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Meta Rolls out Two New Features to Enable Content Creators Make More Money Across Nigeria & Ghana

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Meta on Monday announced the availability of two new monetization features for eligible creators in Ghana & Nigeria.

In-Stream Ads on Facebook and Facebook Ads on Reels will enable creators to earn money for crafting original videos and cultivating community.

Commenting on the rollout, Moon Baz, Global Partnerships Lead, Africa, Middle East and Turkey (AMET) at Meta said: “Everyday, we’re inspired by the incredible African creators who use Facebook to tell their stories, connect with others and bring people together.

“This expansion will empower eligible creators in the vibrant creative industry across Nigeria and Ghana to earn money, whilst setting the bar high for creativity across the world and making Meta’s family of apps the one-stop-shop for all creators.”

  Facebook In-stream Ads & Ads on Facebook Reels

  • In-stream Ads can play before, during or after on-demand videos, whether it’s pre-recorded content or when publishing a recording of a previous live stream. Types of In-stream Ads include Pre-roll Ads (which play before a video starts,), Mid-roll Ads (which play during videos), Image Ads (static image ads that display beneath the content) and Post-roll Ads (ads which appear at the end of videos).

  • Ads on Facebook Reels integrate seamlessly into original Reels, enabling creators to get paid based on the performance of their original reels while entertaining fans.

Available from today, eligible Creators in Nigeria and Ghana will be able to earn money for their video and reels content, with support in over 30 languages globally.

To use either product, creators must pass and remain compliant with Facebook’s Partner Monetisation Policies and Content Monetisation Policies, and they must be at least 18 years old. Additionally, for in-stream ads creators must meet certain eligibility requirements such as having a minimum of 5,000 followers.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Starlink Doubles Subscription for Nigerian Customers

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Starlink has added major price hikes for its Nigerian customers, with roaming now 234 percent more expensive, despite the cost of living crisis gripping the country.

Starlink Doubles Subscription for Nigerian Customers

Nearly two years after launching in Nigeria, Starlink, said that it is hiking the price so significantly because of rampant inflation gripping the nation.

“Due to excessive levels of inflation, the Starlink monthly service price will increase,” reads an announcement seen by TechCabal.

Customers will begin paying the new rates for the standard residential and Starlink roaming plans from 31st October.

The standard residential subscription will receive a 100 percent price increase, from $24 to $48 with the 1TB soft-cap still included.

Meanwhile, customers that use Starlink to roam – allowing them to use the kit outside their homes and workplaces in Nigeria – will see a nearly 234 percent price increase, from $30 to $100 per month.

This is over R1 700 in South Africa.

The $100 per month cost for the roaming price in Nigeria now mirrors the pricing of Starlink roaming in Botswana, a close neighbour of South Africa.


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AfriTECH 4.0 Set to Drive Conversations on Africa’s Digital Future

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Africa Tech Alliance Forum (AfriTECH 4.0), one of the continent’s leading technology-focused events, is scheduled to hold Thursday, November 07, 2024 at Oriental Hotel, Lekki Road, Lagos-Nigeria.

The forum will bring together industry leaders, policymakers, innovators, and entrepreneurs to explore the theme “Leapfrogging Digital Transformation for Future of Africa’s Economy.”

AfriTECH 4.0 is poised to address critical conversations around the digital evolution of Africa, with a focus on key topics such as emerging technologies, sustainability, policy frameworks, and innovation in the tech ecosystem.

The forum will highlight the importance of building sustainable and inclusive digital infrastructures that can drive economic growth and social development across the continent.

Event Highlights Include:

·       Keynote Presentations from prominent technology leaders and policymakers.

·       Panel discussions: telecommunications/data centre business, artificial intelligence, fintech, blockchain, cybersecurity, and digital skills development.

·       Workshops and Masterclasses led by industry experts on strategies for digital transformation.

·       Networking Opportunities for attendees to connect with key stakeholders in Africa’s tech landscape.

·       Exhibitions showcasing cutting-edge technologies and innovative startups from across Africa.

