It was a landmark day at Konga Communications as the team from the National Broadcasting Commission (NBC) paid a working visit to the studios of KongaTV and KongaFM 103.7 recently.
L-R: Team Lead, KongaTV, Ayo Jimi; NBC Lagos Zonal Director, Raphael Akpan; Head, KongaTV and KongaFM, Ifeoma Ajumobi; National Broadcasting Commission Director General, Charles Ebuebu; Director Public Affairs, NBC, Susan Obi; Team Lead Technical, KongaTV and KongaFM, Ahmed Jaiyeola; Team Lead, KongaFM, Chidi Okenne
The visit marked a significant step in the station’s journey toward delivering high-quality, engaging, and regulatory-compliant content.
Led by Charles Ebuebu, director general, NBC, the delegation also included: Raphael Akpan, Lagos Zonal director, and Susan Obi, director of Public Affairs.
They were warmly received by the leadership of Konga Communications, including: Ifeoma Ajumobi Head (KongaTV and KongaFM); Ayo Jimi, team tead KongaTV; Chidi Okenne, team lead KongaFM, and Ahmed Jaiyeola, team lead Operations.
The NBC’s visit was both insightful and productive, with the regulatory body offering invaluable feedback and guidance on content direction and operational standards.
Emphasizing the importance of community engagement and responsible broadcasting, the NBC urged KongaTV and KongaFM to incorporate climate change sensitization into their programming and scheduling.
This is a crucial move in the global fight for environmental awareness.
Furthermore, the commission stressed the need for the station’s content to reflect at least 70 percent commerce-related programming and 20 percent news, aligning with Konga’s core mission to bridge the gap between entertainment and commerce.
The NBC also advised the station to actively encourage audience feedback, creating an open channel for listeners and viewers to share their perspectives, no matter how critical.
Speaking on the visit, Ms Ajumobi, expressed gratitude for the NBC’s support and reaffirmed the station’s dedication to upholding the highest standards of broadcasting.
“We are incredibly honored to host the NBC team and gain from their wealth of experience and insight. Their feedback gives us a clear roadmap to strengthen our content, enhance audience engagement, and ensure we stay true to the NBC code. At KongaTV and KongaFM, we are fully committed to creating innovative, commerce-driven, and informative programming while also championing important causes like climate action and community development. This visit has further inspired us to raise the bar,” Ajumobi said.
As KongaTV and KongaFM continue to grow their reach and impact, the collaboration with NBC is a testament to their resolve to deliver quality content that educates, entertains, and empowers. The future is bright, and Konga Communications is ready to lead the charge.