A niche market defines the product features aimed at satisfying specific target audience. It is the act of segmenting the market for a specific product and...
The online marketplace fosters entrepreneurship by strategically positioning small to medium scale businesses before a large homogeneous audience to generate sales. Business savvy entrepreneurs have embraced...
Innovations in technology have witnessed the e-business and online marketplace boom operated by international models Ebay and Nigeria’s leading online marketplace Kaymu.com.ng. This is as a...