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Telecom

SHAREit Ranks Among Top 5 Global Media Sources Driving Non-Gaming Global in-App Purchases in AppsFlyer’s Performance Index 14

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SHAREit Group, a global technology company, has announced that its digital content sharing and streaming app SHAREit, has been ranked No.4 media source globally in volume and power rankings in non-gaming categories and No.7 in all categories on the In-App purchases (IAP) index, marking another growth milestone.

It has also ranked at No.8 on the global retention index across all categories for driving huge volumes.

Besides these, SHAREit Group also jumped to higher rankings in gaming categories on the Retention and In-App purchases index globally.

The rankings are provided by AppsFlyer, a marketing measurement and experience platform, which released the 14th edition of their performance index, featuring the top media sources in mobile advertising.

The company has also developed a lighter version, SHAREit Lite , a peer to peer file transfer mobile app, allowing users to share files, pictures, music, and more, with other devices without using an active internet or Bluetooth connection.

Being one of the first app channel partners of Google Play, it also ensures secure application transfers with Peer-to-Peer Offline App Sharing.

In the African market, SHAREit Lite has become the preferred peer-to-peer digital transfer app for the young demographic. In Nigeria for instance, Guardian reports that SHAREit Lite has notably enhanced the productivity of many young people in both the formal and informal sectors through easy file-sharing.

Additionally, SHAREit Lite has taken its engagement with the young energetic population a notch higher through several offline initiatives, one of which is the SHAREit Lite campus storm, in partnership with Boomplay where students displayed their singing talents to win rewards.

Besides the high-speed file sharing feature, SHAREit Lite also helps its users to save memory space on their devices by eliminating the need to download other tool apps. The additional features of the app include Phone Cleaner, Phone Booster, Battery Saver, File Manager and Game Resource Files Transfer – all targeted to provide an optimized smartphone experience to the users.

It is therefore not surprising that SHAREit, has become a marketing platform of choice for mobile marketers as they look to drive quality users, and these rankings underscore the app’s role in growing the ecosystem.

SHAREit is supporting the growth of leading companies – big enterprises to startups – from gaming ,fintech, e-commerce and other industries across the globe.

The leading media publisher seeks to drive digital and financial inclusion in the emerging markets like Africa and Southeast Asia by breaking down the barriers and providing access to the underserved.

As the foundational plumbing of the digital infrastructure in these markets, the online and offline platform has enhanced reach and affordability of digital services, and over a period of time gained massive trust as users continue sharing files and  apps at high speed – for example, those catering to their banking and finance needs and mobile games recommended within their community.

“Mobile gaming and digital payments are two key trends to watch in the emerging markets around the globe and we are excited to propel these even further. Consumer spend in gaming apps surged 16% in 2021 to reach a staggering $116 billion worldwide.

“Smartphones are driving a global fintech boom with geographies like Latin America, Africa and Southeast Asia seeing the rise of neobanks, consumer lending firms, and payments companies.

“Given the massive potential, we are working extensively with gaming apps and financial institutions to help them tap into the digital natives in the emerging markets,” says Karam Malhotra, Partner and Global Vice-President at SHAREit Group.

“As a leading media publisher driving in app purchases for gaming and fintech brands in the world, we are focused on growing the ecosystem and fueling the transformation of digital habits and lifestyle.”

SHAREit is also looking to integrate the advertising platform and global payment solutions to deliver a commercial advertising closed loop through its efficient and open systemic solutions.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

Telecom

 Telecoms Services Resume in Kogi State as Telcos, Govt Resolve Dispute

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 Gbenga Adebayo, chairman of ALTON,
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Telecommunications services disrupted in Kogi State have resumed following a resolution of the dispute between MTN Nigeria and the state government, the Association of Licensed Telecoms Operators of Nigeria (ALTON) has said.

 Telecoms Services Resume in Kogi State as Telcos, Govt Resolve Dispute

Gbenga Adebayo, chairman of ALTON, told TVC News that the issues that led to the shutdown of telecom masts in the state, primarily affecting MTN, had been addressed, paving the way for service restoration.

TVC News earlier reported that businessmen and women were counting their losses as they suffered the impact of a shut down of telecommunication service in Kogi State

Over the past two weeks, telecoms connectivity had been erratic, with competing brands experiencing glitches, particularly in the Lokoja metropolis.

