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NITDA Boss Urges e-Commerce Companies to Leverage on Digital Economy Policy

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Mr.Kashifu Inuwa Abdullahi, director General, National Information Technology Development Agency (NITDA), has tasked Nigeria’s leading e-Commerce companies to join hands with Federal Government in its strategic implementation of National Digital Economy Policy.

 

He made the call while receiving Ms Juliet Anammah, chairperson of Jumia Group, in his office on Tuesday.

 

The DG said it is time for the e-Commerce companies in Nigeria to come together and form a strong and viable entity that can work with government so as to achieve the dream of digitalising  Nigeria’s business activities.

 

He said that there is high growing of Nigerians who do online businesses, especially Small and Medium Enterprise (SMEs), through numerous platforms, where potential buyers are connecting with sellers.

 

Mr Inuwa said; “Many Nigerian engaged in e-commerce via Small and Medium Enterprise SME to sell their goods and services and that has tremendously increase the Nigeria’s Gross Domestic Product (GDP).

 

The DG further noted that, Federal Government is doing everything possible to provide adequate policies for “Ease of Doing Business” for private sectors and continue building capacity on digital literacy for consumers and online users.

 

As part of the Agency’s strategic mandate to improve use of digital tools in the country, Mr Inuwa stated that NITDA has launched ‘Adopted Village for Smart Agriculture’ (NAVSA), a digital platform that brings farmers together giving them room to market their farm produce on a digital space, and also connect them with potential investors.

 

He added that NITDA, on its part, is building Digital Academy across the country to ensure that Nigerians acquire prerequisite computer knowledge so that using devices will not be difficult for them.

 

According to the DG, this cannot be achieved without necessary cooperation from the private sector. “Despite being IT regulators, NITDA also needs cooperation from private sectors that are into online business.

 

“Our door is always open. We run a collaborative government. We are working to make the environment conducive for private organisations to create jobs.

 

“It is very important for the e-Commerce Companies to come up with strong, collective and concrete organisation that we can work together to make the industry better for everyone, particularly on job creation,” the DG added.

 

In her remarks, Mrs Juliet Anammah, chairperson, Jumia Nigeria,  said that Nigeria through Gross Merchandise valued at 838 million euro, has over 25% earnings, which makes the country the biggest market in Africa in e- commerce.

 

Ms Anammah stressed that e-commerce in Nigeria has, in the last few years created thousand jobs to unemployed youths, and become a multiplying factor for SME in the country.

 

She said despite current challenges faced by the e-Commerce industry, Nigeria is still doing much better in online businesses.

 

“There are some challenges especially poor roads connection, rails, digital infrastructures, digital identity and lack of digital literacy, but Nigeria still have the potentials to do better if there is a strong cross collaborations between the government and the private sectors,” she concluded.

 

 

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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MTN Nigeria Unveils CPaaS Platform to Transform Business Communication

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At the recently concluded NextNow Business Forum in Victoria Island, MTN Nigeria electrified the business community with a live demonstration of its forthcoming Communication Platform as a Service (CPaaS), a solution engineered to redefine how Nigerian enterprises connect with their customers.

Unlike traditional communication systems, MTN’s CPaaS is built for the realities of a mobile-first market. The platform unifies SMS, voice, WhatsApp, email, and more into a single, intuitive interface. This approach is especially significant in Nigeria, with over 107 million internet users, 45.4% of the total population, according to Data Report. This figure underscores the necessity for businesses to meet customers where they are.

During the demo, attendees witnessed how CPaaS enables two-way, real-time conversations between brands and customers. The platform’s support for rich media, instant analytics, and seamless integration with business workflows drew particular attention. These features are designed to empower businesses with data-driven insights and the agility to personalise every interaction, whether it’s a service notification, marketing campaign, or customer support exchange.

