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Newmark Group Wins PR Excellence Award at AfriTECH 2024 Summit

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Newmark Group, a Pan-African strategic communications and brand positioning firm, received the PR Excellence Award during the AfriTECH 2024 Summit at the Oriental Hotel in Lagos.

Themed “Leapfrogging Digital Transformation for the Future of Africa’s Economy,” this year’s summit gathered influential voices from technology, telecommunications, e-commerce, and finance sectors to explore and discuss innovations driving Africa’s digital landscape.

This prestigious award highlights Newmark’s dedication to excellence in public relations and recognises its impactful contributions to advancing technology and digital transformation across Africa.

Known for creating powerful communication strategies that empower brands and drive growth, Newmark continues to set a high standard in the industry.

Lovelyn Okafor, Country Head of the Newmark Group in Nigeria, expressed gratitude for the recognition: “Receiving the PR Excellence Award at AfriTECH affirms our team’s dedication and hard work.

This honour reflects our commitment to helping brands thrive in Africa’s dynamic market through innovative communication strategies that foster growth and engagement.”

The Newmark Group Ltd has received a number of awards recently, including the IPRA Golden World Awards, the PRGN Awards, and the World Public Relations and Communications Awards and the 2024 SABRE Awards, where the firm was celebrated for outstanding public relations campaigns that strengthened client branding and reputation.

The AfriTECH award further cements Newmark’s position as a thought leader in strategic communications across the continent.

These accolades highlights the firm’s leadership and steadfast commitment to excellence in public relations.

The Newmark Group continues demonstrating its role as a key player in promoting digital transformation and innovation.

The company reinforces its commitment to best practices and explores collaborative opportunities that will drive further digital advancement.

Newmark remains dedicated to crafting top-tier communication strategies that deliver results and contribute positively to society.

With its expanding influence across Africa, the firm continues solidifying its reputation as a trusted, innovative player in integrated marketing communications.

With operations in over 30 African countries and a diverse portfolio spanning sectors from healthcare to aviation and agriculture, Newmark is a driving force behind effective public relations initiatives for organisations across the continent and beyond.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Asein, DG NCC Seeks IP Policy for Every University

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Dr. John O. Asein, the Director-General, Nigerian Copyright Commission (NCC) has again stressed the need for every University to have an Intellectual Property (IP) Policy so as to maximize their innovative and creative potentials.

Dr. Asein made this point while formally presenting the revised Model Intellectual Property (IP) Policy to the General Assembly of the Committee of Vice Chancellors of Nigerian Universities (CVCNU) in Abuja on 30th October 2024.

According to him, the Model Policy, which was developed by the Commission in collaboration with the CVCNU in 2021 was reissued as part of the Commission’s renewed effort to promote its adoption and implementation.

The Director-General thanked the immediate past Secretary General of CVCNU Prof. Yakubu Ochefu for supporting the initiative and working with the Commission to promote the sustainable use and effective management of IP in Nigerian universities.

Dr. Asein also called on tertiary institutions, as centres of learning and research, to introduce their faculties and students to the subject of intellectual property in line with global trends and to make Nigerian universities globally competitive.

To this end he assured Vice-Chancellors of the Commission’s readiness to help in the development and implementation of their policy.

“The Commission will work with other agencies, including the World Intellectual Property Organization (WIPO) to begin the intellectual property ranking of universities and celebrate those that excel in the respect, generation, use and commercilaisation of IP”, the Director-General assured.

Speaking on the WIPO Distance Learning (DL) courses on IP, the Director-General urged universities to infuse the WIPO DL 101 course, which is available online for free, into the General Studies course to give students basic knowledge of IP and equip them in their respective courses of study.

Receiving the copies on behalf of Nigerian Vice-Chcnellors, the Chairman CVCNU, Prof. Lilian Salami (Vice-Chancellor, University of Benin) commended the collaborative efforts of the Commission and AVCNU in developing the Model IP Policy and assured the Director-General of CVCNU’s continued commitment to working with the Commission, particularly in promoting better IP culture in universities.

The Model IP Policy was developed with the help of a team of Nigerian experts and with the support of the Nigerian University Commission (NUC), the World Intellectual Property Organization (WIPO) and the National Office of Technology Acquisition and Promotion (NOTAP).


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Court Orders Arrest of Echefu, Businessman over Alleged $651,280 Fraud

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A Chief Magistrate Court sitting in Bwari area council, Abuja has ordered the arrest of Dr Bright Echefu, chief executive of Briech Intelligence Fusion Limited, a security company, over an allegation of $651, 280 fraud.

