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Shoppers in for Massive Deals As Konga Celebrates 9th Anniversary

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Konga, Nigeria’s foremost composite e-Commerce giant, turns nine this July.

To celebrate its nine years of outstanding leadership and landmark strides in the e-Commerce sector, Konga is set to treat Nigerians to two weeks of mega deals and special offers.

The Konga 9th Anniversary promotion kicks off on Friday June 25 and runs till Monday, July 5, 2021. The mega promotion, which will see a wide-ranging array of mouth-watering incentives, price slashes, best-priced deals and giveaways placed at the disposal of Konga shoppers, will run online at www.konga.com and offline in every Konga retail store nationwide.

The promotion will run across the entire suite of Konga’s massive bouquet including Mobile Phones, Electronics, Home & Kitchen, Computing & Accessories, Fast Moving Consumer Goods (FMCG), Fashion, Power, Fashion, Baby, Kids & Toys (BKT), Beauty and much more.

Also, to make the ninth anniversary celebration a memorable affair for its customers, the management of Konga says it is rolling out 900,000 assorted products and up to 90,000 special deals for its shoppers. In addition, there is a chance for shoppers to sing and win amazing prizes via the Konga Karaoke.

Furthermore, two lucky Nigerians will get a chance to win shopping vouchers daily on live radio for nine days.

This is in addition to other incentive such as treasure hunts, flash sales, free shipping, app-only deals and a special 9th Anniversary live auction (Konga Last Price) on July 5.

Nick Imudia, Co-CEO, Konga Group, affirms that the Konga 9th Anniversary promotion is one that will situate the company’s landmark achievements in the e-Commerce ecosystem, while affording it the opportunity to reward its loyal customers with mega deals.

‘‘The Konga 9th Anniversary promo is a time to celebrate some of the huge strides we have recorded in the Nigerian e-Commerce space since inception. In nine years, we have successfully fulfilled over 15 million orders, served over seven million customers, amassed 35 physical stores and counting across various cities in Nigeria, set up six thriving entities within the Konga Group, acquired over 400 logistics assets, rolled out 0ver 15 massive warehousing facilities and provided direct and indirect employment opportunities for over 250,000 employees nationwide. This is not to forget the fact that we have expanded our reach to over 75 locations across Nigeria.

‘‘All these would have been impossible without the support of our most esteemed customers. Therefore, we are using this ninth anniversary celebration as an opportunity to express our gratitude to them. A number of special offers have been lined up from Friday, June 25 until the end of the promotion on Monday, July 5.

‘‘These offers are better experienced than imagined. You can walk into the nearest Konga store or go online at konga.com from Friday to experience it,’’ he advised.

Founded in July 2012, Konga holds the prime status of being one of the pioneers of the recent e-Commerce wave in Nigeria. It also pioneered the marketplace structure which has been widely adopted by other players in Nigeria and beyond. Having come under new ownership in 2018, Konga has been set on a path of immense growth which has seen it assume the dominant position in the Nigerian e-Commerce sector.

 

 

 


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Lagos Dominates NIN List as Nigeria Hits 117 Million Registrations

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National Identity Management Commission (NIMC) has announced a milestone achievement, with over 117 million Nigerians now enrolled for the National Identity Number (NIN) as of February 28, 2025.

Lagos State emerged as the top contributor to this figure, boasting over 12.6 million registrations, followed by Kano State with 10.2 million.

According to NIMC’s latest data, male registrants outnumber female registrants, making up 56.5% of the total enrollment at 66,281,803, while female registrants account for 43.5% at 51,079,521.

The report highlighted regional enrollment trends, showing an almost equal distribution across Nigeria’s northern and southern regions.

However, Bayelsa, Ebonyi, and Ekiti States recorded the lowest enrollment figures, with Bayelsa reporting a mere 758,111 registrations.

Lagos State dominated the charts with 6,870,915 males and 5,741,419 females registered, while Kano trailed closely, boasting 5,924,126 males and 4,321,929 females in its 10.2 million total registrations.

Other notable states in the top 10 include Kaduna, Ogun, Oyo, Katsina, and Rivers. NIMC expressed optimism about further improving enrollment figures in underrepresented regions in the coming months.


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DStv Revenue Plunges as MultiChoice Loses Nearly 4m Subscribers

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MultiChoice, Africa’s leading entertainment provider and operator DStv, has warned shareholders to brace for tougher times as the company struggles in a challenging economic climate.

DStv Revenue Plunges as MultiChoice Loses Nearly 4m Subscribers

MultiChoice has seen its DStv subscribers decline from over 23 million to 19.3 million in less than two years.

A huge portion of the subscriber loss happened outside its home of South Africa.

