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E-Business

Konga Named Most Innovative e-commerce Brand in Africa

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A new consumer-focused survey has projected Konga as the most admired and innovative e-commerce company on the African continent.

The survey, which was published on March 15, 2023, coincided with the World Consumer Rights Day.

The market-wide consumer-based survey examined the current state, performance and growth path of e-commerce in Africa. The poll, which cut across multiple consumer layers from youths to middle age and Boomers returned a promising verdict on Konga, identifying it as the fastest growing e-commerce company in Africa.

The survey carried out by DigiPundits, a pan-Africa digital research and marketing firm returned the same verdict on Konga as previous independent surveys, all of which placed Konga top of the pack in the areas of pocket-friendly pricing, operational efficiency, and the courage to take responsibility whenever a hitch occurs.

When asked which of the e-commerce companies in Africa they would wish to work with, most of the respondents, mainly youths, said they preferred Konga as a potential workplace of choice.

Respondents described Konga as highly responsive, ambitious and bullish in its deployment of technology to scale-up operations. They also ranked Konga high as a responsible corporate citizen. Respondents recalled that during the Covid-19 lockdown when they had to rely more on e-shopping, Konga stood out not only in making sure that prices of goods were heavily discounted with free, real-time delivery, but also in going a step further to supply thousands of families nationwide with essential food items, free of charge.

In addition, Konga was adjudged the most emotionally intelligent e-commerce company. Its partnership with a number of big brands ensured that consumers got their household needs with free toppings delivered to them hassles-free during the lockdown. Indeed, Konga’s strategic partnerships with manufacturers of sundry consumer goods has made it a one-stop shop for diverse brands of fast-moving consumer goods (FMCGs) which has triggered a spike in traffic to Konga’s online platform and physical stores.

The e-commerce giant’s unique composite  – online-offline model – was also cited as a unique differentiator over competition. The existence of Konga brick-and-mortar stores nearer to the people across the country has made it easier for the e-commerce company to deliver goods and respond to emergencies ahead of others, the survey noted.

Respondents to the survey questions also cited ease of payment on Konga platform as one of the reasons they are loyal to the brand.  Konga launched KongaPay in 2015 in partnership with Nigerian commercial banks to ease the bottlenecks and check insecurity associated with online payments.  KongaPay, a secure and easy-to-use payment app for Konga customers and other users, stood out above the rest as it comes bundled with internal security and full compliance with extant KYC regulations that gives online payers peace of mind.

This innovation has, over the years, protected online shoppers on Konga platform against cyber crooks when they share sensitive information such as their bank or credit card details, contact information and address while processing transactions. KongaPay mirrors the Amazon payment platform with its convenient payment features.  The CBN-licensed mobile money wallet has equally been fully integrated with many banks in Nigeria which makes payment for transactions seamless and safe.

Konga was founded in July 2012 with just 20 staff.  But it has grown to an e-commerce giant in Africa with over 800 staff. It has received rave reviews as the most customer-friendly e-commerce company which unlike much of the competition, has a pedigree for vending original products because of its strong liaisons with global Original Equipment Manufacturers (OEMs).

Respondents to the survey disclosed that Konga has built a reputation for stocking only genuine products, thereby taking a stand against selling fake or substandard products. It practices What You See Is What You Get (WYSIWYG) which keeps it several steps ahead of the competition. Many respondents complained that often, some e-commerce companies advertise a product of superior quality but deliver the very opposite of what was advertised: a product of very poor quality.

Konga was acquired by the Zinox Group, a leading tech powerhouse, in early 2018 in what was regarded as the biggest corporate coup in Africa’s ICT ecosystem. Nobody saw it coming but that ambitious acquisition of Konga by Zinox Group and its subsequent merger with Yudala, another market maverick under the Group, has completely reset Nigeria, nay Africa, e-commerce market.

Nigeria, South Africa, Kenya, Morocco and Egypt were rated the top five e-commerce markets in Africa in the report.

 

 

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

E-Business

FG Enrolls 59,786 Inmates on NIN Platform

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Federal government  has said that it has successfully captured 59,786 inmates, representing approximately 74 percent of the total prison population into the National Identity Number (NIN) database.

FG Enrolls 59,786 Inmates on NIN Platform

This figure is based on a total of 80,879 inmates across 256 custodial centres across the country.

Abubakar Umar, spokesman, Nigerian Correctional Service (NCoS), Deputy Controller of Corrections, who made this disclosure in a statement issued on Sunday in Abuja, dismissed recent media reports alleging that the NIN registration had yet to begin in custodial centres.

Umar described such report as misleading, inaccurate, and not representative of the current situation.

According to Umar, the NIN registration exercise within the correctional facilities was ongoing and has achieved substantial progress.

He credited the achievement to collaboration between the NCoS and the National Identity Management Commission (NIMC), which has enabled successful enrollment of majority of inmates into the national identity database.

According to him, “As of June 7, 2025, a total of 59,786 inmates, roughly 74 percent cent of the total inmate population have been captured on the NIMC platform,” Umar said.

