section 22 Nigerian Constitution and section 2(1)(t) of the National Broadcasting Act, the NBC is obligated by law to protect Badeggi FM station and other broadcasting outlets in Nigeria from undue interference from unauthorised persons or entity.
“A declaration that the failure and/or neglect of the NBC to protect and defend the independence of the radio station against arbitrary executive interference constitutes a breach of its statutory duty to ensure fair, independent, and lawful broadcasting practices in Nigeria.
“A declaration that the ongoing intimidation and threat issued by Mr Bago to strip Badeggi FM station of its operational licence and further threat to demolish the station’s premises is unlawful and a violation of the rights to freedom of expression, access to information, and media freedom.
“A declaration that the threat issued by the Bago to strip Badeggi FM radio station of its operational licence encroaches upon the statutory powers of the NBC as provided for under section 2 of the National Broadcasting Commission Act.
“An order of perpetual injunction restraining the governor and NBC, its agents and privies from harassing, intimidating and/or threatening to revoke the operating licence of Badeggi FM station or any other broadcasting outlet in Niger State.”
It was said that no date has been fixed for the hearing of the suit.
Broadcasting
Amaarae Crowned Spotify’s EQUAL Africa Artist for August

Spotify has named Ghanaian trailblazer Amaarae as the EQUAL Africa artist for August, spotlighting her as one of the continent’s artists who continues to push creative and cultural boundaries with every beat, lyric, and look.
Amaarae, born Ama Serwah Genfi, raised between Ghana and the U.S.A often pulls her musical inspiration from the cultures and genres she grew up with. She has consistently pushed the boundaries of sound and identity, with her unique fusion of alternative, pop, R&B, and Afrobeats cementing her place as a singular voice in modern music.
Her musical journey took a turn in a computer lab in Ghana in 2009, where she taught herself to make beats on a cracked version of FL Studio. That moment sparked the fire for a career that would go on to produce game-changing projects like “The Angel You Don’t Know” and global hits such as “SAD GIRLZ LUV MONEY”.
Amaarae’s inclusion on Spotify’s Global Impact List for the first half of the year, highlighting the most-exported Ghanaian songs, was no surprise. She has become a symbol of how African music is travelling further, faster, and louder than ever before.
With her latest album BLACK STAR she returns to her Ghanaian roots with bold energy, crafting what she calls a “rallying cry for youth culture around the world. This album is bringing the alternative community to the forefront and being fearless about that.”
“I navigate the music world with balance, willpower, and strength. The challenges are real, don’t get me wrong, but I put my blinders on, lock into tunnel vision, and get to work. And when I come across another woman on the journey, especially a Black woman, I do my best to share knowledge, create opportunities, and lighten the load where I can,” says Amaarae.
As part of Spotify’s EQUAL programme, which amplifies women’s voices worldwide, Amaarae joins a growing list of African women shaping the future through sound and self-expression.
“Amaarae embodies the spirit of boundary-pushing creativity that EQUAL stands for,” says Phiona Okumu, Spotify’s Head of Music for Sub-Saharan Africa. “Her artistry is bold, distinct, and unapologetically authentic – qualities that continue to inspire a new generation of artists across the continent and beyond.”
We sat down with Amaarae to learn more about her and her music:
1. What is that one surprising thing your fans might not know about you?
Amaarae: I’m one step away from being legally blind! My vision is a -7 and I have astigmatism!!
2. When did you realise that making music was in your destiny and what is your WHY for pursuing this craft?
Amaarae: When I moved back home to Ghana in 2009, I was learning how to make beats and record myself at the back of the computer lab. Someone had installed a cracked version of FL.
3. Which African songs or artists did you grow up listening to?
Amaarae: The list goes on and on. Daddy LUMBA (RIP), Terri Bonchaka, MzBel, Abrewa Nana, Obrafour’s legendary album Pae Mu Ka, Sarkodie, Kwadwo Antwi. I could go all day.
4. To someone who has never heard your music, how would you describe the sound, tone, and style?
Amaarae: Let’s encourage listeners to be curious and adventurous! If you’re reading this and you’ve never heard my music, I dare you to go listen! And tell me how YOU would describe my sound.
5. Any advice for someone dreading following their dreams?
Amaarae: The regret does more damage than the effort.
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