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Telecom

Musk says Twitter Lost Half of its Advertising Revenue

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Twitter has lost roughly half of its advertising revenue, according to owner Elon Musk, since he bought the social media platform for $44 billion last October.

Musk, who has been outspoken about the difficulties facing the company, broke the figures in a tweet response to a user who was giving suggestions on financing for the platform.

“We’re still negative cash flow, due to ~50% drop in advertising revenue plus heavy debt load,” the billionaire tweeted Saturday.

“Need to reach positive cash flow before we have the luxury of anything else,” he added, without further elaboration.

Insider Intelligence has reported that Twitter was set to earn less than $3 billion in revenue in 2023, down one-third from 2022.

Changes instituted by Musk since his takeover of Twitter have turned off users and advertisers alike.

Earlier this month, Musk announced that Twitter was limiting verified accounts to reading 10,000 tweets a day, in a bid “to address extreme levels of data scraping” and “system manipulation” by third-party platforms.

Non-verified users — the free accounts that make up the majority of users — are limited to reading 1,000 tweets per day, while new unverified accounts are limited to 500 tweets.

Twitter has also said TweetDeck, a popular program that allows users to monitor several accounts at once, will only be available to verified users from next month.

The changes came as Threads, an app launched by Facebook parent Meta as a rival to Twitter, registered more than 100 million users in its first five days.

Earlier this year, the artificial intelligence app ChatGPT, created by OpenAI, took two months to reach the same number of active users.

According to some estimates, Threads has now reached 150 million users, with India leading the way, boosted by its link to Instagram which gives it a built-in audience of more than two billion users and spares the platform the challenge of starting from scratch.

Twitter is thought to have around 200 million regular users but it has suffered repeated technical failures since Musk bought the platform and sacked thousands of staff.

Many have expressed privacy concerns over Meta CEO Mark Zuckerberg’s new platform, which asks users to give Meta permission to track them closely across the internet.

Those demands have delayed the launch of Threads in Europe, where new legislation limits the ability of Meta to track and share data across its family of platforms.

Its business model revolves around sucking up personal data to use for targeted ads and Threads accounts are linked to Instagram accounts.

But few expect Threads to maintain its embargo in Europe indefinitely.

European law expert Alexandre de Streel said big tech firms would probably be hammering out compliance issues with the EU over the coming months.

“I think it’s more a question of time to understand the scope of the legislation and have a dialogue with the commission,” he said.

Musk has also threatened to sue Meta for stealing trade secrets and intellectual property, claims denied by the company.

In a letter to Zuckerberg, published by the online news outlet Semafor this week, Musk’s lawyer also accused the company of recruiting dozens of former Twitter employees who “had and continue to have access to Twitter’s trade secrets and other highly confidential information.”

The two men have been bickering for years, but things have become heated since it became clear Meta intended to compete with Twitter.

AFP


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

Telecom

NCC Asks Consumers to Monitor Data Usage to Authenticate Consumption

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Nigerian Communications Commission (NCC) has charged the over 174 million telecoms subscribers in the country to constantly monitor their data usage to authenticate their consumption level.

NCC Asks Consumers to Monitor Data Usage to Authenticate Consumption

This follows concerns being raised by telecoms consumers about the rapidity of data depletion on their devices.

The Commission particularly enjoined the consumers to always contact their service providers to make requests for cases of discrepancies noted in their data usage.

While the consumers are expected to contact their service providers to request for their usage history/statement where inconsistency exists in their data usage as first step, the Commission said they may also escalate such issues to the Commission through its toll-free Number 622 and social media platforms, especially if their requests are not satisfactorily handled.

The Commission, which also made some clarifications regarding the concerns being raised by the consumers around data usage, said the need to inform the consumers on their concerns is part of its commitment to protect and appropriately inform and educate the telecom consumer on industry issues.

Making further clarifications around data speed and usage, the Commission said data speed is the speed at which data is transferred between two devices, measured in megabits per second (Mbps or mbps), stressing that given the spread of Internet services and the immense investment in the sector, data rates have continued to increase and users may be unaware of how to measure data speed.

The telecoms regulator explained further that websites such as www.fast.com also provide an easy way for consumers to measure Internet speed on any device at any location.

“The higher the data speed, the quicker pages load-downloads and uploads-occur and expectedly, the quicker data bundles are exhausted. So, as telecom consumers are able to do more on devices in less time, some consumers’ devices & network service providers make it possible to limit data speed to help users manage data usage better.