The State government suspended the operations of some telecom services citing unpaid taxes and fibre-related dues.

The shutdown stemmed from a compliance dispute between MTN and the Kogi State Utility Infrastructure Management and Compliance Agency, which accused the telecom giant of violating operational rules and under-declaring the extent of its optic fibre network coverage in the state.

 


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Banks Settle ₦160Bn USSD Debt to Telcos, Ending Five-Year Dispute

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The protracted Unstructured Supplementary Service Data (USSD) debt misunderstanding between the Deposit Money Banks (DMBs) and telecommunications operators appears to have been resolved.

This was confirmed by the Chief Executive Officer of MTN Nigeria, Karl Toriola, Thursday, March 1, when he appeared on Arise TV to speak on the firm’s first-quarter 2025 result, where the telecommunications company reported over N1 trillion in revenue earnings.

Recall that the USSD debt had been a major issue between the DMBs and telcos and had lasted for about five years.

In the third quarter of 2024, the telcos had threatened to withdraw their service over the lingering debt, which was around N200 billion at the time. This led to the swift intervention of the Central Bank of Nigeria and the Nigerian Communications Commission (NCC), and an agreement was reached on payment.

As of November 2024, the NCC put the debt at N160 billion. However, earlier this year, when it appeared the banks were not forthcoming with payments, the NCC directed the telcos to withdraw the USSD services from debt-owning DMBs, where about 18 banks were listed.

This directive prompted the banks to look inward and start to comply with an earlier circular signed by the CBN and NCC, which articulated the payment patterns for the debt.

Speaking, on Arise TV this morning, May 1, Toriola confirmed that the matter has been fully resolved and that banks have made payments.

“I can confirm that the matter has been fully resolved. We have received payments in full. Special thanks to the CBN, NCC, the banks, and other stakeholders that intervened in the matter,” the MTN CEO stated.


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Sterling Bank Introduces AlwaysOn, Offering Nigerians Up to ₦1 Million Monthly

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Sterling Bank, Leading commercial bank and Africa’s most agile company has announced the introduction of AlwaysOn by Sterling, a bold new feature on its OneBank platform that will give eligible customers up to ₦1 million extra every month -even when their account balances are running low.

Launched on Workers’ Day 2025, the initiative is part of an ongoing movement to remove structural barriers to financial freedom and empower everyday Nigerians to move boldly, even in uncertain times.

AlwaysOn is a specialised, invitation-only feature for customers who maintain an active OneBank account for a while. It provides an advance to settle bills or make payments without delays, or any of the friction associated with traditional credit systems.

“This is not just about funds,” said Abubakar Suleiman, Chief Executive Officer of Sterling Bank. “It’s about freedom and dignity. It’s about backing our customers with the trust and tools to act boldly when life demands it.”

Suleiman emphasised that the new feature is not a product, it’s a logical shift in how the bank supports its customers.

“We’re building a financial ecosystem designed for momentum -for people with grit, urgency, and dreams too big to wait. If you’ve banked with us, you’ve earned our confidence. Now you’ll have our backing to match,” added Suleiman.

The introduction of AlwaysOn marks the next chapter in Sterling’s growing movement to create a fairer and more responsive financial system. It follows the Zero Transfer Fees initiative in April, which returned an estimated ₦13 billion to Nigerians by eliminating transfer charges across the OneBank platform. It also builds on Sterling’s Free Bus Ride initiative, which helped commuters get home from work for free during a time of intense economic pressure.

Together, these efforts reflect the bank’s bold, people-first approach to customer impact, now made possible by its adoption of SeaBaas, Nigeria’s first indigenous core banking platform.

“We’re not the kind of bank that stands on the sidelines while Nigerians hustle,” said Obinna Ukachukwu, Growth Executive for Retail and Consumer Banking. “We removed the fees that slowed them down. Now we’re giving Nigerians the financial freedom to seize opportunity when it shows up. We’re on the pitch with them.”

Sterling’s actions have sparked widespread public support and national recognition as they have continued to push the boundaries of what corporate citizenship can mean to everyday Nigerians.

Notable icons from various fields have canvassed their support and praised the bank’s stance in redefining financial services, inspiring other institutions to follow suit.

Nigerians are encouraged to apply to join the waitlist for the scheme when it goes live in later this month and ultimately, eligibility for up to N1M extra in relief advances.


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