In an earlier statement, MultiChoice attributed the steep decline to economic pressures in key markets, particularly Nigeria.

“The loss in the rest of Africa has been primarily due to the significant consumer pressure in Nigeria, where inflation has remained above 30% for the majority of the last 12 months and, more recently, due to extreme power disruptions in Zambia,” the company said.

The company’s latest voluntary operational update, released in preparation for its financial results for the year ending March 31, 2025, reinforces the severity of its current challenges.

MultiChoice noted that the “challenging consumer environment has resulted in a decline in subscribers and limited revenue growth,” underscoring the financial strain faced by the company.

This development came amid increasing regulatory scrutiny, with Nigeria’s Federal Competition and Consumer Protection Commission (FCCPC) recently filing charges against MultiChoice for allegedly violating local regulatory directives.

 

 


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Court Fixes May 8 for Judgment in MultiChoice, FCCPC Dispute over Price Hike

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Justice James Omotosho of the Federal High Court in Abuja has fixed May 8 for judgment in the suit filed by MultiChoice Nigeria Limited against the Federal Competition and Consumer Protection Commission (FCCPC).

Court Fixes May 8 for Judgment in MultiChoice, FCCPC Dispute over Price Hike

Justice Omotosho fixed the date after lawyers representing the parties adopted and argued their written addresses for and against the suit.

The court had earlier restrained the Commission from taking “any administrative steps” against the plaintiff following an increase in the service price of two of its brands; DStv and GOtv.

The restraining order was a sequel to a formal request by MultiChoice seeking the court’s protection from planned sanction from the FCCPC, over the increase in the price of DStv and GOtv.

At the proceeding, the court granted the Commission’s request for an extension of time to regularise its processes and also allowed the plaintiff to withdraw its application for interlocutory injunction which has been overtaken by event.

Arguing its case, MultiChoice through Moyosore Onigbanjo, SAN, its lead counsel, submitted that the bone of contention is “whether the defendant have the right to control the price at which the plaintiff offers its services to the public.”

While acknowledging the regulatory powers of the Commission, the senior lawyer argued that the Act establishing the FCCPC did not confer on it the powers to regulate price or prevent anyone including the plaintiff from increasing its prices.

Besides, Onigbanjo stated that the issue of whether the defendant can regulate price has been litigated before between the two parties, adding that the Tribunal had held that the Commission has no powers to regulate prices of goods and services in the country, except the President of the Federal Republic of Nigeria.

The Plaintiff’s lawyer also submitted that even the president who is clothed with the powers to regulate prices has maintained “that his government does not believe in price control” but, that prices are determined by market forces of demands and supplies.

The plaintiff in addition submitted that if the FCCPC has no powers to control price “where does he have the powers to prevent the plaintiff from increasing price.

MultiChoice subsequently accused the Commission of discrimination, stating that all businesses in the country have been increasing their prices in line with economic conditions and inflation without the Commission raising an eyebrow, save with the plaintiff.

He, therefore, urged the court to grant all the reliefs sought in the suit.

While adopting his counter affidavit in opposition to the suit, Professor Joe Agbugu, SAN, lead counsel for the defendant, urged the court to first address the cause of action; which is the the issue of increase in the price of DStv and GOtv.

Agbugu disclosed that the Commission on February 25, wrote the plaintiff after it announced price increase effective from March 1, 2025.

According to the senior lawyer, MultiChoice was summoned to appear before the Commission on February 27, “they wrote that it was not convenient and proposed March 6. We then said that in the interim they should hold on with the price increment.”

Agbugu further stated that, “there was no issue of price regulation or fixing as at the time the action commenced.”

Besides, he claimed that the statute establishing the FCCPC, gave it “powers to check exorbitant pricing” and also powers to “regulate abuse of dominant position in the market” as it relates to prices and passing of cost to the consumer.

“The plaintiff occupies a dominant position in the television and entertainment,” Agbugu claimed, adding that the case before the court is not of price regulation but the powers of the Commission to investigate prices that are deemed exploitative and abuse of dominant position.

“The Commission is not to tell you to use price A or B but to determine that the price is exploitative” he said, “they ran away to be investigated over their planned action.

“Our action is not about price fixing; the issue is about whether the price is exorbitant…the mandate of the Commission is to protect the consumer.”

Reacting to the claim of discrimination, defendant’s lawyer, submitted that, “abuse of dominant position qualified them to be singled out for exorbitant pricing.”

Agbugu subsequently urged the court to strike out the suit and dismiss it because it attacks the major task of the Commission of protecting consumers.

“The suit should be dismissed and the plaintiff returned to us for investigation,” he added.

Responding, Justice Omotosho announced that, “judgment is reserved to May 8.”

 

 


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