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Kwesé Poised to Change African Narrative Through Innovative Content

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Mr. Zachary Wazara, Econet Media Executive
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Econet Media’s Pan-African broadcast network, Kwesé, is establishing new ways of delivering broadcasting services in a manner that will transform and change the African narrative.

 

Mr. Zachary Wazara, Econet Media Executive, stated this while addressing journalists during the opening of the Ultramodern Kwesé Customer Experience Centre, in Lagos recently.

 

Wazara said: “we are really establishing new ways of delivering broadcasting and I hope and pray that for you as people in the media you will be able to take advantage of this, and begin to put together that African narrative in a manner that will transform our continent. We are introducing competition, we are introducing a platform for the African narrative.”

 

He explained that, their focus is to make Kwesé a sports and entertainment destination for Africa, adding that Kwesé is about inspiring people and presenting them in an authentic sense.

 

He noted that Kwesé free sports (KFS) is a digital terrestrial television that is currently in 23 countries, and have signed up broadcasting agreement with Broadcasting Organisation of Nigeria (BON) to bring the world cup to vast majority of Nigerians, ordinarily not covered by pay TV.

 

“In Nigeria, for the world cup our KFS business has signed up with BON, so that, instead of 4.5 million pay TV customers watching the world cup, we can now take the world cup to between 100 and 120 million people.

 

“So the free to Air business is really intended to extend the reach to the population in Africa, recognizing the fact that, not everyone can afford pay TV.

 

“Now, the key thing is why KFS, because all sports when presented has always been on pay TV and KFS gives an opportunity to the average African out there to watch Formula 1, to watch NBA at the highest level, to watch boxing at the highest level, to watch every single sports that is out there, like crickets, soccer, rugby and so on, because Africa is been restricted to only soccer.

 

“But if our people are going to be integrated into the global economy, if our children are going to find opportunity like the Europeans, they have to take up careers in sports, look at Rafael Nadal and Roger Federer, both have made over 100 million US dollar because sports was for them a career.

 

“But the average African doesn’t see sports as a career, unless you do athletics, what we called running here in Africa.

 

“So our objective with this is to begin to introduce different types of sports at international level, so we can also inspire our kids to say listen , it’s not just about can you run, but there is tennis, there is rugby, and so on.

 

“That is primarily why we introduce KFS and we are with this in 23 countries.” he stated.

 

Wazara stated that, their objective is also to make sure that anyone out there can have satellite television, while pointing out that their satellite TV business has the best picture clarity in the market.

 

In his words, “we’ve got Kwesé TV which is our satellite business, which competes against other brands that you know out there in the market.

 

“In Nigeria the footprint of our satellite TV is that we’ve got the best clarity, than any other satellite TV.

 

“So our objective is to do with satellite television what was done with GSM prepaid.

 

“To make sure that anyone out there can have satellite television.

 

“I’ve been so inspired looking in Botswana, in Zimbabwe and in Zambia, to see mud houses and seeing a kwese dish sticking out there and a little solar panel on the side.

 

“That’s the kind of thing that we are looking at, where people are seeing a polar bear for the first time because there is national geographic, where people are seeing whales and other things for the first time.

 

“So we are excited to be working on this as part of the transformation of the African narratives.”

 

Wazara, also noted the addition of an App called Kwese iflix, created for mobile phone users, who like to watch content on their devices.

 

Ngozi Madueke-Dozie, General Manager, West Africa, Kwese iflix, speaking at the event said that the app also has live streaming specially for the Nigerian market.

 

She added that the Kwese iflix app subscription plans for watching contents ranges from a daily pass, to a 3-day pass, to 7-day pass and monthly subscription.

 

“Therefore, the subscription plans will attract different customers depending on what they can afford and how many days they want to tune in to their favorite programmes.

 

“The 30 days pass goes just for 1000 naira. The user gets to watch all the contents they want.

 

“At the World Cup for instance, 64 matches will be played. With just a 1000 naira, you get to watch all these matches on your phone.

 

“The seven days pass is 500 naira, the 3 days, 250 naira while the one day pass is 150 naira,” she stated.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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MTN, Lynk Global Make Africa’s First Satellite-to-Mobile Call

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MTN South Africa, in partnership with Lynk Global, has successfully conducted Africa’s first satellite-to-mobile phone call touted as a groundbreaking development.

MTN, Lynk Global Make Africa’s First Satellite-to-Mobile Call

This historic trial, conducted in Vryburg, North West province, marks a major step toward bridging connectivity gaps in underserved and rural regions across the continent.

The test involved making a voice call using a standard smartphone connected via a low-Earth orbit (LEO) satellite.

This innovative approach eliminates the need for traditional network infrastructure, providing a viable solution for remote areas with limited or no mobile coverage.

According to Charles Molapisi, CEO of MTN South Africa, this initiative aligns with the company’s broader strategy to extend network coverage to hard-to-reach areas.

“This achievement demonstrates our commitment to leveraging cutting-edge technology to ensure connectivity for all, regardless of location,” Molapisi stated.

