E-Business
‘Pajawiri’, New Mobile App Launches to Track Kidnap Victims

Professor Banji Akintoye, foremost historian and leader of Ilana Omo Oodua, the umbrella body of Yoruba self-determination groups, has unveiled a modern mobile application designed to track kidnap victims and expose danger anywhere in the South West.
The mobile application and alert system, named Pajawiri, can also expose criminal elements wherever they are with their victims once the victims have the application installed in their phones either on or off.
The security system also has another system called Afinihan that can be used by those without android phones to link up with those with the full application.
Speaking at the unveiling ceremony held in Ibadan, Oyo State capital, Akintoye, who joined the event virtually, said the emergence of Pajawiri is an evidence that the Yoruba people are too intellectually sophisticated to be subdued.
He stated: “We have now proven to the world that we cannot be captured nor be subdued. We are too intellectually sophisticated to be subdued. It is these innovations and intellectual powers that we will deploy to get ourselves out of the quagmires of Nigeria.”
On the attendant benefits of Pajawiri, Akintoye, in a statement by his communications manager, Mr. Maxwell Adeleye, said “every person in possession of the Pajawiri app on their telephone, will be able to activate the application instantly, whenever they find themselves in danger. By activating the app, they will be able to alert their families, their friends, and their neighbours that they are in danger and that they need help.
“In that way, no Yoruba person needs to be alone anywhere on their farms, schools, market places, shops, and anywhere else. Any person who finds himself threatened by danger and who is in possession of Pajawiri will be able to alert other persons for help.
“In short, Yoruba people today, are able now to enjoy security individually and collectively through the use of the app known as Pajawiri.
“The Ilana Omo Oodua Worldwide owes our engineers who have “put this together with an enormous debt of gratitude. The Yoruba people also owe a lot of gratitude to the umbrella body of Yoruba Self-determination groups, “Ilana Omo Oduduwa” for all the encouragement and support that they have given to these engineers.
“The creators of this application have magnanimously offered to put this app Pajawiri freely at the disposal of every Yoruba person for the next thirty days. That is, from now till the 21st of January, 2022. This means that all Yoruba people can have the protection of Pajawiri without paying any fees for the next thirty days.
“After that, those who choose to continue to enjoy the protection of Pajawiri will be able to do so with an affordable monthly subscription. That is for those of us who have smartphones (android, iOS, or iPhone). For those of us who do not have smartphones (android, iOS or iPhone), there has been a designed hand-held alert device named Afinihan to work equally as effectively as the Pajawiri on the iPhone.
“Afinihan, a tiny hand-held device that is able to perform wonders. This tiny device has been efficiently tested and will be available for purchase at a small affordable price. The purpose of these technological provisions is that the Yoruba nation must carry all its people along in this provision of security,” Akintoye remarked.
Commenting on the ideal features and benefits of the application, Engineer Ayobami Abolaji, coordinator of the Pajawiri project, explained that the Pàjáwìrì app is a system for warning and protection through an alarm and alert system that will generate protective action for the community and each individual user.
The United States-based IT expert said “The Pàjáwìrì app is designed to provide a technological solution or a system that allows people to warn others of impending dangers and arouse established response teams in the communities to stop and prevent various vices such as kidnapping, rape, armed robbery, arson, theft, accidents, murders, and banditry against app users and their community members.
“The Pàjáwìrì app is a technologically savvy information and communication application that alerts and locates the source and flashpoints of dangerous security breaches where an unchallenged massacre of valuable human lives and properties are perpetrated. The Pàjáwìrì app proffers a modern-day means of curbing or permanently alleviating the fears that have gripped the inhabitants of any geographical location and settlements once and for all.
“The Pàjáwìrì app was designed to be activated through a referral process only, in order to be able to know the identities of the app users and detect suspicious and criminal elements disguising as real users. It will be free to download by any user and will be operational after the referral is activated for the new user to have the referral identification.
Present at the unveiling of the app were Pioneer Commissioner for Education in Osun-State and Immediate Past Chairman of Ilana Omo Oodua, Professor Wale Adeniran, immediate past General Secretary of Ilana Omo Oodua Worldwide, Mr George Akinola, dons, Kayode Akinwande, Akinsola Adejuwon, amongst others.
