Telecom
Spectranet Looks to Deepen Fixed Broadband Penetration in Nigeria – Awasthi
Ajay Awasthi is the chief executive officer of Spectranet Nigeria. He spoke on the efforts of the Internet Service Provider in deepening broadband penetration in Nigeria.
As a major player in Nigeria’s Fixed Broadband segment, through your fiber optic based Fixed Broadband service offering, how will you describe the pace of Nigeria’s broadband penetration and its impact on digital infrastructure?
Fixed Broadband penetration in Nigeria is at abysmally low levels currently at about 0.1%. This pales in comparison to overall broadband ( including mobile broadband) penetration which, as per the latest figures by NCC, is at 42.27 %.
Just to put these figures in the right perspective, the worldwide Fixed Broadband penetration in 2021(as per Statista) is 16.7% with Europe leading the table with 34.7% penetration.
Fixed Broadband services have the capability to deliver extremely cost effective, high quality and high-speed access to internet. It can play a significant role in overall development of world class digital infrastructure in the country.
It’s quite clear that there is a lot of ground to be covered to increase Fixed Broadband penetration to even half of the worldwide penetration level. Being the foremost ISP in Nigeria, Spectranet is keen to lead the effort to increase the FBB penetration to the next levels within the next 2-3 years.
Spectranet as a pioneer in launching 4G LTE services in Nigeria. What was the trigger for launching Fiber based Fixed Broadband services?
Culturally, we are an extremely data analytics and insight driven company with a deep sense of commitment towards proactively serving the needs of customers. Be it being the first to recognize the changing trends in data consumption and offering relevant products or anticipating and eliminating the causes of their pain points.
Post COVID, we have been keenly observing the key shifts in usage behaviour of our customers. A post COVID data user wants high speed internet access with low latency, high level of consistency with 99.99% up time.
All this at extremely affordable prices to watch movies on OTT platforms, play games or use video conferencing! We understood that these fast- evolving trends can be effectively addressed with a superior price-value proposition, through Fixed Broadband technologies.
This is what triggered our entry into Fixed Broadband and we are extremely pleased with the response we have been getting in the market in the cities of Lagos and Abuja. We will soon be entering into other markets too.
How is Spectranet going to differentiate its Fixed Broadband services once the 5G services are rolled out in Nigeria.
The telecom regulator NCC has done a commendable job by auctioning 5G Spectrum way ahead of many other countries. As per report the 5G services should get launched in the next 2-3 months times, though in a limited manner.
For a comprehensive 5 G launch, in order to realize the full benefits like high speed data, low latency, IOT, it’s critical to have an omnipresent network interconnected through a robust optic fiber network- connecting various towers and then for backhauling of the data to the network core and further.
All this infrastructure is at a miniscule level at this point of time and would certainly take a couple of years to be fully on-ground.
Having said that, Fixed Broadband and 5G technologies by no means are competing technologies. These will actually complement each other. Advanced technologies in fixed Broadband like XGS-PON are capable of delivering upstream and downstream speeds of10Gbps,way above 5 G speeds and at low latency levels.
Both the technologies will co-exist, serving different needs of the customers while on the move or working inside an office/home.
Fixed Broadband roll out is generally known to be slow paced due to associated challenges on account of securing right-of-way, trenching work and laying of cables. How is Spectranet managing rollout of FBB services? .
At Spectranet, we fully well understand the on-ground challenges and have been addressing these by deploying multiple technologies – HomeFibre ( FTTx) and FibreOnAir ( WTTx).
The latter is used in dense areas and helps in expediting roll outs of FBB. By this dual technology approach, we are able to deliver high quality internet services at a rapid pace.
What are your greatest challenges in offering FTTx services and how best could the challenges be addressed?
Nigeria has made rapid strides in mobile broadband penetration, with the regulator NCC playing a key role in proactively driving this through relevant policy interventions. However, the story is completely different in Fixed Broadband space.
This industry is completely bogged down by the lack of unified and robust policy framework for granting right-of-way (ROW) and charges the operator needs to pay for laying optic fiber cables.
Different states have different approaches to these which effectively thwart quicker rollouts. Further Non-availability of affordable/ reliable metro and national optic fiber networks also poses a key constraint on offering high quality Fixed Broadband services.
