Broadcasting
StarTimes Free Decoder Initiative Is To Drive Digital Migration- Bolaji
Nigeria’s foremost Pay TV service provider, NTA-Star Network StarTimes, has said that its recently launched free decoder offer to all Nigerians is aimed at driving the country’s transition from analogue to full digital television transmission.
Mr. Israel Bolaji, public relations manager of StarTimes, made this known at the company’s office in Lagos while commenting on the recently launched “StarTimes Seasons Jolly and StarSat Family Fiesta’ promos.
He emphasized that the initiative was borne out of the company’s mission and desire to ensure that Nigerians key in to the global direction and mandate for digital television experience for all and with the free decoders initiative every Nigerian gets to access favourite local and international TV contents and more on a more quality audio-visual platform for maximum entertainment and comfort.
Bolaji said “StarTimes is bringing its rich digital broadcast capacity, experience and structure to support the federal government and the industry in facilitating and ensuring smooth switch over process.
“Our vision is to support Nigerians migrate successfully from analogue to digital television transmission, and to revolutionise the digital broadcasting industry by providing digital pay-tv service that is quality but affordable for all Nigerians.
Recently, StarTimes announced its ‘Season’s jolly’ promo, where it is giving away one free StarTimes decoder to everyone who subscribes for 1 month unique bouquet or for 2 months classic subscription.
In the StarSat Family Fiesta’ promo, a free StarSat HD satellite decoder plus dish is being given out to everyone who recharges for 3 months Smart bouquet on StarSat from November 18, 2014 to January 31, 2015”.
“Interestingly, everyone will get to win something during the programme as there are the star prizes of 6 luxury sofas, LED TV and other gift items for customers. StarTimes existing subscribers would automatically be entered into a raffle draw upon the renewal of their subscription for 2 months through any of these methods: promo cards, online recharge and non-promo cards.
“New customers would also automatically qualify for the draws upon the payment for any of the classic, unique or the StarSat smart bouquet which comes with a free decoder. He said, during the promo period, there would be a 50 percent discount in the second month of subscription every time our subscribers recharge their decoder for the ‘Season’s Jolly Promo and also stand the chance of carting away other mouthwatering instant prizes”, Bolaji Said.
He reiterated that “since this year, StarTimes has introduced various free and affordable initiatives in other to meet the yearning needs of Nigerians, adding that the company has given away fabulous gift like LED TVs, Phones, Decoders and other mouthwatering prizes like brand new 2014 Toyota Yaris cars to ensure TV viewers continue to have and enjoy even better and more affordable TV experience.
It will be recalled that StarTimes recently announced the launch of nine new channels that were thrown open through the StarTimes free viewing open week programme, an initiative that gave both active and non-active StarTimes subscribers access to their favourite channels for free for seven days.
StarTimes has a mission of ensuring that every home in Nigeria enjoys quality and affordable digital Pay-Tv with the latest technology in operation and rich content.
The mission is backed with its joint venture collaboration with the NTA to help Nigerians actualize its 2015 digital transition deadline. StarTimes is currently in over 32 Nigerian states and 33 cities and plans to cover all 36 states.
StarTimes covers Abuja, Lagos, Kano, Ibadan and Port-Harcourt, Aba, Benin, Enugu, Ilorin, Jos, Kaduna, Makurdi, Onitsha, Sokoto, Uyo and Yola, Abeokuta, Akure, Oshogbo, Lokoja, Zaria, Kastina, Gusau, Minna, Lafia, Owerri, Awka, Warri, Calabar, Suleja, Binin-Kebbi and Ado EKiti.