E-Business
ALX Nigeria Launches 2025 Ventures Incubator, Premieres Pan-African “Do Hard Things” Finale

ALX Nigeria is once again proving that when African talent meets the right opportunity, magic happens. In a celebration of innovation, grit, and ambition, ALX officially launched its 2025 Ventures Incubator Cohort, an elite group of startup founders handpicked from across the country, while simultaneously premiering the grand finale of the pan-African “Do Hard Things Challenge” at its Lagos hub.
From tech founders solving community challenges to creatives turning ideas into global solutions, ALX is backing the bold and building the infrastructure to help them scale. The ALX Ventures Incubator is the next big leap for graduates of the Founder Academy, providing them with hands-on mentorship, investor access, and the resources to grow sustainable businesses that shape the future of the continent.
“The launch of the ALX Ventures Incubator is proof of our unwavering commitment to building the infrastructure for African innovation to thrive,” said Ruby Igwe, Country General Manager at ALX Nigeria. “We witnessed incredible potential at our Founder Academy, and this next step ensures that these promising startups receive the support they need to grow into high-impact ventures. It’s about translating potential into lasting impact.”
These new ventures are powered by the same spirit that drove the Do Hard Things Challenge—a bold initiative that saw ALX travel to eight African cities in search of the continent’s most inspiring entrepreneurs. The final stop? Mauritius, where top finalists pitched in a high-stakes finale, now screened live for the Lagos tech and media community.
The challenge took ALX across Lagos, Nairobi, Johannesburg, Kigali, Accra, Cairo, Casablanca, and Addis Ababa, shining a spotlight on resilience, creativity, and unstoppable drive.
“The ‘Do Hard Things Challenge’ embodies the spirit we cultivate at ALX: resilience, ambition, and the courage to tackle complex problems,” said Joshua Ebinabo, ALX Ventures Country Entrepreneurship Development Manager.
“Showcasing the finale from Mauritius here in Lagos connects our local innovators to the broader African story. It inspires our learners, reassures parents about the future of tech, and shows business leaders the investment-ready talent right here in our ecosystem.”
The event brought together founders, business leaders, creators, and media influencers—all gathered to witness what happens when African talent is seen, celebrated, and supported. The energy was electric, the vision was bold, and the mission was clear: empower Africa’s brightest minds to build global solutions from right here on the continent.
Whether you’re a startup founder looking to scale or a dreamer looking for your big break, ALX continues to be the launchpad for Africa’s digital and entrepreneurial revolution.
Learn more about ALX’s tech and business programmes at alxafrica.ng, and follow the movement on YouTube, TikTok, LinkedIn, and Instagram via @alxnigeria.
E-Business
OpenAI Eyes Chrome Acquisition if Google is Forced to Sell

Nick Turley, OpenAI’s Head of Product, testified in Washington that the company would be interested in acquiring Google’s Chrome browser if antitrust enforcers succeed in forcing Alphabet to sell the popular web browser.
This testimony was part of a high-profile trial in which the US Department of Justice is pushing to break up Google’s monopoly in the online search and advertising markets, Reuters reported on Tuesday.
The DOJ’s case centres on Google’s dominance in online search, which it argues unfairly stifles competition. A key aspect of the DOJ’s proposed remedies includes requiring Google to divest assets, including its Chrome browser, to restore a more competitive search environment.
According to the report, Turley’s statement provided insight into OpenAI’s competitive positioning within the generative AI space.
He noted that Google’s refusal to partner with OpenAI for access to its search technology within ChatGPT had pushed the company to explore alternative partnerships, particularly with Microsoft’s Bing.
Turley had previously written that ChatGPT leads the consumer chatbot market and did not consider Google its biggest competitor, according to an internal OpenAI document presented by Google’s lawyers during the trial.
He clarified that the document was meant to inspire OpenAI employees and emphasised that the company would still benefit from distribution partnerships, Reuters reported.
Earlier in the day, Turley testified that Google rejected OpenAI’s bid to use its search technology within ChatGPT.
OpenAI had reached out to Google after experiencing issues with its own search provider, Turley said, though he did not identify the provider. ChatGPT currently uses Microsoft’s Bing for search.