·       Africa Tech Alliance Excellence (ATAEx) Awards in recognition of individuals, businesses and institutions leading digital transformation in Africa.

Notable Speakers at AfriTECH past events include Mr. Austin Okere, founder, CWG PLC, Ola Williams, Country Manager, Microsoft Nigeria & Ghana; Dr. Ayotunde Coker, CEO, Open Access Data Centre (OADC); Dr. Aminu Maida, EVC/CEO, Nigerian Communications Commission (NCC); Kashifu Inuwa, DG, NITDA; Engr. Ikechukwu Nnamani, CEO, Digital Realty (Nigeria); Chuks Anakudo, Managing Director/CEO – Global Accelerex; Prof. Wale Peter Obadare, Chief Visionary Officer, Digital Encode Limited; Dr. Seyi Akindeinde, founder, NeuRaL AI; Chris Uwaje (Oracle) pioneer president, Institute of Software Practitioners of Nigeria; Dr. Krishnan Ranganath, the Regional Executive for West Africa and Morocco at Africa Data Centres; Emmanuel Amos, President, InnovationBed Africa; among others.

Prominent speakers have also lined up for AfriTECH 4.0 who will share insights on driving Africa’s digital economy, fostering innovation, and ensuring digital inclusion for all.

“With Africa’s growing digital economy and the increasing importance of technology in various sectors, AfriTECH 4.0 will provide a platform for stakeholders to collaborate on strategies to harness the power of technology to solve some of the continent’s most pressing challenges”, said, Chike Onwuegbuchi, co-convener, AfriTECH.

Event Registration is now open via the link here: https://docs.google.com/forms/d/1xQJc8d141wUZ5Swuj2lhiPFLLKUV0xCjE3f_P2bjKfY/edit and interested participants can sign up to attend the forum both virtually and in person.


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WhatsApp Introduces Filters and Backgrounds for Video Calls

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WhatsApp has been on a roll lately, introducing new features such as the creation of AI images from attachments, the ability to like status updates, and more features in September. Now, as we step into October, WhatsApp has officially added Filters and Backgrounds for video calls to its app.

This comes as an attempt to make video calls more engaging and fun, as in the official release blog, WhatsApp writes, “…we’re rolling out filters and backgrounds to make your video calls even more engaging. With these new effects, you can now change your background or add a filter during a video call for a more personal touch.”

The blog post talks about how filters can create “playful atmospheres.” Meanwhile, when it comes to backgrounds, they emphasize how they help keep surroundings private. I mean, letting those on a video call see your messy room can be embarrassing, so this is a nice feature for sure.

There are ten distinct filters and backgrounds to choose from. WhatsApp says “you can select and mix a wide range of options to create a unique look.” Additionally, WhatsApp also reveals the filter options, namely Warm, Cool, Black & White, Light leak, Dreamy, Prism light, Fisheye, Vintage TV, Frosted glass, and Duo tone.

When it comes to video backgrounds in WhatsApp, users can choose from Blur, Living room, Office, Cafe, Pebbles, Foodie, Smoosh, Beach, Sunset, Celebration, and Forest options. Moreover, alongside filters and backgrounds, WhatsApp has introduced Touch up and Low light modes, which can help enhance and brighten up your environment for more clarity and aesthetics in video calls.

To use the feature, when on a video call, WhatsApp users will need to tap on the magic wand icon at the top right to summon the filters and backgrounds panel. Then, from here, they can make their selection.

Well, that said, these features are not new to WhatsApp Beta users. Back in June itself, WABetaInfo noted the addition of this feature to WhatsApp beta for Android. Anyway, it’s good to see the feature make its public debut. Over the next couple of weeks, the feature will gradually roll out to everyone on both Android and iOS.

Also, another WABetaInfo report suggested that these filters and backgrounds will be making their way to the native WhatsApp Camera, letting users take advantage of them on the fly.

What do you think of WhatsApp’s new filters and backgrounds for video calls? Drop your thoughts in the comments down below!


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