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Sony Partners Kontakt Pro to Launch Cinema Line Cameras in Nigeria

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Sony Middle East and Africa in collaboration with Kontakt Pro Nigeria Ltd., has held the first launch and exhibition of Sony’s cinema line cameras in Nigeria.

The event, which took place in Lagos recently was described by industry watchers as a huge step towards engaging emerging talents, key players and stakeholders in Nollywood and the media production industry.

The experiential event which included hands-on demonstrations, in-depth product presentations and discussions with Sony experts from UAE and Japan, was also used to announce the arrival of its newest addition to the brand’s prestigious Cinema Line – the FX30 (model ILME-FX30).

Also showcased at the event were the FX3, the FX6 and the FX9 full-frame digital cameras, with superior colour science technology, high resolution sensors up to 6k, exceptional dynamic range for any light setting and fully optimized for fast workflow. A key highlight of these cameras are their Netflix Production Technology alliance, a delight for today’s content creators.

“It is important to Sony to make the life of a cinematographer easy,” said Arvin Orsua, Product Marketing Manager at Sony Middle East & Africa.” As a cinematographer, Sony fulfils its promise to support creators’ needs with camera features that make operation simple and output outstanding.”

For decades Sony has worked with the creative community by providing support and supplying tools made by Cinematographers for Cinematographers.

The DNA from top film industries and the frontier of digital imaging come together to create a line of powerful creative tools designed to capture emotion in every frame and unleash the true power of visual storytelling from every corner of content creation.

“The new FX30 is a great fit for anyone looking to get started in filmmaking,” said Sajeer Shamsu, Head of Digital Imaging at Sony Middle East & Africa.

“It features many of the professional features of our high-end cameras at a price point that makes it easily accessible for filmmakers in the Middle East and Africa region at any level. This camera is an excellent starting point to our full line-up of Cinema Line Cameras.”

“We live in a new age of content consumption, where we can choose to connect with distant people, unseen places, exotic cultures, and untold stories at will. We can change the way we experience the world, and connecting people’s emotion through powerful storytelling is the motivation behind Sony’s cinema production technology” Shamsu noted.

Ms. Bukola Oloyede, Country Manager for Product Marketing, Nigeria, in a statement, expressed delight in the film technology that Sony is making available to content creators. In addition, she said, “We are dedicated to the next generation of motion picture storytellers.”

She also encouraged everyone to become members of the Alpha Universe platform because, “it’s a great resource for providing members with access to more peering reviews, educational content, talent showcasing and information about Sony’s growing influence, product line and competitive awards, not just in Nigeria but across the Middle East and Africa region”, she concluded.

Also, a highlight of the event was the recognition of the Sales team at Kontakt Pro Nigeria Ltd and the authorised Sony dealers for their contribution and market support for the brand. Among the recipients were Camera Joint, Okey Japan, Brownmark Ltd., Faith Ventures, Goodmark Global Stores, Photobliz Global Enterprise, Express Digital Center, Embro Digital Galleria and Blessed Dan Computer Ventures Ltd.

Speaking on the award presentation, Mr. Shin Hayatani-San, Director of Marketing at Sony Middle East and Africa said, “Our dealers and retailers are a huge part of our value chain, and we will continue to provide the support they need to not only strengthen but expand Sony’s growing value share in the market.”

 


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General News

Afe Babalola University Partners with New Horizons to Integrate 4IR Skills into Academic Curriculum

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Deputy Director, ICT, Afe Babalola University (ABUAD), Ado Ekiti, Muyiwa Oladimeji (left); Vice Chancellor, Prof. Smaranda Olarinde; Managing Director, New Horizons Nigeria, Tim Akano and the University Bursar, Pastor Dupe Babatola, during the signing of Memorandum of Understanding between New Horizons and the varsity for the integration of 4IR skill sets into ABUAD's academic curriculum in Ado-Ekiti, Ekiti State.
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The institution has been lauded for its rapid ascent in academic rankings and its dedication to producing socially relevant graduates since its establishments in 2009 by legal luminary Aare Afe Babalola. It has consistently demonstrated excellence in education and research, and has been recognized as Nigeria’s best university for three consecutive years.

Deputy Director, ICT, Afe Babalola University (ABUAD), Ado Ekiti, Muyiwa Oladimeji (left); Vice Chancellor,
Prof. Smaranda Olarinde; Managing Director, New Horizons Nigeria, Tim Akano and the University Bursar,
Pastor Dupe Babatola, during the signing of Memorandum of Understanding between New Horizons and the varsity for the integration of 4IR skill sets into ABUAD’s academic curriculum in Ado-Ekiti, Ekiti State.

Afe Babalola University has entered into a strategic partnership with New Horizons Nigeria to integrate Fourth Industrial Revolution (4IR) skill sets into its academic curriculum. This collaboration aims to empower ABUAD students with globally relevant competencies in Artificial Intelligence (AI), Internet of Things (IoT), Blockchain, 3D Technology, and the Metaverse, Web 3.0, Full Stack, Cyber Security among others. By embedding these cutting-edge technologies into its programs, ABUAD reinforces its commitment to producing graduates who are not only job-ready but also poised to be innovators and wealth creators in the global tech ecosystem.

The Memorandum of Understanding (MoU) was signed by Prof. Smaranda Olarinde, Vice Chancellor of ABUAD, and Mr. Tim Akano, CEO of New Horizons Nigeria. The University Bursar Pastor Dupe Babatola, and Mr. Muyiwa Oladimeji, the Deputy Director of ICT were also present at this meeting.

According to Prof. Olarinde, she stated that the partnership aligns with ABUAD’s vision of fostering innovation and excellence and by integrating 4IR skills into the academic curriculum, students are being prepared to meet the demands of the modern workforce and to drive technological advancement.