“We believe having multiple partners, and in particular Google’s API, would enable us to provide a better product to users,” OpenAI had told Google in an email shown at the trial.
OpenAI first reached out in July, but Google declined the request in August, citing concerns about competition. “We have no partnership with Google today,” Turley said.
The trial also highlighted Google’s internal strategy, including efforts to secure exclusive search agreements with major Android device manufacturers like Samsung.
According to Turley, such exclusivity could hinder the development of competing AI technologies, like ChatGPT, which depend on a range of search and data sources.
E-Business
Digital Consumers are Driving a New Era of Online Shopping, Transforming how Nigerian Youth Buy

The digital revolution is hitting Nigeria’s retail scene fast, and it’s being powered by the country’s youth. Armed with smartphones and a demand for affordability, they’re shaping the e-commerce industry where convenience reigns supreme.
Nigeria’s internet users, reaching more than half its population, creates a strong foundation for e-commerce growth. This growth is significantly fueled by the nation’s youth, a substantial 160 million (70% of the population), whose tech-forward nature drives the popularity of platforms like Temu, satisfying their demand for accessible and budget-friendly online retail.
This generation has flipped the retail script. Value is their compass, price comparisons their weapon, social media their guide, and convenience their non-negotiable. This isn’t just shopping; it’s a calculated pursuit of savvy options, the widest selection, and the best value-for-money deals.
The power of finding a good deal is undeniable, especially for these shoppers watching their wallets. Social media is a testament to this, filled with posts celebrating the newfound ability to purchase items once considered luxuries.
Take Anwulika Udanoh (@Anwulika Udanoh on Facebook), for example. Her recent post, detailing her shopping experience on Temu, is a perfect snapshot of this online shopping revolution. She stumbled upon affordable jewelry on the platform, swayed by glowing reviews, and took a chance. What followed was a delightful surprise: customised earrings bearing her name, a feat once thought impossible.
Even her son’s friend jumped on the personalisation trend with custom pendants. ‘Their prices will shock you,’ she wrote, with genuine excitement. And despite any concerns about longevity, the sheer joy of affordable, personalised style at good quality won her over. That’s the power of this shift.
This goes beyond mere bargain hunting; it’s about empowerment. It’s about unlocking the ability to express your unique style without sacrificing your financial stability. It’s about finding those small sparks of joy, like personalised jewelry that feels uniquely yours. For many, these platforms are a portal to a more colourful and individually tailored life.
Then there’s the spirit of adventure, captured in a simple tweet by Steph (@steph on X): ‘ordered a couple of desk items, wish me luck.’ It’s the essence of a generation eager to discover new ways to elevate their everyday life.
Launched in the country in November 2024, Temu offers a diverse selection that aligns with the dynamic needs of young Nigerians. The direct-from-factory online marketplace is known for cutting out layers of middlemen and their associated markups and costs, passing on savings to consumers. Serving more than 90 markets globally, Temu has become one of the most visited e-commerce sites worldwide and a top Apple-recommended app of 2024.
Let’s be real: budgets matter. In a country where every naira is carefully considered, competitive pricing and accessible payment methods, aided by partnerships like Temu and Verve, empower Nigerian shoppers with greater choice and freedom to embrace trends while making the budget go beyond. It’s like opening up a world of possibilities.
Adding to the appeal is a user experience designed for the mobile age. With 193.9 million cellular connections, smartphones are the gateway to this digital world, and intuitive platforms allow for seamless browsing and purchasing on the go, perfectly aligning with the dynamic rhythms of young Nigerian life.
This mobile-first approach is further amplified by the power of social proof. In a nation of 31.60 million social media users, reviews and recommendations carry significant weight, transforming satisfied shoppers into passionate brand advocates.
A growing digital environment, particularly in urban areas, presents a rich opportunity for platforms that resonate with the aspirations of young people. They seek more than just products; they want to build online communities, create digital identities, and shape their lifestyles.
Real stories like those of Anwulika and Steph show that Temu isn’t just a place to shop, but a platform that’s unlocking joy, creativity, and financial freedom for Nigeria’s youth. Whether it’s personalised jewellery, playful desk accessories or everyday essentials, Temu is turning everyday purchases into moments of empowerment — proving that with the right platform, anything is possible.
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