Given the criticality of FBB in delivering high quality and affordable services to the homes, SMEs/MSMEs, a unified, nationwide policy can help unleash the potential of this sector.
Over the last 3-4 years after MNOs launched their 4G services, we have witnessed intense Data price wars and a significant reduction in Data prices. How is Spectranet defending itself?
This will need a bit of explaining to set the context right. In Nigeria the regulator has fixed a floor price for Voice calls and the operators cannot charge less than the floor price.
This wise move by the regulator has ensured that no operator indulges in predatory pricing hurting the profitability of the industry which is so critical to the creation of a digital economy.
Strikingly, there is no floor price yet fixed for Data prices and that is leading to an imbalance in the industry, favouring the bigger players. While the MNOs are using their floor price protected voice revenues to cross subsidize and slash data prices, ISPs like us are forced to drop prices to unsustainable levels in order to defend themselves.
Let’s be clear that ISPs are defending the indefensible if the regulator doesn’t intervene immediately and set a floor price for data to curb predatory pricing.
Isn’t a price war good from the customers’ view point?
I have said this earlier also and my views remain consistent.
War of any kind is destructive by nature. A price war is no exception. It is a short- sighted ploy to gain market share. In the near term, it may be touted as a “customer friendly “move but over a period of time a price war results in significant destruction of value for the industry, forcing the players to degrade quality of services.
A price war is not sustainable in the longer term and a lose-lose proposition for both the operators and the customers. The hapless customers finally end up at the receiving end and are made to suffer through poor quality of services.
At Spectranet, we stay committed to provide high-quality, high-speed broadband to our customers. We believe in delivering a superior customer experience through better understanding of their needs and through differentiated tariff plans backed by excellent customer service.
Spectranet is known for its superior customer service. What is your approach to customer service?
At Spectranet, we deeply acknowledge the fact that customer service is not just limited to putting up a call center but goes much beyond and that CS can be a powerful source of differentiation in the market place.
Customer service to us is not a reactive action but an organization wide mindset which gets embedded into all aspects of the business.
Secondly, we constantly remind ourselves that Customer Churn is just one bad experience away. We call such bad experiences “customer pain points” and assiduously work on getting down to the causative factors and addressing these.
Proactive customer service (anticipating customers’ needs and pain points) is like a religion at Spectranet. The focus always is on eliminating these pain points or bad experiences by staying ahead of the causative factors.
Another critical factor is the design of Customer Service Delivery (CSD) organization and the hierarchical distance from the front-end Customer Service Executive to the CEO.
At Spectranet we have managed to keep just two layers between CSE and CEO and that helps significantly in staying tuned to customers’ requirements in a proactive manner.
Telecom operators are itching to increase the cost of voice call, SMS and data services by 40 per cent. Are Internet Service Providers (ISPs) like Spectranet also thinking of a price hike in the cost of internet services?
Across all the industries the cost of doing business has seen a significant increase over the past few quarters. The cost of running the towers being a significant cost, the recent hike in the price of diesel has further exerted pressure on the bottom line.
As an industry, telecom has held the prices virtually constant over the last few years. In order to continue providing high quality services to our customers and continue to create direct and indirect employment to thousands of people, it’s imperative that survival of the industry is ensured through a price hike mitigating the impact of ballooning costs.
Nigeria has witnessed the landing of several submarine broadband cables in Lagos, with more still coming. How will these help Spectranet to offer better internet services to its customers?
It’s an extremely happy development, to say the least. Some of these companies are not only coming with landing station for their under-sea cables but also data centers.
Combination of these will help reduce costs of transiting traffic to the rest of the world but also bring in qualitative improvement by reducing latency.
We are hoping that more such players will also enter to provide intra-national lease line connectivity which still a major point of concern in terms of reliability and high costs. Just to substantiate, the cost of carrying data traffic from Abuja to Lagos is more than 3X the cost of carrying it from Lagos to USA!
what safety measures have Spectranet put in place to ensure security from Cyber attacks?
With more and more digitalization happening, the vulnerability to cyber attacks has increased for sure. Cyber Security threats caused by DDoS, Malware, Emotet etc. are quite common these days.
As an operator we take cyber security very seriously and have deployed sophisticated equipment to thwart and neutralize these threats. There are multiple layers of cyber security comprising latest generation of Firewalls and Intrusion Prevention systems which effectively neutralize such threats.