Also, Mr. Akano asserted that “New Horizons is proud to collaborate with ABUAD, an institution that shares its commitment to technological empowerment. Together, we will provide students with the tools and certifications necessary to excel in today’s digital world. It could be recalled that in the first three global industrial revolutions, Africa was not present at the parties of Agric revolution of the 17th century, Industrial revolution of the 18th century, and Information Communication revolution of the 20th century, Africa got late to the party. This explains the large-scale hunger, poverty, and diseases that Africa is battling with today. We are in a new era, the age of Artificial General Intelligence (AGI). AGI will determine the trajectory of every profession, going forward. Regardless of whatever course or profession one chooses, there is a component of AGI in it that will decide who is a modern lawyer or obsolete lawyer, who is a modern Doctor or Obsolete Doctor, who is a modern Engineer or obsolete engineer, and who is a modern art student or obsolete art student. Any university today that produce graduates without relevant 4IR skills and certifications attached during their undergrad years is producing obsolete graduates. The four major global challenges confronting humanity are not permanent problems but rather TECHNICAL/Technological problems. A case in point was smallpox, which had killed over 400 million people worldwide. However, when Edward Jenner invented a vaccine, using technology, smallpox got killed itself. Therefore, all the key problems in the world today: hunger, poverty, disease, Climate Crisis, Youth Unemployment are all technological problems that need technological solutions. This is why ABUAD’s partnership with New Horizons is necessary, critical and urgent with a view to ensuring that going forward, the ABUAD graduates have what it takes to compete with the Chinese, Americans and Japanese when it comes to 4.0IR innovations”.

This strategic partnership with New Horizons Nigeria signifies a pivotal step in ABUAD’s mission to remain at the forefront of educational innovation, and to ensure that its students are well-equipped to navigate and lead in the evolving technological landscape.

New Horizons Nigeria is Africa’s largest ICT training organization with over 200 training centres in various universities, high schools, and retail locations across Nigeria, empowering over 100,000 students yearly. New Horizons Nigeria is a franchise of New Horizons International, the world’s largest ICT training institute with Head Office in California and offices in 90 countries worldwide. The institution pioneered the integration of International ICT certification into the Nigeria academic curricular twenty years ago and some of the students that passed through New Horizons training in their respective universities are managing global corporations today in Silicon valley and working with global IT giants like Microsoft, MasterCard, Oracle, Google and Amazon among others.


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UBA Marks 75 Years of Excellence at 65th AGM

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United Bank for Africa (UBA) celebrated its 75th anniversary during its 65th Annual General Meeting, highlighting decades of resilience, innovation, and commitment to service.

Mr. Tony Elumelu, Group Chairman, reflected on the bank’s journey, emphasizing its ability to adapt and transform over three-quarters of a century.

He announced UBA’s impressive financial performance for 2024, including a gross revenue of ₦3.2 trillion and profit after tax of ₦767 billion.

The bank’s total deposits grew by 42% to ₦24.6 trillion, while its loan book expanded by 35% to ₦7.5 trillion.

Mr. Elumelu also addressed UBA’s efforts to meet the Central Bank of Nigeria’s directive to increase the minimum capital requirement for international commercial banks.

Following a successful rights issue, UBA’s capital now stands at ₦355.2 billion, with plans to raise the remaining ₦144.8 billion later this year.

GMD/CEO, Mr. Oliver Alawuba, reiterated UBA’s commitment to enhancing customer experience through digital banking.

He highlighted the bank’s focus on leveraging artificial intelligence and advanced technology to serve its 45 million customers across 24 countries more effectively.

UBA’s dedication to environmental stewardship and social progress was evident in its 2024 initiatives, including planting 4,550 seedlings to offset carbon emissions and distributing over 13,000 books through the Read Africa Initiative.

The bank’s efforts were recognized with multiple awards, including “Bank of the Year” in five African countries.

As UBA continues its journey, Mr. Elumelu and Mr. Alawuba expressed gratitude to shareholders, customers, staff, and regulators for their unwavering support.

The bank remains committed to innovation, financial inclusion, and driving economic growth across Africa and the globe.


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FBI Sends Team to Nigeria to Track Down ‘Sextortion’ Scammers

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Sextortion scams have become so widespread that the Federal Bureau of Investigation (FBI) is sending agents to Nigeria to help track down the perpetrators.

FBI Sends Team to Nigeria to Track Down 'Sextortion' Scammers

The agency’s “Operation Artemis” has led to the arrest of 22 Nigerians, half of whom are “directly linked” to sextortion incidents in which victims died by suicide.

Sextortion scams often begin on social media, where perpetrators pose as attractive young women to lure victims—typically unsuspecting teenage boys—into sending nude photos or explicit videos.

Once the images are obtained, the scammers turn to blackmail, threatening to leak the content unless the victim pays up.

In some cases, the sextortion results in teenage victims taking their own lives over fear of the nudes leaking.

In Thursday’s announcement, the FBI noted it’s been “observing a significant increase over the last three years in financially motivated sextortion schemes targeting young males ages 14-17, resulting in more than 20 minor victims dying by suicide.”

The agency is also facing a 30% year-over-year increase in sextortion-related tips.

“According to the FBI’s Internet Crime Complaint Center or IC3, there were over 54,000 [extortion-related] victims in 2024, up from 34,000 in 2023,” it said.

“Over the last two years there have been nearly $65 million dollars in financial losses due to this crime.”

In response, the FBI says 55 agency field offices came together to identify “nearly 3,000 victims of financially motivated sextortion,” which led investigators to track down the culprits in Nigeria.

The US has since extradited at least three suspects from Nigeria.

“These subjects will now be held accountable in the American justice system, with more subjects still awaiting extraditions in Nigeria,” the FBI added.

 

 

 

 


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