Court Orders Arrest of Echefu, Businessman over Alleged $651,280 Fraud

Echefu is said to have allegedly defrauded BCG NEEDS Company of the said amount under the pretence of supplying drones and accessories.

The court ordered Disu Olatunji, commissioner of Police, federal capital territory (FCT) to arrest Echefu and his company.

Echefu is also the managing director and chief executive officer of Telecom Satellite Television, according to Leadership Newspaper.

The Economic and Financial Crimes Commission (EFCC) had earlier arraigned the businessman at the federal high court over allegations of tax evasion, money laundering, and advanced fee fraud.

Okechikwu John Akweke, presiding judge, ordered Echefu’s arrest after the motion was moved by John Paul Eze Esq. of O. J. Law Consult.

Akweke said the order is to compel Echefu and his company appearances before the court in line with Section 113 of the Administration of Criminal Justice Act 2015.


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NACCIMA Warns Against Arbitrary Taxation on Businesses

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The Nigerian Association of Chambers of Commerce, Industry, Mines, and Agriculture has expressed concerns over the long-term implications of arbitrary taxation on businesses and the nation’s economy.

Dele Oye, President, NACCIMA, speaking at the 45th Trade Fair hosted by the Kano Chamber of Commerce, Industry, Mines, and Agriculture,  emphasised that high taxes hinder innovation, stifle investment, and pose a threat to the sustainability of enterprises.

He said, “As Margaret Thatcher warned, we should be wary of high taxes. High taxation restricts the power of the people while giving more authority to the government.

As we strive for economic prosperity, I must also draw attention to the issue of arbitrary taxation. I urge all levels of government in Nigeria, especially state and local governments, to consider the long-term implications of high taxation on businesses.

“High tax burdens can stifle innovation, deter investment, and threaten enterprises critical to our economic growth. Let us work collaboratively to create a business-friendly environment that encourages entrepreneurship and fosters economic development.”

Meanwhile, called for a review of sections of the 2024 Tax Bill, citing provisions that negatively impact businesses, particularly those operating within free trade zones, and therefore urged the Federal Government to adopt a more collaborative and long-term approach to taxation policies so as not to destabilize critical sectors of the economy.

While speaking on free trade zones, Oye appealed to the President to consider advice from the genuine private sector and organised private sector in Nigeria, urging to always hold stakeholder forums before implementing major economic policies.

“In this regard, we appeal to reconsider and withdraw the approval of the memorandum dated October 20, 2024, authored by the FIRS Chairman. This memorandum inadvertently overlooked the legal basis for the incentives on free trade zones granted by President Obasanjo in 2002, predicated on Section 23(s) of the 2007 CITA.

“We urgently call upon the Federal Government of Nigeria to take the following actions: Expunge Sections 60, 198(2), and 198(3) from the bill; exclude free zone enterprises from the scope of Section 57 of the bill, and delete the current Second Schedule of the bill in its entirety, which was inserted into the tax bill 2024.”

Speaking on the theme of the event, “Non-Oil Export for Economic Prosperity,” the NACCIMA president said it resonated deeply with the collective aspiration for sustainable economic growth.

“The future of our economy undeniably lies in the diversification of our exports, and we must rally together towards this goal.

“The government must take deliberate and proactive steps to create market access for non-oil exports by implementing strategic policies and programs that connect local producers to global markets. Establishing trade offices in key export destinations can promote Nigerian products and facilitate business linkages.

“Through strategic partnerships with international trade organizations, we can secure preferential trade agreements that grant Nigerian products a competitive edge.

“Moreover, government-led initiatives like trade missions and export-focused road shows can showcase the quality and diversity of Nigerian goods while building networks with foreign buyers. By leveraging diplomatic channels, we can address barriers such as restrictive trade policies, unfair tariffs, and logistical challenges that hinder market penetration.”

He further added that the government could offer incentives for banks to lend more to export-oriented enterprises, fostering growth and enabling businesses to compete effectively in international markets.

He added, “These financial supports can assist local businesses in scaling their operations to meet global demands.

“To enhance the competitiveness of our exports, it is crucial that our exporters obtain international certifications, such as HACCP, ISO, and FDA. The government should provide training and support businesses in acquiring these certifications.

“Furthermore, enhancing quality control measures at ports of exit will ensure that Nigerian products not only meet global standards but also ensure consumer safety and satisfaction.”


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