The trial also assessed SMS capabilities over the LEO satellite connection, proving the technology’s potential for widespread application.

With successful implementation, satellite-to-mobile communication could revolutionise telecommunications in Africa, enabling digital inclusion and economic opportunities in regions previously disconnected from mainstream networks.

This milestone underscores the growing role of satellite technology in Africa’s telecommunications landscape.

By integrating satellite solutions with existing mobile networks, MTN and Lynk Global aim to provide seamless connectivity that overcomes traditional infrastructure challenges.

 

 

 


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Smart Treasure Investment Team’s Initiatives Eradicate Poverty, Says Aminu

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Samson Aminu
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Samson Aminu, also known as Smile, has described the Smart Treasure Investment Team (ST Team) as a transformative force that has empowered its members and significantly contributed to poverty eradication.

Samson Aminu

Aminu, a VIP 9 member of the team, shared his experiences on Friday during the official car presentation ceremony held at the regional office in Lagos. Having recently received a Lexus RX350 and an international vacation from the team, Aminu recounted how the organization has positively changed his life.

“The Smart Treasure Investment Team has really imparted my life positively and changed my status from zero to hero,” he said.

He revealed that his first earnings through the team allowed him to relocate to a new apartment and acquire gadgets. “I’ve purchased various items for myself and my family, and established an operational center in Ilorin,” he added.

The ST Team, according to Aminu, aligns its activities with the United Nations’ 16 Sustainable Development Goals (SDGs), which include youth empowerment, poverty eradication, support for education in rural areas, and community service.

“The ST Team has come to eradicate poverty in Africa and across the globe. We are teaching people how to catch fish by themselves and making them financially stable,” Aminu explained.

He highlighted the organization’s initiatives such as providing allowances to civil servants, feeding the elderly, orphans, and widows, and investing in agriculture to sustain local communities.

“If the ST Team lasts long for another three years, the government would be grateful to this project as it would bring peace and comfort to the society,” Aminu said.

He applauded the leaders of the organization, Dr. Harold and Mentor Tina, for their sincerity, honesty, and dedication to humanity. “I urge the government to support this project, which has brought significant change to Nigeria in just two years,” he said.

Aminu, who has over 15 years of experience in multilevel marketing, commended the team for its exceptional standards and sustainability.


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15-Year-Old Autistic Artist, Kanye, to Unveil World’s Largest Art Canvas on Autism Awareness Day

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Kanyeyachukwu Tagbo-Okeke, affectionately known as Kanye, has become a beacon of inspiration for Nigeria’s youth. The 15-year-old autistic artist is set to unveil what is expected to be the world’s largest art canvas by an individual on April 2, 2025, World Autism Awareness Day, at Eagles Square in Abuja.

Kanye’s journey began at the tender age of two when he first showed a proclivity towards art. Despite facing challenges associated with autism, Kanye has flourished as an artist, earning accolades and the nickname “Young Picasso” for his exceptional abstract paintings.

The young prodigy’s attempt at breaking the Guinness World Record started in November. 2024, as part of the Zeebah Foundation’s ‘Impossibility Is A Myth’ project. This initiative not only showcases Kanye’s extraordinary talent but also aims to raise funds for a state-of-the-art autism resource center in Abuja, highlighting the need for greater support and inclusion for individuals with autism.

Kanye’s story aligns with MTN Nigeria’s recent “Go Make A Difference” (Go M.A.D) campaign, which encourages Nigerians to take bold steps and create positive impacts in their communities. Onyinye Ikenna-Emeka, MTN’s Chief Marketing Officer, emphasised how Kanye embodies the Go M.A.D philosophy: “MTN’s mission is to connect people all over the world. Kanye is connecting art lovers, and people all over the world as well. He is a true icon, breaking barriers and proving that nothing is impossible”.

The unveiling event will be attended by key dignitaries, including FCT Minister Nyesom Wike, and Minister of Arts, Culture, Tourism and the Creative Economy, Hannatu Musawa. This high-profile support underscores the significance of Kanye’s achievement and its potential to inspire change.

Kanye’s father, Tagbo Okeke, stressed that this record attempt goes beyond personal achievement. “We started this awareness campaign to tell parents that no child should be left behind, that they are Fabulous, Autistic and Talented,” he said. The family’s efforts, including opening a gallery in Abuja where art therapy workshops are conducted, demonstrate their commitment to supporting others on the autism spectrum.

As Nigeria’s youth witness Kanye’s remarkable journey, many are inspired to make their own difference, regardless of the challenges they face. Kanye’s story proves that with determination, support, and the right tools – such as those provided by initiatives like MTN’s Go M.A.D campaign – young Nigerians can achieve extraordinary feats and create meaningful change in their communities.

Kanye’s upcoming unveiling of his monumental artwork is not just a personal triumph; it’s a powerful statement about inclusion, perseverance, and the limitless potential of Nigeria’s youth to make a difference.


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