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Smartphone Volumes Poised to Return to Growth in 2019- IDC

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The International Data Corporation (IDC) believes that Smartphone market will experience low single-digit growth from 2019 through the end of its forecast in 2022 after expectations of decline in 2018.

 

The International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker forecasts worldwide smartphone shipments to decline 0.7% in 2018 to 1.455 billion units, down from 1.465 billion in 2017.

 

However, IDC believes the market will return to positive growth in the second half of 2018 with volumes up 1.1% compared to the second half of 2017.

 

In the long-term forecast, IDC expects the overall smartphone market to reach 1.646 billion units shipped in 2022.

 

Overall, the global smartphone market is healthy and has plenty of upside, which is noted by the return to growth in the forecast.

 

When breaking down the growth by device type, it is clear that large-screen smartphones (5.5 inch and larger) will lead the charge with volumes of 941.6 million in 2018, accounting for 64.7% of all smartphones, up from 623.2 million units in 2017 and 42.5% share.

 

By 2022, shipments of these larger screen smartphones will jump to 1.391 billion units, or 84.5% of overall shipment volume.

 

The industry is experiencing a shift toward higher aspect ratios, at or near 18:9, which require a larger screen to support the widescreen viewing angle.

 

While the 18:x aspect ratio started with flagship and higher-end devices in 2017, it began to appear in lower-priced devices in 2018, including some sub-$200 handsets.

 

By Q2 2018, 16:9 smartphones were overtaken by 17.5:9 aspect ratios (or higher) for the first time.

 

As Chinese brands, such as Huawei, OPPO, vivo, and Xiaomi, expand their international presence, it is likely the focus on large screens and aspect ratios will remain a focus across their entire portfolio.

 

The anticipation of the new iPhone models this fall, two of which IDC believes will be above 6 inches and available for shipment in the second half of 2018, will act as another catalyst toward driving these important display trends.

 

Melissa Chau, associate research director with IDC’s Worldwide Quarterly Mobile Device Trackers, said “With two out of three new iPhones expected to be larger than 6 inches, Apple will not be left behind in the 2018 race for increased screen real estate.

 

“You could say the term ‘phablet’ is becoming less relevant now that most smartphones will ship with larger screens, and when folding screens start coming into play in the medium term, this screen trend will evolve in new directions.”

 

From a geographic perspective, the China market is finally showing signs of recovery and while IDC still expects the largest market in the world to be down 6.3% in 2018 (slightly worse than the 2017 downturn), that is mainly attributed to an extremely poor first half, which saw smartphone volumes down 11%.

 

The second half is expected to improve to a decline of 2% before returning to positive growth in 2019.

 

Asia/Pacific as a region still holds plenty of market growth led by India and Indonesia, which are expected to grow shipments in 2018 by 14.4% and 15.4% respectively.

 

Ryan Reith, program vice president with IDC’s Worldwide Mobile Device Trackers, said “We still believe the smartphone market has some healthy growth in the years to come, although finding and competing in those markets and segments is increasingly more challenging.

 

“With the US-China trade tariffs changing and unfolding daily it is hard to pinpoint what the exact impact on the market will be, but for the time being OEMs are pushing forward with important initiatives that include the previously mentioned traction around bigger and better displays.

 

“But the industry also has 5G knocking at its doors, and many OEMs, retailers, telcos, and supply chain partners will be working diligently to ensure consumers see the need to upgrade when products and services are readily available.”

 

Platform Highlights shows that Android’s smartphone share will hover around 85% share throughout the forecast.

 

Volumes are expected to grow at a five-year CAGR of 2.4%, with shipments approaching 1.41 billion in 2022.

 

Among the more interesting trends happening with Android shipments is that average selling prices (ASPs) are growing at a double-digit pace.

 

IDC expects Android ASPs to grow 11.4% in 2018 to $262, up from $235 in 2017. IDC expects this upward trajectory to continue through the forecast, but at a more tempered low single-digit rate from 2019 and beyond.

 

This is a sign of many OEMs slowly migrating their user base upstream to the slightly more expensive handsets.

 

Overall this is a positive sign that consumers are seeing the benefits of moving to a slightly more premium device than they likely previously owned.

 

The broad range of colors, screen sizes, features, and brands are a large catalyst for this movement.

 

iOS: iPhone volumes are expected to grow by 2.1% in 2018 to 220.4 million in total.

 

IDC is forecasting iPhones to grow at a five-year CAGR of 2.0%, reaching volumes of 238.5 million by 2022.