Keystone Bank has brought a motion seeking to be joined as a party to the suit over the ownership and control of Emerging Markets Telecommunication Service (EMTS), which is the holder and operator of 9Mobile Telecommunication licence.
The messy turnaround came as a Federal High Court sitting in Abuja resumed hearing in the suit.
At the hearing, Keystone Bank, brought a motion seeking to be joined as a party to the suite, a proposed statement of defence and counter-claim which discloses triable issues and also demonstrates applicant’s interest in the subject of this suit.
The bank in its counter-claim is seeking among other reliefs that the resolution of the 5th defendant passed on December 7, 2023, increasing the share capital of the 6th defendant to counter-claim from N90, 000,000 to N2, 000,000,000 and reducing the 3rd defendant’s percentage stake/interest/shareholding in the 6th defendant to counter-claim to approximately 4.5 percent is null and void.
Abubakar Funtua, the plaintiff, had dragged General Theophilus Danjuma (retd) and his company LH Telecommunication Limited, as well as the other defendants to court over the ownership and control of EMTS trading under the name of 9Mobile.
The other Defendants are Seltrix Limited (sued as the 1st defendant), the Corporate Affairs Commission, CAC, Nigerian Communications Commission, NCC, Hayatu Hassan Hadeija, Teleology Nigerian Limited and one Mohammed Edewor, a Director in Teleology Nigeria Limited.
At the resumed hearing in the case, parties were confronted with a motion by Keystone Bank seeking to be joined as a party to the suit with a statement of defence, counter-claim and allegation of fraud against some parties in the suit No. /ABJ/CS/1971/2024.
The motion states among other things that: “The applicant, Keystone Bank, also intends to present a counter-claim and has prepared a proposed statement of defence and counter-claim which discloses triable and fecund issues and also demonstrates applicant’s interest in the subject of this suit.
“The case of the applicant, is that the resolution passed by the 3rd defendant on May 9, 2023, approving the change of control/ownership of the 5th defendant from the 3rd defendant to the 8th defendant, in violation of the facilities agreements (Deed of Share charge) between the applicant and 3rd defendant, and the orders of the court made on February 20, 2023, in suit No. FHC/L/CS/297/2023 is illegal, null and void.
“The case of the applicant, as set out in the proposed statement of defence and counter-claim, is that the resolution passed by the 3rd defendant on May 9, 2023, approving the change of control/ownership of the 5th defendant from the 3rd defendant to the 8th defendant, in violation of the facilities agreements (Deed of Share charge) between the applicant and 3rd defendant, and the orders of the court made on February 20, 2023, in suit No. FHC/L/CS/297/2023 is illegal, null and void.
“The applicant also asserts in the proposed statement of defence and counter-claim that the resolution of the 5th defendant passed on December 7, 2023, increasing the share capital of the 6th defendant to counterclaim from N90,000,000 to N2,000,000,000 and reducing the 3rd defendant’s percentage stake/interest/shareholding in the 6th defendant to counterclaim to approximately 4.5 perceent is null and void.
“The applicant intends to seek the following reliefs, endorsed on the proposed statement of defence and counter-claim, at the hearing of the case: “A declaration that the 1st defendant to counterclaim is not a shareholder, either directly or indirectly, of the 6th defendant to counterclaim.
MTN Nigeria’s Go Make A Difference (Go MAD) campaign brought its message of innovation and empowerment to Aba, the renowned hub of enterprise, on Sunday, March 23, 2025.
L-R: Joseph Ogbuka, Manager, Go-To-Market, MTN Nigeria; Micheal Chinedum Ogbonna, CEO, Mua Couture; Dr. Precious Uche, CEO, Tonatel Beauty & Spa and MacDaniels Enwemuche, Regional Manager, Sales & Trade Development, MTN Nigeria at the Go MAD regional activation at Sugarland, Luxury City Hotels, Aba on Sunday March 23, 2025.
The event, held at Sugarland, Luxury City Hotel, celebrated local creativity and resilience while encouraging Nigerians to take bold steps toward transforming their communities.
Onyinye Ikenna-Emeka, Chief Marketing Officer of MTN Nigeria had earlier the inspiration behind the Go M.A.D initiative. “The Go M.A.D. campaign is rooted in the belief that MTN data gives you the power to take on the world, to achieve the extraordinary, and to make a meaningful difference, in your community, your family, and your workplace.”