“Efforts are ongoing to register the remaining inmates, and necessary mechanisms have been established to ensure the seamless completion of the process.”

He emphasised that the assertion that NIN registration has not started in custodial centres was factually incorrect and overlooks the extensive work already carried out.

The Service reaffirmed its commitment to integrating all inmates into national data systems, including NIN registration, as part of broader efforts to support rehabilitation, reintegration, and digital inclusion for individuals in custody.

Umar also urged media outlets to confirm their information with appropriate authorities before publication to prevent the spread of misinformation that could undermine the Service’s progress and public understanding.


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NIMC Denies Blocking Police Commission from Verification Server

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National Identity Management Commission (NIMC) has clarified that all its verification service platforms remain fully functional and accessible to all authorized partners, including security agencies.

NIMC Denies Blocking Police Commission from Verification Server

Abisoye Coker-Odusote, DG, NIMC

In a statement on Thursday, the Commission firmly denied claims that it had denied the Police Service Commission (PSC) access to its verification server.

Dr. Kayode Adegoke, head of Corporate Communications, NIMC, described the reported “inability of the Police Service Commission to access the NIMC verification server” as misleading and inaccurate.

He suggested that any challenges faced by the PSC may be due to internal issues within the commission itself, not from NIMC’s end.

The statement reads: “To set the record straight, the NIMC granted verification access to all Nigerian Police formations for the verification of the National Identification Number (NIN). The NPF, PSC and other security agencies have been enjoying uninterrupted verification services for over five years.

“NIMC has provided top-notch verification services for recruitment into the Nigeria Police Force, as conducted by the PSC and at no time have there been any complaints or issues regarding NIN Verification by the NPF or PSC.

“The Commission has a robust and harmonious working relationship with the Nigerian Police Force and the Police Service Commission. The Information Communications and Technology (ICT) department of the Nigeria Police Force is actively managing the long-standing verification and integration service between the NIMC and all Nigeria Police formations.Entertainment tourism packages

“NIMC will continue to provide flawless verification services for the purpose of recruitment, security mapping, cybercrime control, and any other security matters.

“The framework by which NIMC provides services to the security agencies was recently restructured for standardization and effective implementation, following consultation with the Office of the National Security Adviser, and NPF has confirmed the verification services have continued to be available. We therefore believe that any service interruption experienced by PSC may be due to internal matters.

“NIMC is committed to providing excellent verification services to the PSC, NPF and all its partners but the terms and conditions inherent must be adhered to for uninterrupted flow of service.”


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Nigeria Strengthens Cybersecurity, Launches National Cleanup Plan

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Nigerian government, through the Office of the National Security Adviser (ONSA) and the National Information Technology Development Agency (NITDA), has announced a strategic collaboration to strengthen cybersecurity and clean up the nation’s cyberspace.

Nigeria Strengthens Cybersecurity, Launches National Cleanup Plan

Recognizing that cybercrime knows no borders, Nigeria also reaffirmed its commitment to fostering stronger global partnerships within the cybersecurity ecosystem.

This announcement was made during a press conference before the inaugural National Cybersecurity Conference, which is scheduled to take place in Abuja from July 9th to 11th, 2025.

Sa’ad Abubakar, national cybersecurity coordinator from the Office of National Security Advisor, said fighting cybercrime must take the whole of society and the whole of the government approach.

According to him, “Apart from the deterrent approach whereby government agencies such as Economic and Financial Crimes Commission (EFCC) arrest individuals, take them to court and prosecute them, the youth can be nurtured into better citizens who can showcase their capacity in better ways and be useful to the country.”

Similarly, Kashifu Abdullahi, director-general, NITDA,  also stressed the need for collaborative efforts in fighting cybercrimes.

According to him “Then, in addition to that, we also want to build a stronger global collaboration with the global cyber security ecosystem, because when you look at cybercrime in general, it doesn’t respect the borders.

“Someone can commit a crime from Ghana using a Nigerian ID in the US. So you can look at him physically in a different jurisdiction, pretending to be in another jurisdiction, committing the crime in another jurisdiction.

“So without that kind of synergy and working together, it will be difficult to address these challenges. The third one is challenge. The third one is getting an alternative to cybercrime for our kids in Nigeria. We have this as a major challenge.”

Inuwa further highlighted the upcoming conference’s importance, noting that it would tackle key issues through workshops, discussions on emerging threats, cross-border cybersecurity collaboration strategies, and training programmes.

He also announced that the National Cybersecurity Conference 2025 would feature the Cybersecurity Excellence Awards, recognising top contributions in the field.

The DG extended an invitation to global partners to collaborate with Nigeria in building a safer digital future.

The press conference was attended by notable figures, including Ahmad Sa’ad Abubakar, National Coordinator of, the National Cybersecurity Coordination Centre (NCCC); Hanniel Jafar, Representative of the President, of Cyber Security Experts Association of Nigeria (CSEAN); Ankit Shukla, Managing Director, QNA Marketing Management LLC and members of the press and other stakeholders.


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