“In any case, most devices now include functions to measure data used by devices and it is imperative that users monitor same to authenticate data usage, such as applications left running on devices. Therefore, where discrepancies occur users may contact their service provider to request for their usage history/statement. If request is not dealt with satisfactorily then, users can contact NCC by calling 622 or engage the Commission via its social media platforms”.

It added that the data usage experience is a function of location, network equipment and users connected in a particular location.

 

 

 

 


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Telecom

Phone Theft: AMCODET Urges Mandatory Registration @ Point of Purchase

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Association of Mobile Communication Device Technicians of Nigeria (AMCODET), has called on the Nigerian Communications Commission (NCC) to make it mandatory for mobile phones to be registered at the point of purchase.

Phone Theft: AMCODET Urges Mandatory Registration @ Point of Purchase

According to Kehinde Apara, president of AMCODET, implementing this registration process would significantly help in combating phone theft and assist in locating stolen devices.

Apara, made this appeal in an interview in Lagos on Monday.

He stated, “Registration of mobile phones will reduce theft to the barest minimum, as it will be difficult for thieves to sell registered stolen phones.”

Apara explained that the registration of new phones would also help to reduce the harassment faced by technicians by security agencies.

“So many of our members have been labelled accomplices in theft cases, because customers bring stolen phones to them to repair. We believe this is unfair to such innocent people,” he said.

He went on to highlight that the NIN-SIM linkage, which was originally an idea brought forward by AMCODET, was created to curb insecurity and theft.

However, Apara pointed out that “It is not enough.”

He stressed the need for further measures to ensure the proper registration of mobile phones, emphasising that such a step would make it easier for technicians to identify stolen devices brought in for repair or flashing.

“AMCODET has been at the forefront of organising seminars on the security of mobile phones and has also been sensitising the public and authorities on the challenges faced by the association due to phone theft. There is no way our members can identify if a phone is stolen when brought to them for repairs or flashing, but if the phone is registered, the technician can more easily identify it,” he explained.

Apara also expressed a desire for closer collaboration with security agencies, saying, “We want to work with security agencies to ensure that phones are properly registered, theft is prevented, and thieves are brought to book.”

In additin to the call for phone registration, Apara appealed to individuals and the private sector to support efforts to develop the mobile phone industry in Nigeria.

He remarked, “We need individuals’ support to develop our industry, rather than relying on government for everything.”

He emphasised that Nigeria has the capacity to develop its own technology and reduce reliance on imported devices, “With the support of individuals and the private sector, Nigerians can begin to develop its own technology, rather than relying on imported technology.”

Apara expressed optimism for the future of the mobile phone industry in Nigeria, believing that with the right support, the country could build its own technological solutions and move towards greater self-reliance.

“We can develop our own technology.”

“But we need the support of individuals and organisations to make it happen,” he said.

Credit: NAN


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Telecom

Apple Faces €150M Fine in France Over Alleged Antitrust Violations

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French antitrust regulators have fined Apple 150 million euros ($162 million) over its App Tracking Transparency (ATT) feature, which is facing scrutiny in multiple European countries.

The French Competition Authority ruled that Apple’s implementation of ATT was “neither necessary nor proportionate to the company’s stated goal to protect user data” and unfairly penalized third-party publishers.

Alongside the financial penalty, Apple has been ordered to publish the decision on its website for seven days. The ruling comes amid ongoing investigations in Germany, Italy, Romania, and Poland into ATT, which Apple introduced in 2021 as a privacy safeguard.

ATT requires apps to obtain explicit user consent via a pop-up before tracking activity across other apps and websites. If users decline, the app loses access to their advertising identifier, limiting targeted advertising. Critics argue that the system disproportionately benefits Apple by restricting competitors while promoting its own advertising services.

The French watchdog found that ATT forces users to navigate excessive consent windows for third-party apps on iPhones and iPads, making the process unnecessarily complicated.

Additionally, Apple’s system requires users to opt out of ad tracking twice rather than once, which the authority said undermines the feature’s neutrality and causes economic harm to app publishers and ad service providers.

The ruling emphasized that smaller publishers, which rely heavily on third-party data collection for revenue, are particularly affected.

The French regulator initially declined to impose emergency measures in 2021 after complaints from the advertising industry, but continued its investigation, ultimately leading to Monday’s decision.


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