 

With larger screen iOS smartphones coming up for launch in the second half of 2018, IDC has shifted greater volumes into the 6-inch to sub-7-inch screen size forecast for iOS.

 

Products are on schedule to begin shipping in the third quarter and ramping up into the fourth quarter of 2018, with volumes growing to account for half of all iPhones shipped by 2022.


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Ugo Onwuaso is an ICT enthusiast. He believes technology should be used for general good. He holds a Master of Public Administration (MPA) degree from the Lagos state University. Dear Reader, Your support matters. But we believe that technology makes life more exciting and helps improve the lives of people around Nigeria and indeed the world. That is why, we have devoted our energy to independent reportage of technology and finance and how they affect lives. Our incisive and analytical view of how technology news affects the daily life help individuals and organizations make up their minds. Quality journalism costs money. Today, we're asking that you support us to do more. Kindly support our effort to deliver technology and finance journalism to everyone in the world. Donate as little as N1,000. Bank transfers can be made to: UBA Plc 1017156876 Communication Week Media Ltd

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Paradigm Initiative Warns of AI-Driven Hate Speech, Urges Global Tech Reform

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As the world commemorates the International Day for Countering Hate Speech, Paradigm Initiative (PIN) is calling on big tech companies to intensify their efforts in combating online hate speech and ensuring respect for fundamental human rights.

PIN’s 2024 Londa report highlights the widespread prevalence of hate speech online. In Angola, for instance, at least 25 content removal requests were made in connection with hate speech, harassment, and political misinformation. Globally, the consequences of unchecked hate speech have been severe—ranging from incitement to violence and heightened ethnic tensions to the targeting of vulnerable communities, including minorities, women, and foreigners.

Nigeria witnessed a tragic example in 2018 when a Facebook post showing a massacre in Plateau State was viewed more than 11,000 times, triggering ethnic conflict and resulting in fatalities. In South Africa, inadequate content moderation has worsened the problem, while in Ethiopia in 2021, a false Facebook post led to the killing of a man wrongly implicated in a scandal. India saw a surge in hate speech during its elections.

PIN notes that actors behind hate speech are becoming increasingly sophisticated, often leveraging technologies like artificial intelligence to boost visibility. Meanwhile, existing moderation systems—especially for non-English content—struggle to keep up.

Bridgette Ndlovu, PIN’s Partnerships and Engagements Officer, said, “Hate speech online is a direct attack on the dignity and safety of individuals.” She urged technology companies to adopt transparent and effective moderation strategies and to prioritize human rights in their operations.

The spread of hate speech raises complex challenges for lawmakers. Governments are trying to regulate harmful content such as misinformation and harassment while protecting freedom of speech. However, PIN warns that hate speech laws should not be misused to arbitrarily detain human rights defenders or stifle dissenting voices.

To address these concerns, PIN recommends that tech companies invest more in moderating non-English content to reflect local nuances, improve transparency around government takedown requests, promote digital literacy—particularly in underserved regions—and conduct regular human rights due diligence, aligned with the United Nations Guiding Principles on Business and Human Rights.


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Moniepoint Deepens Commitment to Africa’s Future Through Education and Innovation

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Moniepoint Inc, one of Africa’s leading financial institutions partnered with the Mega Impact Foundation to support the 5th edition of the NextGen Connect Interschool Oratory Competition in Asaba, Delta state. This collaboration showcases Moniepoint’s unwavering commitment to youth empowerment and human capital development across the African continent.

The competition, which was held commemoratively to celebrate this year’s International Day of the Boy Child, brought together SS2 students from across Delta State to address the critical theme: “The Role of Financial Inclusion and Technology in Shaping a Brighter Future for Young People in Africa.” Moniepont has received critical acclaim over its core mission of advancing financial inclusion through innovative digital financial technology solutions and payment services..

The oratory competition showcased exceptional talent among Nigeria’s youth, with Otovo Praise of Crystalloid International School emerging as the champion. His outstanding performance earned him a full-year scholarship through the Tosin Eniolorunda STEM Foundation, reflecting Moniepoint’s philosophy of investing in educational excellence. Second-place winner Audi Innocent of St Patrick’s College received ₦300,000, while third-place winner, Asher David of Glorious Kids Academy was awarded ₦200,000.

