Payair Launches Next Generation Mobile Payment Service

Payair, the leading provider of mobile payments is now launching the next generation of mobile payment services, a solution which not only handles the payment process with both support for NFC and QR-codes - but that also provides retail and the catering industry an opportunity to communicate directly with their customers through targeted offers and information, known PUSH communications to customers' mobile phones. First to use the next generation of mobile payment is Cash IT’s customers. This is a major step to make the mobile really a wallet. Payair is already in the midst of this transformative process, both technically and behaviourally. In other words, mobile payments are no longer something that is in the pilot stage. With Payair’s proven mobile payment service and integration with Cash IT’s checkout system1000's of stores will in the near future provide the customers to pay easily and securely using their mobile phones. Payair’s solution offers the retail industry with more than a mobile payment service with support for both the NFC and QR codes. With next-generation mobile payment solution from Payair the merchants will be able to communicate directly with their customers, even when they are outside the store, to their mobile phones. The solution gives retailers and restaurants an opportunity to communicate attractive deals on products, provide information on the weekly lunch menu or send weekly recipe tips, etc., and thereby build a stronger relationship with their customers. Payair, the leading provider of mobile payment services, can now together with POS system vendor Cash IT offer an already commercially viable and proven mobile payment service integrated with the cash system. “We have created the next generation of mobile payment service that gives the retail and catering industry a more added value than just mobile payments. Our solution enables retailers to offer a better shopping experience with easy, fast and secure card payments and the ability to directly communicate attractive offers, and share information directly with the customer and thus strengthen customer relationships”, says Staffan Ljung, CEO at Payair. Cash IT's clients are the first out to offer the stores this possibility, retail chains asskin care chain Lush, retail business Butterick's and outdoor chain Addnature. Cash IT is a partner with Visma, which means that Cash IT’s POS system is integrated with the flagship of business system solution - Visma Business. Visma Software has developed an industry solution for retail, called Visma Business Retail.