The campaign has already made stops in cities like Abuja, Enugu, Calabar, Ibadan, and Benin, showcasing changemakers who embody the spirit of progress. In his opening remarks, MacDaniels Enwemuche, Regional Manager, Sales & Trade Development at MTN Nigeria, emphasised the importance of resilience during challenging times. He stated: “MTN is here to remind us that every great achievement starts small. We’re providing a platform for Nigerians to showcase their skills and products, not just locally but globally, removing limitations and amplifying their impact.”
Describing Aba as Nigeria’s “Silicon Valley”, Enwemuche explained the need to activate this campaign in Aba, due to the city’s industrious spirit and alignment with the Go MAD philosophy: “Aba is already making a difference. Every person — doctor, teacher, shoemaker — has a role to play in our ecosystem. Do it well.”
The event featured inspiring stories from local changemakers. Like chessmaster Tunde Onakoya, the campaign’s ambassador, these stories reflected how small steps can lead to global impact. Onakoya rose from humble beginnings to become a Guinness World Record holder for the longest chess marathon. His journey exemplifies the transformative power of determination and digital connectivity.
Local talents also took centre stage in a vibrant showcase. A body painter, tailor, and mechanical engineer demonstrated their crafts live, while fashion designer Prinna Nnanna unveiled an athleisure line sewn overnight and modelled on-site.
The Icons of Impact session highlighted changemakers using MTN data to drive social change. Dr. Precious Uche, CEO of Tonatel Beauty and Spa, shared her mission to redefine beauty standards:
“My business fights bleaching and promotes ‘black is beautiful.’ MTN data has helped me spread this message across Owerri and Aba.”
Fashion entrepreneur Michael Chinedu Ogbonna, CEO of Mua Couture, discussed how digital tools have expanded his reach: “The internet has made the world a global village. I now create clothes for clients in Malaysia, the US, and Canada — all thanks to data.”
Through storytelling, cultural showcases, and real-life examples, the Go MAD Aba activation reminded attendees that even small acts of courage can spark significant change. The campaign continues to celebrate resilience and innovation across Nigeria while empowering communities with digital tools.
With upcoming activations planned for cities like Jos, Lagos, and Kano, MTN remains committed to inspiring Nigerians to make a difference, one bold step at a time.
Ayotunde Coker, chief executive officer of OpenAccess Data Centre has described Open Access fabric, the company’s Africa-led interconnection platform as key driver of a digital economy, offering a range of virtual connectivity services from Open Access Data Centres (OADC) facilities.
Empowered by West Indian Ocean Cable Company (WIOCC), extensive digital backbone, OAfabric offers enterprises and service providers access to diverse digital ecosystems, supporting user-to-service, user-to-user and site-to-site connectivity.
Coker stated this during a tour of Open Access Data Centre facility in Lagos by some journalists recently.
According to him, “designed as a future-ready foundation, OAfabric unites cloud and local connectivity with OADC’s market-leading colocation solutions, establishing an innovative, scalable African infrastructure platform that addresses both local and global digital transformation demands.
“OA fabric offers a reliable, adaptable interconnection platform to support Africa’s growing digital needs and hybrid infrastructures for local and global providers
“Enabling secure, direct cloud connections, OA fabric supports data sovereignty and fosters local provider growth, OA fabric provides IX peering, virtual interconnection, and tailored IP services for Africa’s digital landscape.
“It’s not about a particular service provider, it’s about everybody. Once you have a network and you are able to route traffic, even if you are not live yet, and you are hoping to come in the future, we are waiting for you to come on board. So, that platform converges everybody.
“With Open Access fabric, everyone is expected to interconnect. You are collaborating with the government. You are collaborating with the banks. We are collaborating with all these guys to interconnect everyone, Microsoft, Google, all the cloud companies connect into it, because we already have the connectivity business”.
He noted that, “Through OA fabric, all the other connectivity providers have access to any content on OA fabric, so SMB, SMEs, MSMEs, who probably doesn’t have a registered business, but on social media, selling clothes and things like that, can have cost effective access to resources on the internet.
Speaking on Metro fiber project which OADC is partnering with WBT, Coker explained that they have covered over 5 million homes in Lagos. “The job of the Internet Service Provider or MNO in the project is to maintain relationship with the residents of that area, make sure that the infrastructure is secured”.
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