“At Moniepoint, we believe that driving sustainable innovation begins with future-proofing and expanding the talent pool by empowering the next generation with the tools that they need to succeed especially basic literacy skills which remain fundamental pillars in socio-economic development,” said Tosin Eniolorunda, CEO Moniepoint Inc.  “These young voices represent the future of African leadership, and their insights into financial inclusion and technology demonstrate the remarkable potential that exists within our communities. Through our various educational and developmental initiatives such as the CAD/CAM lab we donated to OAU last year or the Moniepoint DreamDevs programme, we are betting big on an investment in Africa’s future.”

The initiative extends beyond monetary rewards, creating meaningful platforms for young people to express their ideas on a global stage. Through its support of the NextGen Connect Conference and Tech-In-School conversations, Moniepoint is fostering an environment where youth can develop critical thinking skills, build confidence, and engage with pressing societal issues.

In her remarks, Founder, Mega Impact Foundation, Florence Ogonegbu said that “we reaffirm our commitment to building an Africa where every young person has simplified access to sustainable education, capacity building, and empowerment. By leveraging technology and local initiatives, we are creating platforms that enable our youth to thrive and transform their communities.

“Together with partners like Moniepoint, we are not just shaping futures—we are driving a movement for social development that will resonate globally. Every boy, every young person, deserves the opportunity to unlock their full potential and drive lasting impact across our continent.”

The competition received additional support from the Ministry of Women Affairs and Social Development, Delta State, highlighting the collaborative approach required to nurture young talent effectively.


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Zoho Unveils Zia Hubs to Harness AI Insights from Unstructured Business Data

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Zoho, a global technology company, today launched Zia Hubs, a solution within Zoho WorkDrive that brings new forms of unstructured business data into the company’s broad portfolio of applications and AI services. Using Zia Hubs, organisations can now present any type of business content to Zoho’s powerful capabilities and services—including agentic AI, comprehensive analysis, and accurate, unified search—regardless of file format or structure.

“According to IDC, 80 percent of business data is unstructured,” said Kehinde Ogundare, Country Head, Zoho Nigeria. “Most unstructured data is text-based, meaning pertinent information lives within email conversations, social media posts, word processor documents, or audio and video transcripts. With Zia Hubs built into the full product suite, Zoho can provide customers with a deeper integration than any comparable software platform and nearly limitless potential uses for their data.”

Deeper Intelligence Accessing More Customer Data

Launching as part of Zoho WorkDrive, Zia Hubs brings content intelligence to the company’s unified content management and collaboration platform. Designed with a high level of user control over what content AI is allowed to access, Zia Hubs enables users to organise project or task-specific content into dedicated hubs within WorkDrive. Each hub serves as a focused space where Zia, Zoho’s flagship AI, can understand and act on the content stored within. This includes a wide range of formats such as PDFs, documents, videos, and audio files.

Zia Hubs automatically organises uploaded content by grouping related information—such as section headings, supporting text, and visuals—to preserve context. For video and audio files, Zia generates transcripts and links key moments to relevant topics, making it easier to pinpoint exactly where something was said.

With Zia Hubs, users can surface the most relevant answers when asked a question, even across different content formats. Each response includes clear citations that link back to the original content, whether it is a document, spreadsheet, image, or a specific moment in an audio or video file.

Organisations can also create custom workflows with Zoho Flow, automating document storage processes for particular projects or specific teams. This ensures that Zia always has access to the latest necessary documents automatically.

Furthermore, content from third-party software—such as Docusign PDFs, RingCentral call logs, Zoom video files—are all readable by Zia, and can be automatically placed into a hub by building a workflow with Zoho Flow.

From Intelligent Content to Intelligent Action with Zia

Zia Hubs is a foundational element of Zoho’s long-term AI strategy. It lays the groundwork for a future where intelligent agents can act contextually on content across the company’s entire product suite. With full ownership of its technology stack spanning more than 55 products, Zoho is uniquely positioned to help organisations unlock deeper value from their business content compared to competitors.

Potential use cases for Zia Hubs include: a legal team’s content hub hosting a case’s relevant files: court files, correspondence, and research, allowing a lawyer to have Zia provide summaries with citations without having to manually scan lengthy files to gain insights; a company’s support center placing call logs into a hub, then querying Zia to identify trends, like, “Have we received an increase in calls regarding specific issues?”

Future updates to Zia Hubs will enable it to identify structured information within unstructured files and trigger specialised agents tailored to specific business needs. This will further establish Zia Hubs as the central content intelligence layer that activates AI-native workflows across the full Zoho ecosystem.


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