Akinbulejo Onabolu, Head of Enterprise Segment at MTN Nigeria, articulated the vision: “CPaaS gives enterprises the flexibility to interact with their customers on their preferred platforms; whether it’s chat, voice, or messaging, in a way that feels personal and immediate. We’re looking forward to the value this will unlock for businesses across industries once it launches.”

The fireside chat added depth to the conversation, with Omowunmi Olatunbosun, Head of SME Segment at MTN Nigeria, and Stephen Agbi of Bayobab, highlighting how digital engagement bridges the gap between businesses and audiences.

They emphasised that today’s consumers demand immediacy, relevance, and ease, qualities that CPaaS is built to deliver.

The stakes for digital transformation in Nigeria are high. In a report by Punch, the country’s enterprise tech market is projected to reach $22 billion by 2027, reflecting a surge in demand for scalable, cloud-based solutions that drive efficiency and customer loyalty.

The CPAAS Acceleration Alliance have estimated that globally, the CPaaS market is expected to grow from $14.7 billion in 2025 to $72.4 billion by 2035, at a compound annual growth rate of 18.4%, a testament to the platform’s transformative potential.

The event’s closing keynote from META’s Korhan Yunak reinforced the strategic value of digital channels like WhatsApp, which are now indispensable for business communication and engagement at scale.

As MTN Nigeria prepares for the Q3 2025 launch, the anticipation is unmistakable. With its promise of flexibility, intelligence, and seamless integration, MTN’s CPaaS platform is set to become the backbone of next-generation business-customer engagement in Nigeria, enabling enterprises to not just communicate but to connect, adapt, and grow in a digital-first era.


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MTN Mulls Establishment of Fintech Firm in Nigeria, Others

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MTN Uganda is seeking input from stakeholders on a plan to structurally separate its mobile money service, MoMo, from its core telecoms business.

According to the company, the proposed change will be discussed at the upcoming extraordinary general meeting on July 2.

If approved, the telco’s fintech business will be run by a new company controlled by MTN Group Fintech Holdings B.V. and a trust benefiting minority shareholders following a merger.

Additionally, the restructuring also aligns with MTN Group’s ambition 2025 strategy which aims to unlock value, attract new investors, and strengthen regulatory compliance by creating standalone fintech entities in Uganda, Ghana, and Nigeria.

The company’s fintech division has over 13 million customers, with an 18.4% revenue increase in the first quarter of 2025, driven by 19.0% growth in mobile money services, 19.8% growth in transaction volumes, and a 31.4% increase in transaction value.

Reports say the decision is part of the telco’s compliance with the National Payment Systems Act 2020, which mandates mobile money businesses to operate as standalone entities, and to align with MTN Group’s regional fintech strategy.

MTN Uganda, which is led by CEO Sylvia Mulinge, highlighted that the implementation of the proposed transaction will be subjected to a number of conditions and regulatory procedures.

“The implementation of the proposed transaction shall be subject to a number of conditions, including the company and MTN MoMo receiving all required regulatory approvals and no-objections and complying with any regulatory conditions,” said MTN Uganda in notice.

 


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Netflix Expands European Presence with €1 Billion Investment in Spain

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Netflix has announced plans to invest more than €1 billion in Spanish film and television productions over the next four years, reinforcing its commitment to Spain as a key creative hub in Europe.

The announcement was made by co-chief executive Ted Sarandos at an event held at Netflix’s production studios near Madrid, celebrating the company’s 10-year presence in the country.

Sarandos emphasized that the investment would contribute significantly to Spain’s economy, create jobs, and enable the streaming platform to produce more local content. He was joined by Spanish Prime Minister Pedro Sánchez in unveiling the initiative.

Netflix first established its international production studios in Madrid in 2019, following the success of the Spanish-language hit series Money Heist.

Since then, its 22,000-square-meter facility has become one of Netflix’s major production centers within the European Union.

The company currently supports over 20,000 jobs in Spain, highlighting the nation’s growing influence in global entertainment.

The investment reflects Netflix’s ongoing strategy to expand its presence in European markets through original content and local talent.


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